Huntersville Sponsorship Packet 2013

Sponsorship Opportunities

Sponsorship Opportunities (for donations of cash, in-kind services, gifts & giveaways)

Platinum—$14,000 • Title Sponsor for “A Huntersville Christmas” and “Hello Huntersville” • Booth at 4 HPRD Events • Logo on all event/program advertisement (website, newspaper, press releases) • Announcement of Sponsorship at 4 events • Full page Program Guide ads for both Spring/Summer & Fall/Winter • League Sponsorship of your choice for 1 year “Huntersville Parks and Recreation Girl’s Volleyball,

presented by: ‘your company’”. Company logo on all league shirts. • Disc Golf Course Tee Box (Bradford Park)—5 year sponsorship • Park Signage at your choice location -North Mecklenburg Park—Signage visibility potential—280,500 visitors/year -Bradford Park: Signage visibility potential—250,500 visitors/year -Huntersville Athletic Park—Signage visibility potential—210,500 visitors/year • Recognized Sponsor on HPRD website

Gold—$8,000 • Title Sponsor for “Halloween Fun at Rural Hill” • Booth at 4 HPRD Events • Logo on all event/program advertisement (website, newspaper, press releases) • Announcement of Sponsorship at 4 events • Half page Program Guide ads for both Spring/

Summer & Fall/Winter • League Sponsorship of your choice for 1 year, Com-

pany logo on all league shirts. - “Huntersville Parks and Recreation Girl’s Volleyball, presented by: ‘your company’”. • Disc Golf Course Tee Box (Bradford Park)—5 year sponsorship

• Park Signage at your choice location -North Mecklenburg Park Signage visibility potential—280,500 visitors/year -Bradford Park Signage visibility potential—250,500 visitors/year -Huntersville Athletic Park Signage visibility potential—210,500 visitors/year • Exclusive Advertisement at Tournament of your choice • Recognized sponsor in HPRD website

**If a Platinum sponsor is not secured on or before May 1st, title sponsorships for Hello Huntersville and A Huntersville Christmas will be available**

**If a Gold sponsor is not secured on or before Sept. 1st, title sponsorship for Halloween Fun at Rural Hill will be available**

Sponsorship Opportunities (for donations of cash, in-kind services, gifts & giveaways) Silver—$6,000 • Growers’ Market Season (May - October) Sponsor

- “Huntersville Parks and Recreation Growers’ Market, presented by ‘your company’” • Booth at 4 HPRD events • Half page Program Guide ads for both Spring/Summer & Fall/Winter • League Sponsorship of your choice for 1 year, Company logo on all league shirts. - “Huntersville Parks and Recreation Girl’s Volleyball, presented by: ‘your company’”. • Disc Golf Course Tee Box (Bradford Park)—5 year sponsorship

• Park Signage at your choice location -North Mecklenburg Park—Signage visibility potential—280,500 visitors/year -Bradford Park: Signage visibility potential—250,500 visitors/year -Huntersville Athletic Park—Signage visibility potential—210,500 visitors/year • Exclusive Advertisement at 10 Tournaments of your choice • Recognized Sponsor on HPRD website Bronze—$2,500 • League Sponsorship of your choice for 1 year, Company logo on all league shirts. - “Huntersville Parks and Recreation Girl’s Volleyball, presented by: ‘your company’”. • Booths at “Halloween Fun” & “4th of July Celebration” • Quarter Page Program Guide ads for your choice Spring/Summer & Fall/Winter • Exclusive Advertisement at 5 Tournaments of your choice Copper—$1,250 • Friend of HPRD Growers’ Market • Team Sponsor in League of your choice • Quarter Page Program Guide ads for your choice Spring/Summer & Fall/Winter • Exclusive Advertisement at 5 Tournaments of your choice

**If a Silver sponsor is not secured on or before April 1st, title sponsorship for the Growers’ Market will be available**

Sponsorship Opportunities (for donations of cash, in-kind services, gifts & giveaways)

Custom Package Sponsorships are available to a limited amount of companies. We are open to your suggestions and look forward to discussing creative options. Custom Package Sponsor benefits will be negotiated and matched with benefits at the sponsorship levels described. Please contact our Recreation Superintendent, Tracy Houk [email protected] to discuss.

In-Kind Sponsorships consist of a donation of a certain product or service instead of di-rect financial contribution. For example, a news organization may provide print/web advertising, a restaurant may provide food for an event, etc…, in exchange for being recognized as a sponsor. There are numerous possibilities. The “market value” of the contribution must meet or exceed a specific amount to be considered a sponsor for an event or program. Please contact our Recreation Superintendent, Tracy Houk [email protected] for more information.

Ball Field Signage - All signs are made of aluminum and offer high-visibility. Sponsor may create design for approval.

Individual Sports Teams - $250 Sponsorship of a team will include: your Company name on the back of the team’s shirt, logo on the Town of Huntersville website and one e-mail to all participants sent though the Parks and Recreation Athletic Department.

North Mecklenburg Park…….signage visibility potential: 280,500 visitors per year Bradford Park……………..….signage visibility potential: 250,500 visitors per year Huntersville Athletic Park….signage visibility potential: 210,500 visitors per year

Huntersville Business: • $500/year • 4’x8’ sign • Installation and Maintenance included

Non-Huntersville Business: • $600/year • 4’x8’ sign • Installation and Maintenance included

Sponsorship Opportunities (for donations of cash, in-kind services, gifts & giveaways)

Disc Golf Tee Boxes - Bradford Park is Home to Huntersville’s First Disc Golf Course. In July we hosted the 2012 Disc Golf ProAm World Championships, which attracted over 1,200 players and spectators. All Tee Box signs are made of aluminum and offer high-visibility. Program Guide Advertisement - As a part of the Town of Huntersville Parks and Recreation marketing plan, a complete listing of all programs/activities offered is provided to the community in a bi-annual Program Guide. Over 14,000 Program Guides are distributed through an insert into a local newspaper, directly into homes as well as another 4,000 for local distribution throughout the community.

Tournament Advertisement - The Town of Huntersville has become a mecca for hosting youth amateur sports tournaments. The town hosts over 40 tournaments a year that attracted more than 1,100 teams and 46,500 players and spectators. By participating in the tournament advertisement program you will reach a high volume of out of town visitors as well as locals. Your company will provide the marketing materials (fliers, coupons, business cards, etc…) that you would like to be handed out at the admission gate.

Huntersville Business: Half page $300 / Full page $600 Non-Huntersville Business: Half page $450 / Full page $750

$500 (1 hole) - Sponsorship for a hole will last 5 years at which time sponsor can renew or the town may obtain a new sponsor for the hole.

Sponsorship Opportunities (for donations of cash, in-kind services, gifts & giveaways) Adopt-A-Park Program - Anyone who is interested in adopting a park is welcome to par-ticipate in the program. Adopters include: Families, Neighborhoods, Corporations, Community Groups, Faith-based Organizations, etc… Adopters are recognized on the Town of Huntersville website and a sign will be installed in the park as a visible statement of their commitment to main-taining the park as a valuable resource for the community. Please contact the Parks and Recreation Superintendent, Tracy Houk [email protected] for more information.

The Growers’ Market - The Growers’ Market has been providing

the community with healthy, regionally grown produce and baked goods for years. Open every Saturday, May - Oct. Located in Downtown Huntersville,

at 103 Maxwell Ave., next to the Caboose. **Become a friend of the Market with a $250 donation/season**

Contact Tracy Houk, Recreation Superintendent at 704.766.2227 or [email protected] for more information.

Interested in becoming a vendor? Please contact Michelle Amendolare, Recreation Coordinator at 704.766.2253 or [email protected] for more information.

Nikko Pinkney Memorial Scholarship Program It is the policy of the Town of Huntersville Parks and Recreation Department to provide recreational opportunities to all residents of Huntersville. Programs listed below require the payment of fees to cover the expenses. Realizing the need to include all residents we offer financial assistance to Huntersville residents meeting guidelines we have established. A contribution will insure additional space for more scholarships to be offered.

∗ Youth Summer Camp…………….$90/wk per child ∗ Teen Adventure Camp…………….$700/session per teen ∗ ASEP………………….$120/month per child ∗ Fieldtrip/Activity Sponsor……………….$200

Single Event Sponsorship Opportunities (for donations of cash, in-kind services, gifts & giveaways)

Hello Huntersville

(2nd Saturday in May, downtown Huntersville)- Art, Music, local busi-nesses, food, rides, and fun! People can shop, eat, play or just sit back and enjoy the LIVE music. The Growers’ Market will also be open at

this time! Attendance expected: Over 5,000 people Level 5= Title Sponsorship $5,000 (Limited one sponsor)

• Event will be titled “your logo” Presents a Hello Huntersville • Logo/Name on all advertisement (Website, newspaper, press releases) • Logo on front of program brochure as Title Sponsor • May add an advertisement to the program brochure • Logo on the map of the brochure at your location/headline • Title logo on the banners • Announcement of sponsorship and title of event on the Entertainment stage during event • Only one organization will be able to sponsor this level • No competing business/organization will be a sponsor at any other level

Level 4= $2,500 (Limited one sponsor) • Logo/Name on all advertisement (Website, newspaper, press releases) • Logo on front of program brochure • Logo on the map of the brochure at your location • X-large logo on the banners • Announcement of sponsorship on the Entertainment stage during event

Level 3 = $1,000 • Logo/Name on all advertisement (Website, newspaper, press releases) • Logo on front of program brochure • Logo on the map of the brochure at your location • Set up a table at the event (locations based on a first come-first served basis) • Announcement of Sponsorship on the Entertainment stage • Large Logo on banner

Level 2 = $500 • Logo/Name on all advertisement (Website, newspaper,

press releases) • Medium Logo on the back of the program brochure • Set up a table at the event (locations based on a first come-

first served basis) • Medium Logo on banner

Level 1 = $250 • Logo/Name on all advertisement (Website, newspaper,

press releases) • Logo on the back of the program brochure • Small Logo on banner

Single Event Sponsorship Opportunities (for donations of cash, in-kind services, gifts & giveaways)

July 4th Celebration (held on July 4th, Birkdale Village) Activities will include bike decorating,

face painting, a clown bounce, children’s arts and crafts, a parade in Birkdale,

water fight between fire stations, music, food, and a whole lot of fun! Attendance expected: Over 2,500 people

Uncle Sam Level = $800 • Logo on all advertisement (Website, newspaper, press releases) • Table at the event for advertisement • Pass out goodies • Host a game or activity • Participate in the parade/lead the parade

American Flag Level = $500 • Logo on all advertisement (Website, newspaper, press releases) • Table at the event for advertisement • Pass out goodies • Host a game or activity

Fire Works Level = $250 • Table at the event for advertisement • Pass out goodies

Single Event Sponsorship Opportunities (for donations of cash, in-kind services, gifts & giveaways)

Halloween Fun at Rural Hill (Saturday before Halloween)

Ghost (title) Level = $1,000 • Halloween Fun at Rural Hill, presented by “your company” • Logo on all advertisement (Website, newspaper, press releases) • Table at the event for advertisement • Pass out goodies • Host a game or activity

Pumpkin Level = $500 • Logo on all advertisement (Website, newspaper, press releases) • Table at the event for advertisement • Pass out goodies • Host a game or activity

Trick-or-Treat Level = $250 • Table at the event for advertisement • Pass out goodies

Single Event Sponsorship Opportunities (for donations of cash, in-kind services, gifts & giveaways) A Huntersville Christmas (2nd Saturday in December)

This event is our largest and longest running event. There will be pony rides, magic shows, carriage rides, carolers, a bonfire, story telling with Mrs. Claus, games and rides for the children, arts and crafts vendors, a visit from Santa,

SNOW and entertainment for the whole family! Attendance expected: Over 5,000 people

Santa Claus (Title) level = $7,000 (Limited to one sponsor) The Title Sponsor is the most prominent and visible of all the sponsorships available and is

reserved for only one organization or company ∗ Event will be titled “ ‘your logo’ Presents a Huntersville Christmas” ∗ Logo on all advertisement (Website, newspaper, press releases) ∗ Logo on the front of the program brochure as Title Sponsor ∗ Ad in the Brochure ∗ Logo on the map on the inside of the brochure at your location/headline ∗ Title logo on the banners and T-shirts ∗ Set-up a table at the event ∗ Announcement of sponsorship and title of event on stage during event ∗ Only one organization will be able to sponsor at this level ∗ Certificate of participation

Christmas Tree level = $5,000 ( 5 year sponsor) The Tree level sponsor is one of the most prestigious sponsors of the event, with significant and valuable benefits. ∗ Tree lighting ceremony ∗ 15-20 foot tree ∗ Recognition at base of tree from December 1- January 1 ∗ Logo/Name on all advertisement (Website, newspaper, press releases) ∗ Large Logo on the front of the program brochure ∗ Logo on the map on the inside of the brochure at your location ∗ X-Large logo on the banners and T-shirts ∗ Announcement of sponsorship on the Entertainment stage during event ∗ Ad on back of Brochure ∗ Certificate of participation

Snow Flake Level = $3,000 (Limited to one sponsor) ∗ Set-up at our MOST POPULAR spot, the SNOW AREA!!! ∗ Small Logo/Name on all advertisement (Website, newspaper, press releases) ∗ Large Logo on the front of the program brochure ∗ Logo on the map on the inside of the brochure at your location ∗ X-Large logo on the banners and T-shirts ∗ Announcement of sponsorship on the Entertainment stage during event ∗ Small Ad on back of Brochure ∗ Certificate of participation

Continued on next page

Single Event Sponsorship Opportunities (for donations of cash, in-kind services, gifts & giveaways) A Huntersville Christmas (continued )

Santa’s Elf (Area) Level = $1,000 The Area Sponsor is one of the most important sponsors of the event. Area selection is based on a first come first choice basis. ∗ Small Logo/Name on all advertisement (Website, newspaper, press releases) ∗ Logo on the front of the program brochure ∗ Logo on the map on the inside of the brochure at your location ∗ Large logo on the banners and T-shirts ∗ Set-up a table at the event in your area ∗ Certificate of Participation

Reindeer Level = $500 ∗ Small Logo/Name on all advertisement (Website, newspaper, press releases) ∗ Medium Logo on the back of the program brochure ∗ Medium logo on the banners and T-shirts ∗ Set-up a table at the event ∗ Certificate of Participation ∗

Candy Cane Level = $300 ∗ Small Logo/Name on all advertisement (Website, newspaper, press releases) ∗ Small Logo on the back of the program brochure ∗ Small logo on the banners and T-shirts ∗ Certificate of Participation

• Hello Huntersville 2nd Saturday of May Estimated attendance: 2,500 people Location: Downtown Huntersville • July 4th Celebration July 4 Estimated attendance: 2,500 people Location: Birkdale Village • Halloween Event Saturday before Halloween Estimated attendance: 2,500 people Location: Rural Hill • A Huntersville Christmas 2nd Saturday of December Estimated attendance: 5,000 people Location: Downtown Huntersville • Park Signage Signage visibility potential in North Mecklenburg Park: 280,500 visitors Signage visibility potential in Bradford Park: 250,500 visitors Signage visibility potential in Huntersville Athletic Park: 210,500 visitors • Program Guide Advertisement Annual distribution: 36,000 • Disc Golf Course Tee Boxes Bradford Park hosted the 2012 Disc Golf ProAm World Championships, which attracted over 1,200 players and spectators. • Tournament Advertisement Program Tournaments: Over 45 tournaments Attendance: Over 46,000 spectators and players • Individual Sports Teams/ Leagues Seasonal Schedule (Spring & Fall) Estimated Patrons Volleyball: over 400 participants annually Estimated Patrons Adult Softball / Senior Softball: 1,600 participants annually • Participant Program Scholarships Summer Camps / After School Program / Teen Adventure Camp