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Smaller, Thinner, Simpler, Smarter: 5 Trend Takeaways From #CES2014
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5 Trend Takeaways from #CES2014

Sep 08, 2014

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Technology

Live Marketing

5 of the most intriguing trends seen at #CES2014 to trigger inspiration for your event and trade show programs.
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Page 1: 5 Trend Takeaways from #CES2014

Smaller, Thinner, Simpler, Smarter:

5 Trend Takeaways

From #CES2014

Page 2: 5 Trend Takeaways from #CES2014

With the newest and hottest tech

being revealed by industry leaders, the

Consumer Electronics Show always provides ample inspiration to

get our event marketer fuses sizzling.

This year did not disappoint.

Page 3: 5 Trend Takeaways from #CES2014

Image credit: tomsguide.com

Page 4: 5 Trend Takeaways from #CES2014

Wearable Tech What hath Google Glass wrought?! Gaining momentum over the

past few months, every company at CES was trying to adorn us

with their own version of wearable tech.

1

Page 5: 5 Trend Takeaways from #CES2014

The standout by a long

shot was the Pebble

Steel, which adds the

necessary style to the

utility.

Don’t bother carrying

your bulky smartphone

around the show floor—just check your watch!

Dig Deeper!

1. Wearable Tech

Page 6: 5 Trend Takeaways from #CES2014

Image credit: freshnessmag.com

Page 7: 5 Trend Takeaways from #CES2014

This is the year that flat screen TVs became even flatter and

got curvier, more advanced features! Several manufacturers

unveiled 4K OLED screens that bend and unbend at a touch of

a button. The result is a crystal clear, near 3D viewer

experience.

Curved Screens

2

Page 8: 5 Trend Takeaways from #CES2014

Dig Deeper!

2. Curved Screens

Samsung capitalized on

this eye-catching

technology with a

breathtaking wall of

cinema that greeted

attendees to the main

hall. Look for this

attraction to explode across show floors in 2014.

Page 9: 5 Trend Takeaways from #CES2014

Image credit: edge-online.com

Page 10: 5 Trend Takeaways from #CES2014

Augmented reality has taken another giant leap into the future

with this virtual reality headset for 3D gaming, rated Best of CES

by many publications. No more choppy, vertigo-inducing

images!

Oculus Rift

3

Page 11: 5 Trend Takeaways from #CES2014

Dig Deeper!

3. Oculus Rift

Multiple sensors track the

user’s every movement to

create an unparalleled

immersive experience. The

implications of this technology

for events are staggering.

Imagine taking exhibition

games and product demos to

a whole new level. Or even—

dare we say it?—creating a

trade show booth where no

booth actually exists!

Page 12: 5 Trend Takeaways from #CES2014

Image credit: gizmag.com

Page 13: 5 Trend Takeaways from #CES2014

Drones Not just for the military anymore! These airborne robots

have gotten a bad rap in the press but are flying back

into our hearts as tech companies increase their utility

and decrease their size.

4

Page 14: 5 Trend Takeaways from #CES2014

Dig Deeper!

4. Drones

The best current uses for these little buggers are

professional photography

and cinematography, but

we can’t wait to combine drone-filmed video with AR

technology or a large

format interactive! And why

not let your client in Siberia tour your trade show booth

by remotely flying through it?

Page 15: 5 Trend Takeaways from #CES2014

Image credit: theinnovationenterprise.com

Page 16: 5 Trend Takeaways from #CES2014

The Internet

Everywhere When CES isn’t about a hot new product, it’s about

connectivity. Companies continue to find ways for

our devices to talk to each other, not just us.

5

Page 17: 5 Trend Takeaways from #CES2014

Dig Deeper!

5. The Internet Everywhere

Soon, the smart watch on your

wrist will let your coffee maker

know you’re out of bed and

it’s time to start percolating.

The sensors in our devices will

do all the communicating for

us.

There may soon dawn a

beautiful new day when the

trade show floor will be free of

badges and badge scanners!

Page 18: 5 Trend Takeaways from #CES2014

Want to use one of these

trends to make your next

event exciting, smarter, and

more effective?

Contact us!

Image credit: deviantart..com