Iipm Thesis Guidelines

THESIS GUIDELINESTHESIS GUIDELINES

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What is a Thesis ?What is a Thesis ?A Thesis is a formal document to prove that an original contribution to A Thesis is a formal document to prove that an original contribution to

Human knowledge has been done .Human knowledge has been done .

Two important things:Two important things:

Identify a worthwhile problem or question which has not been Identify a worthwhile problem or question which has not been previously answeredpreviously answered

Solve the problem or answer the questionSolve the problem or answer the question

Research is simply “gathering the information you need to answer a question and thereby help you solve a problem.”

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Why Thesis ?Why Thesis ?

Fulfills requirement of getting Fulfills requirement of getting Degree /DiplomaDegree /Diploma

Provides an opportunity to Provides an opportunity to

explore a topic in depthexplore a topic in depth

Encourages a rigorous, logical Encourages a rigorous, logical and systematic approach to and systematic approach to problem-solvingproblem-solving

Career developmentCareer development

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Thesis Procedure Thesis Procedure Select a Area /domain and narrow it down to a topicSelect a Area /domain and narrow it down to a topic

Write a topic proposal and Scope of workWrite a topic proposal and Scope of work Choose an External GuideChoose an External Guide

Talk to External Guide and also concerned thesis faculty regarding the proposed Talk to External Guide and also concerned thesis faculty regarding the proposed topictopic

Submission of Thesis synopsis ( Max 3 pages) to Internal Guide in hard copy with

the External guide letter Approval of thesis synopsis by allotment of Registration Number sent through Approval of thesis synopsis by allotment of Registration Number sent through

emailemail

Submission of Response Sheets to Internal GuideSubmission of Response Sheets to Internal Guide

Submission of Final Thesis (Submission of Final Thesis (It should be between 10000 to 30000 wordsIt should be between 10000 to 30000 words ) )

Appearing for Oral and Written Viva Voce Appearing for Oral and Written Viva Voce ( ( The candidate needs to handwrite at least The candidate needs to handwrite at least 1200 to 1500 words on the summary of thesis at the time of viva) 1200 to 1500 words on the summary of thesis at the time of viva)

Note 1 : The candidate has to compulsorily select the research topic on the specialization he/she studied.Note 1 : The candidate has to compulsorily select the research topic on the specialization he/she studied.Note 2 : Note 2 : There would be marks deduction or rejection of thesis for Non compliance of thesis rules Note 3 : Student General Identification Number is different from Thesis Registration Identification Number

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Thesis Synopsis Thesis Synopsis Details of the student Details of the student

[Name (as per IIPM records), Batch , Centre of study, Section , [Name (as per IIPM records), Batch , Centre of study, Section , specialization ,Phone No and Email Id ]specialization ,Phone No and Email Id ]

Desired Area student intends to do Research Desired Area student intends to do Research

(Eg :Advertising ,branding , Performance appraisal ,Industrial (Eg :Advertising ,branding , Performance appraisal ,Industrial relations ,Recruitment , corporate finance , Capital Markets, Personal finance relations ,Recruitment , corporate finance , Capital Markets, Personal finance etc.)etc.)

Title of the thesisTitle of the thesis

Problem definition /hypothesis /Research objectivesProblem definition /hypothesis /Research objectives

Introduction to the Area of research Introduction to the Area of research (In brief )(In brief )

Scope of the thesis work Scope of the thesis work 55

Synopsis formatContinues in next file

Thesis SynopsisThesis Synopsis

Research MethodologyResearch Methodology

Justification for choosing a particular research proposal Justification for choosing a particular research proposal

Summer Training Topic ( Summer Training Topic ( In Brief In Brief ))

Details of the External guide Details of the External guide

(Name of the Guide ,Qualification and Designation )(Name of the Guide ,Qualification and Designation )

Approval letter from External guideApproval letter from External guide

( Signatory note from guide stating that he/she would guide you )( Signatory note from guide stating that he/she would guide you )

Note : The Approval letter should be either in the form of External guide’s signature in the Note : The Approval letter should be either in the form of External guide’s signature in the company’s letter head or email print out from his /her official email Id or External guide’s company’s letter head or email print out from his /her official email Id or External guide’s signature letter with company’s attestation or External guide’s signature letter attached with signature letter with company’s attestation or External guide’s signature letter attached with business card.business card.

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Thesis Guide Thesis Guide

Internal Guide is the Thesis In charge of IIPM (Dept of Projects)Internal Guide is the Thesis In charge of IIPM (Dept of Projects)

Student should have at least one External GuideStudent should have at least one External Guide A student can choose more than one person as his/her External Guide A student can choose more than one person as his/her External Guide

(External Guide has to be necessarily from the industry .Institute reserves the right to approve or reject the (External Guide has to be necessarily from the industry .Institute reserves the right to approve or reject the

guide as suggested by the student)guide as suggested by the student)

It is It is advisableadvisable to choose one of his/her Guide who is well versed in the area to choose one of his/her Guide who is well versed in the area (technical in nature ) one has chosen. (technical in nature ) one has chosen. If the student has chosen a company pany specific research area, then the external guide has to be necessarily from that specific research area, then the external guide has to be necessarily from that company who is well versed in the area.company who is well versed in the area.

A Guide is expected to counsel the students with respect to his thesis work A Guide is expected to counsel the students with respect to his thesis work but not to solve the problems. but not to solve the problems.

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Selection of Thesis TopicSelection of Thesis Topic

CurrentCurrent

Commercially viableCommercially viable

ChallengingChallenging

AvailableAvailable

Note : The candidate has to compulsorily select the research topic on the Note : The candidate has to compulsorily select the research topic on the

specialization he/she studied. specialization he/she studied.

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Sources of Research Areas/TopicsSources of Research Areas/TopicsMagazines / Journals /Essay Papers :

4 Ps , Human Factor, Business and Economy , Strategic factor , Business world , Outlook Money, ICFAI journals on subjects like applied finance, derivatives, M&A, case study, marketing, branding, advertising etc.

Websites : www.bnet.com; www.questia.com/search ; www.emarketingpapers.com; www.marketingprofs.com/

^www.research-finance.com ^www.research-finance.com ; ; www.nera.com; ; www.planningcommission.gov.in/ ; ; commerce commerce.nic.in/ .nic.in/ www.mca.gov.in ; finmin.nic.in ; ; finmin.nic.in ; www.powermin.nic.in; ; www.coal.nic.in; ; minesmines.nic.in; .nic.in; steelsteel.nic.in; msme.gov.in; dpe.nic.in; dhi.nic.in; .nic.in; msme.gov.in; dpe.nic.in; dhi.nic.in; civilcivilaviationaviation.nic.in; agricoop.nic.in; .nic.in; agricoop.nic.in; tourismtourism.gov.in; texmin.nic.in; .gov.in; texmin.nic.in; www.wrmin.nic.in; envfor.nic.in ; morth.nic.in;; envfor.nic.in ; morth.nic.in; www.www.educationeducation.nic.in.nic.in; www.ohfw.nic.in ; ; www.mit.gov.in; ; chemicalschemicals.nic.in; .nic.in; www.fcamin.nic.in; ; www.urbanindia.nic.in; ; www.indianrailways.gov.in; mofpi.nic.in; mhupa.gov.in; mdoner.gov.in; ; mofpi.nic.in; mhupa.gov.in; mdoner.gov.in; ruralrural.nic.in; .nic.in; petroleumpetroleum.nic.in/ ; .nic.in/ ; www.mit.gov.in; ; www.mnre.gov.in; yas.nic.in; ; yas.nic.in; www.dst.gov.in; www.india; www.indiacultureculture.nic.in; mod.nic.in;.nic.in; mod.nic.in; www.mospi.gov.in; ; www.sebi.gov.in; ; www.bseindia.com; www.; www.nsenseindia.com india.com www.rbi.org.in; ; www.irda.gov.in; ; pfrda.org.in; www.pfrda.org.in; www.fmcfmc.gov.in/ .gov.in/ www.mcxindia.com; ; www.ncdex.com; ; www.un.org.in; ; www.un.org/en/

(*^Highly recommended for Finance and Economics topics)

www.mckinsey.com/mgi/rp/ , www.bcg.com/ , www.booz.com , , EY.com ; ; www.grantthornton.com; ; PwC.com; ; Deloitte.com/global; ; KPMG.com; ; www.atkearney.com ; ; Accenture.com ; ; www.everestgrp.com/ ; ; www.oliverwyman.com; ; www.bearingpointconsulting.com; ; www.sdggroup.com; ; www.wspgroup.com

www.gartner.com ; www.datamonitor.com; en-us.nielsen.com ; www.forrester.com/rb/research ; www.abiresearch.com; www.infotech.com ; www.yankeegroup.com ; www.informa.com/ ; www.tecnovaglobal.com/ ; www.idc.com/ ; www.synovate.com ; ; www.imshealth.com ; ; www.kantar.com ; ; www.gfk.com; www.arbitron.com; www.ipsos.com ; ; www.arbitron.com; www.ipsos.com ; www.westat.com ; www.symphonyiri.com ; WatsonWyatt.com; www.westat.com ; www.symphonyiri.com ; WatsonWyatt.com; www.ami-communities.eu/wiki/List_of_research_topics 99

Research Related Books Research Related Books

Business Research Methods: by Cooper D

Research Methodology : Methods And Techniques by C. R. Kothari

Introduction To Biostatistics And Research Methods-- by Rao P. S. S. Sundar

Social Research Methods, by Alan Bryman

Management Research Methodology: Integration Of Principles, Methods And Techniques

by K. N. Krishnaswamy, Appa Iyer Sivakumar, M. Mathirajan

Business Research Methods.by . William G. Zikmund-oklahoma State University, William G. Zikmund

Basic Econometrics Basic Econometrics by by Damodar N. GujaratiDamodar N. Gujarati

Econometric Analysis Econometric Analysis by by William H. GreeneWilliam H. Greene

Statistical Methods For Practice And Research: A Guide To Data Analysis Using SPSSStatistical Methods For Practice And Research: A Guide To Data Analysis Using SPSS

by by Ajai Singh GaurAjai Singh Gaur, , Sanjay Singh GaurSanjay Singh Gaur

Marketing Research: Concepts And Cases, (Special Indian Edition) by Cooper Donald Et. Al

Marketing Research : Text And Cases ; Nargundkar, Rajendra

Business To Business Market Research (Understanding And Measuring Business Markets)Business To Business Market Research (Understanding And Measuring Business Markets)

by by Ruth McneilRuth Mcneil

International Marketing Research by Kumar V.

Marketing Research: Methodological Foundations, by Churchill, Lacobucci

Equity Research And Valuation by Dun, Bradstreet 1010

Thesis TitleThesis Title It should be precise. It should be precise.

It should be argumentative. It should be argumentative.

It should be an indication of the structure of the thesis. It should be an indication of the structure of the thesis.

It should not be an announcement. It should not be an announcement.

It should reflect the key idea (s) of your project.It should reflect the key idea (s) of your project.

Try and use only single sentence for the Title.Try and use only single sentence for the Title.

It should be specific. It should be specific.

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Sample Approved HR TopicsSample Approved HR Topics Performance appraisal system at MN Ltd Attrition analysis and benchmarking retention strategies at PQR Ltd An Empirical Study on T&D Practices at LPK Co ltd Motivational Practices at MN Co Ltd Conflict Management issues at XYZ Co. Team Building as an Organization Development Intervention : A Case of

Havells 'Employee Morale and Job Satisfaction : A Case of XYZ Co Work life Balance Study in IT industry : Case of XYZ Co Behavioral Training Practices for the middle level management : Case of

XYZ Co. Assessment of 360 Degree Performance Appraisal at XYZ Co

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Sample Approved HR TopicsSample Approved HR Topics

Talent Acquisition And Onboarding In IT Industry: A case of XYZ Co

Collective Bargaining Agreements with respect to XYZ company.

Induction Training Program study At ABC Ltd.

Reward & Recognition System At PL Ltd.

Leadership Traits study at PQ Ltd.Change Management in Mergers and Acquisitions: Study of the X-YChange Management in Mergers and Acquisitions: Study of the X-Y

Merger/ AcquisitionMerger/ Acquisition

Validating “Competency Mapping” For Attaining The Best “Quality Circle Practices” : Case of XYZ Co

Improving manpower utilization through effective manpower planning: A Improving manpower utilization through effective manpower planning: A study of ABC Costudy of ABC Co

Employee Engagement - A Study in Relation to XY Ltd.Employee Engagement - A Study in Relation to XY Ltd. Recruitment and selection Practices at YK Ltd.Recruitment and selection Practices at YK Ltd. A study on Succession Planning in XYZ CoA study on Succession Planning in XYZ Co..

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Sample Approved Finance/Economics TopicsSample Approved Finance/Economics Topics Economic Determinants Of Security AnalysisEconomic Determinants Of Security Analysis Econometric Valuation Of CAPM ModelEconometric Valuation Of CAPM Model Working Capital Management At PQR Ltd Working Capital Management At PQR Ltd Private Banking Model - ICICI BankPrivate Banking Model - ICICI Bank Study Of Arbitrage Trends In Futures MarketStudy Of Arbitrage Trends In Futures Market Impact Of Intangible Assets On The Market Value Of XYZ CoImpact Of Intangible Assets On The Market Value Of XYZ Co Significance Of CSR Reporting In Annual ReportsSignificance Of CSR Reporting In Annual Reports Value Creation By Using Acquisition Growth StrategiesValue Creation By Using Acquisition Growth Strategies Operational Activities And Capital Enhancement Of ABC companyOperational Activities And Capital Enhancement Of ABC company Warehousing And Logistics Issues In Commodity Market : Case of Z commodityWarehousing And Logistics Issues In Commodity Market : Case of Z commodity Direct And Indirect Benefits Of Agriculture Futures For FarmersDirect And Indirect Benefits Of Agriculture Futures For Farmers Identification Of Cost Reduction Opportunities In XYZ Co. The relationship of money supply in M-2 and trading volume by index (any index such as Nifty The relationship of money supply in M-2 and trading volume by index (any index such as Nifty

etc.)etc.) The impact of government policies on freight forwarding industry (country name)The impact of government policies on freight forwarding industry (country name) Problems faced by small medium enterprise to be internationalizeProblems faced by small medium enterprise to be internationalize The impact of macro-economic factors on stock market index of (country name)The impact of macro-economic factors on stock market index of (country name) Impact of interest rate, inflation rate and exchange on index performance (any index such as Nifty Impact of interest rate, inflation rate and exchange on index performance (any index such as Nifty

index etc.)index etc.)

Micro finance in Islamic economyMicro finance in Islamic economy

Capital mobility in Islamic economic systemCapital mobility in Islamic economic system

International trade under Islamic economic modelInternational trade under Islamic economic model

Sample Approved Finance/Economics TopicsSample Approved Finance/Economics Topics Human Asset Valuation In The XYZ SectorHuman Asset Valuation In The XYZ Sector Fundamental Study Of Zinc In The Global ScenarioFundamental Study Of Zinc In The Global Scenario Credit Risk Analysis In SME Banking (XYZ BANK)Credit Risk Analysis In SME Banking (XYZ BANK) To study the relationship between price earnings ratio and return on investment ( Industry To study the relationship between price earnings ratio and return on investment ( Industry

specific study or any other methodology find suitable )specific study or any other methodology find suitable ) A test of price earnings ratio to predict future growths ( Industry specific study or any other A test of price earnings ratio to predict future growths ( Industry specific study or any other

methodology )methodology ) Factors affect on the dividend payout ratio ( Industry specific study)Factors affect on the dividend payout ratio ( Industry specific study) To study relationship between price earnings ratio and growth ( Industry specific study or any To study relationship between price earnings ratio and growth ( Industry specific study or any

other methodology find suitable )other methodology find suitable ) Relationship between market factors and stock returns of ( Industry specific study or any other Relationship between market factors and stock returns of ( Industry specific study or any other

methodology find suitable )methodology find suitable ) To investigate the association between dividend change and company’s earnings ( Industry To investigate the association between dividend change and company’s earnings ( Industry

specific study or any other methodology find suitable )specific study or any other methodology find suitable ) Determinants of capital structure ( Industry specific study or any other methodology find Determinants of capital structure ( Industry specific study or any other methodology find

suitable )suitable ) Fund size and indicator of performance measurement for fixed income mutual fund (or any Fund size and indicator of performance measurement for fixed income mutual fund (or any

other kind of mutual fund for the study)other kind of mutual fund for the study) Factors that lead to investment in mutual funds ( specific type of MF)Factors that lead to investment in mutual funds ( specific type of MF)

Factors affecting trade volume the study of Asian development economicsFactors affecting trade volume the study of Asian development economics

Structure and performance of economy in (country name); comparative study between current Structure and performance of economy in (country name); comparative study between current government and former government.government and former government. 1515

Sample Approved Finance/Economics TopicsSample Approved Finance/Economics TopicsWeekend effect on stock relation: evidence from index (any index such as Nifty etc.)Weekend effect on stock relation: evidence from index (any index such as Nifty etc.)

Effects of holidays on stock return: evidence index (any index such as Nifty etc.)Effects of holidays on stock return: evidence index (any index such as Nifty etc.)

Performance study of Islamic bank and conventional bank in a selected countryPerformance study of Islamic bank and conventional bank in a selected country

Comparison between sales price, debt-equity and book market value of equity in analyzing stock Comparison between sales price, debt-equity and book market value of equity in analyzing stock returnsreturns

Relationship between cash flow and investment spending in XYZ industry Relationship between cash flow and investment spending in XYZ industry

Development or establishment of issues of Islamic banking – in particular country or regionDevelopment or establishment of issues of Islamic banking – in particular country or region

Islamic finance system and economical growthIslamic finance system and economical growth

Impact of dividend on investment decisionImpact of dividend on investment decision

Relationship between Assets and Liabilities in balance sheet Relationship between Assets and Liabilities in balance sheet

Impact of fiscal policy on economy of (country name)Impact of fiscal policy on economy of (country name)

Determinants of bond market capitalization in (country name) Determinants of bond market capitalization in (country name)

Relationship between CPI and bond priceRelationship between CPI and bond price

Islamic Banks performance in industrial lendingIslamic Banks performance in industrial lending

Development of SME in Islamic based economiesDevelopment of SME in Islamic based economies

The relationship between corporate strategy and capital structureThe relationship between corporate strategy and capital structure

Assessing the profitability determinants of Islamic banking in (country name) Assessing the profitability determinants of Islamic banking in (country name)

Public Private Partnership: A ModelPublic Private Partnership: A Model

Funding Development in India: Official Development Aid from a donorFunding Development in India: Official Development Aid from a donor

country/ organizationcountry/ organization1616

Sample Approved Marketing TopicsSample Approved Marketing Topics

An empirical study to enhance the market share of ABC Co in Delhi & NCRAn empirical study to enhance the market share of ABC Co in Delhi & NCR An empirical study of consumer behavior in the Hair color industryAn empirical study of consumer behavior in the Hair color industry An Empirical Study of Marketing Strategies of VR CoAn Empirical Study of Marketing Strategies of VR Co A Study on the Sales and Distribution Strategies of ABC Co Life InsuranceA Study on the Sales and Distribution Strategies of ABC Co Life Insurance A Study on Market Perception of XYZ Co and Market Penetration in Delhi and NCRA Study on Market Perception of XYZ Co and Market Penetration in Delhi and NCR Effectiveness of Advertising Strategies - A Case of Indian Soft DrinkEffectiveness of Advertising Strategies - A Case of Indian Soft Drink Role of Advertisement in the Purchase Behavior of WomenRole of Advertisement in the Purchase Behavior of Women Strategies to increase the Market Share of XZ Co in Ice Cream segment Strategies to increase the Market Share of XZ Co in Ice Cream segment Market Mapping of HQ Co Fan Division Market Mapping of HQ Co Fan Division

Quantifying bullwhip effects and reducing its impact Quantifying bullwhip effects and reducing its impact

Automated supply chain frame work model for mid-sized XYZ IndustryAutomated supply chain frame work model for mid-sized XYZ Industry

Study of factors affecting the decision making of outsourcing in XYZ IndustryStudy of factors affecting the decision making of outsourcing in XYZ Industry

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Sample Approved Marketing TopicsSample Approved Marketing TopicsStrategic Analysis study with respect to SQ Energy (Wind-power Market)

Factors Affecting Sale Of SM Brand Mustard Oil In Agra Region

Impact Of Sales Promotion On Customer Retention : Case of XYZ Co

Brand Loyalty Of Teenagers (Industry Apparel)

Preference Of Youth Towards Foreign Brand And Indian Brand Industry - Textile

Implementation Of Six-sigma (Σ) Technique In Fast Food Service Industry

Leads Generation In Sync With Sales Force Survey Of XY Ltd.

Study Of The Brand Positioning Of PQ Ltd

Competitive Intelligence Study Of Bisleri In Mineral Water Market

Marketing Of Software Through Search Engine Optimization

Market Research On The Perception Of Youth Toward The Counterfeit And Fake Products in XYZ Segment/Category

Governance Issues in Development Sector: A study of XYZ NGOGovernance Issues in Development Sector: A study of XYZ NGO

CSR Activities in India: The Case of Y CorporateCSR Activities in India: The Case of Y Corporate

Strategic Issues in Policy: Aligning Corporate Governance (or CSR) with ProfitStrategic Issues in Policy: Aligning Corporate Governance (or CSR) with Profit

Aligning Business Strategy with CSR: Study of a corporate CSR departmentAligning Business Strategy with CSR: Study of a corporate CSR department

Rural Markets in India: Financial Products by an insurance companyRural Markets in India: Financial Products by an insurance company

Effects Of Changing Government Policy on Business: A Construction CompanyEffects Of Changing Government Policy on Business: A Construction Company

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Sample Approved Marketing Topics

Export Marketing Strategies Of Leather Footwear And Footwear Components In UK And Germany : Case of XYZ Co

RH Co (Branding) Position In The Switchgear Segment. Export Potential Of Handicraft Items To EU Countries The Indigenous Product Placement And Strategic Analysis Of Dealer Perception Of

SV Co Air Conditioners Scope & Feasibility Of Supply Of Cotton To Various Spinners In Punjab An empirical study of the distribution network of XY Cola in South Delhi Dealer evaluation study for ABC Industries Sales Promotion Schemes - A Study in Relation to Consumer Electronics of XZ Co Assessment Of Demand & User Preference For Surgical Medical Equipments &

Implants For Neuro-spine, Endoscopy & Orthopedic Segment At XYZ Ltd Study Of The Retail Operations Of RT Co Dairy Fruits And Vegetable Unit, And Study Of The Retail Operations Of RT Co Dairy Fruits And Vegetable Unit, And

Suggesting Improvements In Light Of Emerging Competitions Suggesting Improvements In Light Of Emerging Competitions

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FORMAT OF THESIS FORMAT OF THESIS

The Manuscript consists of three main partsThe Manuscript consists of three main parts

The PreliminariesThe Preliminaries

The Content or the textThe Content or the text

The ReferencesThe References

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The PreliminariesThe Preliminaries Title Page Title Page

Abstract Abstract

Certificate of Originality Certificate of Originality

Thesis Topic approval letter sent over email Thesis Topic approval letter sent over email

AcknowledgmentsAcknowledgments

Table of ContentsTable of Contents

List of Figures & TablesList of Figures & Tables

SynopsisSynopsis

Note : Preliminary pagesNote : Preliminary pages Numbering should be in lower case Roman numerals; Centered at the bottom of the page; Numbers at Numbering should be in lower case Roman numerals; Centered at the bottom of the page; Numbers at

least ½ inch from bottom edgeleast ½ inch from bottom edge

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The PreliminariesThe Preliminaries Title Page Title Page - - Institute logo ,Name and place; Institute logo ,Name and place; - Name of the Title ,Student and Guide ; Batch and Alumni No- Name of the Title ,Student and Guide ; Batch and Alumni No - It should contain all capital letters ; Counted, but not numbered ;- It should contain all capital letters ; Counted, but not numbered ;

Abstract Abstract

- - This should include the problem under investigation; the research methodology and This should include the problem under investigation; the research methodology and theoretical orientation; and the expected out comes and implications of the researchtheoretical orientation; and the expected out comes and implications of the research

- Not to exceed 350 words- Not to exceed 350 words

Certificate of OriginalityCertificate of Originality

- - It should include original signature of the Guide . It indicates that the guide has It should include original signature of the Guide . It indicates that the guide has approved the thesis as a complete and final work requiring no further alterations. This approved the thesis as a complete and final work requiring no further alterations. This signatory format is completely different from the format when submitted at the time signatory format is completely different from the format when submitted at the time of synopsis.of synopsis.

Note : The Certificate of Originality should be either in the form of External guide’s signature in the Note : The Certificate of Originality should be either in the form of External guide’s signature in the

company’s letter head or email print out from his /her official email Id or External guide’s signature company’s letter head or email print out from his /her official email Id or External guide’s signature with company’s attestation or External guide’s signature attached with business card.with company’s attestation or External guide’s signature attached with business card.

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The PreliminariesThe Preliminaries Acknowledgments:Acknowledgments:

- - It should generally include acknowledgment of assistance received It should generally include acknowledgment of assistance received from various from various persons .persons .

- - Center the heading “ACKNOWLEDGMENTS”Center the heading “ACKNOWLEDGMENTS”

Table of Contents:Table of Contents:

- - Lists all sections with page numbers ;Double space between entries; Single space within Lists all sections with page numbers ;Double space between entries; Single space within entriesentries

List of Figures:List of Figures:

- - Required if figures appear in thesisRequired if figures appear in thesis - Non-text items; Numbered consecutively throughout- Non-text items; Numbered consecutively throughout

List of Tables:List of Tables:

- - Required if tables appear in the thesisRequired if tables appear in the thesis - Tables should be numbered consecutively throughout. - Tables should be numbered consecutively throughout.

Synopsis: Synopsis: Original synopsis (without any alternations) should be attached. Original synopsis (without any alternations) should be attached.

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A General Thesis ContentA General Thesis Content

IntroductionIntroduction

Research objectives & MethodologyResearch objectives & Methodology

Literature ReviewLiterature Review

Primary Findings & AnalysisPrimary Findings & Analysis

RecommendationsRecommendations

Conclusions & ImplicationsConclusions & Implications

NOTENOTE: : Page Numbering should be in Arabic numerals ;Upper, right-hand corner; At least ½ inch Page Numbering should be in Arabic numerals ;Upper, right-hand corner; At least ½ inch

from edge from edge

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A General Thesis ContentA General Thesis Content Introduction:Introduction:

Introduction of topic.Introduction of topic.

Literature Review :Literature Review :

Relevant literature to establish a sound base for the proposed researchRelevant literature to establish a sound base for the proposed research

Research objectives & MethodologyResearch objectives & Methodology : :

Explanation of what is the research objectives and the methods used to Explanation of what is the research objectives and the methods used to achieve the specified objectives.achieve the specified objectives.

Primary findings & analysis:Primary findings & analysis:

Report on the primary data collected using the research methods and Report on the primary data collected using the research methods and techniques . techniques .

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A General Thesis ContentA General Thesis Content Recommendations:Recommendations:

It should be based on resolving the Research problem. A thesis is written It should be based on resolving the Research problem. A thesis is written from a consultant’s perspective.from a consultant’s perspective.

Conclusions & Implications:Conclusions & Implications:

It should include how the data collected and the literature reviewed, It should include how the data collected and the literature reviewed, together contribute to answering the research questions and resolving the together contribute to answering the research questions and resolving the research problem. research problem.

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Research Methodology Research Methodology It Should cover the following details:It Should cover the following details: Method usedMethod used Tool usedTool used Target AudienceTarget Audience Sample sizeSample size Sampling method usedSampling method used Research AreaResearch Area

Considerations :Considerations : It must be appropriate to the objective of your studyIt must be appropriate to the objective of your study

Triangulation Method is mostly used at master level thesis Triangulation Method is mostly used at master level thesis ( ( Triangulation refers to the use of more than one approach to the investigation of a research question )

Justifications regarding specific methods chosen or used Justifications regarding specific methods chosen or used

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Data collection methodsData collection methods Qualitative marketing research

Generally used for exploratory purposes - small number of respondents -

not generalizable to the whole population - statistical significance and

confidence not calculated - examples include focus groups, depth

interviews, and projective techniques

Quantitative marketing research

Generally used to draw conclusions - tests a specific hypothesis - uses

random sampling techniques so as to infer from the sample to the

population - involves a large number of respondents - examples include

surveys and questionnaires.

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ReferencesReferences

Bibliography Bibliography

- - It should include all works which are referred to in the thesis . It should include all works which are referred to in the thesis .

- May be placed at the end of the main text .- May be placed at the end of the main text .

- Use any standard manual .If one is not using a style manual, single - Use any standard manual .If one is not using a style manual, single space within each entry and double space between the entries.space within each entry and double space between the entries.

Appendices Appendices

- - Inclusions : Inclusions : Articles , Questionnaire format ,Old forms or reports, Articles , Questionnaire format ,Old forms or reports, Sample filled questionnaires with Business cards attachedSample filled questionnaires with Business cards attached

- Exclusions :- Exclusions : Case study, Power point slides Case study, Power point slides

Response SheetsResponse Sheets

- - All thesis should contain all the Response Sheets in the prescribed All thesis should contain all the Response Sheets in the prescribed format format

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Layout Requirements Layout Requirements

SpacingSpacing

FontFont

Header and FooterHeader and Footer

MarginsMargins

PaperPaper

Overall appearanceOverall appearance

Printing the final copyPrinting the final copy

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Layout RequirementsLayout Requirements SpacingSpacing 1.5 Inch space or Double space throughout1.5 Inch space or Double space throughout ExceptionsExceptions: Title page and approval page, Table of contents, Captions, : Title page and approval page, Table of contents, Captions,

table or figure headings, Extensive quotations, Footnotes or endnotes, table or figure headings, Extensive quotations, Footnotes or endnotes, Entries in reference section, Appendices.Entries in reference section, Appendices.

FontFont Any standard font is acceptable ; Use the same font throughout; Use font Any standard font is acceptable ; Use the same font throughout; Use font

size 12size 12 Exceptions: Exceptions: Captions (not smaller than 9 point), Headings (not larger than Captions (not smaller than 9 point), Headings (not larger than

20 point)20 point)

Header and Footer The Header should include the Institute’s Logo with Name (extreme

left) The footer should include the Student’s Batch ( Extreme left) and

Thesis Alumni Id Number ( Extreme Right )

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Layout RequirementsLayout Requirements MarginsMargins Pages must have at least:1.5 inch left margin ; 1 inch top, bottom, and right Pages must have at least:1.5 inch left margin ; 1 inch top, bottom, and right

marginsmargins Exceptions: Exceptions: pg no’s must have at least ½ inch clearance from each edgepg no’s must have at least ½ inch clearance from each edge

PaperPaper 8.5 X 11 inches (A-4 Size) , White bond,25% (or higher) cotton content.8.5 X 11 inches (A-4 Size) , White bond,25% (or higher) cotton content.

Overall AppearanceOverall Appearance All corrections should be made before final copy is printedAll corrections should be made before final copy is printed Unacceptable: Unacceptable: Overstrikes or cross-outs ,Handwritten additions or corrections, Overstrikes or cross-outs ,Handwritten additions or corrections,

Lines, dots or shading from paste-ups .Lines, dots or shading from paste-ups .

Printing the Final CopyPrinting the Final Copy Print must be sharp and of uniform darkness ; One side only .Print must be sharp and of uniform darkness ; One side only . Every content of the thesis should be in New PageEvery content of the thesis should be in New Page

Cover should include following – Bounded form (Black color) stating Institute Cover should include following – Bounded form (Black color) stating Institute Logo ,Name and Place; Thesis Title ;Student Name ,Alumni No, Batch ; Thesis Logo ,Name and Place; Thesis Title ;Student Name ,Alumni No, Batch ; Thesis Guide ; Title and Alumni No ( cover Side ); Capital letters in Golden color; Guide ; Title and Alumni No ( cover Side ); Capital letters in Golden color; Portrait format Portrait format

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Thesis DeadlinesThesis Deadlines

Submitted to Internal GuideSubmitted to Internal Guide

Submission of Thesis synopsisSubmission of Thesis synopsis in in Hard copy ( Due date: As decided Hard copy ( Due date: As decided by the respective IIPM branch)by the respective IIPM branch)

Submission of at least four Submission of at least four response sheets before submission response sheets before submission of final thesis (Every time the of final thesis (Every time the guide is consulted )guide is consulted )

Note :Delay in synopsis submission Note :Delay in synopsis submission

will attract penalty of 5 marks per will attract penalty of 5 marks per week from the last due date)week from the last due date)

Submitted to Internal GuideSubmitted to Internal Guide

Submission of Final Thesis Submission of Final Thesis ( Due Date: As decided by the ( Due Date: As decided by the

respective IIPM branchrespective IIPM branch )) One Hard copy + One soft copy)One Hard copy + One soft copy)

Submission of Redo Final ThesisSubmission of Redo Final Thesis (Due Date: Within 30 days from (Due Date: Within 30 days from

the date of rejection )the date of rejection )

Note : Delay in submission of final Note : Delay in submission of final thesis and redo thesis will attract thesis and redo thesis will attract penalty and also disqualify the penalty and also disqualify the student for convocation.student for convocation.

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Thesis work follow up – Response SheetsThesis work follow up – Response Sheets Response sheet - format & submission: Response sheet - format & submission:

Details of the student [ Name (as per IIPM records) ,Batch, Section, Alumni Details of the student [ Name (as per IIPM records) ,Batch, Section, Alumni Id ,Phone No and Email Id )Id ,Phone No and Email Id )

Thesis synopsis ( Attached with the response sheet every time )Thesis synopsis ( Attached with the response sheet every time ) Progress of the work (should be sent as separate attachment ): Students are Progress of the work (should be sent as separate attachment ): Students are

supposed to send actual work content ( like preparation of the questionnaire , data supposed to send actual work content ( like preparation of the questionnaire , data collection , analysis done etc. which is generally considered as the main area of collection , analysis done etc. which is generally considered as the main area of the thesis ) the thesis )

NoteNote: - Whenever a student sends his/her response sheet, he/she has to send all: - Whenever a student sends his/her response sheet, he/she has to send all the previous response sheets along with the thesis synopsis .the previous response sheets along with the thesis synopsis .

- Response sheets can be sent through Email or can be given in person .- Response sheets can be sent through Email or can be given in person .

- - All response sheets need to be appended to the reportAll response sheets need to be appended to the report - The Institute reserves the right to reject any thesis for which response sheets have not been received- The Institute reserves the right to reject any thesis for which response sheets have not been received

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Purpose of the Viva Voce examination

  •To examine whether value addition to the existing knowledge was generated To examine whether value addition to the existing knowledge was generated

•To establish that the research has been carried out independently and genuinely To establish that the research has been carried out independently and genuinely by the candidateby the candidate

•To determine the candidate’s understanding of the literature used in the thesisTo determine the candidate’s understanding of the literature used in the thesis

•To examine the conceptual and logical approach and research techniques used in To examine the conceptual and logical approach and research techniques used in the thesis.the thesis.

•To allow the candidate to defend the originality of the thesisTo allow the candidate to defend the originality of the thesis

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Thesis Evaluation ParametersThesis Evaluation ParametersResearch objective/ problem definition / Scope of thesisResearch objective/ problem definition / Scope of thesis

Research methodology / Description used Research methodology / Description used

Research results//analysisResearch results//analysis

Achievement of aims / research objectivesAchievement of aims / research objectives

Originality //Value additionOriginality //Value addition

Quality of recommendations & conclusionQuality of recommendations & conclusion

Relevance of the Literature usedRelevance of the Literature used

Structure and technical presentation of the thesisStructure and technical presentation of the thesis

( Writing style , Grammar, Punctuation ,Spelling ,communicativeness and Layout requirements )( Writing style , Grammar, Punctuation ,Spelling ,communicativeness and Layout requirements )

Assessment of ProcessAssessment of Process (Independency shown by the student , Pace of work and Response sheet follow-ups)(Independency shown by the student , Pace of work and Response sheet follow-ups)

Viva Viva Performance ( Oral and written)

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Check list -1Check list -1 Ensure that the set research objective /problem has been achieved/solved.Ensure that the set research objective /problem has been achieved/solved.

Ensure that your thesis extends the understanding of a subject and makes an additional Ensure that your thesis extends the understanding of a subject and makes an additional contribution to Human knowledge.contribution to Human knowledge.

Ensure that the data collected has been properly analyzed .Ensure that the data collected has been properly analyzed .

Ideally a thesis is a combination of secondary as well as primary data. However the Ideally a thesis is a combination of secondary as well as primary data. However the requirements may vary depending on the topic chosenrequirements may vary depending on the topic chosen

Ensure that the Ensure that the writing stylewriting style should remain same should remain same throughoutthroughout the thesis report. Plagiarism the thesis report. Plagiarism would lead to rejection of thesis.would lead to rejection of thesis.

Ensure that preliminary requirements (Thesis topic approval mail, Guide signatory page and Ensure that preliminary requirements (Thesis topic approval mail, Guide signatory page and synopsis) have been met.synopsis) have been met.

Students Students mustmust always use the thesis title as approved and sent to them by email always use the thesis title as approved and sent to them by email

Ensure that the structural requirements have been met.Ensure that the structural requirements have been met.

Ensure that grammar, punctuation marks etc have been met. Ensure that grammar, punctuation marks etc have been met.

The student should use Thesis Registration Identification Number but not the Student General Identification Number 3737

Check list -2Check list -2

The Final Thesis report should be between 10000 to 30000 words

The format for the Approval letter is different from the certificate of originality which has to The format for the Approval letter is different from the certificate of originality which has to be arranged from the external guide.be arranged from the external guide.

The approval letter / Certificate of Originality should be either in the form of External guide’s The approval letter / Certificate of Originality should be either in the form of External guide’s signature in the company’s letter head or email print out from his /her official email Id or signature in the company’s letter head or email print out from his /her official email Id or External guide’s signature letter with company’s attestation or External guide’s signature External guide’s signature letter with company’s attestation or External guide’s signature letter attached with business cardletter attached with business card

Ensure that Appendices include Ensure that Appendices include Articles ,News papers cuttings , Questionnaire format ,Old forms Articles ,News papers cuttings , Questionnaire format ,Old forms or reports, Sample filled questionnaires with Business cards attached.or reports, Sample filled questionnaires with Business cards attached.

Ensure that Paper used in the thesis should of 8.5 X 11 inches (A-4 Size) , White bond,25% (or higher) cotton content

Ensure all data , tables and graphs should be in the color format

Final Thesis should be submitted in the form of a single Hard copy along with a soft copyFinal Thesis should be submitted in the form of a single Hard copy along with a soft copy

There would be marks deduction or rejection of thesis for Non compliance of thesis rules

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ContactContactSumanta sharma ( Head - Department of Projects)

([email protected])

Rachna Singh (Thesis queries related to Human Resource and Marketing Area)

([email protected] ; 0124-4952217)

Alpi Jain ( Thesis queries related to Marketing Area )

([email protected] )

Swarup ( Thesis queries related to Finance ,Operations and Marketing Area )

Dipti sharma ( Thesis queries related to Human Resource and Marketing Area )

([email protected] ;

Vijay Kumar Boddu ( Thesis queries related to Finance ,Operations and Marketing Area )

([email protected] ; 0124-4952214 )

Rajiv Kumar ( Thesis Registration ID and Thesis Result status enquires )

([email protected]; 0124-4952215)

Postal Address Postal Address : IIPM , Thesis Dept , Floor 2, Building No 25B (Opposite to Punj Lloyd , Building No 95) , Sector : IIPM , Thesis Dept , Floor 2, Building No 25B (Opposite to Punj Lloyd , Building No 95) , Sector 32, Echelon Institutional Area , Gurgaon, Haryana ,122001, INDIA32, Echelon Institutional Area , Gurgaon, Haryana ,122001, INDIA

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Best of Luck !Best of Luck !

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