Top Banner
SAM YEN (@UXSAMYEN) CHIEF DESIGN OFFICER, SAP MANAGING DIRECTOR, SAP SILICON VALLEY MAGGIE BUGGIE (@MAGGIEBUGGIE) SVP, GLOBAL HEAD OF SAP LEONARDO SERVICES DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION
36

DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

Mar 13, 2020

Download

Documents

dariahiddleston
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

SAM YEN (@UXSAMYEN)CHIEF DESIGN OFFICER, SAPMANAGING DIRECTOR, SAP SILICON VALLEY

MAGGIE BUGGIE (@MAGGIEBUGGIE)SVP, GLOBAL HEAD OF SAP LEONARDOSERVICES

D E S I G N I N G A N D D E L I V E R I N G YO U RD I G I TA L T R A N S F O R M AT I O N

Page 2: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

HTTP://WWW.GEEKBINGE.COM/WP-CONTENT/UPLOADS/2014/08/STAR-WARS-EPISODE-IV-UNALTERED-EDITION.JPEG

Page 3: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

HTTP://CF.C.OOYALA.COM/K5AHRXYTE6--EZVQCFO47W6NMQWNH-VQ/PROMO316207019

Page 4: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

HTTPS://WWW.WIRED.COM/WP-CONTENT/UPLOADS/2015/10/OPEN-URI20150608-27674-1Z13VRB_88604F00.JPEG

Page 5: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

HTTPS://I.AMZ.MSHCDN.COM/OCDC-RZF-KG6QWGUSTKGPKMSRZ4=/950X534/FILTERS:QUALITY(90)/HTTPS%3A%2F%2FBLUEPRINT-API-PRODUCTION.S3.AMAZONAWS.COM%2FUPLOADS%2FCARD%2FIMAGE%2F525284%2FB3968F74-06FF-48A1-9739-6E59078ECBDE.JPG

Page 6: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

HTTPS://ESPNTHEUNDEFEATED.FILES.WORDPRESS.COM/2017/05/GETTYIMAGES-684321920.JPG?W=1024

Page 7: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

HTTPS://MEDIA.LICDN.COM/MPR/MPR/AAEAAQAAAAAAAAQVAAAAJDDKYMI4MJG4LTM3ZMMTNDZJMI05MZG2LTMXMGU1OWFMNDMZZG.JPG

Page 8: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global
Page 9: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

HTTPS://BLOGS.SAP.COM/WP-CONTENT/UPLOADS/2016/04/006_1982_10_YEARS_OF_SAP_FOUNDERS_MAYOR_CRIEGEE_920717.JPG

Page 10: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

HTTP://R.HSWSTATIC.COM/W_1024/GIF/DISRUPTIVE-TECHNOLOGIES-10-ORIG.JPG

Page 11: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

2013 2014 2015 2016 2017

Page 12: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

HTTPS://PBS.TWIMG.COM/MEDIA/DATK1HDWAAASVBN.JPG:LARGE

Page 13: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

2013 2014 2015 2016 2017

Page 14: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

“ 7 2 % O F G L O B A L C E O S B E L I E V E

T H E N E X T 3 Y E A R SW I L L B E M O R E C R I T I C A L

F O R T H E I R I N D U S T R Y

T H A N T H E L A S T 5 0 Y E A R S . ”

FORBES INSIGHTS2016 GLOBAL CEO OUTLOOK

Page 15: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

DESIGN THINKING IS CERTAINLY IN THE NEWS

Page 16: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

… AND THE RESULTS SPEAK FOR THEMSELVES

‘03 ‘05 ‘07 ‘09 ‘11 ‘13

$40k

$30k

$20k

$10k

228%

D Index

S & P Index

$39,923

$17,523

X7

• Apple• Coca-cola• Ford• Herman Miller• IBM• Intuit• Newell• Nike• P&G• Rubbermaid• Stanley Black &Decker• SAP• Starbucks• Starwood• Steelcase• Target• Walt Disney• Whirpool

Page 17: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

THOSE THAT DON’T HAVE ARE ACQUIRING

Page 18: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

I T ’ S S H I F T F R O M

TODAY

FORRESTER IT SURVEY, 2013

INFORMATON TO INNOVATION TECHNOLOGY

THE FUTURE

72%KEEP THE LIGHTS ON

28%DRIVE BUSINESSINNOVATION

DRIVE BUSINESSINNOVATION

KEEP THE LIGHTS ON

Page 19: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

INNOVATION = CREATIVITY x EXECUTION

Page 20: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

INNOVATION = CREATIVITY x EXECUTION

PROBLEM SOLVING:W E ’ R E A L L G O O D A T T H I S B U T I T O F T E N L E A D S T O

I N C R E M E N T A L I N N O V A T I O N S

Page 21: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

INNOVATION = CREATIVITY x EXECUTION

PROBLEM FINDING:I D E N T I F Y I N G T H E P R O B L E M W O R T H F I N D I N G I S W H A T O F T E

N L E A D S T O B R E A K T H R O U G H I N N O V A T I O N S

Page 22: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

CO-INNOVATION

Page 23: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

HTTPS://WWW.AUTOCAR.CO.UK/SITES/AUTOCAR.CO.UK/FILES/MERCEDES-AMG-GT-S.JPG

CULTURE OF INNOVATION

Page 24: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

THE DIGITAL INNOVATION SYSTEMTHAT ENABLES YOU TO INNOVATE AT SCALE TO

CONFIDENTLY REDEFINE YOUR BUSINESS

Page 25: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

EXPLOREDESIGN &

PROTOTYPEDISCOVER DELIVER

D-GATE 11 2 3 D-GATE 2

Page 26: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

Engagement

Page 27: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global
Page 28: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

MAKING BUSINESS SENSEAND OPPORTUNITY OF EDGE

TECHNOLOGY AT SCALE

Page 29: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

CX

BUSINESS

OPS

Page 30: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

30

SHOW ME THE MONEY

Page 31: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

POWER OF THE CROWD

Page 32: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

GOVERN FOR GROWTH

Page 33: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

CHAOS AND POSSIBILITY

Page 34: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global
Page 35: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

1. WE UNDERSTAND2. WE DESIGN FOR BUSINESS IMPACT3. WE ARE READY TO DELIVER

Page 36: DESIGNING AND DELIVERING YOUR DIGITAL TRANSFORMATION · sam yen (@uxsamyen) chief design officer, sap managing director, sap silicon valley maggie buggie (@maggiebuggie) svp, global

SAP Leonardo Live