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Target Market Companies with up to 500 PCs Companies with Microsoft Windows® networks Decision-maker in smaller businesses – owner or general manager Decision-maker in larger businesses – network manager or systems administrator Companies performing a wide range of online activities involving banking or purchasing transactions and customer/supplier/partner communications Customer Pain Points Companies that attempt to protect networks using only client protection are leaving significant vulnerabilities on their file, mail, and web servers Companies that rely solely on the traditional triumvirate of anti-virus, anti-spyware, and firewall to protect their networks are not protected against the tens of thousands of new threats appearing every day Companies with significant online activity must comply with consumer data protection legislation Companies need to guarantee systems continuity to concentrate on running their business – robust, comprehensive security solutions that are simple to install and operate enable this to happen Why AVG Internet Security Business Edition 9.0 (IS BE 9.0)? IS BE 9.0 provides the most protection in a single SMB solution, covering workstations, laptops, file servers, and mail servers IS BE 9.0 keeps businesses safe from existing and future threats using two next-generation technologies: LinkScanner® to prevent employees from accidentally visiting unsafe websites Data Protection to keep business data safe from new and unknown threats and ensure regulatory compliance IS BE 9.0 pulls these capabilities together with an enhanced firewall and high-performance scanner to deliver proactive protection that’s second to none By leveraging cutting-edge technologies like application whitelisting and “in-the-cloud” automated testing, IS BE 9.0 definitively identifies and blocks previously- undocumented threats Key Features & Benefits Faster NEW high-performance virus scanner provides robust protection without getting in the way of business Up to 50% improvement in scanning times over earlier versions, depending on system load and configuration Up to 15% improvement in boot times Up to 10% improvement in memory usage Safer NEW Data Protection module ensures safe online business transactions by adding vital extra security on top of traditional anti-virus UNIQUE cooperation between Resident Shield, Data Protection, and the firewall ensures superior protection against unknown threats, with minimal false alarms ENHANCED protection against phishing attacks and server-based spam keeps email systems running smoothly ENHANCED firewall works in the background to keep hackers out of the network without interrupting business NEW Linux-based Rescue CD ensures the network can be recovered even if an existing infection prevents Microsoft Windows® from booting Easier to use Centralized configuration, reporting and updating One-stop license management Remote installation and repair Security policy enforcement Simple deployment: define one installation configuration and replicate to multiple PCs It’s faster, smarter security that won’t slow business down. Reseller Opportunities Upsell opportunities from existing security - AVG Free or competing products AVG reseller policies offer greater flexibility and a simpler portfolio than the competition AVG’s channel initiatives demonstrate a high level of commitment and dedication to addressing the SMB market through resellers. Realistic margins, good discounts, competitive pricing AVG provides high levels of reseller sales and technical support AVG reseller training may be conducted face-to-face or online AVG is increasing its investment in SMB demand generation and co-marketing opportunities for resellers AVG INTERNET SECURITY BUSINESS EDITION 9.0 COMPLETE PROTECTION FOR YOUR BUSINESS
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Page 1: Avg Row Smb Is Battle Card A4 102809v

Target Market

✔ Companies with up to 500 PCs

✔ Companies with Microsoft Windows® networks

✔ Decision-maker in smaller businesses – owner or general manager

✔ Decision-maker in larger businesses – network manager or systems administrator

✔ Companies performing a wide range of online activities involving banking or purchasing transactions and customer/supplier/partner communications

Customer Pain Points

✔ Companies that attempt to protect networks using only client protection are leaving significant vulnerabilities on their file, mail, and web servers

✔ Companies that rely solely on the traditional triumvirate of anti-virus, anti-spyware, and firewall to protect their networks are not protected against the tens of thousands of new threats appearing every day

✔ Companies with significant online activity must comply with consumer data protection legislation

✔ Companies need to guarantee systems continuity to concentrate on running their business – robust, comprehensive security solutions that are simple to install and operate enable this to happen

Why AVG Internet Security Business Edition 9.0 (IS BE 9.0)?

✔ IS BE 9.0 provides the most protection in a single SMB solution, covering workstations, laptops, file servers, and mail servers

✔ IS BE 9.0 keeps businesses safe from existing and future threats using two next-generation technologies:

■ LinkScanner® to prevent employees from accidentally visiting unsafe websites

■ Data Protection to keep business data safe from new and unknown threats and ensure regulatory compliance

✔ IS BE 9.0 pulls these capabilities together with an enhanced firewall and high-performance scanner to deliver proactive protection that’s second to none

✔ By leveraging cutting-edge technologies like application whitelisting and “in-the-cloud” automated testing, IS BE 9.0 definitively identifies and blocks previously-undocumented threats

Key Features & Benefits

Faster

✔ NEW high-performance virus scanner provides robust protection without getting in the way of business

✔ Up to 50% improvement in scanning times over earlier versions, depending on system load and configuration

✔ Up to 15% improvement in boot times

✔ Up to 10% improvement in memory usage

Safer

✔ NEW Data Protection module ensures safe online business transactions by adding vital extra security on top of traditional anti-virus

✔ UNIQUE cooperation between Resident Shield, Data Protection, and the firewall ensures superior protection against unknown threats, with minimal false alarms

✔ ENHANCED protection against phishing attacks and server-based spam keeps email systems running smoothly

✔ ENHANCED firewall works in the background to keep hackers out of the network without interrupting business

✔ NEW Linux-based Rescue CD ensures the network can be recovered even if an existing infection prevents Microsoft Windows® from booting

Easier to use

✔ Centralized configuration, reporting and updating

✔ One-stop license management

✔ Remote installation and repair

✔ Security policy enforcement

✔ Simple deployment: define one installation configuration and replicate to multiple PCs

It’s faster, smarter security that won’t slow business down.

Reseller Opportunities

✔ Upsell opportunities from existing security - AVG Free or competing products

✔ AVG reseller policies offer greater flexibility and a simpler portfolio than the competition

✔ AVG’s channel initiatives demonstrate a high level of commitment and dedication to addressing the SMB market through resellers.

✔ Realistic margins, good discounts, competitive pricing

✔ AVG provides high levels of reseller sales and technical support

✔ AVG reseller training may be conducted face-to-face or online

✔ AVG is increasing its investment in SMB demand generation and co-marketing opportunities for resellers

AVG Internet SecurIty BuSIneSS eDItIOn 9.0cOmplete prOtectIOn FOr yOur BuSIneSS

Page 2: Avg Row Smb Is Battle Card A4 102809v

Key Competing Products

IS AVG Internet Security Business Edition 9.0

1 ESET Smart Security 4 Business Edition

2 Symantec Protection Suite Small Business Edition

3 McAfee Total Protection for Endpoint

4 Kaspersky Enterprise Space Security

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It’s faster, smarter security that won’t slow business down.

Objection Handling

1) Do AVG products integrate with Active Directory?

Answer: We can pull stations from AD and through configuration of groups can create admin console views to closely mimic AD integration.

2) Does AVG enable me to create an AVG Admin user that can access all client functions and a lower-level user that cannot access settings?

Answer: The console allows policy creation and management which not only means that almost any setting can be locked by the admin and synchronized with workstations but all or parts of the AVG Client Interface can be locked completely and not accessible to any user without a password.

3) Why would I buy AVG over bigger competitors that have more bells and whistles?

Answer: KISS – at AVG, we pride ourselves on Keeping IT Security Simple, from the console settings being the same as the client, the simple policy creation, the ability to be invisible to users with better detection rates and a new intelligent firewall that has a repository of Certified Applications (white list) that do not require user interaction. The firewall checks in with AVG to update the list to the customer’s local server, which then updates the clients - all in the background and with no interruption to the user, the administrator, or the business.

4) I have had issues with my security policy setup for competitor X in the past, what can I expect from AVG?

Answer: Customers can take advantage of AVG-certified sales engineers to assist with implementation. There are also prerecorded web demonstrations and live best practices demonstrations available. Custom presentations are available by special arrangement.

Where to Go for More Information

■ Existing resellers - please contact your AVG Account Manager or visit the Reseller Center

■ New reseller enquiries - please visit www.avg.com/reseller or contact your local AVG office at www.avg.com/contacts

AVG will support large opportunities with flexible and customized sales support. Please contact your local sales office to obtain support on larger opportunities.

www.avg.comCopyright, 2009 AVG Technologies CZ, s.r.o. All rights reserved.