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Changing Canada: Canada Soccer Unites the Country through FIFA Experience Saturday, June 06 th , 2015
15

Changing Canada: Canada Soccer Unites the Country through the FIFA Experience

Jan 16, 2017

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Page 1: Changing Canada: Canada Soccer Unites the Country through the FIFA Experience

Changing Canada: Canada Soccer Unites the Country through FIFA Experience

Saturday, June 06th, 2015

Page 2: Changing Canada: Canada Soccer Unites the Country through the FIFA Experience

FIFA Women’s World Cup Canada 2015™

•  Objectives

•  To host the most successful FIFA Women’s World Cup™ in history!

•  To become the first major sporting event hosted domestically, from coast to coast, across five time zones, simultaneously!

•  6 cities, 1 world event!

•  To leave a legacy for SPORT, for WOMEN, for CANADA!

Page 3: Changing Canada: Canada Soccer Unites the Country through the FIFA Experience

45,000 spectators

1 million+ tv viewers

2002 FIFA U-19 Women’s World Championship

Page 4: Changing Canada: Canada Soccer Unites the Country through the FIFA Experience

FIFA Women’s World Cup Germany 2011™

Page 5: Changing Canada: Canada Soccer Unites the Country through the FIFA Experience

Hiring of John Herdman

Page 6: Changing Canada: Canada Soccer Unites the Country through the FIFA Experience

10M+ tv viewers

2012 Olympic Summer Games Bronze Medalists

Page 7: Changing Canada: Canada Soccer Unites the Country through the FIFA Experience

Uniting the Country

Page 8: Changing Canada: Canada Soccer Unites the Country through the FIFA Experience

23-Player Selection WNT Roster Unveiling – VAN, April 27th, 2015

Page 9: Changing Canada: Canada Soccer Unites the Country through the FIFA Experience

Digital WNT Poster / Social Media Campaign

Page 10: Changing Canada: Canada Soccer Unites the Country through the FIFA Experience

Who will be your Idol?

Page 11: Changing Canada: Canada Soccer Unites the Country through the FIFA Experience

WNT Documentary - RISE

Page 12: Changing Canada: Canada Soccer Unites the Country through the FIFA Experience

EDM Airport Arrivals

Page 13: Changing Canada: Canada Soccer Unites the Country through the FIFA Experience

Personalized and Digital Jersey Program

Page 14: Changing Canada: Canada Soccer Unites the Country through the FIFA Experience

FIFA TV – Connecting the Country and the World

Page 15: Changing Canada: Canada Soccer Unites the Country through the FIFA Experience

Commonwealth Stadium