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©SocialxDesign. All rights reserved. ONLINE. OFFLINE. SOCIAL BY DESIGN. A Latin America Without Borders WebCongress SF May 8, 2014 SocialxDesign Giovanni Rodriguez @giorodriguez
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Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

Aug 23, 2014

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Page 1: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.ONLINE. OFFLINE. SOCIAL BY DESIGN.

A Latin America Without BordersWebCongress SF

May 8, 2014SocialxDesign

Giovanni Rodriguez@giorodriguez

Page 2: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

Where I am from

2

@giorodriguez

Page 3: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

Where I am from

3

@giorodriguez

Page 4: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

Where I am from

4

@giorodriguez

Page 5: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

Where I am from

5

@giorodriguez

Page 6: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

Where I am from

6

@giorodriguez

Page 7: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

Identity

7

@giorodriguez

Latino

Page 8: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

Identity

8

@giorodriguez

Puerto Rican

Page 9: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

Identity

9

@giorodriguez

Spanish

Page 10: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

Identity

10

@giorodriguez

Jewish

Page 11: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

Identity

11

@giorodriguez

Italian

Page 12: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

Identity

12

@giorodriguez

Italian(Wednesday is Prince Spaghetti day!)

Page 13: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

Identity

13

@giorodriguez

Page 14: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

Identity

14

@giorodriguez

Page 15: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

Melting pot?

15

@giorodriguez

Page 16: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

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Identity

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@giorodriguez

I am a melting pot!

Page 17: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

Identity

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@giorodriguez

I am a melting pot!(chances are, so are you)

Page 18: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

The diaspora opportunity

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@giorodriguez

No other social networks offer the same global reach--or commercial opportunity.” – The Economist (2011)

Page 19: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

The diaspora opportunity

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@giorodriguez

1. They speed the flow of information across borders.

Page 20: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

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The diaspora opportunity

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@giorodriguez

2. They foster trust inside networks.

Page 21: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

The diaspora opportunity

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@giorodriguez

3. They foster trust between networks.

Page 22: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

The diaspora opportunity

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@giorodriguez

3. They foster trust between networks (e.g., across borders).

Page 23: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

The diaspora opportunity

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@giorodriguez

A world without borders

Page 24: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

The diaspora opportunity

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@giorodriguez

Page 25: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

The diaspora opportunity

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@giorodriguez

A Latin America without borders

Page 26: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

The case for Latin America

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@giorodriguez7

Page 27: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

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1. Growth of diaspora populations

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@giorodriguez

Since 1980, the worldwide émigré communityhas more than doubled: 250 million people.

Page 28: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

1. Growth of diaspora populations

28

@giorodriguez

“More Chinese people live outside of mainland China than French people live in France.”

The Economist

Page 29: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

1. Growth of diaspora populations

29

@giorodriguez

More immigrants in the US – and from more countries.

46 mm

53 countries

Page 30: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

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2. Growth in global remittances

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@giorodriguez

2000 = 132 billion USD

Page 31: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

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2. Growth in global remittances

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@giorodriguez

2000 = 132 billion USD

2012 = 529 billion USD

Page 32: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

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3. Receivers and senders

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@giorodriguez

Page 33: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

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3. Senders + receivers.

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@giorodriguez

Page 34: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

3. Senders + receivers.

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@giorodriguez

Page 35: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

4. Receivers and senders

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@giorodriguez

“Receivers”MexicoBrazilGuyanaColombiaEcuadorPeruBolivia ParaguayPanamaNicaraguaHondurasGuatemalaDominican Republic

Page 36: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

4. Receivers and senders

36

@giorodriguez

“Receivers”MexicoBrazilGuyanaColombiaEcuadorPeruBolivia ParaguayPanamaNicaraguaHondurasGuatemalaDominican Republic

“Senders”VenezuelaChileArgentinaUruguaySurinameCosta RicaBelize

Page 37: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

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4. North/South dynamic

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@giorodriguez

Page 38: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

4. North/South dynamic

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@giorodriguez

Page 39: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

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5. North to South

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@giorodriguez

Opportunity: “remittances writ large.” New varieties of many-to-many transnational transactions. Also: tourism.

Page 40: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

5. North to South

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@giorodriguez

Page 41: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

5. North to South

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@giorodriguez

Page 42: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

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6. South to North

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@giorodriguez

Opportunity: new markets for many-to-many transnational commerce.

Page 43: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

6. South to North

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@giorodriguez

Page 44: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

7. North and South

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@giorodriguez

Opportunity: new markets for many-to-many mentorship, cultural, consular, and commercial exchanges … beyond borders.

Page 45: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

7. North and South

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@giorodriguez

Example: The Latin American Diaspora Project (soon to launch)

Page 46: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

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A Vision for Our Future

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@giorodriguez

social … it’s what makes “many-to-many” happen. And Latin-Americans are quite good at it (over-index on mobile and social networks).

Page 47: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

A Vision for Our Future

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@giorodriguez

Page 48: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

A Vision for Our Future

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@giorodriguez

platforms … they are what enable us to discover and co-create other use cases.

Page 49: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

A Vision for Our Future

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@giorodriguez

Page 50: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

A Vision for Our Future

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@giorodriguez

open … it’s what enables us to develop trust, to move beyond “borders,” and to remap the world.

Page 51: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

A Vision for Our Future

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@giorodriguez

Page 52: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

A Vision for Our Future

52

@giorodriguez

Page 53: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.

A Vision for Our Future

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@giorodriguez

gracias

Page 54: Giovanni Rodriguez - Forbes/ SXD - WebCongress San Francisco 2014

©SocialxDesign. All rights reserved.ONLINE. OFFLINE. SOCIAL BY DESIGN.

A Latin America Without BordersWebCongress SF

May 8, 2014SocialxDesign

Giovanni Rodriguez@giorodriguez