MAKE MINE A DOUBLE The proportion of spend on alcoholic drinks in China is more than double of that in the US (4.9% versus 1.8%).
6 surprising facts about consumer markets in Brazil, China, UK and US
Sep 14, 2014
Mintel’s team of global analysts have created a free download to evaluate the markets of four key economies – UK, US, China and Brazil. Download it now to gain an overview of consumer expenditure, market opportunities and hidden potential in key sectors around the world: http://www.mintel.com/international-consumer-market-analysis
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Transcript
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MAKE MINE A DOUBLE
The proportion of spend on alcoholic drinks
in China is more than double of
that in the US (4.9% versus 1.8%).
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DINING IN
In-home food accounts for a fifth (19.9%)
of total consumer expenditure in China,
compared to just 5.6% in the US.
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PASSION FOR FASHION
Share of spend on clothing and accessories
in China and Brazil outweighs
that of the US and UK
(9% and 6.8% versus
4.2% and 6% respectively).
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DIGITAL AGE
While Brazil allocates the least share
of consumer spend to technology,
its share is growing the fastest.
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TRAVEL ENTHUSIASTS
The comparative spend on travel
and tourism in China is over
four times that of the US
(9.2% share versus 2.2%).
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BIG SPENDERS
In the US, personal consumption
expenditures on consumer goods
reached $10 trillion for the first time in 2013.
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To download the 2014 key market analysis
visit www.mintel.com
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