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Empathy, Education and Excellence in Inclusive Design David Sloan, UX Research Lead, @sloandr Sarah Horton, UX Strategy Lead, @gradualclearing
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Page 1: Empathy, Education and Excellence in Inclusive Design

Empathy, Education and Excellence in Inclusive Design

David Sloan, UX Research Lead, @sloandrSarah Horton, UX Strategy Lead, @gradualclearing

Page 2: Empathy, Education and Excellence in Inclusive Design

Perceptions around accessibility influence empathy

Page 3: Empathy, Education and Excellence in Inclusive Design

Introduction: Accessibility and disability, to a teenager…

Photo credit: @garethjms

Page 4: Empathy, Education and Excellence in Inclusive Design

Empathy: People are people

Photo credit: Valerie Fletcher, Institute for Human Centered Design

Page 5: Empathy, Education and Excellence in Inclusive Design

A (Rough) Manifesto for Accessible User Experienceuxfor.us/aux-manifesto

Page 6: Empathy, Education and Excellence in Inclusive Design

Digital resources can reduce social and economic exclusion; without deliberate attention, they will increase exclusion

Page 7: Empathy, Education and Excellence in Inclusive Design

People’s capabilities and preferences are unique and variable; environmental factors influence accessibility needs

Page 8: Empathy, Education and Excellence in Inclusive Design

Who Benefits from Accessible UX

Page 9: Empathy, Education and Excellence in Inclusive Design

Bell Curve

Page 10: Empathy, Education and Excellence in Inclusive Design

By concentrating solely on the bulge at the center of the bell curve we are more likely to confirm what we already know than learn something new and surprising.

Tim Brown, Change By Design

Page 11: Empathy, Education and Excellence in Inclusive Design

Empathy: Understanding the impact• Diversity: People and technology• Commonality: People are people• Accessible UX: Design meets disability

Page 12: Empathy, Education and Excellence in Inclusive Design

Education: Building accessibility knowledge and skills

Page 13: Empathy, Education and Excellence in Inclusive Design

Learning from standards remediation

Page 14: Empathy, Education and Excellence in Inclusive Design

Learning how to apply standards to specific interactions

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Page 15: Empathy, Education and Excellence in Inclusive Design

Learning accessible design patterns

Page 16: Empathy, Education and Excellence in Inclusive Design

Principles of Universal Design• Equitable Use• Flexibility in Use• Simple and Intuitive Use• Perceptible Information• Tolerance for Error• Low Physical Effort• Size and Space for Approach and Use

North Carolina State University, uxfor.us/universal-design

Page 17: Empathy, Education and Excellence in Inclusive Design

Accessibility barriers

Page 18: Empathy, Education and Excellence in Inclusive Design

Removed using universal design principles

Page 19: Empathy, Education and Excellence in Inclusive Design

Accessibility features that are not needed

Page 20: Empathy, Education and Excellence in Inclusive Design

Building empathy through understanding

empat.io/arend

Page 21: Empathy, Education and Excellence in Inclusive Design

Education: Knowing what’s needed• Accessibility: Specifications• Design: Principles and guidelines• User Research: Real-world perspectives

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Excellence: Solving problems, not designing new ones

Photo credit: Tom Magliery https://www.flickr.com/photos/mag3737/6265874898/

Page 23: Empathy, Education and Excellence in Inclusive Design

Accessibility is a creative challenge, not a challenge to creativity

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Accessible Design Maturity Continuum

Page 25: Empathy, Education and Excellence in Inclusive Design

An Accessible Design Maturity Continuumuxfor.us/mature-it

Page 26: Empathy, Education and Excellence in Inclusive Design

Case Study: MBTA user research

Page 27: Empathy, Education and Excellence in Inclusive Design

Details• 9 people over 2 days• Sessions lasting ½ to 1 hour• Low vision: Large monitor, ZoomText, large type,

high-contrast mode• Blind: JAWS, VoiceOver• Deaf: Captions• Limited mobility and dexterity: Dragon

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The right column is a bad location for critical

information

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Online information should match what’s

available in print

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Boston South Station lobby

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Excellence: Designing for pleasure• Creativity: Using accessibility as a driver for

innovation• Maturity: Integrating accessibility into culture and

practice• Inclusivity: Caretaking the whole experience

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Empathy: Understanding the valueEducation: Knowing what’s needed

Excellence: Designing for pleasure

Page 33: Empathy, Education and Excellence in Inclusive Design

Thank you!@sloandr@gradualclearing