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4 Tips to format your blog posts for great reader experience janesheeba.com
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How to format your blog posts for great reader experience

Feb 10, 2017

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Jane Sheeba
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Page 1: How to format your blog posts for great reader experience

4 Tips to format your blog posts for great reader experience

janesheeba.com

Page 2: How to format your blog posts for great reader experience

You put all your heart into creating that piece of

content.

Page 3: How to format your blog posts for great reader experience

You put all your heart into creating that piece of

content.But what if it is not pleasing to the reader?

Page 4: How to format your blog posts for great reader experience

• What if your reader ignores that content you have created?

• What if that content doesn’t get any shares or comments?

Page 5: How to format your blog posts for great reader experience

Why should you bother about formatting your

blog post?

Page 6: How to format your blog posts for great reader experience

Why should you bother about formatting your blog post?

• You have spent a lot of time and energy in conceiving that great idea and creating a killer piece of content.

• Now, why should you spend even more time and energy in formatting it? Crazy isn’t?

Page 7: How to format your blog posts for great reader experience

Here’s why you should format your blog posts!

• People are in a hurry looking for something.

• If they land on your site (through any means) and if they don’t like what they see they are going to leave your site.

• Why? Because there are numerous places where they can find the same information

Page 8: How to format your blog posts for great reader experience

For your information – 2 Million blog posts are published online in a duration of 24 hours

Page 9: How to format your blog posts for great reader experience

And people have a very short attention span

… shorter than that of the notorious gold fish!

Page 10: How to format your blog posts for great reader experience

So here are 4 tips to format your blog posts for great

reader experience!… assuming that you create killer content in

the first place!

Page 11: How to format your blog posts for great reader experience

If you’re not sure whether you create killer content or not, or if you don’t

know how to create killer content …

Page 12: How to format your blog posts for great reader experience

… check out my Course on creating killer content for your

business:

How to create killer content for your business?

Page 13: How to format your blog posts for great reader experience

Shall we get to the formatting bit?

Page 14: How to format your blog posts for great reader experience

#1 Say NO to big blocks of text

Page 15: How to format your blog posts for great reader experience

When your readers are presented with a big block of text, it instantly gets

overwhelming.

It creates an illusion of difficulty.

And mess.

Page 16: How to format your blog posts for great reader experience

Keep your sentences short.

Long sentences will be hard for your readers to follow.

Page 17: How to format your blog posts for great reader experience

#2 Use bullet points appropriately

Page 18: How to format your blog posts for great reader experience

Bullet points are attention grabbing.

They give a break.

Page 19: How to format your blog posts for great reader experience

When your readers are reading a piece of text, bullet points give them a change.

Like something that stands out.

Page 20: How to format your blog posts for great reader experience

#3 Make your post easily scannable – a.k.a use sub-

headings

Page 21: How to format your blog posts for great reader experience

Your readers read only 20% of the content your write.

I know that can be disheartening.

Page 22: How to format your blog posts for great reader experience

They scan most of your content.

Page 23: How to format your blog posts for great reader experience

To help those who scan your content, you have to include

sub-headings

Page 24: How to format your blog posts for great reader experience

#4 Don’t distract your readers

Page 25: How to format your blog posts for great reader experience

There are distractions everywhere!

• Facebook

• Twitter

• Google+

• Youtube

• Email notifications

• Cell phones beeping

• Microwave

• Washing machine

• Household chores

• Interrupting colleagues (or members of family)

• ….. and the list will go on!

Page 26: How to format your blog posts for great reader experience

Now you have to make sure that you don’t add more

distractions.

Page 27: How to format your blog posts for great reader experience

Ads, flashing banners, distracting stuff in the sidebar, and sometimes even

the sidebar itself could be distracting.

Page 28: How to format your blog posts for great reader experience

And avoid any pop under or slide in ads. They are annoying

and heavily distract your readers.

Page 29: How to format your blog posts for great reader experience

Do you format your blog posts?

Page 31: How to format your blog posts for great reader experience

Want free coaching to succeed with

blogging?