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Another Graduate Program Joins theInterdisciplinary Approach to Real Estate
Education: Bucharest RomaniaMircea Enache, Ph.D.*
Editor's Note: As those of you who read the Real Estate Review (religiously), or are active in the
American Real Estate Society, know, the Editor-in-Chief of this journal has a passion for the
interdisciplinary approach to real estate education. This article is a report on an exciting new location
and approach to real estate development and planning based at the Center of Excellence in Planning
in Bucharest, Romania. Read on for the details.
INTRODUCTION
The idea of an educational program combin-
ing urban planning and real estate development
is not my idea, and is not new. There are sev-
eral such programs focused on real estate
development from a multi-disciplinary perspec-
tive o�ered in the U.S. and in the U.K. As the
editor of the Real Estate Review has reported,
there were about 10 such programs in 2007
and as of 2014, there are now 21 in the U.S.
I became aware of the connections between
planning and real estate when I taught several
urban planning courses in the nineties at the
Berman Institute of Real Estate of Johns Hop-
kins University. And I saw the idea in action at
the Urban Land Institute (ULI) in Washington,
where I spent many hours twenty years ago
reading about all the professions that concur in
“building a city”, from planners to developers,
architects, engineers, transportation consul-
tants, environmental consultants, appraisers,
attorneys, market researchers, regulators, real
estate brokers, �nancial players, property
managers etc.
In the past �ve years I started teaching urban
planning as a Visiting Professor at my alma ma-
ter in Bucharest, and three years ago I set up a
Center of Excellence in Planning (CEP), to sup-
port the university in its international activities
and regional outreach, particularly in Eastern
Europe, the Balkans, and the Black Sea region.
The Center is housed in a beautiful facility, a
1912 historic building, and is �nanced from
project-speci�c funds, grants, donations and
students' tuition.
*Mircea Enache is an architect by training and had an academic career of nearly 20 years in architecture and plan-ning in Bucharest, Romania, prior to moving to the United States and taking on a consulting practice with the World Bank,USAID, USAID, DFID and JICA. Dr. Enache now divides his time between his home in Bethesda, MD, and his work as theDirector of the Center of Excellence in Planning in Bucharest.
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Figure 1: Ioana Stirbey-Radu Rosetti House Exterior
THE CENTER OF EXCELLENCE INPLANNING
Goals.
The Center, as will be detailed below, is home
to the Advanced Studies Program, which is one
of the ways it works to achieve the following
goals:
1. To promote urban planning excellence and
act as a regional hub for Eastern Europe
and the Balkans.
2. To develop cooperation relationships in
urban planning and real estate with West-
ern Europe and the U.S.
3. To o�er advanced educational programs
in planning and real estate in the region.
4. To train urban planners in real estate
development and business and real estate
specialists in urban planning issues
Programs.
In addition to the Advanced Studies Program,
the Center of Excellence in Planning is home to
three other programs:
E FUTURE OF CITIES Program, implemented
in partnership with Aspen Institute Roma-
nia;
E FROM IDEAS TO ACTION Program is
focused on initiatives and projects such as
“Smart Street Parking in Downtown Bu-
charest” and “Bucharest Central Station
Regeneration Area—Flagship Project for
Romania”;
E RESEARCH and PUBLICATIONS Program,
including the CEP “Applied Research
Series”, and the CEP-ASURED on-line
Journal.
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ADVANCED STUDIES IN URBANISM ANDREAL ESTATE DEVELOPMENT(ASURED)
Mission.
ASURED is o�ered as an International Post-
graduate Program. It's mission is to raise plan-
ning and real estate development leaders who
are ethical, politically committed, and technically
capable of planning and developing high quality
urban places. The participants in the program
study fundamental economic and political
processes that shape the built environment of
cities and ways in which governments,
community-based organizations, private sector
actors and political entities produce and in�u-
ence these processes. To read more go to
www.cep-edu.eu/ASURED.
Figure 2: Ioana Stirbey-Radu Rosetti HouseInterior
RICS Accredited.
ASURED was speci�cally designed for RICS
accreditation. RICS (The Royal Institute of Cer-
ti�ed Surveyors) is the most prestigious real
estate and urban planning accreditation body
and was founded in the United Kingdom in
1868. RICS accreditation for ASURED was
granted in July 2014.
Credits and Delivery Format.
ASURED is a part-time, partly delivered on
line and partly in Bucharest. It is a 16 months
program o�ering 90 ECTS credits (45 U.S.
equivalent credits). The 16 European, U.S. and
Romanian faculty interact face-to-face with the
students in four concentration periods of two
weeks each at CEP’s elegant facility in
Bucharest.
Each course takes three days with a follow
up period of supervision, advice and grading by
the faculty. The online part of this blended
learning format accounts for about 30% of the
program with four 2-week sessions on site.
[See the dates and sequence for the second
class that started in October of 2014.]
Curriculum/Class Schedule.
The curriculum/class schedule of the second
student intake (2014–2016) is illustrated in the
table below.
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MODULES AND COURSE CONTENT
Module One. Urban Planning (UP)
UP1—European Urban Planning &Design—Edgar Kiviet (London, UK)
The necessity of an integrating vision and
multidisciplinary view will be explained. This
course introduces the students to the social
aspects of planning (planning and programming
density, diversity and identity, mixed uses,
amenities, planning and designing public spaces,
heritage, character, community).
The environmental aspects or urban planning
will also introduced (sustainable mobility, park-
ing, infrastructures, city climate change and
energy, city ecology and biodiversity, energy
e�ciency, resources; water and material cycle,
public transport). Planning and housing policies
and practice will be presented, including master
planning communities, housing programs, social
housing and government programs.
UP 2—U.S. Urban Planning &Development Lessons Mircea Enache(Washington, USA)
This course provides an overview of the
urban system and the history of planning in the
USA, and covers the basics of comprehensive
planning and zoning, including the context, pro-
cess, agents, tools, components, and
implementation. It introduces the student to the
sub-areas of planning, such as transportation
planning, land use planning, environmental plan-
ning, and housing.
The main lessons for Eastern European urban
planning will be emphasized, such as: innova-
tive comprehensive planning and zoning tools,
the role of the planner in urban policy and poli-
tics, and the critical role of local economic
development plans in enhancing the urban
competitiveness
UP 3—Urban Regeneration: LargeProjects Design—Gabriel Pascariu(UAUIM, Bucharest)
The main objective of the course is to explain
the concepts of urban regeneration and inte-
grated urban development and to describe the
speci�c processes, methods and instruments
related to these. The module will include theo-
retical and practical activities and will be mostly
interactive. By the end of the course the
students will have an adequate understanding
and the capability to develop integrated proj-
ects and urban regeneration strategies. The
evaluation of the module will be based on the
elaboration of an integrated regeneration proj-
ect for a de�ned urban area.
Figure 3: First class entering the ASUREDProgram
UP 4—Urban Governance andCompetitive Cities—Liviu Ianasi(UAUIM, Romania)
This course explores the concept and prac-
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tice of urban governance and management for
competitive cities and regions by looking at:
complexity and governance, governance and
creativity in urban regeneration processes,
leadership and governance of cities, urban
development management, governance chal-
lenges in European Metropolitan Areas, etc.
Figure 4: Second ASURED Class out for dinner
A major theme of the course is the relation-
ship between urban planning and politics, and
the various roles of the urban planner in admin-
istration and the planning agency. Power and
policy in European metro areas, planning and
power games and advising the urban leaders
are themes discussed.
UP 5—Land Use and EnvironmentalRegulation Vesselina Troeva (So�a,Bulgaria)
The module “Land Use & Environmental
Regulation in Europe” aims at linking the knowl-
edge in Land use planning and Environmental
protection, establishing skills in implementation
of the current environmental regulations and
other innovative instruments and approaches
among which integrated planning, sustainability
assessment and GIS.
Some of the major topics are connected with
the “Community involvement and Participatory
planning” course, “Sustainable Urban Planning
and Design” lecture course and the Applied
Project in Sustainable Development, thus
upgrading the competences of the students.
UP 6—Urban Mobility Policy andInstrument Mihaela Negulescu (UAUIM,Bucharest)
This course de�nes the new paradigm of
sustainable mobility, the relationship between
urban planning and mobility planning, addresses
mobility integrated (public) policies, and outlines
the new planning tool: SUMP (Sustainable Urban
Mobility Plans). Emphasis is placed on relevant
issues for economic and real estate dynamics
as engine of the cities development.
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By the end of this course students will be
able to think systemically and critically about
the urban mobility and land use inter-relation,
the role of accessibility in (re)shaping the phys-
ical and economic form of cities, about related
social and environmental issues. They will learn
to understand and use the mobility policies and
plans in designing urban projects.
UP 7—Integrated Urban DevelopmentProject BOG'ART (largest builder,Bucharest, Romania)
The specialists in project design, �nancing
and implementation of the Romanian construc-
tion �rm BOG'ART will expose the ASURED
students to the real life of building a city, from
the feasibility, planning and design stages to
obtaining the permits and realizing the project.
The students will use knowledge and skills
acquired in various ASURED courses towards
assessing a real-life project from all angles and
perspectives: potential market, architectural
design, planning issue, regulatory framework,
institutional aspects, investment analysis and
implementation issues.
Module Two: Real Estate Development(RED)
RE 1—Real Estate Fundamentals—Kerem Yavuz Arslanli (Istanbul, Turkey)
This course applies the latest economic
thinking and research to the task of analyzing
real estate market fundamentals, forecasting
supply and demand, and choosing locations.
Critical factors in national, regional, and urban
real estate markets that determine development
opportunities are presented and discussed,
such as: Business and construction cycles;
Regional and urban growth trends; Restructur-
ing of urban space; Commercial and industrial
location theories; and Demographic analysis and
projection techniques
Figure 5: Palace of the Parliament,Bucharest
RE 2—Real Estate Development inEurope Gabor Sooki-Toth (Budapest,Hungary)
The course provides an overview of the real
estate development process using examples
primarily from the European context, and cov-
ers the basics of location analysis, product
development (“urban product”), development
appraisal, market research, construction, mar-
keting and the relationships between the devel-
oper, the local government, the tenant (�nal
user), the investor, the �nancier and the several
professions that contribute to the success of
development. It introduces the student to the
market sectors of housing, retail, business ac-
commodation (o�ce and warehousing), hotels
and the concept of mix-use projects
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RE 3—Integrated Urban & Real EstateDevelopment Dietmar Wiegand (Vienna,Austria)
Based on the re�ection of cases and their in-
dividual experiences students gain competen-
cies to apply theories, models and methods of
systemic management to steer urban develop-
ment by di�erent types of projects and to
develop infrastructure and real estate success-
ful and with positive externalities.
Regions, net infrastructure, project organiza-
tions, built environment and its use (e.g.) are
complex, dynamic open systems. Respecting
this challenge, students gain competencies to
design and implement processes and organiza-
tions for the strategic urban management—the
strategic muddling through.
RE 4—Location & Market Analysis forReal Estate Evelyn Ernst (Vienna,Austria)
The measurements of demands for real
estate products as well as for speci�c projects
(marketability analysis) are subjects of this
course. Students examine techniques for fore-
casting demand and supply in speci�c markets
and evaluating sites based on product criteria.
Products include residential, hotel, retail, of-
�ces, industrial and mixed use properties.
The �nal sessions deal with feasibility
analysis. Real estate development issues are
presented in respect of the results of location
and market analysis, including due diligence,
calculation, feasibility studies, investor presen-
tations, networking and negotiations with
potential property managers and investors,
selection and leadership of design teams, prep-
aration of LoI, MoU, etc.
Figure 6: First class of ASURED studentsduring class
RE 5—Real Estate, Local Government& Law Florentina Iugan (Romania)
The real property market is a�ected by
government policies on planning, building
permitting and land registration. In this course
the relation between the real property and the
law is assessed in terms of: real property rights
and legal restraints; land-use planning and
development controls, building standards and
permitting systems, regulations vs. deregulation
procedures. A focus is on the interaction be-
tween real estate business and the local au-
thorities, from red tape to a market-responsive
planning and regulatory systems with impact on
increasing real estate market e�ciency.
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Figure 7: Aerial view of “Sfatului” Square, City of Brasov
RE 6—Large Urban Projects: LegalAspects Raluca Misu, Alexandra Peres,Andreea Sisman (Bucharest, Romania)
“Legal issues regarding real estate transac-
tions in Romania” is a brief roadmap of the real
estate transaction on the Romanian market and
describes the legally available alternatives for
implementing a real estate transaction under
the Romanian civil law system. “The legal side
of the urbanism” presents brie�y, from the legal
perspective, the main instruments of urbanism
and the legal and de facto consequences on
investment of the �aws in the permitting
process. Finally, “Public-Private Partnerships in
Romania” explores the legal base, the limited
experience, and the di�culties of applying PPP
in development projects in Romania.
RE 7—Large Urban Projects: Financing& Management ALLTROM GROUP
This course is the third in the “Large Urban
Development Projects” cycle o�ered in the
ASURED Program. After exploring the design
and the legal aspects of large urban projects,
the complex issues of �nancing and manage-
ment are discussed in this course by ALLTROM
experts with excellent experience in implement-
ing such projects.
The step-by-step process of identifying and
tapping into the �nancing sources available for
the project, as well as the complex process of
implementing the project are presented to the
students. A brief discussion of the property
management activities is also included.
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Figure 8: City of Sibiu, aerial view
RE 8—Real Estate Appraisal/ValuationIon Anghel (Academy of EconomicStudies, Bucharest)
The measurement of the market real estate
value is the main subject of this course. Stu-
dents examine fundamental concepts, profes-
sional standards, principles, approaches, meth-
ods and procedures in property valuation. While
detailed solutions are included for an important
variety of appraisal issues the emphasis is on
the logic and principles.
Figure 9: City of Brasov, Aerial view
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The goal is to teach students to think about
valuation in a logical, intuitive way, so they are
able to creatively solve problems from the real
world. The students will understand the impor-
tance and role of the appraisal profession in
actual real estate market.
By the end of the course, the student should
understand the determinants of value in market-
place and feel comfortable with all the three ap-
proaches in valuation: comparison, income and
cost and with the valuation process.
RE 9—Investment Analysis in RealEstate Mircea Enache (Washington)and Bogdan Doicescu (Bucharest)
The investment process requires a multidisci-
plinary set of property skills, sound market and
asset based speci�c knowledge to facilitate the
investment decision. Factors needed to conduct
an investment analysis will be reviewed: market
analysis, marketability, feasibility, speci�c risks,
�nance, and tax. This course focuses on fore-
casting project viability and estimating dis-
counted present value and investor internal
rates of return. By the end of the course, the
student should feel comfortable with the synthe-
sis of the three most important variables as-
sociated with any real estate investment:
money, time, and risk.
The �nal thesis is a 30–50 page document
(including pictures and tables), and is typically
based on previous work and assignments
submitted in the ASURED Program. The Final
Thesis deals with both urban planning and real
estate development issues in an attempt to in-
tegrate them. Implementation and cost issues,
along with valuation and investment analysis,
even sketchy, are mandatory.
THE FUTURE OF ASURED
Job Opportunities For Graduates
The ASURED graduates receive, by the end
of the program, a graduation certi�cation signed
by the Center of Excellence in Planning (CEP),
and the University of Architecture and Urbanism
(UAUIM), and accredited by RICS. It allows
graduates to apply and receive the status of
MRICS (Member of RICS), after a personal
interview with RICS.
Since ASURED is an executive program, the
graduates are expected to engage in interna-
tional urban planning and development prac-
tices, real estate activities, advising mayors,
politicians, planning boards and developers,
teaching urban planning and real estate and
conducting audits and research. CEP and
ASURED and faculty leadership advise and sup-
port ASURED graduates on the job market.
The ASURED Alumni Association.
Starting in 2015, with the help of a grant from
the German Marshall Fund Black Sea Trust
(GMF BST), the ASURED Alumni Association is
meant to provide a communication platform for
the ASURED Program graduates, to enable
networking, information �ows and ASURED
Program promotion in Romania and the region
(Eastern Europe, the Balkans, the Black Sea).
Expanding ASURED Internationally.
Currently, the ASURED Program is in the pro-
cess of expanding internationally, by attracting
students from U.S., China and Middle East to its
Bucharest location.
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The Value of ASURED.
The value o�ered by ASURED INTERNA-
TIONAL is in:
E One of the few international programs
worldwide o�ering education in both urban
planning and real estate development
within the same program.
E Its faculty from seven countries (Europe
and U.S.)
E Its RICS accreditation; there are builders,
developers, and consulting companies
advertising jobs for MRICS
E Its very competitive pricing ($10,000 tu-
ition and $4,000 total expenses—travel
and accommodation—for two 3-week
“summer school” sessions in Bucharest).
E Its unique and exotic location in Romania,
the country of Count Dracula, 900 years
old German towns by the Carpathians,
Prince Charles' Transylvania, the dictator
Ceausescu, and Nadia Comaneci—the
country of “Wild Carpathia” (https://www.
youtube.com/watch?v=jvDIpOPlWJ8)
Tentatively, the ASURED INTERNATIONAL
face-to-face sessions will be held in Bucharest
in November 2015 and May 2016, with added
online learning in a blended learning format. The
Final Thesis will be sustained online in Septem-
ber 2016.
Details of the upcoming ASURED INTERNA-
TIONAL Program can be obtained in the next
weeks from www.cep-edu.eu/ASURED.
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