Ideas Brochure 2010 Final

8/9/2019 Ideas Brochure 2010 Final

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The fluid geopolitical climate re sulting from the rapid changes in

the global security situation in recent years has forced many

governments to take a fresh look at their national security

mecha nisms. In a bid to effectively mee t the new challengesposed by the transformed regional and global security dynamics, many countries have started to make sizable budgetary

allocations for modernization and upgrade programmes of their armed forces. At present, structural and technological

improvements dominate the planning of most militaries and law

enforcement agencies of the world.

The most volatile geopolitical region in Asia, has now become

one of the largest markets for defence products. The changing

international security milieu has brought governments and

militaries closer together to share their ideas and plans to meet

the r equirements to maintain re gional and global peace. To cope

with the challenges in an economically affordable manner,

outsourcing, joint venture s a nd tec hnological collaborat ions play

a s ignificant role.

Pakistan’s ever growing defence industry is in quest for seeking international alliances to meet the requirements of its

armed forces and the growing needs of the regional defence forces, Pakistan’s own defence products present a perfect

mix of indigenous and foreign technologies thus offering an ideal platform for defence collaboration.

The International Defence Exhibition and Seminar (IDEAS),

showcases a wide varietyof tec hnology, ranging from equipment

used in the third world countries to the most sophisticated

systems from the West. This exhibition provides a perfect

interactive platform for the defence forces t o asses s the bes t

products and te chnology to cater for their respective defence-

related requirements. Besides, it also pres ents an ideal opportunity

to the defence manufacturers for entering into collaboration and

joint ventures with Pakistan or other prospective international

partners.

Asif Ali Zardar i

President ofthe Islamic Republic ofPakistan

a. Representations from 5 9 countries including the exhibitors, defense delegates

& trade visitors.

b. Participation of 256 leading defence manufacturers including 162 foreign

and 94 domestic companies.

c. Attended by more than 24,000 defence professionals, analysts, service

personnel and trade visitors.

d. Extensive media coverage with over 2 ,200 articles, editorials and news items

written in leading newspapers and industry magazines worldwide.

e. Outstanding electronic media coverage with presence of the most reputed

media channels from across the globe.

f. A total of 73 delegations attended IDEAS-2008, among which 31 were high

level delegations (being headed by Defence Ministers , Defence Secreta ries or

Services Chiefs).

g. The event was inaugurated bynone other than the Honourable Prime Minister

of Islamic Republic of Pakistan. Federal & Provincial Ministers, Services Chiefs

& other high ranking officials also gr aced the Event.

IDEAS is a destination for top level decision-makers, including:

1. Ministers, Diplomats & Senior Government Officials

2. Ministries & Departments of Defence

3. Armed Forces Hierarchy

4. Senior Management of Defence-related Organisations

5. Defence Procurement Experts

6. Sales & Marketing Executives

7. Research & Development Specialists

8. Engineers & Consultants

9. Law Enforcement Agencies

10. Journalists

I commend t he efforts of Defence Export Promot ion Organization for succes sfully holding

Internat ional Defence Exhibition & Seminar (IDEAS-20 08 ) and hosting the pa rticipants from

59 friendly countries. The event helped in promoting better unders tanding, friendship and

cooperation among the par ticipating countries and their defence industries. The outstanding

succes s of IDEAS-2008 adds to myconfidence that IDEAS-201 0 will be even bigger in size

and stature.

It is with great pleas ure that Iwould like to extend very warm

welcome to the delegates, exhibitors and trade visitors from

friendly countries, whose pres ence a t IDEAS -20 10 will be

symbolic of their indirect support to Pakistan and reflective of

mutuallybeneficial relations. We sha re common interests and

perceptions and the theme of the exhibition ‘Arms for Pea ce’

manifests our shar ed objectives of global peace thr ough regional

conventional arms balance and dete rrence.

01. Australia

02. Austria

03. Belgium

04. Canada

05. China

06 . Czech Republic

07. France

08. Germany

09. Greece

10. Hong Kong

11. Ireland

12. Italy

13 . Japan

14. Korea

15. Malaysia

16. Netherlands

17. Pakistan

18. Poland

19. Russia

20. Singapore

21. South Africa

22. Spain

23. Switzerland

24. Thailand

25. Turkey

26. UAE

27 . UK

28. Ukraine

29. USA



In addition to being a celebrated event, attended by a large number of

delegates, dignitaries and trade visitors, IDEAS also plays host to one of

the prestigious Seminar programmes in the region.

The International Defence Seminar serves as a widelyattended interactive

platform in the Asian region that presents a unique international outlook

for the defence industry. Moreover, the Seminar programme is designed

to be of special relevance to altering secutity paradigm of Asia in

general and, Middle East and South West Asia in particular, with afocus on the strategic impact and regional significance of defence

collaborations in light of the security threats faced by countries in

this part of the world.

Designed to attract worldwide attention from the top-level decision-

makers, the International Defence Sem inar is atte nded by Ministers,

high-ranking officials from defence ministries, corporate sector, armed forces,

defence tec hnology organizations, academia, res earch & training institutes as

well as maintenance & engineering companies involved in defence services.

A comprehensive programme is laid out to effectively coordinate meeting and networking sessions between foreign

delegations, governme nt officials, senior arme d forces leade rs and exhibitors, where by ensuring effective connections

between all participants of the exhibition.

Equipped with modern facilities and custom-designed software, the networking specialists at IDEAS Coordination Cell plan

these meetings with precision.

a. High level meetings were held during IDEAS-2008 between foreign

delegates , key governme nt officials and participants of the exhibition.

b. Presence of 73 official defence delegations from 44 countries and their

elaborate networking with the exhibitors

c. 90.5% approval rating from exhibitors on 26 different aspects of the Event

The Mobility Demonstrat ion offers an e xcellent opportunity for e xhibitors to give s pectator s and buyers a de tailed view of

the oper ational capabilities of their vehicles, equipment and machinery, complementing the static displayof their products.

Pres enting a t wo fold spe ctacle for t he interes ted e xhibitors, the Mobility Display features tracked and wheeled vehicles,tactical and as sault equipment a s well as ma npower tra ining facilities.

01. Afghanistan

02. Australia

03. Azerbaijan

04. Bahrain

05. Bangladesh

06. Brazil

07. Brunei

08. China09. Czech Republic

10. Egypt

11 . France

12. Gambia

13. Germany

14. Hungary

15. Indonesia

16. Iran

1 7 . Jo r dan

18. Kenya

19. Kuwait20. Lesotho

21. Libya

22. Malaysia

23. Mozambique

24. Nether land

25. Nigeria

2 6 . Om an

27 . Philippines

2 8 . Q at a r

29. Saudi Arabia

30. Singapore31. Sri Lanka

32. Sudan

33. Swaziland

34. Tanzania

35. Thailand

36. Turkey

37. Turkmenistan

38 . UAE

39. Uganda

4 0 . U K

41. Ukraine4 2 . U SA

43. Uzbekistan

44. Zimbabwe

E x

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I DE AS 20 00 I DE A S 2 00 2 I DE AS 20 04 I DE A S 2 00 6 E x

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Approximately 30,000 sqm outdoor spacefor Static and Mobility Display



Ideas Brochure 2010 Final

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