Avaya ethernet routing switch 2500 series product presentation [level 4 - tdi][1]

Ethernet Routing Switch 2500 Series

(Level 4 / Technical Decision Influencer-level Presentation)

©2010 Avaya, Inc. All rights reserved. 2

Agenda

2 Ethernet Switching Product Line

1 Data Networking Vision

3 Ethernet Routing Switch 2500 Series

4 Value Statements


The Avaya Data Networking Vision

PLUG & PLAY COMMUNICATIONS

The 3 Network Imperatives for Plug & Play Communications

Efficient Scalable

Always-On


Avaya’s Unique Value Proposition

Up to 7X better resiliency 100% Call Completion even

during failure scenarios In-Service Maintenance

Intelligent components & Intelligent components & designs, powerful networking designs, powerful networking

that can be fully trusted to that can be fully trusted to deliverdeliver

Intelligent components & Intelligent components & designs, powerful networking designs, powerful networking

that can be fully trusted to that can be fully trusted to deliverdeliver

Improving the effectiveness of Improving the effectiveness of a business by creating a a business by creating a simpler & more effective simpler & more effective

networknetwork

Improving the effectiveness of Improving the effectiveness of a business by creating a a business by creating a simpler & more effective simpler & more effective

networknetwork

Leveraging optimization & Leveraging optimization & organic versatility to meet organic versatility to meet

Business-driven Data growth Business-driven Data growth requirementsrequirements

Leveraging optimization & Leveraging optimization & organic versatility to meet organic versatility to meet

Business-driven Data growth Business-driven Data growth requirementsrequirements

Up to 50% better TCO Up to 40% more energy-efficient Pioneered best-practice design,

saving 1/3 equipment

Up to 20X better performance Satisfying Business growth –

scaling from 1G to 100G Virtualized & integrated

Efficient

Scalable

Always-On


The Markets We Serve

Ethernet Switching

Wireless Networking

Unified Branch

Access Control

Unified Management

Branch& RemoteEnterprise

Campus

Data Center

Continuing aggressive investment in the Portfolio


Ethernet Switching

Highlights

High performance resiliency

Pioneering Switch Cluster high-availability solution

2nd largest Core installed-based

1st & only to break through the Terabit Stackable boundary

True end-to-end high-availability solution

Recently refreshed portfolioCore

Sta

ckab

le C

has

sis

Access

Mo

du

lar

Ch

assi

s


Delivering Valuable Differentiation

Progressive evolution of our existing differentiating Ethernet Switching technology


No-compromise Edge Networking

Virtual hot-swap capability

– Enables in-service maintenance & restoration

No single point-of-failure

– Distributed power and forwarding

High-capacity virtual backplane

– Industry-leading, pay-as-you-grow scalable capacity

Simplified implementation & management

– Automatic software & configuration control, & centralised management

Bi-directionalmulti-path forwarding

User Access

Standards-basedAccess features

Proportionalscalability

Automatic Unit Replacement

Distributedarchitecture

Virtualized Core

Stackable Chassis


Comprehensive, not Complex, Security

Improve security with fully granular control

– Role-based control & network compartmentalization

Enhanced Regulatory compliance

– Partitioning of access & comprehensive reporting

Simplicity

– Centralized policy decision, defined in plain language

Reduced costs

– Supporting existing infrastructure & identity stores, virtual appliance option

Integrated NAC

Simplifies multiple Directories & Databases

User Access

Wired / Wireless / VPNConsistent &

granular control

Consolidates administration

Enhances security& compliance

Centralised & integrated NAC

Corporateor Guest


Spanning Voice, Data & Applications

Offers a common look & feel across applications

Enables navigation to all management applications with single sign-on & centralized authentication

Provides integrated workflows for managing unified communications networks

Decreases the learning curve for IT personnel

Delivers simplified deployment and system administration configuration

Offers deployment flexibility

Unified Communications Management

LAN + Wireless LAN + WAN + Security + IP Telephony


Stackable ERS Product Positioning

Ideal as: Access Switch for Large Enterprises: high-performance Gigabit-to-the-Desktop Aggregation (Distribution) Switch Core Switching solution for small Enterprises Top-of-Rack/Horizontal Stacking for the Data Centre Where 10GbE is required today

Ideal as: Access Switch for mid-to-large Enterprise Environments with either FE or GbE connectivity at the Edge, or both Where 10GbE Uplinks will become important

Ideal as: Access Switch for Branch Office or smaller Enterprise Campus: when Fast

Ethernet-only is appropriate Low-intensity convergence deployments Standard offering for the Small to Medium Enterprise

ERS 5000

ERS 4500

ERS 2500


Default Offering & Alternatives

ERS 4500

ERS 5000

ERS 2500

Default Offering• Comprehensive Features• Competitive Pricing• Versatile Range

Premium Offering• L3 Route Scaling• Advanced Features• Additional Performance

Entry-level Offering• SME/Budget-friendly• Limited PoE• Fast Ethernet only

Generic Considerations:Price, Performance, Features, Convergence, Security, Scalability, Flexibility…


Ethernet Routing Switch 2500 Series

Workhorse solution to empower Convergence

– 10/100 to the Desktop

– Power-over-Ethernet & QoS

– high speed local switching & Layer 3 Routing

– entry-level FAST 32

Integrated Access Control

– 802.1X with Extensions

– 802.1AB auto discovery for network & devices

Delivers flexibility to the Network Edge

Enable the Converged Branch

Highly-available local Stacking & connections to the Core

Scalable, pay-as-you-grow

Enterprise-class QoS & Access Control capabilities


Features of the ERS 2500 Series

4 Switch options

– 2526T & 2526T-PWR – 24 10/100 Desktop ports, plus 2 active Uplinks, PoE option

– 2550T& 2550T-PWR – 48 10/100 Desktop ports, plus 2 active Uplinks, PoE option

Uplink options of SFP, 1000T, or 10/100/1000T

PoE available on 50% of Desktop ports – Green..!

32Gbps Stacking architecture

– Up to 384 10/100 ports

Wire-speed local switching & integrated Stacking

802.3af-compliant PoE

– Auto-sensing 10/100

– Auto-discovery of PoE devices

– Dynamic power management

Endpoint access control

– 802.1X SHSA, Guest VLAN, RADIUS Authentication

DiffServ & 802.1p Prioritisation

Traffic Marking & Re-Marking

Port Mirroring & Rate Limiting

802.3ad Link Aggregation (6 links)


Hardware

50-port Switches

2550T

2550T-PWR

26-port Switches

2526T

2526T-PWR


Flexible Advanced Stacking Architecture

Class-leading Stacking – the ERS 2500 Series implements FAST 32

– 4Gbps of Stacking capacity per Switch & up to 32Gbps for a Stack of 8

Scales up to 384 Ports of 10/100 Desktop plus up to 16 Ports for 10/100/1000 Combo Uplinks

Auto Unit Replacement software & configuration control

– Virtual Hot Swap

Consolidated Management via a single IP Address

Low-cost Stack cabling

Pre-enabled or field-upgradeable

Up to 8 Switches & 400 Ports

Uses low-cost Cat 5E UTP for Stacking

4Gbps Stacking per Switch & up to 32Gbps

ERS 2500 Series with FAST 32


New for the v4.3 Software Release

1000BASE-BX & CWDM DDI SPF support*

802.1X NEAP with VLAN Names*

Advanced QoS*

Automatic QoS (for Avaya VoIP)*

ADAC & 802.1AB Interoperability*

ASCII Config Generator support for RSTP/MSTP*

DHCP Client*

EDM (Element Device Manager)

Extended IP Manager*

IGMP Multicast No-Flood command*

IPv6 Management*

MAC Flush command*

RADIUS support for Interim Account Updates (RFC 2866/2869)

RADIUS-use-Management IP Address*

SNMP MIB web page in EDM*

SNMP Trap web page in EDM*

STP command enhancement*

‘show running config’ enhancement

* Features port from recent ERS 4500 and/or 5000 Series software releases


Advanced Quality-of-Service

Advanced QoS delivers a greater level of control for Application traffic

Enterprise-class Layer 2, 3, & 4 traffic classification capabilities

Identifies traffic flows using User-defined filters

When traffic matches specific flows, actions can consist of:

– Drop

– Forward

– Mark or Re-mark DiffServ Code Point

– Meter / Police for Ingress rate limiting

– Shape for Egress flow control

Classify

Count

Meter

Count

Mark

Drop

Port

Queue

PortQueue

Queue

Queue

4 Hardware Queues

802.1p, DSCP, Loss Sensitivity

Incoming Packets

Outgoing Packets


Automatic QoS

Performance is placed at risk by the chaos of self-regulation

– Business-critical applications are forced to contend with everything else

Automatic QoS optimizes application performance, end-to-end

Configuration is simplified

– 3rd Party applications are handled as default

Gives tangible benefits to Avaya (ex-Nortel) VoIP Customers

– Applications & Networks are synchronized

Automatic QoS

AQoS-enabled Switch

Private QoS Generic QoS

User Access

Application Access

QoS honouredend-to-end

Configuration simplified& automated

Private Application Generic Application

Optimises Avaya Datafor Avaya Voice

AQoS-enabled Core

Zero-touch Configuration


Key Benefits of the ERS 2500 Series

Budget-friendly – perfect for SME Customers– Needing Enterprise-class features but operating on a strict

budget

Competitively-high feature set– L3 Routing

– Now with Enterprise-class Quality-of-Service..!

Scalable / upgradeable– Pay-as-you-grow Stacking License

Optimised for use in classical networks– Fast Ethernet being the most appropriate when it is not the

throttle – e.g. the Branch Office


What’s Coming

4Q10 1Q11

8800 v7.0

8300 v4.3

2500 v4.3

4500 v5.4

5000 v6.2

Launch of VSP 9000

3Q102Q101Q104Q09

8800 v7.1


Investment Strategy for Ethernet Switching

BEYOND

TOMORROW

TODAY

PoE for IP Phones & WLAN Access Points‘Stackable Chassis’

model for Edge

Introduction of PoE+ Standard

Continued shift of R&D to Stackable

Chassis at the Edge

Introduction of next generation core

platform: VSP 9000

PoE+ at the Edge

Application VPN & integrated Wireless Services into VSP

9000

Introduction 40G & 100G

Interface with Security, CCTV, &

Environmental systems


Summary

The simple fact: Avaya is the informed choice for Convergence-friendly networking solutions


Tested & Verified

Commitment to Standards & Interoperability

– Avaya Core & Access

– Avaya Core & 3rd Party Access

– Avaya Edge & 3rd Party Core

Independently testing Avaya’s claims & Competitors

Open and transparent, real testing & real performance numbers

Ongoing programme of validation


Real-World Enterprise Advantage

Superior performance compared to Cisco and HP ProCurve

– Up to 45% greater forwarding performance

– 100% Wire-speed with zero loss

Offers lower Cost-per-Gigabit of throughput

– Up to 81% better than Cisco & up to 24% better than ProCurve

Ease-of-configuration advantage

– Typically configuration requires 60 commands, versus 156 for Cisco & 96 for ProCurve

Significantly better energy-efficiency

Source: Tolly Group Up-to-Spec Test #2-7178 Ethernet Router Switch 2500 Series Competitive Performance Evaluation


‘Avaya’s solution provides exceptional resilience in the core, as well as highly secure & available fixed & wireless connectivity around the building. I am in no doubt that we have an infrastructure designed to support the next generation of hospital communications.’

Consistently winning business where Convergence is being leveraged for strategic advantage

The most challenging & demanding verticals: Healthcare, Media, Education, Banking & Finance, Retail, Utilities, & Public Sector

Trusted & Valued


Driven to Succeed

Leveraging historical success for future growth

Understanding the market & business needs

Compliments our leadership in Unified Communications

Focussed on being a leader, not just a bit player

Partnering with Business for the journey ahead

©2010. All rights reserved. 28


Stackable Competitive Landscape

Limited PoE options means no future in the Converged world; no Stacking; very expensive per Port

Cisco places a lot of emphasis on Layer 3 at the Edge: this increases complexity, cost, & makes restoration more difficult

Cisco: 2960 & 3560 are standalone-only

ProCurve doesn’t offer any genuine Stacking, just consolidated Management

3Com products are more advanced, with real Stacking But the acquisition will ultimately force product

rationalization

HP ProCurve/3Com: Broad range offering typical but

unspectacular functionality; 3Com is more advanced but the acquisition complicates things

Layer 3 is strong across the board, however Juniper do not have any unique high-availability solution

Emphasis on L3 increases costs, complexity, and makes restoration more difficult

No Fast Ethernet-only offering; limiting deployment options Warranty is very uncompetitive

Juniper: EX 2200 & 3200 are Gigabit-only but also Standalone-

alone

Avaya ethernet routing switch 2500 series product presentation [level 4 - tdi][1]

Technology

access switch

integrated access control

ethernet routing switch

switch options

medium enterprise ers

data applications

core scalable

management applications