(4) Your Facebook Tricolor Profile Picture Doesnt Support Digital India; Heres the Ugly Truth

7/24/2019 (4) Your Facebook Tricolor Profile Picture Doesnt Support Digital India; Heres the Ugly Truth

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(http://www.mensxp.com/author/219-nishi-jain.html)

By Nishi Jain (http://www.mensxp.com/author/219-nishi-jain.html),

Monday, 28 Sep 2015

Your Facebook Tricolor Profile PictureDoesn't Support Digital India; Here's The

Ugly Truth

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7/24/2019 (4) Your Facebook Tricolor Profile Picture Doesnt Support Digital India; Heres the Ugly Truth

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Ever since Mark Zuckerberg changed his Facebook

(http://www.mensxp.com/technology/web-and-social/27257-facebook-has-

been-breaching-our-privacy-an-indian-intern-at-facebook-pointed-it-out-

got-fired.html)

profile picture to a tricolor shade to show support to the Digital

India campaign by the Modi government, we Indians have been following suit.

Our timelines are flooded with tricolor profile pictures created from

fb.com/supportdigitalindia (http://fb.com/supportdigitalindia). Now like

everybody, you may think this is a gesture to support digital India. But it is not.

Facebook

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7/24/2019 (4) Your Facebook Tricolor Profile Picture Doesnt Support Digital India; Heres the Ugly Truth

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Truth is that this is a subtle, albeit clever, tactic to promote Facebooks new

initiative called internet.org. Facebook, in collaboration with 6 companies,

namely, Samsung, Ericsson, Media Tek, Opera Software

(https://en.wikipedia.org/wiki/Nokia) Nokia and Qualcomm, launched

internet.org that plans to provide free internet services to developing

countries.

Facebook

Now it may sound like a great philanthropic idea, one that would help digitalize

even remote villages, it actually is a blow to internet freedom and net neutrality

(http://www.mensxp.com/special-features/today/25667-all-india-bakchod-

tells-us-exactly-how-we-will-be-doomed-without-net-neutrality-in-this-video.html). Heres why:

7/24/2019 (4) Your Facebook Tricolor Profile Picture Doesnt Support Digital India; Heres the Ugly Truth

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The free internet service will be available only to Reliance users, since the

partnership is with Reliance. And the free access that is being much talked

about it only to Facebook and its 50 partner sites, which is nothing but

manipulating internet users with a carrot-stick tactic.

YouTube

Some time back, when the country had risen in support of net neutrality

signing petitions to save it, big players like The Times of India and NDTV had

pulled out of internet.org (http://www.mensxp.com/technology/web-and-

social/25743-internetorg-isnt-against-net-neutrality-mark-zuckerberg-

strongly-tries-to-convince-in-his-latest-post.html)

citing the violation of net

neutrality.

7/24/2019 (4) Your Facebook Tricolor Profile Picture Doesnt Support Digital India; Heres the Ugly Truth

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So, if you think that by changing your profile picture you are supporting the

cause of a digitalized India, dont. You are unconsciously helping Facebook kill

net neutrality.

Photo: Facebook (Main Image)

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