9-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 11 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 9 Strategy Implementation: Organizing for Action CHAPTER 9 Strategy Implementation: Organizing for Action CHAPTER 9 Strategy Implementation: Organizing for Action
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9-1
STRATEGIC MANAGEMENT & BUSINESS POLICY11TH EDITION
THOMAS L. WHEELEN J. DAVID HUNGER
CHAPTER 9 Strategy Implementation: Organizing for Action
CHAPTER 9 Strategy Implementation: Organizing for ActionCHAPTER 9 Strategy Implementation: Organizing for Action
9-2
Strategy Implementation
--Sum total of activities & choices required for strategic plan execution
--Strategy implementation through programs, budgets, and procedures
9-3
Strategy Implementation
Key Implementation Questions –
–Who carries out strategic plan?
–What needs doing for alignment w/ strategy?
–How is work coordinated?
9-4
Strategy Implementation
Programs –
–Action oriented
–Matrix of change
•Feasibility
•Sequence of execution
•Location
•Pace & nature of change
•Stakeholder evaluations
9-5
Strategy Implementation
Achieving Synergy –
–Shared know-how
–Coordinated strategies
–Shared tangible resources
9-6
Strategy Implementation
Achieving Synergy –
–Economies of scale or scope
–Pooled negotiating power
–New business creation
9-7
Strategy Implementation
Structure follows strategy –
–New strategy is created
–New administrative problems emerge
–Economic performance declines
–New appropriate structure is invented
–Profit returns to previous level
9-8
Strategy Implementation
Stages of Corporate Development –
–Stage I: Simple structure
–Stage II: Functional structure
–Stage III: Divisional structure
–Stage IV: Beyond SBU’s
9-9
Strategy Implementation
Blocks to Changing Stages –
–Loyalty to comrades
–Task oriented
–Single-mindedness
–Working in isolation
9-10
Organizational Life Cycle
9-11
Changing Structural Characteristics of Modern Organizations
9-12
Strategy Implementation
Advanced Types of Organizational Structures –
–Matrix
•Temporary cross-functional task forces
•Product/brand management
•Mature matrix
9-13
Strategy Implementation
Advanced Types of Organizational Structures –
–Network structure (virtual organization)
–Cellular organization
9-14
Network Structure
9-15
Strategy Implementation
Six Sigma –Cost saving programs for all types of manufacturers
–Define
–Measure
–Analyze
–Improve
–Establish
9-16
Strategy Implementation
Job design (the way jobs are done) to implement strategy –
–Job enlargement
–Job rotation
–Job enrichment
–Job characteristics model
9-17
Strategy Implementation
International Issues –
–MNC’s–International Strategic Alliances
9-18
Strategy Implementation
International Development Stages–
–Domestic company–Domestic company w/export division–Domestic company w/int’l division–MNC w/multidomestic emphasis–MNC w/global emphasis