9/11 Health Now Benefit Show Slides

Our Mission

Our mission is to raise money through ticket sales,

merchandise sales, raffle tickets and donations for

the 9/11 Health Now organization while showcasing

local talent.

9/11 Health Now’s Mission

“9/11 Health Now is a non-profit 501(c)3 organization

dedicated to to informing and aiding the survivors and the

rescue and recovery workers of the September 11, 2001

World Trade Center attacks who are suffering due to their

toxic exposures at Ground Zero and related sites.”

More information: http://www.911healthnow.com/

Why 9/11 Health Now?

More than 800 first responders and rescue workers who bravely participated in 9/11 rescue efforts have passed away in the 15 years since the attack.

Over 70 percent of of the 70,000 first responders have declared illness related to their efforts .

Many of them do not have adequate health coverage.

My father was killed in the 9/11 attacks, and I feel a responsibility to contribute to those who risked their own health for the benefit of the victims on that day.

Operational Tasks

Book venue

Book talent

Identify marketing opportunities

Evaluate Cost

Project income

Venue- New Market Fire Hall

Venue capacity – 500 persons

This space is slightly larger than we’ll need

Have agreed to rent the space at no cost for

charitable event

Popular venue for local punk and rock shows

Talent – Lineup

Creating Clementine (Pop Punk)

Seventh Son (Rock/Punk)

For Our Lifetime (Pop Punk)

Cross Town Train (Emo/Pop Punk)

Romp (Emo)

Break Before Dawn (Post-Hardcore, Reunion Set)

Pinegrove (Emo/Rock)

Picture Perfect (Pop Punk)

Talent

Each band has a local fan base and experience

playing small local shows.

Each band has committed to selling 30 tickets for 10

dollars a piece. If they cannot sell all 30 tickets, they

have committed to buying out the difference.

Marketing Opportunities –

Target Audience

18-28 year old local punk and rock music fans

Firefighters, EMTs, 9/11 families

Marketing Formats

Social Media

Use Facebook “event page” feature to target Facebook users in our target area (NY/NJ Metro) who identify with punk and alternative music or who have ties to 9/11 through their occupation (firefighters, EMTs)

Encourage bands to use their own social media platforms to promote event

“Grass roots”

Hand out flyers at other local shows, local universities and colleges, and on bulletin boards at fire halls in the area.

Evaluate Cost

Venue – New Market Firehouse has been so kind as to donate their hall space as a contribution to the cause - $0

Creating Clementine will provide their amplifiers for other bands as a backline.

Harbinger M60 Watt 4 Channel Compact Portable PA system with ten inch speakers for vocals - $199

Avery printable ticket paper – $19.17 for 600 tickets (400 for door, 200 for raffle)

Total cost estimate - $218.17

Project Income – Ticket

Income

Base ticket guarantee of $2400 (8 bands, 30 ticket

commitment each at $10 a ticket)

Stretch goal - Sell an additional 50 tickets at the door

for an additional $600

$3000 stretch goal, $2400 base goal for ticket

income

Projected Income - Other Income

Each band has committed to sell one item of their

merchandise (t-shirt , CD, poster, etc) for donation

Goal – $500 in merchandise income

50/50 raffle will be conducted, $5 dollar buy in

Goal - 100 participants for $250 donation

Income Goal

Base goal - $3,150

Stretch goal - $3,750

Keys to Success

With the proper marketing efforts, and with the

participation from all of the bands who have agreed

to play and support the 9/11 Health Now cause, I

believe we can put on an exciting show which will

give bands exposure to local music fans in the name

of a cause I care very deeply about.