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Connecto Every Visitor Matters 5 Quick tips for smarter Lead Generation – Connecto Leads
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5 Quick tips for smarter Lead Generation - Connecto Leads

Aug 23, 2014

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How to use Connecto Leads effectively on your website. Connecto Leads helps in generating great quality leads from your own business website.
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Page 1: 5 Quick tips for smarter Lead Generation - Connecto Leads

Connecto Every Visitor Matters

5 Quick tips for smarter Lead Generation – Connecto Leads

Page 2: 5 Quick tips for smarter Lead Generation - Connecto Leads

What we are up to ?

Connecto is on mission to improve engagement and conversions for business websites.

What is Connecto Leads ?

Connecto leads helps you to generate high leads from your website. It can target your audience in different ways e.g. time-on-website, geography etc.

What are other products ?

Connecto has multiple products to improve conversions and engagement on your website: 1.  Connecto Messaging – Virtual Salesman/Assistant on your website. 2.  Connecto Social – Grow your followers, Engage your visitors through social platforms. 3.  Connecto Mobile – Engage and convert on your mobile site.

Who we are? We at Connecto are working to make websites better by providing set of tools which improve engagement and conversion on your website.

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ThoughtFabrics  Solu1ons  Pvt.  Ltd.   3  

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Choose widgets for your website layouts

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Choose Position of Lead form as your website layout Choose the correct position to display Connecto Lead form to get maximum leads with high quality. Lead form should appear

at the place where website content is not blocked.

Center Column Layout Left bottom or right bottom lead forms will work better for center column layout. It does not overlaps with the website content and close rate is also low because of it.

Full Width Layout Top or bottom lead forms will work for this kind of layout. Colors of lead forms should also be adjusted according to the website theme.

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Capture only required details

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Ask minimal info Identify your preferred mode of communication with your leads to find the next step. Do not try to gather all the details and focus on one step at a time.

Use Appropriate form location In case there are 1 or 2 fields to capture, use top bar/bottom bar. Use slide in forms for more fields.

Simple forms converts best

For an educational Institute Course information and contact information is sufficient to take next step.

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Plug the hole – Widget on page with maximum drop

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Exit Pages Identify your pages with higher exit percentage and higher page views and time on page. Use Lead forms on those pages to ask the user before he is leaving.

Use other products – Connecto Messaging Retain your visitor by providing him a call to action/navigation option using Connecto Messaging to reduce the exit percentage.

Identify dead ends & Retain your visitors

Find  pages  with  higher  Exit  %  &  use  Connecto  

Leads(capture  leads)  and  other  Connecto  Products  to  

retain  your  visitor  

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Use Geo-targeting

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Custom Messages for different Geographies Show relevant messages/Display related information to user for capturing lead information.

Show message in local language Show your communication in local language and make it easy for the prospect to fill lead information

Connecto’s Geo-Targeting

Deliver message relevant to geography. Higher chances of Lead generation

Example: Generate leads by showing Travel packages near London only

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1   2   3   4   5  Use Connecto’s video widget

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Embedded Videos – Connecto Widget Use embedded videos on your website to engage your user and ask for the lead information at the end of video

Gated Videos – Connecto Widget Ask lead information in advance, before user sees the video. Make use of your video content to generate leads and monetize.

Engage visitor with video

Gated  Videos  -­‐  Ask  for  Lead  info   Play  Video  

Thank  you  message/Lead  

Capture  

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Connecto Messaging -  Drive your audience to the right pages

and offers -  Reduce site bounce rates by giving

right messaging -  Personalize - Identify repeat visitors

and offer them special treatment

Connecto Social

-  Social widgets to create connect in different social platforms

-  Facebook, Twitter, Linked in, Google+ options available with custom messaging

-  Increase likes, run offers, track performance

Connecto Mobile -  Mobile sites always have challenge in

communicating messages -  Connecto User Experience team brings

you custom messages specially designed for mobile

-  Tap Assist Widgets for helping focus on the top priority destinations on your site

Other Connecto products Check out our other products to engage your users on your business websites. All products are driven by a powerful set of

targeting rules which make user interaction highly engaging

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+91 882 6026 333

[email protected]

www.connecto.io