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FRS Region Breakdowns - Q2 2010

May 10, 2015




Document listing all stations covered by First Radio

  • 1.First Radio SalesA Guide to our Radio StationsJonathan Jacob Sponsorship and Promotions Account Manager [email protected] 7960 2917

2. First Radio Sales works becauseLocal is relevant Local is effectiveFirst Radio allows you to buy into the listeners local environmentNational Business, Local Relationships 3. 116 radio services 5.6 million listeners every week National Advertisers 85% of FRS Listeners would miss their radio station if it disappearedSource: Other Lines Of Enquiry/Rajar/Ipsos MORI/RSMB PE Jun 2010 4. The First Radio Sales Brand First Radio Sales the largest sales point forLOCAL Radio, with prestigious holdingcompanies , TLRC and Ulster Television plc First Radio Sales Have a total survey area of 25 million adults for its analogue radio stationsand over 51 million for its DAB radio station First Radio Sales Reach nearly 5.6 million adults each week and have 45.7 million listeninghours First Radio Sales Representing over 116 stations in total of which 32 are commercial marketleaders in their TSA First Radio Sales - A dedicated sales point delivering multi layered opportunities First Radio Sales - We continue to show advertisers the benefits and cost effectiveness oflocal radio First Radio Sales - our stations can be an invaluable addition to the media mix of anycampaign Source Rajar/Ipsps MORI/RSMB PE Jun 2010 5. Radio station market leaders CENTRALYORKSHIRE &GRANADA96.2 Touch Radio CoventryWALES & WEST COUNTRYTYNE TEES 2BR102 Touch Radio Warks 102.1 Swansea Bay Radio Star NE-South (Alpha)The Bay Worcs CotswoldMERIDIAN 96.2 RevolutionArrow FM 102.5 Radio Pembrokeshire Pennine FMTouch Radio Staffs 105-107Atlantic KL.FM Fresh Radio Lincs FM Fire Radio Cheshires Silk FM IOW Radio106.3 Bridge Lincs FMCompass Radio96.4 The WaveCompass Radio Dune FMRutland Radio Spire 102107.6 Juice FMSpirit FMMidwest RadioRutland RadioOak FMNation RadioMinster FM inc Lakeland Radio 107.6 Banbury SoundSovereign Radio 107 The BeeQuay FM Original 106.5 BristolMinster Northallerton107.3 Touch radio Warwick Pirate FM Yorkshire Coast Radio104.9 Imagine FMRugby FM Wessex FMRadio Wave 96.5 Bright FM*Radio CarmarthenshireRidings FM Telford FM*Star in BristolStray FM102.4 Wish FM Radio Mansfield Reading FM107.2 Wire FMBrightons Juice* Star in Nth SomersetSun FMThe Wyre* Valleys Radio Trax FM 107.4 Tower FMSignal 1Kmfm for MaidstoneChesters Dee 106.3kmfm for CanterburyWessex FM Radio MansfieldSignal 2 Radio Ceredigion*Dearne FM 3FM107.7 The Wolf kmfm for ShepwaySignal One kmfm for Medway The Pulse Peak FMPulse 2Signal Two Oxfords FM107.9kmfm for West Kentkmfm for ThanetANGLIAPeak FM 106 Jack FM KCFM kmfm for AshfordStar Radio in Cambridge The Severn* Star NE-North (Durham) ULSTERThe CoastConnect FMMix 96CityBeat Kestrel FM (Delta) Connect FM Peterborough (Lite) 96.4 The Eagle KL.FMLONDON & M25 Q102.9 FM/Q97/Q101SCOTLAND County Sound Dream 10096.4 The EagleSix FM Wave 102 FM Kestrel FM North Norfolk County SoundFive FMKingdom FM Splash FM* Radio NorwichMix 96 U105 Central FM Town 102Spectrum Radio*Seven FM Perth FM*The BeachKick FM Original Aberdeen Kestrel FM NATIONAL The Superstation* Reading FM Jazz FMKestrel FM (Delta)NME * Denotes Simulated stations 6. First Radio Sales Market ShareSource Rajar/Ipsps MORI/RSMB PE Jun 2010 7. Market Leaders Total Hours Mkt Share Commercial000's Hours in TSAReach '000Spire FM 42668.1 37.8102.5 Radio Pembrokeshire45865.6 41.5Dream 10058657.3 42.2Pirate FM 1,468 55.9153.6Yorkshire Coast Radio48054.2 43.8KL.FM 96.7 54052.2 46.9Wessex FM29751.4 37.5Lincs FM 102.2 (inc. Compass FM & Rutland Radio)3,500 51.2306.4Signal One2,520 50.9244.0Lakeland Radio 13249.1 15.597.2 Stray FM28948.4 44.0The Bay79247.5 97.1Rugby FM 20944.2 20.62BR45443.5 65.7THE BEACH61438.0 52.0107.6 Banbury Sound20136.2 19.6IOW Radio52034.6 37.9North Norfolk Radio22133.4 21.0Trax FM 1,125 33.3109.6Kestrel FM - formerly DELTA RADIO16633.1 18.4Peak 107 FM85733.1 78.896.4 Eagle Radio1,459 31.9148.0Minster FM 46331.4 77.4Mix 96 24631.3 38.7Spirit FM40631.2 46.497.1 Radio Carmarthenshire (including 97.5 Scarlet FM) 30931.1 39.1Radio Wave 96.5 FM 72630.1 66.596.4 FM The Wave1,035 26.1137.8Star Radio in North Somerset 19422.7 18.6Sun FM 56821.3 65.7Chester's Dee 106.325521.0 33.9102FM Touchradio - Warks Worcs Cotswolds 34918.5 39.6Source Rajar/Ipsps MORI/RSMB PE June2010 8. Covering Key areas of the UK 9. Digital Station Coverage 10. Digital Station CoverageNMENME is a national digital radio station, available onSky, online at as well as DAB and mobilephone app. 11. First Radio Sales Anglia Region Rajard StationsBoston BostonTHE BEACHGrantham 99.9 Radio Norwich Connect FMKing's Lynn King's LynnConnect FM Peterborough Norwich NorwichDream 100Great Yarmouth Great YarmouthKL.FM 96.7PeterboroughPeterboroughMarchMarch North NorfolkCorby CorbyLowestoftLowestoftStar Radio in Cambridge Town FM Kettering KetteringWellingborough Wellingborough Bury St Edmunds Bury St Edmunds Northampton NorthamptonCambridgeCambridge Bedford BedfordIpswichIpswich Reaching LetchworthLetchworthFelixstoweFelixstowe 313,000 adults (17%)3 Market Leaders Hitchin HitchinStevenage StevenageColchesterColchester Braintree Braintree Over 3 million HoursDunstable DunstableBishop's StortfordHarpenden Harpenden35% local commercial mkt shareAylesburyAylesburyClacton-on-Sea Clacton-on-SeaWelwyn Garden CityWelwyn Garden City Harlow Harlow Hoddesdon Hoddesdon Hemel Hempstead Hemel Hempstead Chelmsford ChelmsfordChesham Chesham Potters Bar Potters Bar Source Rajar/Ipsps MORI/RSMB PE June2010 12. First Radio Sales Granada Region Stockton-on-TeesStockton-on-TeesWhitehavenWhitehavenRajard Stations DarlingtonDarlington102.4 Wish FM Cheshires Silk FM107 The Bee6 Market Leaders 107.2 Wire FM DouglasDouglas 107.4 Tower FM Barrow-in-Furness Barrow-in-FurnessMorecambe107.6 Juice FMHeyshamHeysham Harrogate Harrogate2BRYork YorkFleetwood Ilkley Ilkley3FMNelson NelsonKeighley KeighleyBingleyBingley96.2 Revolution BlackpoolBlackpoolBurnley BurnleyPudseyPudsey Leeds Leeds Garforth Garforth Garforth Lytham St Anne's Lytham St Anne'sChester's Dee 106.3Blackburn BlackburnAccringtonAccrington Darwen Darwen Halifax HalifaxBrighouseBrighouse Batley BatleyPontefractPontefractLakeland FMSouthport SouthportDewsbury Dewsbury Huddersfield Huddersfield Heywood HeywoodRadio Wave 96.5 FMOrmskirk WiganOrmskirk WiganBoltonBolton Chadderton ChaddertonBarnsley Barnsley BentleyBentley S SAtherton Atherton Signal One LitherlandLitherland Kirkby KirkbyLeigh Leigh Eccles Eccles Ashton-under-Lyne Ashton-under-LyneDoncasterBootle Bootle ManchesterManchester Signal Two WallaseyBirkenhead LiverpoolBirkenhead St Helens St HelensSaleSaleRotherhamRotherham Altrincham AltrinchamThe Bay Widnes RuncornWidnes Runcorn Wilmslow Wilmslow Sheffield Sheffield Retford RetfordColwyn BayColwyn BayWorksopWorksop Ellesmere Port Ellesmere Port Macclesfield Macclesfield Chesterfield Chester Chester Mansfield WoodhouseMansfield WoodhouseMansfield Mansfield Matlock Matlock CreweAlfretonNewarkNewark Wrexham Wrexham HucknallHucknall ReachingStoke-on-Trent Stoke-on-TrentBelperBelperIlkeston Ilkeston Arnold Arnold1,123,000 adults (20%) Long Eaton Long Eaton BeestonBeeston9.1 million HoursStaffordStaffordBurton upon TrentBurton upon TrentRugeley RugeleySwadlincote LoughboroughSwadlincote Loughborough 23% local commercial mkt ShrewsburyShrewsburyCoalvilleshare Telford TelfordCannockCannockBrownhillsLeicesterLeicester Bloxwich Bloxwich AldridgeAldridgeSource Rajar/Ipsps MORI/RSMB PE June2010 13. First Radio Sales Central RegionRajard Stations Darwen Darwen BrighouseBrighouseBatleyBatley PontefractPontefract Dewsbury DewsburySouthportSouthportHeywoodHuddersfield HuddersfieldBolton Bolton ScunthorpeScunthorpe 102FM Touchradio OrmskirkOrmskirkKirkby Leigh KirkbyAthertonAthertonChaddertonChadderton Ashton-under-Lyne Ashton-under-Lyne Barnsley Barnsley Doncaster DoncasterBentleyBentley Grimsby Grimsby Cleethorpes CleethorpesEcclesEccles Warks Worcs Cotswolds Litherland LitherlandBootleBootleSaleSaleManchesterManchesterRotherhamRotherhamBirkenhead LiverpoolBirkenhead Liverpool Altrincham Altrincham106 JACKfm Colwyn Bay Colwyn Bay Widnes Runcorn Widnes RuncornWilmslow WilmslowSheffield Sheffield Worksop WorksopRetford Retford Ellesmere Port Ellesmere Port107.6 Banbury SoundChester Chester Macclesfield Macclesfield ChesterfieldChesterfieldLincoln Lincoln107.7 The Wolf Crewe Mansfield Woodhouse Mansfield WoodhouseMatlockMatlockMansfield Alfreton Mansfield Newark-on-TrentNewark-on-Trent96.2FM Touchradio CoventryWrexhamWrexhamStoke-on-TrentStoke-on-Trent BelperBelperHucknallHucknall ArnoldArnoldBostonBoston IlkestonIlkestonLincs FM 102.2 Long Eaton Long EatonBeestonBeestonGrantham Grantham(inc. Compass FM & Rutland)Stafford StaffordBurton upon Trent Burton upon TrentKing's LynnRugeley RugeleyMix 96ShrewsburyShrewsburyCannockCannock Lichfield Lichfield Coalville Telford TelfordBrownhillsBrownhillsOak FM Bloxwich Bloxwich Aldridge Leicester LeicesterWigstonWigstonPeterborough WalsallWalsallMarch March Oxford's FM107.9 BridgnorthBridgnorthDudleyDudleyNuneatonHinckleyHinckley Bedworth BedworthCorby Halesowen HalesowenBirminghamBirmingham Peak 107 FMKidderminsterKidderminsterSolihullSolihull Coventry CoventryRugbyRugbyKetteringKetteringRadio Mansfield 103.2 Bromsgrove Bromsgrove Wellingborough WellingboroughBury St EdmunBury St EdmunRugby FM WorcesterWorcester7 Market Leaders Northampton Northampton Cambridge Cambridge BedfordBedfordSignal OneHerefordHereford Great Malvern Great MalvernBanburyBanbury Signal Two Letchworth Letchworth HitchinHitchinTouchradio Staffs Gloucester Gloucester Cheltenham CheltenhamDunstable Dunstable Stevenage StevenageBishop's StortfordBishop's Stortford Harpenden Harpenden (was Centre FM)Merthyr TydfilMerthyr TydfilEbbw Vale Ebbw ValeOxford Aylesbury AylesburyHemel HempsteadHemel Hempstead Harlow HarlowChelmsfordChelmsford Abertillery Abertillery Touch

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