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2012 Sponsorship Packet

Mar 28, 2016

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2012 Sponsorship Packet for the Town of Huntersville Parks and Recreation Department

  • TownofHuntersvilleParksandRecreationDepartment

    SponsorshipPackage

    DearLocalBusiness,

    TheHuntersvilleParksandRecreationDepartmentwouldliketoannounceourcompiledlistofsponsorshipopportunities.ItisourgoaltoimprovethequalityoflifeforHuntersvilleresidentsthroughexcellentprograms,facilitiesandevents.Aspopularasourprogramsandfacilitiesare,westillareheavilyreliantonthesupportoflocalbusinessesthatshareourpassionforenrichingthecommunity.

    WewouldliketousethisSponsorshipPackagetohelpgainoutsidesupportforthemanyeventsandprogramsthatwefacilitate.Thepackageisdesignedtosimplifythesponsorshipprocessforoursupportersbyallowingthemtocheckofftheeventsandfacilitiesthattheywouldliketobeinvolvedwithandattheleveltheychoose.Thisprocesswilleliminatethehassleofmultiplerequeststhroughouttheyear,whilestillreservingasponsorshipspot.Evenpaymentbecomesflexible,asyoucanchoosetopayfortheentireyearinonepaymentortomakepaymentsthroughouttheyear.Whateverthechoice,wewantittobeeasieronyou.

    Weareexcitedaboutourannualscheduleofeventsandhopethatyouwillpartnerwithustoensuretheircontinuedsuccessandgrowth.Pleasetakeamomenttoreviewoureventportfolio.WehopeyoutakethisopportunitytoconsidersupportingandworkingwiththeTownofHuntersvilleaswestrivetokeepHuntersvilleaNicePlacetoLiveandaNicePlacetoPlay!

    Respectfully,

    PamelaD.Royal,RecreationSuperintendent

    [email protected]

    Parks&Recreation Post Office Box 2879 105 Gilead Road, Third Floor Huntersville, NC 28070

    phone 704.766.2220 fax 704.992.5528 www.huntersville.org

  • Table of Contents Park Signage..3 Signage visibility potential in Bradford Park: 250,000 visitors

    Signage visibility potential in Huntersville Athletic Park: 210,000 visitors Signage visibility potential in North Mecklenburg Park: 280,000 visitors Program Guide Advertisement..4 Annual distribution: 36,000 Disc Golf Course Tee Boxes.....5

    Bradford Park A Huntersville Christmas..........6 2nd Saturday of December Estimated attendance: 4,500 people

    Location: Downtown Huntersville July 4th Celebration........7 July 4 Estimated attendance: 2,000 people Location: Birkdale Village Hello Huntersville.....8 2nd Saturday of May

    Estimated attendance: 2,000 people Location: Downtown Huntersville Halloween Event..9 Saturday before Halloween Estimated attendance: 2,000 people Location: Rural Hill Tournament Advertisement Program..10 Tournaments: Over 45 tournaments Attendance: Over 46,000 spectators and players Individual Sports Teams/ Leagues..11 Seasonal Schedule (Spring & Fall) Estimated Patrons Volleyball: over 400 participants annually Estimated Patrons Adult Softball / Senior Softball: 1,600 participants annually Participant Program Scholarships...12 Summer Camps / After School Program

  • PPPaaarrrkkk SSSiiigggnnnaaagggeee

    BallFieldFenceAdvertisements

    BradfordPark:Signagevisibilitypotential:250,000visitorsperyearHuntersvilleAthleticPark:Signagevisibilitypotential:210,000visitorsperyearNorthMecklenburgPark:Signagevisibilitypotential:280,000visitorsperyearForHuntersvilleBusiness $500.00peryear 4X8sign Installation&maintenanceincludedForNonHuntersvilleBusiness $600.00peryear 4X8sign Installation&maintenanceincludedAllsignsaremadeofaluminumandofferhighvisibility.Sponsormaycreatedesignforapproval

  • PPPrrrooogggrrraaammmGGGuuuiiidddeee AAAdddvvveeerrrtttiiissseeemmmeeennnttt

    AspartoftheTownofHuntersvilleParksandRecreationmarketingplan,acompletelistingofallprograms/activitiesofferedisprovidedtothecommunityinabiannualProgramGuide.Over14,000ProgramGuidesaredistributedthroughaninsertintolocalnewspaper,directlyintohomesaswellasanother4,000forlocaldistributionthroughoutthecommunity.36,000totalannually.

    Spring/SummerProgramGuideAdvertisementHuntersvilleBusiness$300.00halfpage/$600.00fullpage

    Spring/SummerProgramGuideAdvertisementNonHuntersvilleBusiness$400.00halfpage/$800.00fullpagead

    Fall/WinterProgramGuideAdvertisementHuntersvilleBusiness$300.00halfpage/$600.00fullpage

    Fall/WinterProgramGuideAdvertisementNonHuntersvilleBusiness$400.00halfpage/$800.00fullpage

  • BradfordParkishometoHuntersvillesfirstDiscGolfCourse $500(1Hole)whichpaysforHoleSign.

    Sponsorshipforaholewilllast5yearsatwhichtimeasponsorcanreneworthetownmayobtainanewsponsorforthehole.

    AllTeeBoxsignsaremadeofaluminumandofferhighvisibility.

    DDDiiissscccGGGooolllfff CCCooouuurrrssseee TTTeeeeeeBBBoooxxxeeesss

  • 2ndSaturdayofDecember

    AAAHHHuuunnnttteeerrrsssvvviiilllllleee CCChhhrrriiissstttmmmaaasss

    Thiseventisourlargestcommunityevent.Therewillbeponyrides,magicshows,entertainment,horseandcarriagerides,abonfire,storytelling,ridesandgames,childrenscrafts,avisitfromSanta,SNOWandsomuchmore!IfyouwishtosponsoratanyoftheselevelspleasefillouttheattachedCommitmentFormandsendittoourofficewithyourpayment.

    Attendance:Over4,500people.Deadlineforsponsorship:November1st

    CandyCaneLevel=$150.00$499 SmallLogo/Nameonalladvertisement(Website,newspaper,pressreleases) SmallLogoonthebackoftheprogrambrochure SmalllogoonthebannersandTshirts

    ReindeerLevel=$500.00 SmallLogo/Nameonalladvertisement(Website,newspaper,pressreleases) MediumLogoonthebackoftheprogrambrochure MediumlogoonthebannersandTshirts Setupatableattheevent

    SantasElfLevel=$1,000.00 SmallLogo/Nameonalladvertisement(Website,newspaper,pressreleases) Logoonthefrontoftheprogrambrochure Logoonthemapontheinsideofthebrochureatyourlocation LargelogoonthebannersandTshirts Setupatableattheevent

    SnowFlakeLevel=Sponsorshipof$2,500(Limitedtoonesponsor) SmallLogo/Nameonalladvertisement(Website,newspaper,pressreleases) LargeLogoonthefrontoftheprogrambrochure Logoonthemapontheinsideofthebrochureatyourlocation XLargelogoonthebannersandTshirts SetupatourMOSTPOPULARspot,theSNOWAREA!!! AnnouncementofsponsorshipontheEntertainmentstageduringevent SmallAdonbackofBrochure

    TownCenterChristmasTreeSponsor=$3,000orhighestbid(5yearsponsor) Treelightingceremony 1520foottree RecognitionatbaseoftreefromDecember1January1

    SantaClausLevel=TitleSponsorshipHighestbidover$5,000(limitedtoonesponsor) EventwillbetitledyourlogoPresentsaHuntersvilleChristmas Logoonalladvertisement(Website,newspaper,pressreleases) LogoonthefrontoftheprogrambrochureasTitleSponsor AdintheBrochure Logoonthemapontheinsideofthebrochureatyourlocation/headline TitlelogoonthebannersandTshirts Setupatableattheevent Announcementofsponsorshipandtitleofeventonstageduringevent Onlyoneorganizationwillbeabletosponsoratthislevel Nocompetingbusiness/organizationwillbeasponsoratanyotherlevel

  • July4th

    JJJuuulllyyy 444ttthhh CCCeeellleeebbbrrraaatttiiiooonnn

    Activitieswillincludebikedecorating,facepainting,aclownbounce,Childrensartsandcrafts,aparadeinBirkdale,awaterfightbetweenFireStations,music,food,andawholelotofFUN!Attendance:Over2,000people.

    Deadlineforsponsorship:Friday,June1st

    FireWorksLevel=$250 Tableattheeventforadvertisement Passoutgoodies

    AmericanFlagLevel=$500 Logoonalladvertisement(Website,newspaper,pressreleases) Tableattheeventforadvertisement Passoutgoodies Hostagameoractivity

    UncleSamLevel=$800 Logoonalladvertisement(Website,newspaper,pressreleases) Tableattheeventforadvertisement Passoutgoodies Hostagameoractivity Participateintheparade/leadtheparade

  • 2nd SaturdayinMay

    HHHeeellllllooo HHHuuunnnttteeerrrsssvvviiilllllleee

    Therewillbeart,music,localbusinesses,food,rides,andfun!Comeshop,eat,play,orjustsitbackandenjoytheLIVEmusic.TheHuntersvilleMarketwillalsobeopenatthistime!Ifyouwishtosponsoranyoftheselevels,pleasefillouttheattachedCommitmentFormandsendittoourofficewithpayment.Deadline:March31st.

    Level1=Sponsorshipof$150$499Whatyouget:

    Logo/Nameonalladvertisement(Website,newspaper,pressreleases) Logoonthebackoftheprogrambrochure Smalllogoonthebanners

    Level2=Sponsorshipof$500Whatyouget:

    Logo/Nameonalladvertisement(Website,newspaper,pressreleases) MediumLogoonthebackoftheprogrambrochure Setupatableattheevent(locationsbasedonafirstcomefirstservedbasis) MediumLogoonbanner

    Level3=Sponsorshipof$1,000Whatyouget:

    Logo/Nameonalladvertisement(Website,newspaper,pressreleases) Logoonfrontofprogrambrochure Logoonthemapofthebrochureatyourlocation Setupatableattheevent(locationsbasedonafirstcomefirstservedbasis) AnnouncementofSponsorshipontheEntertainmentstage LargeLogoonbanner

    Level4=Sponsorshipof$2,500(Limitedonesponsor)Whatyouget:

    Logo/Nameonalladvertisement(Website,newspaper,pressreleases) Logoonfrontofprogrambrochure Logoonthemapofthebrochureatyourlocation Xlargelogoonthebanners AnnouncementofsponsorshipontheEntertainmentstageduringevent

    Level5=TitleSponsorshipHighestBidOver$5,000(Limitedonesponsor)

    Whatyouget: EventwillbetitledyourlogoPresentsaHelloHuntersville Logo/Nameonalladvertisement(Website,newspaper,pressreleases) LogoonfrontofprogrambrochureasTitleSponsor Mayaddanadvertisementtotheprogrambrochure Logoonthemapofthebrochureatyourlocation/headline Titlelogoonthebanners AnnouncementofsponsorshipandtitleofeventontheEntertainmentstageduringevent Onlyoneorganizationwillbeabletosponsorthislevel Nocompetingbusiness/organizationwillbeasponsoratanyotherlevel

  • SaturdaybeforeHalloween

    HHHaaallllllooowwweeeeeennnEEEvvveeennnttt

    RuralHillwillhosttheHalloweenFun!Activitiesinclude:AmazingMaze,costumecontest,games,arts&crafts,balloons,clownbounce,andhayrides,

    Deadlineforsponsorship:October1st

    TrickorTreatLevel=$250

    Tableattheeventforadvertisement Passoutgoodies

    PumpkinLevel=$500

    Logoonalladvertisement(Website,newspaper,pressreleases) Tableattheeventforadvertisement Passoutgoodies Hostagameoractivity

  • TTTooouuurrrnnnaaammmeeennntttAAAdddvvveeerrrtt