Competence gap in digital media and art – iProfessional project

1. iProwww.ipro-project.euThe National Film School of Ireland at IADTwww.iadt.iePhilip Penny: [email protected] Europe 2014 eSkills for the 21st centurywww.ipro-project.eu iPro 540097-LLP-1-2013-1-

2. iPro - IADT SynergyiPro Aims & Objectives The aim of iPro project is to build, test and distribute a research based modelframework that will assist the Education sector especially VETs & HEIs tomatch the curriculum of their students in (digital) Media and Arts Studies withthe professional requirements expressed by the (international) community ofmedia and arts businesses.IADTs Aims & Objectives IADTs mission (to close the competence skills gap in digital media and art) isvery much along the same lines set out in the original iPro proposal. IADT hasa strong track record involving industry and domain experts across the creativeindustries with a special focus on Film and TV productionwww.ipro-project.eu iPro 540097-LLP-1-2013-1-BG-ERASMUS-EQR

3. A little information on IADTIADT is a not-for-profit Higher Education Institute, in Dublin,Republic of IrelandIADTs Mission is to prepare Industry Ready Students for theCreative Industry Enterprise In addition to running a broad range of courses surrounding Creative Technologiesfor exampleBachelor of Engineering in Audio Visual Media TechnologyBSc(Hons) in Digital Media SystemsBSc in Computing Multimedia ProgrammingBSc(Hons) in Computing in Multimedia Systems Web Engineering and BSc (Hons) inApplied Psychology IADT hosts the new National Film School of Irelandwww.ipro-project.eu iPro 540097-LLP-1-2013-1-BG-ERASMUS-EQR

4. Institute of Art, Design & TechnologyThe National Film School of Ireland (NFS)Telecentar Presi.movwww.ipro-project.eu iPro 540097-LLP-1-2013-1-BG-ERASMUS-EQR

5. iProfessional (iPro)iPro is part funded under the European Commission Lifelong Learning ProgrammeIt involves 9 Partners from 8 countries, these include:P1 - Institute for postgraduate studies at UNWE BulgariaP2 - Institute for training of personnel on international organization BulgariaP3 - Audio-visual Technologies Informatics and telecommunications BelgiumP4 - Telecentar CroatiaP5 - IADT IrelandP6 - Asociatia Agentia de Monitorizare a Presei RomaniaP7 - Uniwersytet dzki PolandP8 - TIBER UMBRIA COMETT EDUCATION PROGRAMME ItalyP9 - Vilnius Gediminas Technical University - Lithuaniawww.ipro-project.eu iPro 540097-LLP-1-2013-1-BG-ERASMUS-EQR

6. RationaleThe European Commission refers explicitly to the factthat it is necessary to enhance the performance ofeducation systems and to facilitate the entry of youngpeople to the labour marketwww.ipro-project.eu iPro 540097-LLP-1-2013-1-BG-ERASMUS-EQR

7. Building a Research Based Model FrameworkThe aim of the project is to build, test and distribute aresearch based model framework that will assist theEducation sector especially VETs & HEIs to match thecurriculum of their students in (digital) Media and ArtsStudies with the professional requirements expressed bythe (international) community of media and artsbusinesses.www.ipro-project.eu iPro 540097-LLP-1-2013-1-BG-ERASMUS-EQR

8. Project ObjectivesTo reach this aim, the project has the following objectives: To define the domain and terminology To Design a shareable and localisable survey instrument to detect skills and competencegaps in the professional digital media and arts sector To Define the instruments for curriculum design that are appropriate to the target sector,taking into account local, regional, national and international (EU) requirements andconditions To Design the draft curriculum design framework To Pilot this draft curriculum design framework with a limited number of HEIs andbusinesses (where relevant) To prepare a exploitable version of the curriculum design framework, that can bedistributed, exploited and localised for use in HEIs in all European countries To make the target audience (HEIs with digital media and arts studies programmes) awareof the possibilities the curriculum design framework offers them to fine-tune anddynamically adapt their study curriculawww.ipro-project.eu iPro 540097-LLP-1-2013-1-BG-ERASMUS-EQR

9. Work PackagesTo help provide an overview of the project which is still evolving Ihave included on the next 5 slides an overview of the coreWorpackages for your perusal at a later date...www.ipro-project.eu iPro 540097-LLP-1-2013-1-BG-ERASMUS-EQR

10. WP 3 - Media Professionals Skills and Competences Needs Analysis - Theobjective is to lay the research basis for the framework that will be theeventual output of the project. The idea is to design a survey instrumentthat supports the design and development of the curriculum framework inthis project but that can be used afterwards by institutions and interestedgroups to continuously measure the dynamics of professional requirementsand workers profiles in this particular professional area. In that sense it willbe designed to be an open resource that can be translated and adapted andthat will follow the trends and changes in the industry and education.The aim is to have a survey sample of more than 200 surveyed in each regionor linguistic group. This will give the evaluation and validation of the surveyinstrument a sound basis while at the same time, there will be a good mass ofevidence to support the baseline research into the skills and competencesgap.www.ipro-project.eu iPro 540097-LLP-1-2013-1-BG-ERASMUS-EQR

11. WP 4 - Media Professionals Competence Framework This is to develop areference framework of competences required by developers of digitalmultimedia content from within the perspective of (Higher and Further)Education curriculum design. The competence framework will define a set ofknowledge, skills and attitudes for professionals within the new media sector,needed to achieve measurable outputs according to the expectations of thesector. This framework will include creative, technical and businesscompetencies that will be used by the project consortium as guidelines todefine learning outcomes and develop pilot training curriculum for digitalmedia professionals, to be tested and validated against the existing or withinnewly developed curricula.www.ipro-project.eu iPro 540097-LLP-1-2013-1-BG-ERASMUS-EQR

12. WP 5 - Model Training Curriculum and Sample Modules Elaboration - This WPis to prepare the HEIs for further selection and creation of educationalmaterials in the digital Arts and Media studies, that are addressing study topicsthat are missing and to investigate what actions need to be taken to getacceptance and uptake for these subjects that are potentially entirely new inthe curriculum. There is an aspect to this work which is similar to train thetrainers to prepare to use the instruments created in WP4 to adapt andcomplement educational materials (preferably under the form of multimediaand arts based lecture notes, multimedia textbooks and online multimediacourses) in order to reflect the specific nature of the requirements of theDigital Media and Arts Professional.www.ipro-project.eu iPro 540097-LLP-1-2013-1-BG-ERASMUS-EQR

13. WP5 Continued The work will also include research for multimediacomponents and design thereof where not available, that address thesesubjects that are required according to the research. Based on the selectedmultimedia components, a curriculum will be developed and look at how toimplement these components. At the end of the WP, sample curricula will bedeveloped that can be elaborated by education modules, demonstrating thecapabilities of a new type of curricula of education materials for Media andArts Studies. The developed education modules will be evaluated, usinguniversity students and university academic staff and teachers as well asstakeholders from the industry and society.www.ipro-project.eu iPro 540097-LLP-1-2013-1-BG-ERASMUS-EQR

14. WP 6 - Piloting of the model The objectives are: To pilot train iProfessionals To evaluate the training structure In an iterative fashion make adjustments to the training platform after thetesting phaseThe e-learning course will be piloted in English with 20 iProfessionals in everycountry. At the end every tester will carry out a learning outcomes based test.It will be possible for participants to be assessed in only some units of learningoutcomes. Every partner will appoint a tutor for the unit it has produced so tointeract, support and sustain motivation of participants. The pilot participantswill interact at a distance in English with other testers and with the tutor incharge for the unit. After the training evaluation and the feedback collectediProfesiionals quality standards will be developed.www.ipro-project.eu iPro 540097-LLP-1-2013-1-BG-ERASMUS-EQR

15. SummaryTwo Invitations1) to Share Results & Findings on iProand2) IADT are open to invitations to collaborate on future EUproject bids appropriate to our Programmesoutlined in this presentationThank You for Your Attention!www.ipro-project.eu iPro 540097-LLP-1-2013-1-BG-ERASMUS-EQR

Competence gap in digital media and art – iProfessional project

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