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Town of Huntersville Parks and Recreation Department Sponsorship Package Dear Local Business, The Huntersville Parks and Recreation Department would like to announce our compiled list of sponsorship opportunities. It is our goal to improve the quality of life for Huntersville residents through excellent programs, facilities and events. As popular as our programs and facilities are, we still are heavily reliant on the support of local businesses that share our passion for enriching the community. We would like to use this Sponsorship Package to help gain outside support for the many events and programs that we facilitate. The package is designed to simplify the sponsorship process for our supporters by allowing them to check off the events and facilities that they would like to be involved with and at the level they choose. This process will eliminate the hassle of multiple requests throughout the year, while still reserving a sponsorship spot. Even payment becomes flexible, as you can choose to pay for the entire year in one payment or to make payments throughout the year. Whatever the choice, we want it to be easier on you. We are excited about our annual schedule of events and hope that you will partner with us to ensure their continued success and growth. Please take a moment to review our event portfolio. We hope you take this opportunity to consider supporting and working with the Town of Huntersville as we strive to keep Huntersville a “Nice Place to Live” and a “Nice Place to Play!” Respectfully, Pamela D. Royal, Recreation Superintendent Huntersville Parks and Recreation Department proyal@huntersville.org Parks&Recreation Post Office Box 2879 • 105 Gilead Road, Third Floor • Huntersville, NC 28070 phone 704.766.2220 • fax 704.992.5528 • www.huntersville.org
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2012 Sponsorship Packet

Mar 28, 2016

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2012 Sponsorship Packet for the Town of Huntersville Parks and Recreation Department

  • TownofHuntersvilleParksandRecreationDepartment

    SponsorshipPackage

    DearLocalBusiness,

    TheHuntersvilleParksandRecreationDepartmentwouldliketoannounceourcompiledlistofsponsorshipopportunities.ItisourgoaltoimprovethequalityoflifeforHuntersvilleresidentsthroughexcellentprograms,facilitiesandevents.Aspopularasourprogramsandfacilitiesare,westillareheavilyreliantonthesupportoflocalbusinessesthatshareourpassionforenrichingthecommunity.

    WewouldliketousethisSponsorshipPackagetohelpgainoutsidesupportforthemanyeventsandprogramsthatwefacilitate.Thepackageisdesignedtosimplifythesponsorshipprocessforoursupportersbyallowingthemtocheckofftheeventsandfacilitiesthattheywouldliketobeinvolvedwithandattheleveltheychoose.Thisprocesswilleliminatethehassleofmultiplerequeststhroughouttheyear,whilestillreservingasponsorshipspot.Evenpaymentbecomesflexible,asyoucanchoosetopayfortheentireyearinonepaymentortomakepaymentsthroughouttheyear.Whateverthechoice,wewantittobeeasieronyou.

    Weareexcitedaboutourannualscheduleofeventsandhopethatyouwillpartnerwithustoensuretheircontinuedsuccessandgrowth.Pleasetakeamomenttoreviewoureventportfolio.WehopeyoutakethisopportunitytoconsidersupportingandworkingwiththeTownofHuntersvilleaswestrivetokeepHuntersvilleaNicePlacetoLiveandaNicePlacetoPlay!

    Respectfully,

    PamelaD.Royal,RecreationSuperintendent

    HuntersvilleParksandRecreationDepartmentproyal@huntersville.org

    Parks&Recreation Post Office Box 2879 105 Gilead Road, Third Floor Huntersville, NC 28070

    phone 704.766.2220 fax 704.992.5528 www.huntersville.org

  • Table of Contents Park Signage..3 Signage visibility potential in Bradford Park: 250,000 visitors

    Signage visibility potential in Huntersville Athletic Park: 210,000 visitors Signage visibility potential in North Mecklenburg Park: 280,000 visitors Program Guide Advertisement..4 Annual distribution: 36,000 Disc Golf Course Tee Boxes.....5

    Bradford Park A Huntersville Christmas..........6 2nd Saturday of December Estimated attendance: 4,500 people

    Location: Downtown Huntersville July 4th Celebration........7 July 4 Estimated attendance: 2,000 people Location: Birkdale Village Hello Huntersville.....8 2nd Saturday of May

    Estimated attendance: 2,000 people Location: Downtown Huntersville Halloween Event..9 Saturday before Halloween Estimated attendance: 2,000 people Location: Rural Hill Tournament Advertisement Program..10 Tournaments: Over 45 tournaments Attendance: Over 46,000 spectators and players Individual Sports Teams/ Leagues..11 Seasonal Schedule (Spring & Fall) Estimated Patrons Volleyball: over 400 participants annually Estimated Patrons Adult Softball / Senior Softball: 1,600 participants annually Participant Program Scholarships...12 Summer Camps / After School Program

  • PPPaaarrrkkk SSSiiigggnnnaaagggeee

    BallFieldFenceAdvertisements

    BradfordPark:Signagevisibilitypotential:250,000visitorsperyearHuntersvilleAthleticPark:Signagevisibilitypotential:210,000visitorsperyearNorthMecklenburgPark:Signagevisibilitypotential:280,000visitorsperyearForHuntersvilleBusiness $500.00peryear 4X8sign Installation&maintenanceincludedForNonHuntersvilleBusiness $600.00peryear 4X8sign Installation&maintenanceincludedAllsignsaremadeofaluminumandofferhighvisibility.Sponsormaycreatedesignforapproval

  • PPPrrrooogggrrraaammmGGGuuuiiidddeee AAAdddvvveeerrrtttiiissseeemmmeeennnttt

    AspartoftheTownofHuntersvilleParksandRecreationmarketingplan,acompletelistingofallprograms/activitiesofferedisprovidedtothecommunityinabiannualProgramGuide.Over14,000ProgramGuidesaredistributedthroughaninsertintolocalnewspaper,directlyintohomesaswellasanother4,000forlocaldistributionthroughoutthecommunity.36,000totalannually.

    Spring/SummerProgramGuideAdvertisementHuntersvilleBusiness$300.00halfpage/$600.00fullpage

    Spring/SummerProgramGuideAdvertisementNonHuntersvilleBusiness$400.00halfpage/$800.00fullpagead

    Fall/WinterProgramGuideAdvertisementHuntersvilleBusiness$300.00halfpage/$600.00fullpage

    Fall/WinterProgramGuideAdvertisementNonHuntersvilleBusiness$400.00halfpage/$800.00fullpage

  • BradfordParkishometoHuntersvillesfirstDiscGolfCourse $500(1Hole)whichpaysforHoleSign.

    Sponsorshipforaholewilllast5yearsatwhichtimeasponsorcanreneworthetownmayobtainanewsponsorforthehole.

    AllTeeBoxsignsaremadeofaluminumandofferhighvisibility.

    DDDiiissscccGGGooolllfff CCCooouuurrrssseee TTTeeeeeeBBBoooxxxeeesss

  • 2ndSaturdayofDecember

    AAAHHHuuunnnttteeerrrsssvvviiilllllleee CCChhhrrriiissstttmmmaaasss

    Thiseventisourlargestcommunityevent.Therewillbeponyrides,magicshows,entertainment,horseandcarriagerides,abonfire,storytelling,ridesandgames,childrenscrafts,avisitfromSanta,SNOWandsomuchmore!IfyouwishtosponsoratanyoftheselevelspleasefillouttheattachedCommitmentFormandsendittoourofficewithyourpayment.

    Attendance:Over4,500people.Deadlineforsponsorship:November1st

    CandyCaneLevel=$150.00$499 SmallLogo/Nameonalladvertisement(Website,newspaper,pressreleases) SmallLogoonthebackoftheprogrambrochure SmalllogoonthebannersandTshirts

    ReindeerLevel=$500.00 SmallLogo/Nameonalladvertisement(Website,newspaper,pressreleases) MediumLogoonthebackoftheprogrambrochure MediumlogoonthebannersandTshirts Setupatableattheevent

    SantasElfLevel=$1,000.00 SmallLogo/Nameonalladvertisement(Website,newspaper,pressreleases) Logoonthefrontoftheprogrambrochure Logoonthemapontheinsideofthebrochureatyourlocation LargelogoonthebannersandTshirts Setupatableattheevent

    SnowFlakeLevel=Sponsorshipof$2,500(Limitedtoonesponsor) SmallLogo/Nameonalladvertisement(Website,newspaper,pressreleases) LargeLogoonthefrontoftheprogrambrochure Logoonthemapontheinsideofthebrochureatyourlocation XLargelogoonthebannersandTshirts SetupatourMOSTPOPULARspot,theSNOWAREA!!! AnnouncementofsponsorshipontheEntertainmentstageduringevent SmallAdonbackofBrochure

    TownCenterChristmasTreeSponsor=$3,000orhighestbid(5yearsponsor) Treelightingceremony 1520foottree RecognitionatbaseoftreefromDecember1January1

    SantaClausLevel=TitleSponsorshipHighestbidover$5,000(limitedtoonesponsor) EventwillbetitledyourlogoPresentsaHuntersvilleChristmas Logoonalladvertisement(Website,newspaper,pressreleases) LogoonthefrontoftheprogrambrochureasTitleSponsor AdintheBrochure Logoonthemapontheinsideofthebrochureatyourlocation/headline TitlelogoonthebannersandTshirts Setupatableattheevent Announcementofsponsorshipandtitleofeventonstageduringevent Onlyoneorganizationwillbeabletosponsoratthislevel Nocompetingbusiness/organizationwillbeasponsoratanyotherlevel

  • July4th

    JJJuuulllyyy 444ttthhh CCCeeellleeebbbrrraaatttiiiooonnn

    Activitieswillincludebikedecorating,facepainting,aclownbounce,Childrensartsandcrafts,aparadeinBirkdale,awaterfightbetweenFireStations,music,food,andawholelotofFUN!Attendance:Over2,000people.

    Deadlineforsponsorship:Friday,June1st

    FireWorksLevel=$250 Tableattheeventforadvertisement Passoutgoodies

    AmericanFlagLevel=$500 Logoonalladvertisement(Website,newspaper,pressreleases) Tableattheeventforadvertisement Passoutgoodies Hostagameoractivity

    UncleSamLevel=$800 Logoonalladvertisement(Website,newspaper,pressreleases) Tableattheeventforadvertisement Passoutgoodies Hostagameoractivity Participateintheparade/leadtheparade

  • 2nd SaturdayinMay

    HHHeeellllllooo HHHuuunnnttteeerrrsssvvviiilllllleee

    Therewillbeart,music,localbusinesses,food,rides,andfun!Comeshop,eat,play,orjustsitbackandenjoytheLIVEmusic.TheHuntersvilleMarketwillalsobeopenatthistime!Ifyouwishtosponsoranyoftheselevels,pleasefillouttheattachedCommitmentFormandsendittoourofficewithpayment.Deadline:March31st.

    Level1=Sponsorshipof$150$499Whatyouget:

    Logo/Nameonalladvertisement(Website,newspaper,pressreleases) Logoonthebackoftheprogrambrochure Smalllogoonthebanners

    Level2=Sponsorshipof$500Whatyouget:

    Logo/Nameonalladvertisement(Website,newspaper,pressreleases) MediumLogoonthebackoftheprogrambrochure Setupatableattheevent(locationsbasedonafirstcomefirstservedbasis) MediumLogoonbanner

    Level3=Sponsorshipof$1,000Whatyouget:

    Logo/Nameonalladvertisement(Website,newspaper,pressreleases) Logoonfrontofprogrambrochure Logoonthemapofthebrochureatyourlocation Setupatableattheevent(locationsbasedonafirstcomefirstservedbasis) AnnouncementofSponsorshipontheEntertainmentstage LargeLogoonbanner

    Level4=Sponsorshipof$2,500(Limitedonesponsor)Whatyouget:

    Logo/Nameonalladvertisement(Website,newspaper,pressreleases) Logoonfrontofprogrambrochure Logoonthemapofthebrochureatyourlocation Xlargelogoonthebanners AnnouncementofsponsorshipontheEntertainmentstageduringevent

    Level5=TitleSponsorshipHighestBidOver$5,000(Limitedonesponsor)

    Whatyouget: EventwillbetitledyourlogoPresentsaHelloHuntersville Logo/Nameonalladvertisement(Website,newspaper,pressreleases) LogoonfrontofprogrambrochureasTitleSponsor Mayaddanadvertisementtotheprogrambrochure Logoonthemapofthebrochureatyourlocation/headline Titlelogoonthebanners AnnouncementofsponsorshipandtitleofeventontheEntertainmentstageduringevent Onlyoneorganizationwillbeabletosponsorthislevel Nocompetingbusiness/organizationwillbeasponsoratanyotherlevel

  • SaturdaybeforeHalloween

    HHHaaallllllooowwweeeeeennnEEEvvveeennnttt

    RuralHillwillhosttheHalloweenFun!Activitiesinclude:AmazingMaze,costumecontest,games,arts&crafts,balloons,clownbounce,andhayrides,

    Deadlineforsponsorship:October1st

    TrickorTreatLevel=$250

    Tableattheeventforadvertisement Passoutgoodies

    PumpkinLevel=$500

    Logoonalladvertisement(Website,newspaper,pressreleases) Tableattheeventforadvertisement Passoutgoodies Hostagameoractivity

  • TTTooouuurrrnnnaaammmeeennntttAAAdddvvveeerrrtttiiissseeemmmeeennntttPPPrrrooogggrrraaammm

    TheTownofHuntersvillehasbecomeameccaforhostingyouthamateursportstournaments.Thetownhostsover40tournamentsayearthatattractedmorethan1,100teamsand46,000playersandspectators.Byparticipatinginthetournamentadvertisementprogramyouwillreachahighvolumeofoutoftownvisitorsaswellaslocals.Flierswithyourselectedinfowillbehandedoutattournamentsattheadmissiongate.Therewillalsobeamaptoidentifyyourlocation.Theflierwillbean8.5x11formatfrontandback.Wehaveeight2.1by5.5spotsavailable.

    HuntersvilleBusinesses

    $500forallTournamentsforoneyear

    NonHuntersvilleBusinesses

    $600forallTournaments

  • IndividualSportsTeams/Leagues

    $2000perseasontoSponsoranyofthefollowingleagues:

    GirlsVolleyball AdultSoftball(MensandCoedseparate) SeniorSoftball SeniorAdultBasketball

    Sponsorshipofleagueincludes: Logoonscheduleandrule/infopacket Signs/banneroutsideoffacilityongamedays Oneemailtoallparticipantssentthroughathletic

    department Setuptableonsiteforgamedays

    $265forindividualteamsponsorsforanyleague

    Sponsorshipofteamincludes: Companynamewillbeputonthebackofteamsshirt Oneemailtoallparticipantssentthroughathleticdepartment

  • ItisthepolicyoftheTownofHuntersvilleParksandRecreationDepartmenttoproviderecreationalopportunitiestoallresidentsofHuntersville.Programslistedbelowrequirethepaymentoffeestocovertheexpenses.RealizingtheneedtoincludeallresidentsweofferfinancialassistancetoHuntersvilleresidentsmeetingguidelineswehaveestablished.Acontributionwillinsureadditionalspaceformorescholarshipstobeoffered.

    YouthSummerCamp($90perweekperchild) TeenAdventureCamp($700persessionperteen) AfterSchool($120permonthperchild) FieldTrip/ActivitySponsor($200)

    NikkoPinkneyMemorialScholarship Program

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