Global Reach Award

Year iGCDP oGCDP iGIP oGIP TOTAL2009 . . . . .

2010 -1% 309% 20% 42% 59%

2011 143% 152% 22% 0% 75%

2012 155% 54% 29% 19% 66%

2013 48% 38% 22% 36% 40%

. . . . .iGCDP oGCDP iGIP oGIP TOTAL

-50%

0%

50%

100%

150%

200%

250%

300%

350%

Relative Growth

2010 2011 2012 2013

Relative Growth

2008 2009 2010 2011 2012 20130%

10%

20%

30%

40%

50%

60%

70%

80%

Relative Growth

Relative Growth

TMP

TLP

2008 2009 2010 2011 2012 20130%

10%20%30%40%50%60%70%80%90%

100%

Relative Growth

Relative Growth

TLP Relative Growth

2008 295 0%

2009 405 37%

2010 723 79%

2011 1370 89%

2012 1728 26%

2013 2069 20%

TMP Relative Growth

2008 1463 0%

2009 1590 9%

2010 2688 69%

2011 3891 45%

2012 4326 11%

2013 5360 24%

NPS TRENDSNPS Trend July-December 2013

Response Rate

Promoters July-December

Number of young people reached by AIESEC activities in the country in 2013 [Data provided by entities] 69.950

-What does “people reached” mean? For the sake of this award, options are:

# people applying in 2013 to join AIESEC by filling an application form physically or virtually for any programme: 13774

# social media fans/followers: 25. 446Facebook external fan page: 14.992 Facebook external fan page: 1.895

Twitter: 8.084 Youtube: 519

# young people involved in Micro Experiences: 785

# of hits of website: 24 .533

How many of these people became ELD participants? (Open Application vs Raised) Please explain your conversion strategy

ELD: 9676

Conversion Strategies:

1. Process Standardization for SynergiesWe trained the LCs to be fast responding to the applicants guaranteeing a communication synergy flow addressing how operations, marketing and OCs should work and putting as promotion KPI the attendance of MRBs.

2. Automatic ResponseWe attached automatic response mails to our forms, so everyone that apply has access to our opportunity portfolio and get to understand more of the exchange programs

3. We generated a special doubts link for the applicants connected with the Automatic Response, so we could better support their experience and facilitate all the possible information.

4. Call CenterWe hired a call center by the end of winter peak in order to contact those applicants that got lost on the way by LCs and reschedule MRBs

•Ratio between overall student population of the country compared to the number of members on December 31st 2013

# of youth Population # of members 20131.958.429 2500 2500/ 1.958.429 = 0,001276533

Ratio between overall student population of the country compared to the number of GIP, GCDP and TLP AIESEC Experiences delivered in 2013..

# of youth Population# of GIP, GCDP, TLP

experiences1.958.429 4393

4393 / 1.958.429 = 0,001276533

Number of Universities reached by AIESEC promotion/Number of universities in the country

Number of universities in the

country

Number of Universities reached by

AIESEC promotion

110 175

110/ 175 = 0,62

Picture of the awards celebration

• Number of awards received from external organisations/entities in 2013 [Data provided by entities]

AIESEC Colombia was awarded as the best Youth Volunteering Association of the country in 2013 by IAVE (International Association for Volunteer Effort) , Colombia Joven (Presidential Programme for the National System of Youth) and Alianza Social Uniandina .The awards Vida y Voluntaria Plena were held at December 5th of 2013, in the International Volunteer Day and is directed to formal or informal volunteering associations that has excelled in their efforts to solve problems of exclusion and inequality.

Overall entity Financial Result in your financial year (Profit/Loss)

Link: https://drive.google.com/a/aiesec.net/?tab=mo#folders/0Bx_37P-CSBP9NzVpM3A2Q21wX3c

 http://youtu.be/ZIq4T6SEEqo

Video of the key strategies