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Fostering Findability on the Web

Jan 27, 2015

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Education

Aarron Walter

An overview of how we can improve findability on the Web.
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Page 1: Fostering Findability on the Web
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hola!

lthat’s you

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hola!

lthat’s you

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source: http://news.netcraft.com/archives/2008/10/29/october_2008_web_server_survey.html

0

50,000,000

100,000,000

150,000,000

200,000,000

2000 2001 2002 2003 2004 2005 2006 2007 2008

Domain NamesActive Sites

growth of the web

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source: http://news.netcraft.com/archives/2008/10/29/october_2008_web_server_survey.html

0

50,000,000

100,000,000

150,000,000

200,000,000

2000 2001 2002 2003 2004 2005 2006 2007 2008

Domain NamesActive Sites 184,000,000 websites

Oct 2008

growth of the web

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increase signal decrease noise

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findability helps your audience ...

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find your site

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find things in your site

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rediscover your site

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your audience is ...

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&

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clarity

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semantic web standards

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ono information hierarchy

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ono information hierarchy

rperfect information hierarchy

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accessible

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access to all humans and machines

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decentralize

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your site is not the center of the web

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you are not here

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there is no center

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Publish broadlyPublish elsewhere, aggregate onto your website

publish broadly

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aggregate content into your site

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social

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the new town square

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portable

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microformats

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gracias

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I’m Aarron Walter. let’s talk

Page 49: Fostering Findability on the Web

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http://slideshare.net/aarronwalter

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http://buildingfindablewebsites.com

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