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BEGINNER’S GUIDE TO LINKEDIN
23

Beginner's Guide to LinkedIn.pptx

Oct 18, 2014

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LinkedIn is the largest social networking site used by many professionals around the world. If you're new to LinkedIn, here's a guide on how to start creating your professional profile.
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Page 1: Beginner's Guide to LinkedIn.pptx

BEGINNER’S GUIDE TO LINKEDIN

Page 2: Beginner's Guide to LinkedIn.pptx

WH

AT

IS LIN

KE

DIN

?

LinkedIn is the world’s largest professional network with over 135 million members and growing rapidly.

LinkedIn enables you to:Establish your professional profileBuild professional reputation for your businessConnect with family, friends, colleagues, sales leads, and ideal business partners professionallyFind experts and ideasExplore career opportunities

Page 3: Beginner's Guide to LinkedIn.pptx

WH

AT

LINK

ED

IN IS

FO

R?

LinkedIn is for:

• Small Business• Students• Job Seekers• Entrepreneurs• Attorneys

• Consultants• Journalists• Nonprofits• Business Development

Page 4: Beginner's Guide to LinkedIn.pptx

Site Features

SIT

E F

EA

TU

RE

S

I. Home Page

II. Profile

III. Contacts

IV. Groups

V. Jobs

VI. Inbox and Invitations

VII. Companies

VIII.News

IX. More

X. Settings/Personalisation

Page 5: Beginner's Guide to LinkedIn.pptx

I. HO

ME

PA

GE

Menu People YouMay Know

Ads

Who’s ViewedYour Profile

Your LinkedInNetworks

Jobs, Groups, and

Company You May Like

ShareUpdate

ImportContacts

TopHeadlines

All Updates

LinkedIn Homepage

Page 6: Beginner's Guide to LinkedIn.pptx

II. SE

TT

ING

UP

A P

RO

FILE

Go to www.linkedin.com

Sign Up for an account if you haven’t joined LinkedIn yet.

For those who already have their account, just fill in your email address and password and click Sign In (see top right of page).

Page 7: Beginner's Guide to LinkedIn.pptx

II. SE

TT

ING

UP

A P

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FILE

What makes your profile complete?

1. Current position

2. Two past positions

3. Education

4. Skills

5. Profile Picture

6. (At least three) Recommendations

7. Summary

8. Specialties

Page 8: Beginner's Guide to LinkedIn.pptx

II. SE

TT

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UP

A P

RO

FILE

This is an example of a LinkedIn profile.

Page 9: Beginner's Guide to LinkedIn.pptx

II. SE

TT

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UP

A P

RO

FILE

Customise your public profile URL.

Enhance your personal brand by creating a custom URL for your LinkedIn public profile. If you change your URL, your current custom URL will no longer be valid.

Note: Your custom URL must contain 5 - 30 letters or numbers. Please do not use spaces, symbols, or special characters.

Page 10: Beginner's Guide to LinkedIn.pptx

III. FIN

DIN

G C

ON

NE

CT

ION

S

Under Contacts, you can:•See all your connections•Add connections•View statistics about your network

Note:

1. Make it a habit to invite people.

2. Only invite people you know.

Page 11: Beginner's Guide to LinkedIn.pptx

IV. JO

ININ

G G

RO

UP

SClick Groups on the Menu

LinkedIn Groups allow you to:•Find interesting discussions.•Discuss with your professional groups.•Find and follow the most influential people in your groups.

Page 12: Beginner's Guide to LinkedIn.pptx

IV. JO

ININ

G G

RO

UP

S

To join just click Join Group or you can also create a group under the Create a Group tab.

Page 13: Beginner's Guide to LinkedIn.pptx

V. LIN

KE

DIN

JOB

SFind a job, post an opening, or explore your career options.

This site feature allows you to:

• search for open jobs by location, company, date posted and more.

• post your job to receive applications from high-quality applicants.

• explore career options and reach out to new connections on different career paths.

• upgrade to find your ideal job or top talent for your open positions

Page 14: Beginner's Guide to LinkedIn.pptx

VI. IN

BO

X A

ND

INV

ITA

TIO

NSLinkedIn Inbox lets you:

• Read messages in you inbox• Compose message• See sent, archive, trash items• Accept pending invitations• Send invitations to people you may know

Page 15: Beginner's Guide to LinkedIn.pptx

VII. F

OLLO

W C

OM

PA

NIE

S

• Search for companies to follow

• Create a company page for your business

Page 16: Beginner's Guide to LinkedIn.pptx

VIII. LIN

KE

DIN

NE

WS

With LinkedIn Today, you can discover what professionals are reading and sharing.

Page 17: Beginner's Guide to LinkedIn.pptx

IX. M

OR

E: LIN

KE

DIN

AN

SW

ER

S

LinkedIn Answers is one of the best places on the web to share business knowledge.

Page 18: Beginner's Guide to LinkedIn.pptx

IX. M

OR

E: S

KILLS

BE

TA

Skills beta is one of the best places on the web to discover the skills you need to succeed.

Page 19: Beginner's Guide to LinkedIn.pptx

IX. M

OR

E: U

PG

RA

DE

You can also go to Upgrade Your Account and select account types that will suit for your profile.

Page 20: Beginner's Guide to LinkedIn.pptx

IX. M

OR

E: A

PP

LICA

TIO

NS

If you want to enhance your profile to be more effective in sharing, you can click More > Get More Applications…

Page 21: Beginner's Guide to LinkedIn.pptx

Under Setting you can change your:•Primary Email•Password•Account Type•Profile Settings•Email Preferences•Groups, Companies, & Applications•Account Settings

X. S

ET

TIN

GS

/ PE

RS

ON

ALIS

AT

ION

Click on Settings.

Page 22: Beginner's Guide to LinkedIn.pptx

X. S

ET

TIN

GS

AN

D P

RIV

AC

Y O

PT

ION

S

This are some of the areas that you can choose to alter.

Page 23: Beginner's Guide to LinkedIn.pptx

So what are you So what are you waiting for? waiting for?

Sign up now in LinkedIn.com and start creating your professional profile.