ComArena Business Quiz Prelims

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Business Quiz

Preliminary Round

RULES

• 30 questions.• Questions 2,6,12,18,24 and 30 are * marked • No negative marks.

Nîmes is the capital of the Gard department in the Languedoc-Roussillon region in southern France. This city gives name to a famous product that everyone of us use. Name the product which derives its name from this city.

1

DENIM

2

Identify the Company from this old logo

3

Current TV, an American progressive media company, recently bought over by Al Jazeera. It was founded in 2002 by a businessman Joel Hyatt along with a famous American Politician. Name him.

Al Gore

4

Identify.

Leena Nair,Global Senior Vice-president for

Leadership and Organisation Development, Hindustan Unilever

This tech giant was initially established to develop and sell BASIC interpreters for the Altair Office. One of the two founders of this company resigned after developing ‘Hodgekin’s’ disease. Name the company and the founder.

5

MicrosoftPaul Allen

6

This alpine ski resort is one of the most sought after destinations in the world. Arthur Conan Doyle wrote an article about skiing in this place, in 1889. This place was an inspiration for the 1924 novel, “The Magic Mountain” by Thomas Mann. This place is now known all over the world for an entirely different reason. Identify this place.

Davos, Switzerland

7

Identify the person about whom this book is written?

8

Valueabled.com, a unique platform that gives you the opportunity to be inspired, motivate others, encourage change and stand up for values you believe in. Which co. operates?

9

This company manufactured India’s first typewriter in 1955. This Company was also the last to shut down typewriter manufacturing business in the world. Name the company.

10

Godrej & Boyce

11

Identify the magazine.

12

This IIT Kanpur alumnus started his career as the chief systems programmer at IIM Ahmedabad. He then started a company named Softronics in 1976 which eventually failed to took off.He now serves as an independent director on the corporate boards of HSBC and has served as a director on the boards of DBS Bank, Unilever, ICICI and NDTV.Identify this famous personality.

N R Narayan Murthy

Name the person behind this.

13

Dr. Dre

14

Premier bourse BSE, in collaboration with the UK government, launched an index, the first-of-its-kind index in India or any emerging market that would track the performance of companies in terms of their commitment to reduce emission of green house gases. Name this Index with September 30, 2010 as the base date.

BSE Carbonex

The first exclusive magazine for watches in India was brought out by a Kerala based group recently. Name the

magazine and the group.

15

Malayala Manorama

In 2012, The Indian Air Force entered into a $10.4 billion contract with a French firm to supply 126 fighter jets over the next 10 years. There were six contenders bidding for the world's biggest defence deal which included the Russian MiG- 35,Lockheed Martin's F-16 Falcon, Boeing's F-18 Hornet, the Swedish Saab Gripen, Eurofighter Typhoon and this French firm. Name the firm.

16

Dassault Rafale

Identify this person and his venture.

17

Sanjeev Narula

18

Specially designed vehicle by Mercedes. Who use this?

This banking company financed Northern Pacific Railroad, Baghdad Railway, steel company Krupp, Chemical Company Bayer and notorious Auschwitz camp etc.

After the World War II, this bank was split into 10 regional banks but was remerged in 1958. This was the first company to be listed in NYSE after the interruption due to 9/11 attack. Recently a person of Indian origin is appointed as the Co-CEO of this Bank. Name the bank and person.

19

Deutshe BankAnshu Jain

This is a campaign that targets the products, media and marketing that prescribe heavily stereotyped and limiting roles to young girls. It is based on the believe that all children – girls and boys - are affected by the ‘pinkification’ of girlhood. The aim is to challenge and reverse this growing trend. It also promotes media literacy, self-esteem, positive body image and female role models for kids.

20

21

Identify the logo

This in an Indian publishing company, founded in 1936 by D. Mehra at College Street in Calcutta. The logo of the company was designed by the acclaimed film maker Satyajit Ray and he asked for some books as fees for his job.

22

Rupa Books

Identify the person associated with these companies.

23

Carlos Slim Helu

She is one of India's gen-next entrepreneurs. She acquired a coffee plantation in Madikeri taluk in 2006, and later set up a company called Tamara Real Estate Holdings, the parent company for the boutique resort brand “The Tamara”. She is the daughter of a famous corporate head. Identify her.

24

Shruti Shibulal

Mahindra, which has been making its Reva EV since 1994, recently announced the name of the Reva’s successor which would be made at a new Bangalore factory that can produce

as many as 30,000 vehicles a year. Name the brand.

25

Identify this famous multi millionaire who got married to Crystal Harris, a 26 year old model on

this new year eve.

26

Hugh Hefner

27

What is the name of index proposed by George Taylor in 1926, stating that “when stock markets rise, so do women’s skirts”?

Hemline Index

28

Romain Jerome Watches made from titanic remains

The coin of the highest denomination ever to be issued by India is going to be released soon. It depicts the famous Brihadeswara Temple, Tanjore and Rajaraja Chola on one side and the words ‘Sathyameva Jayathe’ and India on the other side.

29

30

Quiz by:George Kakkuzhiyil

Jithin XavierLino George

Manuel M Mathew