CNLA Newsbrief | April 2010

Green Industry NewsMarch-April 2010 Vol. 19 Issue 2

The discount is offered to our members and their em-ployees on Carhartt and Helly Hansen merchandise, as well as tops and bottoms from Dakota, Denver Hayes and Wind River. Casual and CSA footwear are also included with this 15% discount, along with winter and safety accessories.

Imagewear, a division of Marks Work Wearhouse, is also ready to provide your company with clothing and uniform items that are specifically branded with your logo, also at the 15% discount. As well, Imagewear

Whats inside:Uncoupling Fertilizer/Pesticide Combination ProductsThe Value of VinelandAccolades for BC membersAgriForest Receives Award for InnovationStrategic plans and survey results

offers logo applications on promotional products to further promote your company. Visit them at www.imagewear.ca or call 1-800-663-6275 to obtain bulk order pricing and to take advantage of this great offer.

Email the CNLA office at [email protected] should you require additional cards or to find out more about our endorsed supplier program.

*this program is not available to members of Landscape Alberta due to a pre-existing relationship with Mark's Work Wearhouse

2010 Canada Blooms a Blooming Success!

Garden Centre Survey Results

Funds for New Employees

Dress for success

DressDresssuccesssuccess

forfor

The partnership between CNLA and Marks Work Wearhouse is proving to be a big hit. One just wasnt enough, it seems, as many members have contacted the CNLA office to request additional cards for all of their employees. Now, with a 15% discount on the Marks merchandise, our members will not only be the best professionals in the industry, theyll be the best-dressed as well.

Photo courtesy Imagew

ear

CNLA Newsbrief March-April 2010 sponsored by:

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Canadian Nursery Landscape Association / Association Canadienne des Ppiniristes et des Paysagistes7856 Fifth Line South, Milton, ON L9T 2X8 | Toll Free: 1-888-446-3499 | Toll Free Fax: 1-866-833-8603 | Email: [email protected] | www.canadanursery.com

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Printed on recycled paper using vegetable based inks by:Harmony Printing,

50 Woodbine Downs Boulevard, Toronto, ON M9W 5R2

EXECUTIVE BOARD: President Cary van Zanten - BC Past President Michael Murray - NL First Vice President Bill Stensson - ON Second Vice President Christine LeVatte, CLP - NS Treasurer Rene Thiebaud, CLP - ON

DIRECTORS: LOHTA Representative, Gerald Boot, CLP - ON Insurance Chair LNS Representative Jeff Morton, CLT - NS BCLNA Representative Michael Kato - BC Human Resources Chair Harold Deenen, CLP - ON Environment Chair Bill Hardy, CLP - BC Landscape Canada Chair Bruce Hunter, CLT, CLD, CLP - BC Government Liaison, COHA Chair, Vic Krahn, CHT - SK SNLA Representative AQPP Representative Pierre Lavalle - QC Planning & Governmen, Bruce McTavish - BC NAPPO Chair LNB Representative Darrell Nameth, CLP - NB Member Services Chair Garden Centre Canada Chair Anthony ONeill - NL National Certification Chair Terry Nicholson, CLT - ON Landscape Canada Vice Chair, Phil Paxton, CLT, CLP - AB LANTA Representative LM Representative, Owen Vanstone - MB Growers Canada Chair LNL Representative Don Barry - NL

STAFF: Executive Director Victor Santacruz, CAE, CLP [email protected] Member Services Manager Joseph Salemi, CAE [email protected] Professional and Business Joel Beatson, CAE, CLP Development Manager [email protected] Manager of Provincial Relations Rebecca Wetselaar, CAE [email protected] Growers Manager Rita Weerdenburg [email protected] Landscape Priorities Manager Liz Klose, B.Sc., (Agr), CLP [email protected] Certification Services Julia Ricottone, CEPIT [email protected] Minor Use/IPM Co-ordinator Peter Isaacson, B.Sc., MPM [email protected] Member Services Co-ordinator Agnes Zawartka, CAE, CLP [email protected] Communications Co-ordinator Kim Burton [email protected] Executive Assistant Cheryl Gall [email protected] Bookkeeper Sheena Falzon [email protected]

INDUSTRY NEWS

Uncoupling of Fertilizer-Pesticide Combination Products for Lawn & Turf Uses

products for lawn and turf does not sup-port the goals of best prac-tices for pest management in turf. The PMRA, in conjunction with Canadian Food Inspec-tion Agency, will uncouple the fertilizer-pesticide combination prod-ucts intended for lawn and turf uses, with December 31st, 2012 being the last day for sale. This provides adequate time for replacement products to be made available for lawn and turf use.

The PMRAs decision to uncouple fertil-izer-pesticide combination products is to provide more flexibility for spot applications of pesticide. Turf fertilizers will continue to be available for broadcast application when needed. Pesticide-only products will also continue to be available for lawn care use to homeowners and commercial applicators for either spot treatments of localized weed patches or for use as broadcast applica-tions to severely infested turf areas when warranted.

For complete details on this evaluation, please visit Health Canadas website at www.hc-sc.gc.ca/cps-spc/pubs/pest/ _decisions/rev2010-01/index-eng.php

The regulatory action by Health Canadas Pest Management Regulatory Agency (PMRA) to uncouple fertilizer-pesticide combination products is focussed on the following types of turf: Lawn turf planted in or around resi-

dences, as well as public and commercial buildings including schools and cemeteries

Sports and recreational turf such as turf in parks, playgrounds, golf courses, zoos, botanical gardens and athletic playing fields

*These types of turf are collectively known as fine turf, which may be maintained by homeowners or by professional applicators.

This regulation does not include the agricul-tural uses of fertilizer-pesticide combination products (turf farms), or products that have a single active material with both fertilizer and pesticidal properties.

Pesticides should only be used where there is a need, with broadcast applications of pesticides warranted only for severe pest infestations that are widespread. Spot ap-plications of pesticides are often sufficient to ensure adequate control, as infestations are typically patchy. Further, fertilizer should be used only if the turf requires additional nutrients. Broadcast pesticide applications should only be used if the pest densities are sufficiently high across the area.

Based on consultation, the PMRA has con-cluded that fertilizer-pesticide combination

The Green Wave is a global campaign that encourages children and youth to make a difference one school, one tree, one step at a time. The Green Wave engages youth from around the world to raise awareness about biodiversity. The Green Wave contributes to the Plant for the Planet Billion Tree Campaign.

How industry can get involved: Nurseries can offer their tree expertise to local schools by inviting students to

visit a nursery or donate a tree seedling. Encourage a school or other groups near you to get involved in the green wave.

Offer a short presentation on local species or tree planting & caring techniques. Register a tree you will be planting on May 22, 2010 on the Green Wave website

and notify your provincial association. Provinces can contact local media on how the industry is getting involved.

For more information, visit http://greenwave.cbd.int/en/home


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INDUSTRY NEWS

The Value of VinelandThe following is the first in a series on the Vineland Research and Innovation Centre (Vineland) at the Vineland Research Station its value and importance to the nursery and landscape sector. As a supporting partner, CNLA has developed a working relationship with this leading-edge, Canadian horticulture research and innovation facility.

History The Vineland Research Station was created through a gift in 1906 by Moses F. Ritten-house, giving rise to the emergence of a competitive tender fruit industry, and more recently, wine and greenhouse industries, in one of Canadas most unique geographic regions, the Niagara Peninsula. The Vineland Research and Innovation Centre was es-tablished approximately two years ago as a not-for-profit corporation.

VisionThe Ontario government has invested $25 million in support of the Vineland vision and similarly, Agriculture and Agri-Food Canada has provided $15.5 million in support. Un-der the federal-provincial Growing Forward agreement, both levels of government will also be contributing $15 million over a four-year period, for development of sector-specific, research programs in ornamental and edible horticulture. Vineland is hoped to be an internationally recognized centre of horticulture research, innovation excellence and a significant force in the delivery of hor-ticulture technology. The research is cutting-edge; guided by market demand and driven by the needs of industry. Alliances with academic institutions, and provincial and federal government departments enable an assimilation of ideas and expertise. The re-sult is an incorporation of the priorities and needs of horticulture through an innovation pipeline that is continuous from scientific discovery to market application.

Former CNLA Past President, Paul Olsen, CEO and Chairman, Brookdale Treeland Nurseries (BTN), is on the Vineland Board of Directors. Several CNLA members also serve on the Stakeholder Advisory Commit-tee, including board members: Bill Stens-son, President, Sheridan Nurseries, CNLA 1st Vice President, and Co-Chair, Canadian Ornamental Horticulture Alliance; and Past President Michael Murray, President and

CEO, Murrays Landscape & Horticultural Services, Ltd and Director of Landscape Newfoundland & Labrador. The Stakeholder Advisory Committee is national in scope and addresses sector-specific opportunities and the quality of knowledge transfer.

Progress Towards the VisionHere are a few accomplishments: Established key advisory committees

including a Scientific Advisory Commit-tee made up of renowned international scientists from industry and academia.

Established a business development office. Entered into negotiations with AAFC and

the University of Guelph for the con-tinuation of current research programs under Vineland Research and Innovation Centre management.

Built key relationships with industry and have signed agreements with the Ontario Fruit and Vegetable Growers Association, Flowers Canada (Ontario), Landscape Ontario and the Wine Council of Ontario.

For more information on Vineland, visit: www.vinelandresearch.com (Information in this article is published herein with permis-sion from Vineland)

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Discounts available at participating dealers only. Offer subject to availability and may be discontinued or modified at any time. Prices andProduct may vary by dealer. Discounts vary by product. Purchaser must be a member of the Canadian Nursery Landscape Association and showproof of membership to obtain discount. Attachments and implements sold separately. See dealer for details. John Deeres yellow and greencolour scheme, the leaping deer symbol and JOHN DEERE are trademarks of Deere and Company.

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INDUSTRY NEWS

Recently CertifiedPeggy Wright, CLD NBJanet Mott, CLP ONAlex McLeish, CLP ONCarmine Filice, CLP ONDavid Wright, CLP ONEric Brooks, CLP ON

*as of March 2010

Certification Cornercertifiedlandscape industry

Recertification ReminderIf you earned your certification in 2008 or earlier, you were due to recertify on January 1, 2010. The process has undergone some changes this year, and in order to recertify, you need to submit a form, with 12 Continuing Education Units (CEUs), and payment of $78.75. This will keep your Landscape Industry Certified Status active until January 1, 2012.

If you feel that you do not have enough CEUs to recertify, please contact the CNLA office. There may be some activities you can include that you may not have considered. You can also be granted an extension by submitting a fee of $25 and a written explanation on how you intend to earn your CEUs in the next couple of months.

You can avoid having to retest by sending in your recertification form today. This will main-tain your active status and give you access to the new Landscape Industry Certified brand. If you have not submitted your forms to CNLA yet, please do so as soon as possible.

Horticultural Assistant Grower

Full-time, permanent lead-hand position in a

Greenhouse environment.Must have training and/or experience in grafting, integrated pest manage-ment and irrigation. Must be physically fit. A diploma in horticulture or equiva-lent of 5 years on-the-job experience an asset.

Fruit Tree Sales Person Permanent position providing

in-house sales and service for Fruit Tree line.

Must have basic horticultural knowl-edge with a focus on Fruit Trees.Must be highly organized, accurate in taking and maintaining orders and shipment schedules. Must be profi-cient in word, email and excel. Excel-lent customer service skills essential.

Send resume to:Mori Nurseries Ltd.

R.R.2, 1695 Niagara Stone Rd., Niagara-on-the-Lake, ON L0S1J0

Fax: 905-468-7271 or email:[email protected]

Leaders in the Nursery Industry Dedicated to Service

mori nurseries ad for april.indd 1 3/29/10 4:26:00 PM

Nick Narcisi, CLP ONRichard Burch, CLP ONSabrina Goettler, CLP ONScott Haile, CLP BCSherri Hornsey, CLP ONSteven Hasselman, CLP ON

New Employment Insurance Special Benefits for Self-Employed As of January 31, 2010, self-employed individuals can register for Employment In-surance (EI) special benefits. The four types of special benefits are: maternity benefits*; parental benefits*; sickness benefits; and compassionate care benefits. Visit www.servicecanada.gc.ca to register online using a My Service Canada account or for more information. You can also call the EI Telephone Information Service at 1-800-206-7218. If you register after April 1, 2010, you will have to wait 12 months before you can apply for benefits.

* Self-employed people in Quebec are already eligible to apply for maternity and parental benefits under the Quebec Parental Insurance Plan.

Help Save Foreign Worker ProgramsWith proposed changes currently under consideration for the temporary foreign worker program, Deputy Minister Rick Dykstra has requested the industry to share success stories and assist the government defend the program. Weve heard many positive stories over the years and have often described the temporary foreign workers program as Canadas best foreign aid initiative.

CNLA hopes to collect success stories from our members, who have used the foreign worker programs, and share those with poli-ticians and bureaucrats to better enlighten them of this an essential service for Cana-dian companies; which benefits workers as well. Please forward your success stories to Joel Beatson at [email protected] or by fax to 1-866-833-8603.

A sad loss for our industryCaptain Richard (Dick) Steele, a retired naval captain, became a premier breeder of rho-dodendrons, azaleas and magnolias for over 50 years. Dick, as he was known to friends,

a skilled propagator, plantsman and mentor to the horticulture industry, passed away quietly on March 14th, 2010. He shrugged off any praise he received for his plant breeding, "I don't run around taking credit for breeding this plant or that. The plant does all the work, but I had a

lot of fun with helping them." Friends and colleagues admired Dick for his boundless energy in gathering seeds and seeking out new plants. He had a willingness to share his knowledge of plants, as well as his cut-tings, and had a love for entertaining those around him with humourous stories of his adventures and travels. He helped to create a world of beauty and will be sadly missed.Ph

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ASSOCIATION NEWS

Invasive Plant Council of British Columbia Gives Accolades to Two MembersThe Invasive Plant Council (IPC) of British Columbia celebrated two BCLNA members with Leading the Way awards for their voluntary commitment to stop growing and selling invasive plants, while offering non-invasive exotic and native alternatives.

Rod Nataros, owner of award-winning N.A.T.S. Nursery says, N.A.T.S. Nursery is proud to be associated with the great work of the Invasive Plant Council. From native plantings to green roofs projects, we always strive to supply quality plants that will help create attractive landscapes, while limit-ing the opportunity for invasive plants to establish.

For discontinuing the sale of 10 invasive plants from their shelves in 2009, as a key step to mentor responsible gardening, GardenWorks was also lauded. Our garden centre staff first raised the issue be-cause of comments we were receiving from customers. When we did further investigation, we looked at a series of plants identified as invasive species. We then made the decision to stop the sales of the 10 most problematic plants and have had very positive response from our customers, said John Zaplatynsky. Any sales we have lost by stopping the sale of these

10 plants have been more than made up by the sale of the many wonderful alternatives that are available, he added.

From grower to retailer, these companies are demonstrating leadership in a grow-ing and critical industry, and are excellent

John Zaplatynksy of GardenWorks

accepts the award for leading the way in discon-

tinuing identified invasive plants.

Rod Nataros receives the award for his company, N.A.T.S. Nursery and the steps

it has taken to fight invasive plants.

Springs Arrival Heralded with 2010 Canada BloomsCanada Blooms and the official start of spring arrived together; perfect timing. Just like the buds beginning to emerge, gar-deners gathered to herald springs arrival and the beauty of the gardens created by various landscaping companies. This years Blooms was held at the Direct Energy Cen-tre, Exhibition Place in Toronto. The show offered more than 2.4 hectares of gardens, with 100,000 sq. ft. of shopping, seminars, workshops and demonstrations, making it Canadas largest flower and garden festival.

For 14 years, Canada Blooms has been one of the first signs of spring for Canadian garden-lovers, said festival general man-ager Gerry Ginsburg.

Garden expertise was on stage throughout the show with well-known experts such as Mark Cullen, Sonia Day, Lawson Oates,

Paul Zammit and Frank (Frankie Flowers) Ferragine. Saturday even welcomed Martha Stewart to the stage to share her garden know-how and tips with visitors to the show.

Landscape Ontarios Green For Life Garden featured 20 companies from across Ontario who partnered to create a garden filled with new plants, a waterfall, planted circular walls and a rare Wollemi pine, all in an effort to represent the elements of plants, water and hardscaping materials that are part of our industry.

As well as inspiring gardeners, the festival promotes horticulture awareness to com-sumers, with more than $500,000 having been donated to community horticultural projects over the years.

The scents and colours of the gardens ushered in spring.

Eager gardeners looked for new ideas and inspiration.

Landscape Ontarios Green for Life booth boasted cascading water, beautiful plants and

an intricately mastered stone wall.

Landscape Ontarios Green for Life booth boasted cascading water, beautiful plants and

an intricately mastered stone wall.


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examples of how individuals can make a powerful difference, said IPCBC chair, Duncan Barnett. The horticulture industry is a known pathway of spread for invasive plants; about 58% of invasive plants arrived in Canada as agricultural crops, landscape plants, ornamentals, and plants for medici-nal and research purposes.

The IPCBC is a non-profit society working to coordinate invasive plant management in BC. For information, visit www.invasive-plantcouncilbc.ca.

AgriForest receives $100,000 award from the BC Innovation CouncilAgriForest Bio-Technologies Ltd. of Kelowna, BC was one of the winners of the Commer-cialization of Agriculture Technology (CAT) competition organized by the BC Innovation Council. Designed to bridge the gap be-tween research and industry by transform-ing innovation into real world solution, the award ceremony for the CAT competition kicked off BCICs Innovation Summit 2010 in Vancouver.

We are honored to receive this award which will help AgriForest build an environ-mentally-friendly photoautotrophic micro-propagation facility. The creation of this facility will not only help AgriForest increase its productivity and profitability but will have sector-wide benefits for agriculture and hor-ticulture, said Dr. Kamlesh R. Patel, President and CEO of AgriForest. The new technology and facility will not only allow the company to produce economically important plant varieties at a competitive price, but will also reduce environmental pollution by using

ASSOCIATION NEWS

AgriForest Bio-Technologies Dr. Patel proudly accepts the award for his companys innovative plans for a new facility.

Whether your work is rock-solid, tough or needs a lighter touch, your Cat dealer has the broadest offering of loaders to fit your business. Skid Steer Loaders offer muscle and versatility, while the tracked Multi Terrain Loader brings brawn with a light footprint for treading over finished surfaces. The latest addition to the family is the C-Series Compact Track Loader. It features a Cat designed, fully suspended steel undercarriage and standard Two-Speed. That adds up to the smoothest ride around, more efficient movement at the jobsite and better material retention.

Only your Cat dealer can offer all these choices for purchase or rent, plus a full line of Cat Work Tool attachments to help you get the most from your machine. Be part of the legacy.

cat . com / legacy | 1-888-own-a-cat | 1-800-rent-cat

2009 Caterpillar Inc. Allrights reserved. CAT, CATERPILLAR, their respective logos, Caterpillar Yellow and the POWER EDGE trade dress, as well as corporate and product identity used herein, are trademarks of Caterpillar and may not be used without permission.

proDUctIVIty rUnS In the famIly.

CAT-114.indd 1 2/11/09 11:05:19 AM

recycled greenhouse gases, especially car-bon dioxide, and by using natural sunlight instead of artificial light.

The $100,000 prize from BCIC will transform the research results into a commercial scale production facility, expected to cost about $300,000. AgriForest recently completed a two-year feasibility study on the com-mercialization of photautotrophic micro-propoagation, funded in part through a research grant from the National Research Councils Industrial Research Assistance Pro-gram, in collaboration with scientists from Chiba University, Japan.

AgriForests Dr. Ashish Dave and Dr. Faiq Khan, both of whom have extensive experi-ence in the area of commercial plant tissue culture, will work as research scientists in the present project. Dr. Patel will provide overall management of the proposed project. Dr. Patel has been with AgriForest for the past 25 years, first as a research scientist, then research director and now as the President and CEO. Prior to joining AgriForest Dr. Patel worked as research scholar at Yale University and the University of Calgary. Dr. Patel was also a recipient of Innovator Of The Year award from the Okanagan Science and Technology Council.


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ASSOCIATION NEWS

National Awards of Landscape ExcellenceThe Canadian Nursery Landscape Associa-tion is proud to announce the results of the National Awards of Landscape Excellence. During the gala evening at the Sheraton Ottawa Hotel in Ottawa, CNLA presented three awards: the John Deere Award of Excellence for Landscape Maintenance; and the Caterpillar Award of Excellence for Landscape Construction and the 2009 JVK Garden Centres Canada Inspection Program Award. Co-hosted by Harold Deenen and Liz Klose, here are the highlights of the evening:

John Deere Award of Excellence for Landscape MaintenanceCongratulations to Koos and Anthony Toorenvliet of Environmental Design and Landscaping Contractors Ltd., and members of Landscape Ontario, for the Sophisticated Retreat Project.

Caterpillar Award of Excellence for Landscape Construction and InstallationCongratulations to Koos and Anthony Toorenvliet of Environmental Design and Landscaping Contractors Ltd, and members of Landscape Ontario for the Urban Classic Project.

JVK Garden Centre Inspection Award Congratulations to Tim and Wayne Chichak of Greenland Garden Centre in Sherwood Park, members of Landscape Alberta Nurs-ery Trades Association.

Thank you to our sponsors: Hugh Barry, Market Development, John Deere Limited; Judy Matthews, National Marketing Man-

ager Caterpillar; Melanie Hill, Royal Bank of Canada; Tim Miotto, JVK, Eastern Region, Sales Manager.

Thank you to the National Awards of Land-scape Excellence Judging Team: Ken Rech, MB; Don Chase, ON; Jeff McMann, ON; Joe Bidermann, NS; and Jeannette French, NL. Each judge received the book, The Group of Seven and Tom Thomson, authored by David P. Silcox for their volunteer efforts. Silcox wrote, we define ourselves as citizens and as a country by the images we think of when we describe our place in the world.

Thank you to our Special Guests: Ron Girauld, Director of Horticulture and Special Crops Division on behalf of Minister of Agriculture Gerry Ritz; Honourable Jack Harris, MP, Newfoundland and LabradorChristianne Scholfield, Director of Pan-Cana-dian Partnership Development, Skills/Com-ptences Canada; and Liliane Loya, Labour Relations - Embassy of Mexico in Canada.

Thank you to our Presenters: Cary van Zant-en, CNLA President; Tom Intven, Landscape Ontario President; Victor Santacruz, CNLA Executive Director; Bruce Hunter, Landcape Canada Committee Chair; Sarah Johnston, LO Ottawa Chapter President; Marie Pratt, Ottawa Botanical Garden Society Dare to Dream project; Terry Nicolson, CNLA Certi-fication Chair, and Anthony ONeill, Garden Centre Canada Committee Chair.

Thank you to our Guest Speaker, Mark Burleton, Manager of Grounds and Green-houses with the National Capital Com-mission in Ottawa. Mark manages the 6 Official Residences Division horticulture and landscape portfolio, and is responsible for landscape excellence for the Prime Minister and Governor General at Rideau Hall and 24 Sussex Drive. Mark delivered a very passion-ate address, Keep your passion for plants and the landscape growing; it is what makes our work different, interesting, to be able to beautify or protect a landscape is something very special. Like an Olympian it takes belief, dedication, enthusiasm, and tenacity.

Thank you to the Green for Life decorating team. Tim Kearney and his team from Gar-den Creations and both the Ottawa Chapter and the Upper Canada Chapter created a Green for Life theme. A bouquet of thank yous to the display set-up volunteers: Grace Poljanec, Landscape Display Designer/In-stallation; Tim OBryan; Ryan Kelly; Lindsay Ross; Linda Blackburn; Jason Robinson; Ryan Kearney; and an avid, dedicated volunteer from the Upper Canada Chapter, and its President, Paul Doornboss. A special thanks to the Ottawa and Upper Canada Chapter of Landscape Ontario for providing the For the Love of Trees books to the CNLA Board of Directors.

The National Awards of Landscape Excel-lence is an initiative of the Landscape Canada Committee of the Canadian Nursery Landscape Association. In order to qualify for the National Awards of Landscape Excellence, applicants must have entered and won in their respective provincial association awards of excellence. The provincial association submits respective entries they feel to be worthy of national recognition. The awards are sponsored by John Deere and Caterpillar and are pre-sented at the award gala held in conjunction with the CNLA Winter Board meeting in February each year.

Anthony Toorenvliet (left), Environmental Design and Landscaping Contractors Ltd., accepts the John Deere Award of Excellence for Landscape Maintenance from Hugh Berry.

Judy Matthews presents the Caterpillar Award of Excellence for Landscape Construction and Installation to KoosToorenvliet, Environmental Design and Landscaping Contractors Ltd.

Tim and Wayne Chichak (centre) of Greenland Garden Centre, flanked by Anthony ONeill, GCC (left) and presenter Tim Miotto, JVK.


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Growers Corner/Coin de producteurs BY RITA WEERDENBURG

Strategic Planning for GrowersIt is part of CNLAs mandate that all commodity groups engage in a Strategic Planning session approximately once every five years to enable the association to keep abreast of current industry issues and to set a direction for future initiatives on behalf of the sectors. The Growers Canada Strategic Planning was held in conjunction with the CNLAs annual winter meetings in mid-February. The industry was well represented by growers from every province, who lent their considerable expertise to this important process.

At the conclusion of this one-day, professionally facilitated session, growers had determined a large number of issues, with the follow-ing as their Top 10 list: Look for opportunities to make plants a health or lifestyle issue

to gain funding from Health Canada, Education, or the Environ-ment for new initiatives

Ensure that funding is put in place for Vineland and for the endowed chair at Guelph. Establish research priorities for Vineland Research Center and the Guelph Chair, where our research dollars are multiplied by their funding

Continue to use government funding to assist in export market development with interested members

Explore a cooperative marketing program with NGOs like the David Suzuki foundation/ Evergreen Foundation to help promote sale of our product or sale of native species

Develop a Lobbying Strategy Fund an external lobbyist on CNLA / Growers issues or Greater funding of COHA as a poten-tial political advocate for our industry

Continue to offer and support adoption of DPCP for interested members

Ensure that CNLA Staff works with Provincial staffs to address emerging and regulatory and phytosanitary issues. CNLA should work with the Provinces on issues and regulations with respect to water. CNLA should be a clearing house for information to our members and to assist each Province in obtaining the best results

Pilot and assess market demand for the Nursery Workers Skills CHT Growers Staff should work with HR staff and committee in CNLA

to; ensure access to labor, Domestic/International, Unskilled/Low Skilled/ High Skilled

We should investigate the potential to issue carbon credits.

A copy of the complete report is available by contacting the CNLA office at 888-446-3499 or by visiting www.canadanursery.com

Secteur des producteursCompte rendu de runion Le mandat de lACPP demande que tous les groupes de secteurs procdent une session de planification stratgique une fois tous les cinq ans afin que lassociation se tienne au courant des enjeux actuels de lindustrie et pour dcider des initiatives futures pour les secteurs. La session de planification stratgique des Producteurs canadiens a eu lieu de pair avec les runions annuelles dhiver de lACPP mi-fvrier. Lindustrie tait bien reprsente par des producteurs de chaque province; ceux-ci ont contribu de leur expertise ce processus important.

A la fin de cette session dun jour qui tait guide par un animateur professionnel, les producteurs ont identifi des nombreux enjeux. La liste des dix enjeux les plus importants se retrouve plus bas: Identifier des raisons pour faire des plantes une question de

sant ou de style de vie afin dobtenir du financement de Sant Canada, ducation, ou Environnement Canada pour de nou-velles initiatives.

Sassurer que le financement pour Vineland et pour la fondation Guelph sont en place. tablir les priorits de recherche pour le centre de Vineland et la fondation Guelph, o nos dollars sont multiplis par leur financement.

Continuer se servir du financement gouvernemental pour aider au dveloppement de marchs dexportation avec les membres intresss.

valuer lide dun programme de marketing coopratif avec des ONG comme la fondation David Suzuki/la fondation Evergreen pour promouvoir la vente de nos produits ou la vente despces indignes.

Dvelopper une stratgie de groupe de pression Financer un lobbyiste externe pour les enjeux de lACPP/Producteurs ou obtenir un financement accru pour ACHO comme dfenseur politique potentiel de notre industrie.

Continuer doffrir et dappuyer ladoption de PNCP pour les membres intresss.

Sassurer que le personnel de lACPP travaille de pair avec le per-sonnel des gouvernements provinciaux pour adresser les ques-tions phytosanitaires mergentes et lgislatives. LACPP devrait travailler avec les provinces sur les questions et les lois touchant leau. LACPP devrait agir en tant que centre dinformation pour nos membres et assister chaque province obtenir les meilleurs rsultats possibles.

Tester et valuer la demande du march pour les comptences du technicien en ppinire CHT.

Le personnel du secteur Producteurs devrait collaborer avec le personnel en RH et le comit de lACPP pour assurer laccs la main-duvre domestique/internationale, sans comptences/avec peu de comptences / trs comptent.

Nous devrions nous informer sur le potentiel dmettre des crdits pour les gaz effet de serre.

Une copie du rapport complet peut tre obtenue en contactant le bureau de lACPP 888-446-3499 ou en visitant www.canadanursery.com

Perennial Plant of the YearBaptisia australisThis exceptional perennial grows across a wide range of zones and is one of the most adaptable native species, growing 3-4 tall. Newly emerg-ing shoots produce violet-blue, lupine-like flowers in erect 10- to 12-inch racemes atop flower stems extending well above the foliage mound of clover-like, trifoliate, bluish-green leaves. The common name, blue false indigo, refers to the use of this perennial by early Americans as a dye. Plants thrive in full sun with well-drained soil. Hardiness - USDA zones 3-9. Photo courtesy Steven Still/Perennial Plant Association

Seed pods Photo by Liz Klose


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Garden Centres Corner

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2009 Garden Centres Canada survey resultsThe Garden Centres Canada Committee of CNLA championed this initiative, which provides information on retail trends and overall GCC members performance. The committee thanks everyone who took the time to participate in the 2009 survey.

Positive outlookAn emerging trend shows an increased volume of sales in the medium category totaling between $1,000,000-$2,000,000 and that the majority of garden centres are now open almost 12 months of the year. In ad-dition, the survey results show that the aver-age dollar sale per customer has increased from $77.74 in 2007, to $98.76 in 2008, and to $108.42 in 2009, ensuring a more positive outlook for the 2010 season. This suggests that customers have disposable income to spend on garden centres offerings, despite the current economic situation. In addition, approximately 72% of garden centre mem-bers indicated an increase of 5% in their number of customers. Another encouraging trend is an increase in profits for 2009. 22% of respondents indicated a 5-10% increase. About 84% of garden centre members operate websites, and the number of busi-nesses looking to capitalize on sales from e-commerce has grown from 10% in 2008, to 18% in 2009.

Professional Development and Environmental ConcernsThe 92% of our garden centre members employ certified staff. Garden centres dedication to professional development and continued improvement is reflected with over 57% of members interested in participating in the national Garden Centre Inspection Program. As well, over 68% of our members are interested in offering pri-mary school-aged children educational visits to their garden centres. With environmental stewardship in the forefront for retail opera-tors, this survey reveals that over 78% of our members are interested in a national Plastic Recycling Program, and see the Garden Centres Canada Committee as a key player in providing national programs, benefits, information on trends in the industry, edu-cation and government representation.

Marketing DirectionsConsidering variances from province to province, based on seasonal weather, some provinces, such as BC and AB, saw an increase in sales of big containers, large planters, value items and an overall increase in business. However, the same wasnt the case in Ontario, where smaller purchases were more popular and large ticket items did not sell. Successful market-ing initiatives for member garden centres over the last season included: customer appreciation day, give away of bulbs in the fall, extended hours of business on the weekends and evenings, offering

weekly sales promotions through monthly newsletter and e-mail campaigns. The greatest challenge for the year 2009, shared by the majority of our members, was the uncertainty of the economic situation and controlling costs. This challenge will continue for 2010, although members are looking to increasing sales, keeping sales even with 2009 and staying focused on growing sales.

Have a great season.Anthony ONeill, Garden Centres Canada Chair ONeills Gardenland, NL


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Landscape Canada Committee Strategic Plan 2010 and Beyond The Landscape Canada Committee (LCC) held a strategy session this past February 2010 in Ottawa, coinciding with the CNLA Winter Annual Board and Committee Meet-ings. The focus of the session was to review and confirm the key strategic areas of the LCC Strategic Plan and further synthesize the proposed business priorities, identified during the August 2008 Landscape Summit, into strategic and tactical objectives. Carol

Gover Smith, of Meeting Facilitators International, facilitated the session. Labour and professional development

(including public image) were again identi-fied and confirmed as priorities and will remain the primary focus of the Landscape Canada Committee.

Similar strategy sessions were conducted with the other two commodity groups within CNLA Growers Canada and Garden Centres Canada. All strategy session plans will be subject to committee review and further prioritizing to integrate the plans into a cohesive CNLA organization-wide Strategic Plan.

Thank you to the following landscape sector professionals who contributed their experience, ideas and suggestions for the Landscape Canada Committee:President, CNLA Cary van Zanten Landscape Canada Committee (LCC) Chair Bruce HunterLCC Past Chair Rene Thiebaud LCC Labour Portfolio Phil Paxton

LCC Public Image Portfolio Brian Cocks LCC Professional Development Portfolio Doug Conrad LCC Membership and Standards Portfolio Christene LeVatte

LCC General Portfolio Mark Bradley LCC former Chair, present CNLA HR Committee Chair Harold Deenen LCC former Professional Development Portfolio Gerald Boot Executive Director, Landscape Ontario Tony DiGiovanni Certification Chair Terry Nicolson Certification Vice Chair Cable Baker Certification Committee Member Brent Ayles Certification Committee Member Jeannette French Certification Committee Member John van Roessel Certification Committee Member Jeff FoleyStaff Victor Santacruz, Joel Beatson, Julia Ricottone, Rebecca Wetselaar, Joe Salemi and Liz Klose

Landscape Canada, and the survey saysLandscape Canada invited members of the landscape sector to share their expertise and input on the latest trends, knowledge of the sector and satisfaction with various association offerings. By the deadline date of Feb 26th, we received 209 responses one of the best results in recent survey history! Thank you to everyone who took the time to participate. It clearly shows your dedication and commitment to the indus-try. The survey was anonymous, however respondents had the option to include their contact information to be entered into a draw for an iPod. Congratulations to Rick Hofstetter of Hofstetter Landscaping! Rick is a member of Landscape Ontario and will receive a new (CNLA engraved and green!) iPod.

The survey goal was to demonstrate the im-portance and contribution of the landscape sector to the Canadian economy; identify the needs and trends of the industry and help us as an association to better address prior-

ity issues and opportunities. Strategically, our landscape industry survey contains vital information from our members, which will serve as basis for enhancing the industry. The survey results are presently being ana-lyzed, and suggestions and comments tal-lied for consideration and implementation. A full report will be sent to all members and will be posted on the CNLA website in the near future.

In the meantime, here are a few key high-lights from the survey: Skilled Labour: 73% (135) indicated dif-

ficulty in finding skilled labour (ie: 135 of the 209 respondents = 73%).

Labour (general): recruiting and retaining skilled and unskilled labour: 51.3% (101) ranks at the top of the list with 101 of the 209 respondents (51.3%) indicating it is always a challenge.

Sustainable profit margin: 44% (88) indi-cated it was the second most prevalent business challenge next to labour.

Recruitment: 53.8% (66) indicated employee referrals as their best source, followed by local newspaper job post-ings and emailing job descriptions to educational institutions and associations.

Benefits: 60% (112) provide bonuses (monetary or goods) based on perfor-mance.

Uniforms: 57.5% (107) provide uniforms at no cost to the employee. Now with CNLAs new member benefit program, a 15% discount with Marks Work Wearhouse, provides members with added incentive to take advantage of this program and enhance their public image. Your employees will thank you and so will your clients. Visit www.canadanursery.com for further details on this new program.

Climate Change Adaptation Workshop By invitation from the Integrated Natural Resources Division, Agri-Environment Ser-vices Branch of Agriculture and Agri-Food Canada (AAFC), CNLA sent a delegation to Windsor, ON to participate in the two-day session held in February. Twelve regional Climate Change Adaptation Workshops were held across Canada. Each had a pro-gram of group discussion and interchange among the stakeholders from the various

Landscapers Corner BY LIZ KLOSE BSC. AGR, CLP


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sectors across the country, speakers from AAFC, government environment depart-ments and international climate change experts. During the roundtable discussions held throughout the speaker programs, Vic-tor Santacruz, Chris Andrews, Mark Williams, Alan White and Liz Klose had the opportu-nity to share the many benefits of the sector, and the moderating affects that landscaping has on climate extremes.

The purpose of the workshop was to get advice from participants that will form the development of a Canadian Roadmap for climate change adaptation in Canada, including: an explanation on current Government

of Canada (GOC) and AAFC thinking on climate change adaptation and a draft AAFC climate change strategy

identification of regional adaptation issues and opportunities, and actions or solutions required regionally and sectorally

consideration of a coherent and com-prehensive set of adaptation activities is undertaken and clarification of the roles of government and other industry members in implementing solutions so that AAFC climate change adaptation activities complement existing activities and meet sector needs.

The final session will occur in late April with respective federal government departments. A report will then be compiled by AAFC and be distributed to the participants by mid-summer. Highlights will be shared in a future issue of the Newsbrief. Visit the CNLA website www.canadanursery.com under Benefits of Green Spaces, and click on any of the titles for more information, including an online tool to evaluate environmental practices. As well, there are posters that can be downloaded to promote the benefits of the green industry.

Career Focus Program Funds for New EmployeesThe Canadian Supply Chain Sector Coun-cil (CSCSC) www.supplychaincanada.org recently adopted a new wage subsidy program called Career Focus, just in time to hire new employees for the upcoming season!

This is a wage-subsidy program that assists in creating work experience to help supply employers with post-secondary graduates. This offers employers the benefit of gaining employees with cutting-edge skills, and

gives participants valuable real-work experi-ence. Often, companies will retain graduates as full-time employees upon completion of the work-experience period.

Through this program, if an employer hires a new employee in a supply chain role, they can receive up to $12,750.00 from the Canadian Supply Chain Sector Council to help pay the employees wages for the first year. The employee must have a university or college degree or diploma, and be be-tween the ages of 15 and 30.

Does the Ornamental Horticulture Sector qualify? Sheryl Keenen, Project Manager of Career Focus, said, Yes, as long as the positions fall under the 26 qualifying NOC Codes of the program. Companies must register and receive approval first. Approval of companies, positions and new hires rests with Human Resources Skills De-velopment Canada (HRS-DC). Typically applications are processed within 48 hours. Participation Steps: Go to the program website

link: www.supplychain-canada.org/en/career-focus where there are two direct links: Information and Com-pany Application (see page 6 of this document for the list of jobs according to the qualifying NOC Codes of this program) and Participation Application.

Enroll in the program. Please note that in order to be eligible to participate, companies must register and receive approval before taking advantage of this program.

Select a candidate (in accordance to the applicable NOC Codes associated with this program)

Complete the short application form and, if approved, submit proof of wages paid in each pay period. Approval of ap-plications takes just one or two days.

To find out more, go to www.supplychain-canada.org/en/career-focus or contact Sheryl Keenan Project Manager, Career Focus, at 905-897-6700 Ext. 301 or 1-866-616-3468 or by email at: [email protected]

Its Time!!Its time to post jobs on the Service Canada website. The Landscape Canada Survey indi-cated that 46.6% of the respondents register job offerings on the Service Canada website.

That means that many employers are miss-ing out on potential employees searching for employment. Got jobs? Post them for a wider audience to see and its free!! Go to www.jobbank.gc.ca select language, then click in the Employers section, then click on Post a Job. By completing this process it also helps in the data collection of salary ranges for government statistics, and is a great way to meet the requirements of the Labour Market Opinion (LMO) application process.

By now, your phone is ringing with returning and new business, employees are com-ing back to work and new hires are arriv-ing. That means its also time to start into a routine of refreshers for experienced employees and orientation for new hires. The Landscape Canada Survey revealed that

only 25% of respondents are using CNLAs Landscape OnSites; a series of train-ing sessions for crews of all skill levels on the job site. Whether its before the crew starts the day, during a break, or at the end of the day, each topic has a 10-15 minute training session meant to keep crews up-to-date on over 75 landscape related skill

sets. Delivering a review on proper job procedure may save an em-ployee from a workplace injury. Available online at the CNLA website or in hardcopy by completing the online order form, it is a resource tool that, for those who use it say it has increased employee productivity and my bottom line! Trained, well-educated em-ployees are safer, happier, more confident and more efficient. Direct link to Landscape OnSites: www.canadanursery.com/Page.asp?PageID=122&ContentID=1027

Klosing CommentsEarth Day celebrates its 40th anniversary this year. Every day is Earth Day and no other industry lives that motto than our industry. Celebrated every April 22, Earth Day is the largest, most celebrated environmental event worldwide. What a great opportunity to feature the great work that is done every-day by our industry in greening the environ-ment. Donate a tree and go to a local school to help them plant it or volunteer to help landscape a community garden. Better still, invite the local media to share the experi-ence and inspire others to do the same. The possibilities are endless.

register and receive approval first. Approval of companies, positions and new hires rests with Human Resources Skills De-

canada.org/en/career-focus

(see page 6 of this document for the list of jobs according to the qualifying NOC Codes of this program) and

The Landscape Canada Survey revealed that only 25% of respondents are using CNLAs OnSitesing sessions for crews of all skill levels on the job site. Whether its before the crew starts the day, during a break, or at the end of the day, each topic has a 10-15 minute training session meant to keep crews

sets. Delivering a review on proper job procedure may save an em

Landscape

O n S i t es

proud sponsor

on the job train

ing sessions


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40042205

Upcoming test dates

Industry events July 10-13, 2010: OFA Short Course - Exhibition 2010, Columbus, OH: Greater Columbus Convention Center www.ofa.org

August 3-5, 2010: PANTS1O, Philadelphia, PA: Greater Philadelphia Expo Center. www.pantshow.com

August 26-28, 2010: The Farwest Show 2010, Portland, OR: Oregon Convention Center www.farwestshow.com

September 29-30, 2010: CANWEST Hort Show, Vancouver, BC: Vancouver Convention Centre, West Building: www.canwesthortshow.com

October 19-20, 2010: EXPO 2010, Toronto, ON: Toronto Congress Centre. www.loexpo.ca

November 22-24, 2010: HORTEAST 2010, Halifax, NS: Cunard Centre www.horteast.ns.ca

British ColumbiaJuly 16-17, 2010CLT, CLD, CLPLangley, BC

Altantic RegionApril 23-24, 2010CLT, CLD, CLPTruro, NS

OntarioJuly 8-9, 2010CLT, CLD, CLPMilton, ON

September 16-17, 2010CLT, CLD, CLPOttawa, ON

October 1, 2010CLTMilton, ON

Canadian professionals trust their independent STIHL Dealer everyday for product demonstrations, straight talk and expert advice. The legion of over 1,000 STIHL Dealers coast to coast are committed to fast on-site service and to stand behind every STIHL product. Thanks to your support of the servicing dealer, STIHL is the Number 1 Brand in Canada.

* Source: 2008 - 2009 Outdoor Power Equipment Institute Canadian Market Share Report for yearly imported gasoline chain saws, gasoline backpack blowers, gasoline cut-off machines and gasoline grass trimmers.

*

Special thanks to our Canadian customers.

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CNLA Newsbrief | April 2010

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