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TABLE OF CONTENTIi Page This Is Du POnt.......... .. 1 A Brief History. ......... .. 2 Du POnt Today ..... ..... .. 4 riculture ............. .. 5 oal 5 Construction............ .. 6 Electronics 7 Fibers 7 The Global Operations of DuPont 8 Health Care to Imaging Systems to Leisure 11 Petroleum 12 Transportation 12 Du Pont, the Innovator 13 A Company of Principles 14 Safety Is Fundamental 14 A Concern for People 14 Environmental Sensitivity 15 The Unending Quest for Quality 15 Looking to the Future 16 In 1802, E. I. du Pont de Nemours formed a company on the banks of he Brandywine River near Wihtington. Delaware. to manufac ure black powder The original Du Pont powderworks have been res ored and are now par of the Hagley Museum, which deplc s the Industrial development of he United States. Beneath a portrait oj the famed chemISt Lavoisier and hls protege, E. I. du Pont five contemporary Du Pont scientists display some of the tools 0 their trade. TIDS IS DU PONT I E. I. du Pont de Nemours and Company was founded in 1802, on the banks of the Brandywine River near Wilmington, Dela- ware, to manufacture black powder. From these modest origins, rhe company has grown to become one of the largest and most diversified industrial corporations in the world. With more than 140,000 employ- ees and 200 manufacturing and processing planrs worldwide, the company has annual sales that have exceeded $30 billion. Today, Du Pont has largely withdrawn from the explosives business. Meanwhile, however, the company has ventured into more than 90 other major busi- nesses. DuPont products can currently be found in most major market sectors. From agriculture to transportarion, the company's products are improving the quality of life around the reason Du Pont proudly says it is "making a difference."
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Page 1: Dupont history

TABLE OF CONTENTIi

PageThis Is Du POnt. . . . . . . . . . .. 1A Brief History. . . . . . . . . . .. 2Du POnt Today ..... . . . . . .. 4

riculture . . . . . . . . . . . . . .. 5oal 5

Construction. . . . . . . . . . . . .. 6Electronics 7Fibers 7The Global Operations of

DuPont 8Health Care toImaging Systems toLeisure 11Petroleum 12Transportation 12Du Pont, the Innovator 13A Company of Principles 14Safety Is Fundamental 14A Concern for People 14Environmental Sensitivity 15The Unending Quest for

Quality 15Looking to the Future 16

In 1802, E. I. du Pontde Nemours formed acompany on the banks of heBrandywine River nearWihtington. Delaware. tomanufac ure black powderThe original Du Pontpowderworks have beenres ored and are now par ofthe Hagley Museum, whichdeplc s the Industrialdevelopment of he UnitedStates.

Beneath a portrait oj thefamed chemISt Lavoisier andhls protege, E. I. du Pont fivecontemporary Du Pontscientists display some of thetools 0 their trade.

• TIDS IS DU PONT

IE. I. du Pont de Nemours andCompany was founded in 1802,on the banks of the BrandywineRiver near Wilmington, Dela­ware, to manufacture blackpowder. From these modestorigins, rhe company has grownto become one of the largestand most diversified industrialcorporations in the world.

With more than 140,000 employ­ees and 200 manufacturing andprocessing planrs worldwide, thecompany has annual sales thathave exceeded $30 billion.

Today, Du Pont has largelywithdrawn from the explosivesbusiness. Meanwhile, however,the company has ventured intomore than 90 other major busi­nesses. DuPont products cancurrently be found in most majormarket sectors. From agricultureto transportarion, the company'sproducts are improving the qualityof life around the world~nereason Du Pont proudly says it is"making a difference."

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Among he industriesthaI Du Pont has enteredthrough acqUisitionsare pharmaceu ica s,electronics, petroleum, andnuclear medicine.

• A BRIEF HISTORY

Eleuthere Irenee du Pontde Nemours emigrated co theUnited States in 1800. In hisnative France, he had been anapprentice co the famed chemistLavoisier, and was well-versedin the crafe of manufacturingblack powder. Discovering a needfor quality powder in his adoptedcountry, he decided co go intothe business.

The Du Pont Company remainedessentially a black powdermanufacturer throughout its firstcentury. During this period, itachieved growth primarily byexpanding its markets geographi­cally, first co the Americanfrontier and later overseas.Within three years afrer thecompany was founded, Du POntpowder was being sold inEurope, marking the beginningof the company's evolution intothe global corporation we knowcoday. By the mid-1800s,Du POnt products were being soldaround the world, and the com­pany had achieved a worldwidereputation for quality.

Ie has retained that reputation,and the company's internationalcharacter has continued co evolve.Du Pont has manufacturing orprocessing operations in about 40nations on six continents-aglobal diversification few othercorporations can match. One ofevery four Du POnt employeesworks outside the United States.The company markets in morethan 150 countries. Its inter­national sales now account formore than 40 percent of revenues-a figure expected to increase co50 percent by the mid-1990s.

Acquisitions have become anoth­er important avenue of growthfor DuPont. The company madeits first acquisition more than acentury ago, when it purchased apowder mill in Pennsylvania, itsfirst manufacturing expansionoutside the Wilmington area. Itsfirst important acquisition out­side the explosives business wasthe 1910 purchase of "Fabrikoid" ,an artificial leather used by thefledgling automobile industry.

Over the years, DuPont hasacquired interests in many othercompanies, some of which remainamong its core businesses. Themore significant acquisitions thathave helped lead the companyinco new markets includeRemington Arms (1933), EndoLaboratories (1%9), BergElectronics (972), and NewEngland Nuclear and Conoeo(both 1981). These mark thecompany's diversification into thesporting arms, pharmaceuticals,electronics, nuclear medicine,and energy businesses, respec­tively. In recent years, thecompany has pursued an aggres­sive acquisitions strategy; inthe 1980s alone, it has investedmore than $10 billion co fundmore than 50 major acquisirionsand joint ventures with othercompanies.

Much of the company's growthhas been generated internally.This was the outcome of a stra­tegic decision to diversify bydeveloping new products throughresearch. The year was 1902, thecompany's 100th anniversary. Alaboracory was opened in nearbyNew Jersey, among the firstresearch facilities operated by anycorporation. A year later, theExperimental Station was estab­lished on a 152-acre site on abluff overlooking rhe BrandywineRiver JUSt downstream from theoriginal powderworks. Thedecision co underrake a formalresearch program rransformed

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Du Pone into a science-basedcompany, and gave birth to atradition of discovery and

ovation that it has nurturedever since.

Initially, the research concen­trated on ways to expand thecompany's exisring explosivesbusiness. The focus soonbroadened to a variety ofchemical processes unrelared toexplosives. To extend thecompany's new "Fabrikoid"synrhetic leather business,research intO other synrheticfabrics was undertaken. Thisefforr subsequently resulred inthe discovery of nylon, rhe firstof many man-made fibers ro bedeveloped by Du Ponr scieneists.In fact, rhe announcement ofnylon in 1938 marked the dawnof an era of synrhetic marerialssuperior to their naturalcounterparts.

Another key discovery made tharyear was "Teflon" fluoropolymer,a substance wirh applications thar

ge from elecrronics ro non-ick coatings used in a vasr array

of indusrrial and consumer pro­ducts. "Orlan" acrylic and"Dacron" polyester followed in1948 and 1950-and many othersynrhetic fibers have since beendeveloped by company scieneists,most notably "Kevlar" aramid(introduced in 1970), a fiber tharpound for pound is five timesstronger rhan sreel.

DuPont's prominence in the fieldof polymer chemisrry is legend­ary. Of the roughly 50 majorpolymer groups known to science,Du Pont participares in morethan half on a commercial basis,and has developed 16 separatebusinesses based on polymers.This is one of the reasonsDu Pone has achieved a world­wide reputarion as a "discovery"company.

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The Experimental Sta ion isone of the largest privateindus rial research centers inthe world.

The company pioneeredthe science of industrialmedicine to help ensure thesafety of its employees,cus orners, and neighbors.

Du Pont polymers are used inpackaging food and otherconsumer products aroundthe world.

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4 • DUPONT TODAY

IAs its 200th anniversary drawsnear, the Du POnt Company isthe prototype for the global cor­poration that is expected to bepreeminent in the 21st century.The company actively pursues aglobal strategy that utilizes itstraditional strengths of researchand development and manufac­turing to focus on strategicmarkets, rather than on productsper se. This strategy is an evo­lutionary process, driven by aneed to be competitive on aworld scale, not solely in isolatedmarkets, however large theymight be. DuPont has long beenknown as one of the world'spremier science companies andfor the excellence of its manu­facturing processes. A currentgoal is to achieve the same levelof perceived excellence in mar­keting. This entails a recognitionthat in a very real way thecompany is in partnership with itscustomers, because it has a vestedinterest in their success.

The following pages contain a briefoverview of the company's diversebusinesses and product lines,grouped broadly by the marketsthey serve. The number of pro­dUCtS and services offered byDu POnt is now in the thousands.The majority of the productofferings are sold as basic orsemi-finished materials to othermanufacturers. Most of the productssupplied by Du Pont will undergofurther processing before becomingconsumer goods.

Du Pool products range fromfiber for hosiery to ndustnalfinishes such as paints usedon sealll1Q at he Astrodome.from oplica fibers 10 liouidpetro eurn gases s:ored in thisunderground cavern in heUnited Kingdom.

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Pennsylvania has a produclioncapacity in excess of fivemillion tons per year, thelargest of any undergroundmine in North America.

• COAL

IAsubsidiary since 1981, Consol­idation Coal Company is Du POnt'scoal mining and matketing arm.Known in the industry as Consol,the company is the second largestproducer of coal in the UnitedStates, and has one of the largestcoal reserves of any coal miningcompany.

In a typical year, the companyproduces more than 50 milliontOns of coal at some 30 under­ground and surface mines inthe United Scates and Canada.Most of the output is steam coal,sold mainly to electric utilities.The balance is metallurgical coal,used in the production of steel.The company is also the largestexporter of coal from the UnitedStates.

Widely respected as one of thesafeSt and the most efficientoperator of coal mines in NorthAmerica, the company maintainsthe only laboratOries in the coalindustry performing tesearch onsafer, more efficient ways to

produce coal and environmentallysound ways to use it.

The company's ConsolidationCoal subsidiary operates itsown fleet of tugs and bargesto deliver coal to its manyutility customers. lis BaileyMine in southwestern

Du Ponl is researching thedevelopment of safer, moreeffective crop protectionchemicals, to increase yieldsof crops such as grapes inEurope and wheat in thePacific Northwest.

Uu Pont has become one of thelargest suppliers of agriculturalJ,emicals, with manufacturingcilities in nine countries on five

continents. The company's fungi-cides, herbicides, and insecticidesare used in more than 100 coun­tries on six continents. Theseproducts help increase both thevolume and the quality of suchmajor crops as soybeans, corn,rice, wheat, cottOn, sugar caneand beets, and a variety of otherfruits and vegetables. DuPont isalso a leader in products forindustrial weed control.

The company recently strength­ened its international marketingcapability in the agriculturalsector by acquiring fourcompanies in Europe and enrer­ing a joint venture in Argentina.

Through agrichemical research,DuPont is seeking to increase itsworldwide market penerrationwith low- or non-toxic compoundsthat control weeds, insects, and

ant diseases, yet break downpidly in the environment and

are compatible wirh beneficialspecies. The objective is to

develop important, COSt-effectivecrop-protection chemicals for allmajor crops-prodUCtS with highselectivity for target pests, lowuse tates, and high safety co manand environment alike. Anotherimportant avenue of agriculturalresearch is biotechnology-thecombined use of advanced molec­ular techniques and more tra­ditional science to add value toseed, food, feed, and fiber pro­duction and processing. Thecompany looks to agriculrure asone of irs most significantavenues for growth into the nextcentury.

• AGRICULTIJRE

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Among the many materialsDu Pont manufactures far theconslruction industry are"Carian" counterlops; nylonliber for Du Pont-certified"Stainmasler" carpeting;"Ti-Pure" titanium dioxide forpaints, paper, and olherproducts; neoprenesynthetic rubber and "1mron"industrial coatings used inbridge construction andmainlenance; and "Butacite"used in safely glass inaulomobiles and commercialbuildings.

• CONSTRUCTION

Ou Pont has long played animportant role in providing pro­ducts for use in construCtion,ranging from home building to

large-scale industrial projects.Neoprene, the world's firstcommercially successful syntheticrubber, was jointly discovc::redby scientists from otre DameUniversity and DuPont in theearly 1930s. A versatile productwith many applications, neoprenepads are used to support bridgestructures, and neoprene gasketsare used to anchor the glass inmodern glass wall buildings. Thecompany is the world's largestproducer of titanium dioxide, awhite pigmcnt used in paints,textiles, papcr, plastics, andmany othcr products.

Much of the elcctrical wiring inhigh-risc construction uses in­sulation manufactured fromDu Pont produCts, including"Teflon" fluoropolymer,"Kapton" polyimide, and "Mylar"polycster film. "Tyvek" spun­bondcd olcfin is used to insulatcbuildings to improve their cnergyefficiency, and the company'sadhesives are used for many con­struCtion applications, includingroofing. Safety glass using"Butacitc" polyvinyl buryralresin sheeting is finding wideapplications for commercialconstruction. "Lucite" glazing isoften specified as the material ofchoice in applications where glassis not practical. And, instcad ofthe traditional steel pipe, manyutilities arc now using corrosion­resistant polyethylcne pipemanufaCtured by Du Pont.

Some of the company's moseimportant produCts for the con­struCtion industry are also amongthe most visible. "Corian"countettops for bathrooms andkitchens offer elegance and easeof use, twO reasons they aregaining increasing popularity forcommercial applications such asoffices, hotels, restaurants, andother public buildings. Du POnt­certified "Stainmaster" carpetsand carpeting of "Antron" nylonoffcr many advantages for bothhome and commercial applicationsand have gained wide acceptance."Stainmaster" is now the mostsuccessful new produCt intro­duction in DuPont's history.

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• ELECTRONICS • FIBERS 7

Du Pont fibers include manyof the world's best known,most popular man-madematerials. including "Lycra:'"Dacron," and "Kevlar." Thecompany is the largestsupplier of synthetic fibers tothe textile industry worldwide.

world. These include "Lycra"spandex, "Dacron" polyester,"Orlan" acrylic, and "Ancron"nylon, used for a variety of inner­and outerwear, ranging from lin­gerie and hosiery to children'sclothing, sweaters, and men'ssuits. "Kevlar" and "Nomex"aramids and "Tyvek" sponbondedolefin are used for special-purposeapparel, offering such features asballistic and thermal protectionand disposabiliry (for surgicalgowns and drapes). These mate­rials are also used in a variety ofindustrial applications.

"Kevlar" and "Lycra"--alongwith "Teflon"-were among theproducts selected by Fortunemagazine for its" 100-best" list,which features U.S. productsunequaled for quality and per­formance by the products of anyother country.

The company's electronicsbusiness offers more than15,000 different designs lorhigh-pertormance connectorsfor the electronics industry. Ata customer service facility.Du Ponl techniciansdemonstrate slate-ol-the-arttechniques lor the productionof electronic circuit boards.The company is a leadingplayer in the emergingtechnology 01 optical disks forinformation storage andretrieval.

Du Pont's fibers business datesback to 1910 and the acquisitionof a company that manufacturedcoated fabrics for the autO indus­try. Expanding on this earlyexpetience, in 1921 Du Pontbegan producing a European dis­covery called "Fibersilk", a man­made fibet more commonly knowntoday as tayon. The company'scommercial introduction of nylonin 1938 marked the beginningof the man-made textile industryworldwide. Since then, Du Ponehas grown to become the world'slargest and most diversifiedsupplier of man-made fibers toserve consumets and industry,with wholly owned subsidiariesor joint-veneure planes in orchand South America, Europe,and Japan.

Many of the company's fibers arehousehold names, not only in theUnited States but also around the

The company's involvement withelectronics dates back to the 1930s,

'hen company scientists inventedstes of silver and glass that

constituted a workable capacitor,and the 1950s, with the invencionof metallic mixtures that could befired to form stable resistOrs.Since then, Du Pont has intro­duced high-quality products forelectronic circuitry, intercon­nection, and stOtage media appli­cations in the instrumencation,data processing, telecommuni­cations, automotive, and militarymarkets worldwide.

Today, it is one of the latgestsuppl iers ofmaterials, components,subassemblies, manufactutingpto­cesses, and services to the elec­tronics industry, with half of itsbusiness outside the United States.

Among new ateas of intetest ateoptical disks for storage of data,sound, and images; and opticalfiber technology, which useshair-thin strands of glass that'<tn replace less efficiene copper

ires linking computer networks.These interests in recent yearshave led to two internationaljoint vencures. In partnershipwith the Dutch firm . V.Philips, the company is develop­ing, manufacturing, and marker­ing optical disks for all audio,video, and data markets worldwide.With British Telecom, Du Pone isworking to develop new opto­electronics technology andapplications.

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DuPont and its su/;.ridiarits operatesome 200 manujtKturing andprocessing plants in about 40countries on six continents. Thecompany also conducts petroleumexploration and production operationsin about half of these cortn/ries.The company maintains marketingoffices in more than 60 fOlmtries.Du Pont products are marketed inmore than 150 wuntries.

Du Po"t's global operations employmore than 140,000 people-one­fourth ofwhom work outside theUnited States. The photographs depictsome of the company's facilitits illthe 40 nations in which Du Pont hasmanufacturing or processingoperations, or conducts petroleumproduction and/or exploration,

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• IMAGING SVSTEMS

lOne of the most promising areasfor future growth is "imagingsystems"-products and systcmdesigned to capture, store, reprduce, and transmit information inmany forms, on the printed pageand electronically. With plantson five continents, Du POnt haslong been a major supplier to theprinting industry, providingmany different techniqucs to

transfer words, photographs, andgraphics to the printed page. Theproduct lines range from filmsand photographic papers to pro­cessors, chcmicals, and printingplates and equipment such as"Cromalin" proofing systems,which provide reliable pre-presscolor proofs in less time and costthan traditional proofing systems.

Increasingly, the industry focustoday is on replicating elementsof conventional printing processeselectronically, a technology thathas many potential advantagesto users, including reduced COStsand greatcr efficiency. To com­plemcnt its research and develolment resources in a manner thatwill bring these new technologiesto world markets more rapidly,the company has enteted intojoint ventures, made acquisi­tions, and undertaken marketingand development agreements witha number of other companies,both large and small, in theUnited States, Europe, and Japan.For example, a joint venture be­tween Du POnt and Xerox is devel­oping electronic color proofingtechnology for the printingindustry.

The company's imagingtechnology has made it aleader in supplying theprinting industry with devicessuch as this electrostaticprocter that simulates aprinted page in as Iitlle as oneminute, compared with asmuch as 20 minutes usingconventional processes.

Du Pont is building to be a leadcrin medical research. It is usingknowledge accumulated in mole­cular chemistry to help understandthe complex processes of life-­research that may alleviatecancer, AIDS, and other dreadedillnesses. The health care marketis expected to continue toexpand, and the company expectsto capture a significant share ofthat growth.

Du Pont is forging a productivescientific link between chemistry,biology, electronics, and engi­neering, to understand and meetthe needs of the health careindustry. The company's rolespans the industry from funda­mental research in its labs tomanufacturing products usedaround the world for research,diagnosis, and treatment.

The company's rOOtS in healthcare date back to the 1930s,when Du Pone began manufac­turing X-ray film. Over theyears, its involvement increasedas it made ncw discoveries thatfound a role in meeting the needsof the medical community.

To focus its efforts to become asubstantial supplier of health careproducts across the board, DuPontconsolidated its various medicalprograms into a single businessunit in 1983. This business hasgrown in size and diversitythrough internal research, dozensof working relationships withhigh-technology firms and aca­demic institutions, and jointventures and acquisitions. Today,Du Pont's broad range of healthcare ptoducts and its researchobjeCtives aim at medical centersworldwide, especially in NoahAmerica, Europe, and Japan.

The company offers a broad rangeof products, from centrifugesto DNA sequencers for medicalresearchers, from diagnostic kitsfor HIV infection to sophisticatedclinical analyzers for those whodiagnose disease, and from anti­flu medications to short-actingbeta blockers for those who treatillnesses.

• HEALTII CARE

Among the targets ofDu Pont's medical research areAIDS. cancer, andcardiovascular disease, as wellas finding opportunilies to usethe company's advancedmaterials as replacement partsfor the human body,

The company got its start inthe medical businessmanufacturing a line of X-rayfilms, and is now a majorsupplier of imaging materialsand systems, including adevice to transmit X-rayimages electronically thatallows physicians to consultspecialists and obtain secondopinions quickly and reliably.

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Page 11: Dupont history

The company's engineeringplastics are used to fabricatecomponents 01 recreationaldevices, from bicycles to skis.

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Among Du Pont's manyproducts lor leisure andrecreation is lhe ruggedouterwear produced by itsRemington subsidiary, whichalso manufactures sporlingarms. Four oul 01 every fiveswim suits use "Lycra"spandex. Du Pont nylon isused 10 manulacture high­slrengtll "Prime" and "Siren"fishing lines.

wear fashioned from "Lycra"spandex provide comfort as wellas design flexibility and attrac­tiveness on beaches from AtlanticCity to Cannes and Rio de Janeiroto the South Seas. The companyalso offers a line of ruggedouterwear and accessories inaddition to the sporting armsand ammunition sold under thefamiliar Remington Arms name.

LEISURE

IDuPont products and discov­eties have found their way into

'ery facet of our lives. Cookso use pots and pans coated with

"SilverStone" and "SUPRA"non-stick coatings are Out of thekitchen faster. A variety ofmaterials made by Du POnt areused both to package the productswe buy and as part of theproducts themselves.

On the playing fields, tOugh, wear­resistant Du Pont polymets areused to proteCt balls used inmany spOrts, including basket­ball, soccer, and golf, from cutsand abrasions. Parts for manytypes of recreational vehicles­from hang gliders and experi­mental aircraft to bicycles­include Du POnt materials.

Du POnt products have improvedthe performance of athletes inmany sports. For example,"Surlyn" ionomer resins are usedto mold high-quality ski boots,ski bindings use "Delrin" acetal

sin, and skis often incorporatevlar" acamid for light-weight

strength. ailing has also beenimproved through the use ofDu POnt products, including sailsmade from high-strength "Mylar"and "Dacron" polyesters and"Kevlar" aramid. Even anglersboost their catches by usinghigh-strength "Stren" and"Prime" fishing lines madefrom DuPont nylon.

Nor have personal comfort andsafety been neglected. Racingdrivers wear heat-resistant suitsof "Nomex" aramid, and apparelfashioned from "Orlon" acrylicand "Dacron" polyester providesprotection against the elements.Apparel made with "Coolmax"and "Thermax" polyesters pro­vides cooling or warmth, asrequired by weather conditionsand the activity at hand. Swim

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The company is a majorsupplier of man-made libersfor tires,

Conoco. Du Ponl'S petroleumsubsidiary. has an acliveexploration program, and iswidely respected as atechnologica innovator,parlicularly ollshore Thecompany markets gasolineunder a number of brands inthe United Slates and WesternEurope

• PETROLEUM

IThe company entered the petro­leum business in 1981 when itacquired Conoco Inc., a majorproducer of crude oil, petroleumproducts, and natural gas, withoperations in the United States,Canada, and some 25 othercountries on six continents. Thecompany produces oil and naturalgas on four continents and isactively exploring on six. Itoperates five oil refineries in theUnited States and one in theUnited Kingdom, and has aninterest in a refinery in WestGermany. The company's petro­leum products are marketedprimarily in the United Statesand Western Europe.

Known throughout the industryas a highly efficient company,Conoco's costs for finding anddeveloping new petroleumsupplies are consistently amongthe lowest in the petroleumindustry. As an explorer andproducer of oil and natural gas,Conoco has achieved a reputationas an innovator, pioneering theconcept of underwater oil storagein the Middle East in the 1960s,and developing the world's firsttension leg offshore productionplatform, a revolutionary newdesign that permits oil and gasproduction in waters toO deep forconventional facilities. Thecompany is currently using thisadvanced technology to developa field in record depths of morethan 1,750 feet of water in theGulf of Mexico and will alsoapply it to develop a large fieldin the Norwegian Sea, not farfrom the Arctic Circle.

The company is also an imagi­native marketer, one of the firstto offer low-cost petroleumproducts marketed at conveniencestores. In Europe, it has pio­neered the development ofautomated, unattended gasolinestations.

• TRANSPORTATION

The company has played a keyrole in the evolution of transpor­tation, initially by supplyingfabrics and tar remover to thefledgling automobile industry.In the early 19205, it introduceda line of automotive lacquers thatenabled car makers to deliver carswithout waiting weeks for suc­cessive layers of paint to dry.Bolstered by the 1986 purchaseof Ford's orth American auto­motive paint business, DuPont isa major world supplier ofautomotive finishes, both for newvehicles and the automotiverepair business, with productionfacili ties in Europe as well asNorth and South America.

The company is developing newautomotive markets through theuse of engineering plastics toreplace metal parts such asautomobile fenders, trunk andhood lids, and bumpets producedby leading car manufactuters inthe United States and overseas.

The company's "Butacite" PVBresin sheeting is sandwichedbetween layers of automotive glassto make it shatter-resistant forgreater safety. Other Du POntpolymers are used in automotivehoses, gaskets, and belting.Specialty produces such as "Kevlar"and "Nomex" aramid fibers are

finding specialized automotiveapplications, including their useas components in tires and brak'systems. In all, the companymarkets more than 60 differentproduct lines for the automotiveinduscry alone.

An important growth area in thetransportation market will belight-weight, high-strengthcomposite materials that canreplace metals, particularly steel,in many applications. Based on"Kevlar" and "Nomex" aramids,as well as carbon fibers derivedfrom petroleum, these super­strong materials are alreadybeginning to make inroads in thefabrication of aircraft wing andfuselage components for theworldwide aerospace industry.

Du Pont markets more than 60dillerent product lines for theautomotive industry, and isconstantly researching newproducts. such as thisprototype car door frame madr

from "Bexley" automotive resi

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Page 13: Dupont history

DUPONT,THEINNOVATOR

IAcommitment to excellencehas been a corporate hallmark everince E. I. duPOnt built his first

II to manufacture high-qualitylack powder. Nowhere is this

commitment more evident thanin the company's focus on dis­covery and technical innovation,the twin mainsprings of Du POnt'Sgrowth. From their pioneeringventure into corporate research allthe way to the present, Du POntscientists have discovered anddeveloped high-technology ptO­ducts to serve a broad range ofhuman needs, giving rise to theslogan, "Better Things forBetter Living."

Patalleling the globalization ofboth its markets and its manufac­turing, the company also hasglobalized its research and develop­ment program. It operates morethan 100 research, technicalsupport, and customer servicefacilities around the world, withnearly two-thirds of them con­ducting basic or applied research.

le Experimental Station, one ofe largest and most sophisticated

industrial research centers inthe world, remains the hub of theR&D effort.

Roughly 60 percent of thecompany's tesearch outlays aretargeted to suPPOrt existing busi­ness-by expanding existing pro­duct lines, improving productquality, and reducing manufac­turing costs. The balance of thebudget is focused on "new direc­tions" research, designed to findand develop new business oppot­tunities for the company.

Polymers and the life sciencescurrently account for about twO­thirds of the company's reseatchoutlays. Other areas of particulatinterest are chemical processes,electronics, imaging systems andenergy.

Du Pont spends more on researchpach year than all but a handful

corporations. The billion-ollar plus R&D budget sup­

ports a staff of more than 51000scientists and engineers and anequal number of technicians andspecialists.

Among the many importantinventions made by Du Pont isthe Genesis 2000, a devicethat provides more accurateand faster ways to exploreIile's genetic code

The life sciences account formore lhan a thi rd of annualresearch expenditures. Muchof this research is conductedat a specially designed facilityallhe Experimental Station.

Innovation in marketing hasled the company into manynew markets and businessesaround the world.

One avenue of innovativeresearch is superconduc­tivity, which promises to haveavariety of importantapplications.

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Page 14: Dupont history

• A CONCERN FOR PEOPLE

lOne of DuPont's foundingprinciples has become even moredeeply ingrained over the spanof two centuries: the company'concern for people. Today, thisconcern is evidenced in a varietyof ways. One is the company'sdeep commitment to fair andequitable treatment for employ­ees. Another is to maintain itswell-earned reputation as a pace­serrer in its commitment to equalopportunity and human dignity.Still anothet is the company'seffort to encourage employeeinvolvement, with the ultimategoal of tapping the innate talentof people to perform to theirfullest potential.

In 1935, DuPont'sconcern focchewell-being of employees led to itsestablishment of one of theworld's first industrial medicineresearch facilities, rhe HaskellLaboratory for Toxicology andIndustrial Medicine. Today,Haskell has been expanded sub­stantially, and the focus is nOtonly on the unique concerns ofindustrial medicine, but morebroadly, on the long-term effectsof chemicals in the environment.Over the years, it has collectedtoxicity information on some12,000 substances-invaluabledata to help measure and reducethe risk in human exposure tohazards during the manufacture,transportation, or use of asubstance.

Du Pont's ongoing concern forpeople is also the driving forcebehind a corporate philanthropicprogram that recognizes thespecial needs of the communitiesin which Du POnt and its subsidi­aries and affiliated companiesoperate around the world.

• SAFETY IS FUNDAMENTAL

IThe safety of its people, pro­ducts, and operations throughoutthe world has always been a matterof the highest priority at DuPont.It is the company's long-standingpolicy that no product will beoffered unless it can be manufac­tured, distributed, stored, used,and eventually disposed of safely.One outgrowth of this policy is asafety record that is among thebest of any manufacturing com­pany. In fact, a DuPont employeeis many times safer at work thanat home.

A second result of this commit­ment is a worldwide reputationfor safety excellence. Over theyears, so many companies andpublic-sector institutions havecome to Du Pont for advice onhow to improve their safetyperformance that the company isnow a major marketer of safetyexpertise. In its capacity as aconsultant, it has been able tohelp a number of organizationsmake meaningful improvementsin the safety of their operationsand products. For example, astudy of 178 of these clientsindicared they improved theirsafety records by an average of37 percent the first year and 89percent by rhe sixth year.

• A COMPANY OF PRINCIPLES

IDu POnt is a dynamic companythat maintains the flexibility toadapt to rapidly changing con­ditions in highly competitiveworld markets. It is also acompany that is dedicated tocertain principles that have char­acterized the company's opera­tions since its founding. Theseprinciples have become thecornerstOnes of Du Pont'sreputation---as a company that iscommitted to the safety of itsemployees, its neighbors, and itscustomers; as a company ofunquestionable integrity andsocial responsibility; as acompany whose operations areenvironmentally sound; and asa company whose products andservices are consistently of thehighest quality.

Symbolic of the company'sconcern for people is thismedal awarded to Du PontCanada in recognilion of itsefforts to make Ihe workplacebetter for women.

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Du Pont has nurtured manytradilions in its nearly 200years of operafion. but notradition is more importantthan Ihe safety not only of itsproducts. but also of thepeople who make and usethem. salety training andequipmenl are provided toevery employee around theworld.

Al the company's HaskellLab. toxicity data arecollected and kept on file toaid in reducing the risk ofexposure to hazardousmaterials.

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Page 15: Dupont history

ENVIRONMENTAL SENSITIVITY

As one of the first companies to

recognize the need for environ­""ental stewardship, Du Pont is

ed for its extensive, ongoingprograms for protecting andenhancing the environment.These programs have been adoptednot only to protect the quality oflife for people who work at com­pany facilities, but also for thosewho live nearby. Environmentalquality is viewed as a legacy thatmust be passed from generationto generation.

The company continues to exer­cise industrial leadership in theenvironmental arena. One of themore significant examples of thisleadership was the company'svoluntary decision to phase outproduction of fully halogenatedchlorofluorocarbons, which havebeen scientifically related to thegradual depletion of the earth'sprotective ozone layer.

The most visible aspect of Ihecompany's ongoingenvironmental concern is thepollution control equipment inuse at all company sites. Thecompany has invested $1billion in such equipment, andenvironmental operatingoutlays average $500 million

r,

• 11IE UNENDING QUEST FOR QOOffY

IFrom the outset, the companyalso has maintained a deepcommitment to quality, In theearly days, the reliability of itsgunpowder and explosives wonwide acceptance among the pio­neers who explored the vastwilderness that lay beyond theAppalachian Mountains, givingbirth to the legend that theAmerican West was won withDu Pont powder.

The tradition of excellence con­tinues, as the company has grad­ually evolved inco a globalenterprise with a diverse range ofactivities. Today, the emphasisis not only on product quality,but also on achieving excellence inevery job at every level in thecompany. This is viewed as thekey to marketing excellence, avital element in Du POnt'Scommitment co achieve and main­tain a customer orientation inthe highly competitive globalenvironment in which it operates.

To help safeguard the earth'sprotective ozone layer, Du Ponlis hailing the manufacture offluorocarbons Ihat cause ozonedepletion, and is aggressivelyresearching safer alternatives

Another tradition is thecompany's reputation forquality, which dales back 10 an1811 Ieller from U. S.President Thomas Jefferson tocompany founder E. I. du Pont.praising the quality of Du Ponlpowder, At the company'sEngineering Plastics Center inJapan, a technician subjects asample to astrength test.

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Page 16: Dupont history

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Technology will continue toplaya pivotal role in shapingDu Pont's future, In thecompany's petroleumoperations, the development ofgeophysical workstationsbrings powerful interpretativetools to the site 01 pelroleumexploration and development,rather than conducti ng theanalysis hundreds orthousands of mi les away, aswas necessary in the past.

At the Experimenlal Slation,molecular modeling techniques(in disciplines as diverse asagriculture, electronics,medicine, and polymerchemistry) help researchersavoid pursuing scientific "deadends" by simulating on thecomputer the likely results offield experimentation,

• WOKING TO TIlE FUroRE

I Ou POnt has not only survivedbut prospered far longer thanmost corporations, One key to i ~

longevity has been to remainfaithful to the principles that areits foundation, but at the sametime, to adapt its philosophies,strategies, and its businessesto keep pace with the rapidlychanging and increasingly morecompetitive external world.

The company is prepared in avariety of ways to build on irsunparalleled status as a discoverycompany: through utilization ofthe knowledge and expertise ofone of the world's largest researchcenters to explore exciting newrealms of science and technology;through the development of newmanufacturing expertise; throughjoint ventures and selective acqui­sitions in areas that complementthe company's existing businessesand product lines; and throughthe placement of research anddevelopment contracts with uni­versities and commercial researchfacilities around the world.

Although it will surely be dif­ferent in many key ways, theDuPont Company that eorers the21st century will have a strongresemblance to the company w~

know today. Like today's Du POnt,the Du Pont of tomorrow will haveadedication to certain fundamentalprinciples, a passion for excel­lence, an acute focus on markets,and acompelling drive to innovate.

This is DuPont.

Just as the powder mills alongthe Brandywine symbolize thecompany's past, its people­representing research,manufacturing, andmarkeling-symbolizeDu Pont's future.

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Page 17: Dupont history

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For more itiformation, write:

PubLications GroupExternaL Affairs DepartmentE. I. du Pont de Nemours and Company1007 Market StreetWilmington, Delaware 19898