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2011 Sponsorship Packet

Mar 09, 2016

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Town of Huntersville Parks and Recreation Department Sponsorship Packet

  • TownofHuntersvilleParksandRecreationDepartment

    SponsorshipPackage

    DearLocalBusiness,

    TheHuntersvilleParksandRecreationDepartmentwouldliketoannounceourcompiledlistofsponsorshipopportunitiesfor2011.ItisourgoaltoimprovethequalityoflifeforHuntersvilleresidentsthroughexcellentprograms,facilitiesandevents.Aspopularasourprogramsandfacilitiesare,westillareheavilyreliantonthesupportoflocalbusinessesthatshareourpassionforenrichingthecommunity.

    WewouldliketousethisSponsorshipPackagetohelpgainoutsidesupportforthemanyeventsandprogramsthatwefacilitate.Thepackageisdesignedtosimplifythesponsorshipprocessforoursupportersbyallowingthemtocheckofftheeventsandfacilitiesthattheywouldliketobeinvolvedwithandattheleveltheychoose.Thisprocesswilleliminatethehassleofmultiplerequeststhroughouttheyear,whilestillreservingasponsorshipspot.Evenpaymentbecomesflexible,asyoucanchoosetopayfortheentireyearinonepaymentortomakepaymentsthroughouttheyear.Whateverthechoice,wewantittobeeasieronyou.

    Weareexcitedaboutour2011scheduleofeventsandhopethatyouwillpartnerwithustoensuretheircontinuedsuccessandgrowth.Pleasetakeamomenttoreviewoureventportfolio.WehopeyoutakethisopportunitytoconsidersupportingandworkingwiththeTownofHuntersvilleaswestrivetokeepHuntersvilleaNicePlacetoLiveandaNicePlacetoPlay!

    Respectfully,

    PamelaD.Royal,RecreationSuperintendent

    [email protected]

    Parks&Recreation

    Post Office Box 2879 105 Gilead Road, Third Floor Huntersville, NC 28070 phone 704.766.2220 fax 704.992.5528 www.huntersville.org

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    Table of Contents Park Signage..3 Signage visibility potential in Bradford Park: 250,000 visitors in 2010

    Signage visibility potential in Huntersville Athletic Park: 210,000 visitors in 2010 Signage visibility potential in North Mecklenburg Park: 240,000 visitors in 2010 Program Guide Advertisement..4 Annual distribution : 36,000 Disc Golf Course Tee Boxes.....5

    Bradford Park: Opening summer 2011 Estimated attendance: 250,000 visitors

    A Huntersville Christmas..........6 December 10, 2011 Estimated attendance: 3,500 people

    Location: Downtown Huntersville July 4th Celebration........7 July 4, 2011 Estimated attendance: 2,000 people Location: Birkdale Village Easter Eggstravaganza..8 April 23, 2011 Estimated attendance: 2,000 people Location: Birkdale Village Halloween Event..9 October 31, 2011 Estimated attendance: 2,000 people Location: Birkdale Village Tournament Advertisement Program..10 Tournaments: 46 tournaments in 2010 Attendance: Over 46,000 spectators and players Individual Sports Teams/ Leagues..11 Seasonal Schedule (Spring & Fall) Estimated Patrons Volleyball: over 400 participants annually Estimated Patrons Adult Softball / Senior Softball: 1,600 participants annually Participant Program Scholarships...12 Summer Camps / After School Program Sponsorship Commitment Form..13

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    2011

    PPPaaarrrkkk SSSiiigggnnnaaagggeee

    BallFieldFenceAdvertisements

    BradfordPark:Signagevisibilitypotential:250,000visitorsin2010HuntersvilleAthleticPark:Signagevisibilitypotential:210,000visitorsin2010NorthMecklenburgPark:Signagevisibilitypotential:240,000visitorsin2010ForHuntersvilleBusiness $500.00peryear 4X8sign Installation&maintenanceincludedForNonHuntersvilleBusiness $600.00peryear 4X8sign Installation&maintenanceincludedAllsignsaremadeofaluminumandofferhighvisibility.Sponsormaycreatedesignforapproval

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    2011

    PPPrrrooogggrrraaammmGGGuuuiiidddeee AAAdddvvveeerrrtttiiissseeemmmeeennnttt

    AspartoftheTownofHuntersvilleParksandRecreationmarketingplan,acompletelistingofallprograms/activitiesofferedisprovidedtothecommunityinabiannualProgramGuide.Over14,000ProgramGuidesaredistributedthroughaninsertintolocalnewspaper,directlyintohomesaswellasanother4,000forlocaldistributionthroughoutthecommunity.36,000totalannually.

    Spring/SummerProgramGuideAdvertisementHuntersvilleBusiness$300.00halfpage/$600.00fullpage

    Spring/SummerProgramGuideAdvertisementNonHuntersvilleBusiness$400.00halfpage/$800.00fullpagead

    Fall/WinterProgramGuideAdvertisementHuntersvilleBusiness$300.00halfpage/$600.00fullpage

    Fall/WinterProgramGuideAdvertisementNonHuntersvilleBusiness$400.00halfpage/$800.00fullpage

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    2011

    BradfordParkishometoHuntersvillesfirstDiscGolfCourse $500(1Hole)whichpaysforHoleSign.

    Sponsorshipforaholewilllast5yearsatwhichtimeasponsorcanreneworthetownmayobtainanewsponsorforthehole.

    AllTeeBoxsignsaremadeofaluminumandofferhighvisibility.

    DDDiiissscccGGGooolllfff CCCooouuurrrssseee TTTeeeeeeBBBoooxxxeeesss

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    December10,2011

    AAAHHHuuunnnttteeerrrsssvvviiilllllleee CCChhhrrriiissstttmmmaaasssThiseventisourlargestcommunityevent.Therewillbeponyrides,magicshows,entertainment,horseandcarriagerides,abonfire,storytelling,ridesandgames,childrenscrafts,avisitfromSanta,SNOWandsomuchmore!2010sAttendance:Over3,500people.Deadlineforsponsorship:Friday,November4,2011

    CandyCaneLevel=$150.00 Logoonalladvertisement(Website,newspaper,pressreleases) Logoonthebackoftheprogrambrochure SmalllogoonthebannersandTshirts

    ChristmasTreeLevel=$500.00 Logoonalladvertisement(Website,newspaper,pressreleases) Logoonthefrontoftheprogrambrochure MediumlogoonthebannersandTshirts Setupatableattheevent/activityyousponsor(Firstcomefirstserve)

    SantasElfLevel=$1000.00 Logoonalladvertisement(Website,newspaper,pressreleases) Logoonthefrontoftheprogrambrochure Logoonthemapontheinsideofthebrochureatyourlocation LargelogoonthebannersandTshirts Setupatableattheevent/activityyousponsor(Firstcomefirstserve) AnnouncementofsponsorshipontheEntertainmentstage

    SnowFlakeLevel=$2,500(Limitedtoonesponsor) Logoonalladvertisement(Website,newspaper,pressreleases) Logoonthefrontoftheprogrambrochure Logoonthemapontheinsideofthebrochureatyourlocation LargelogoonthebannersandTshirts SetupatourMOSTPOPULARspot,theSNOWAREA!!! AnnouncementofsponsorshipontheEntertainmentstageduringevent

    SantaClauseLevel=TitleSponsorshipof$5,000(limitedtoonesponsor) EventwillbetitledyourlogoPresentsaHuntersvilleChristmas Logoonalladvertisement(Website,newspaper,pressreleases) Logoonthefrontoftheprogrambrochureasheadline Mayaddaninserttotheprogrambrochure Logoonthemapontheinsideofthebrochureatyourlocation/headline TitlelogoonthebannersandTshirts Setupatableattheevent Announcementofsponsorshipandtitleofeventonstageduringevent Onlyoneorganizationwillbeabletosponsoratthislevel Nocompetingbusiness/organizationwillbeasponsoratanyotherlevel

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    July4,2011

    JJJuuulllyyy 444ttthhh CCCeeellleeebbbrrraaatttiiiooonnn

    Thiswillbethe8thAnnual4thofJulyCelebration.Activitieswillincludebikedecorating,facepainting,aclownbounce,Childrensartsandcrafts,aparadeinBirkdale,awaterfightbetweenFireStations,music,food,andawholelotofFUN!2010sAttendance:Over2,000people.

    Deadlineforsponsorship:Friday,June3,2011

    FireWorksLevel=$250 Tableattheeventforadvertisement Passoutgoodies

    AmericanFlagLevel=$500 Logoonalladvertisement(Website,newspaper,pressreleases) Tableattheeventforadvertisement Passoutgoodies Hostagameoractivity

    UncleSamLevel=$800 Logoonalladvertisement(Website,newspaper,pressreleases) Tableattheeventforadvertisement Passoutgoodies Hostagameoractivity Participateintheparade/leadtheparade

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    April23,2011

    EEEaaasssttteeerrr EEEggggggssstttrrraaavvvaaagggaaannnzzzaaa

    BirkdaleVillagewillhostEasterEggstravaganza!Funwillinclude:GameswithRadioDisney,amoonbounce,pettingzoo,food,musicandmore!2010sAttendance:Over1,500people.Deadlineforsponsorship:Friday,April15,2011

    CarrotLevel=$250 Tableattheeventforadvertisement Passoutgoodies

    EasterEggLevel=$500 Logoonalladvertisement(Website,newspaper,pressreleases) Tableattheeventforadvertisement Passoutgoodies Hostagameoractivity

    EasterBunnyLevel=$800 Logoonalladvertisement(Website,newspaper,pressreleases) Passoutgoodies SetupaboothnexttoVisitwiththeEasterBunnyandhandoutinformation TheEasterBunnywillbeourMOSTPOPULARlocation

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    October31,2011

    HHHaaallllllooowwweeeeeennnEEEvvveeennnttt

    BirkdalewillhosttheHalloweenFun!Activitiesinclude:games,arts&crafts,balloons,clownbounce,hayrides,pettingzoo,ponyrides,RadioDisneywillprovidespookytunes,foodandFUNandmore.!

    2010sAttendance:Over1,500people..Deadlineforsponsorship:Friday,September30,2011

    TrickorTreatLevel=$250

    Tableattheeventforadvertisement Passoutgoodies

    PumpkinLevel=$500

    Logoonalladvertisement(Website,newspaper,pressreleases) Tableattheeventforadvertisement Passoutgoodies Hostagameoractivity

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    2011

    TTTooouuurrrnnnaaammmeeennntttAAAdddvvveeerrrtttiiissseeemmmeeennntttPPPrrrooogggrrraaammm

    TheTownofHuntersvillehasbecomeameccaforhostingyouthamateursportstournaments.In2010,thetownhosted46tournamentsthatattractedmorethan1,100teamsand46,000playersandspectators.Byparticipatinginthetournamentadvertisementprogramyouwillreachahighvolumeofoutoftownvisitorsaswellaslocals.Flierswithyourselectedinfowillbehandedoutattournamentsattheadmissiongate.Therewillalsobeamaptoidentifyyourlocation.Theflierwillbean8.5x11formatfrontandback.Wehaveeight2.1by5.5spotsavailable.

    HuntersvilleBusinesses

    $500forall2011Tournaments

    NonHuntersvilleBusinesses

    $600forall2011Tournaments

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    Spring&Fall2011

    IndividualSportsTeams/Leagues

    $2000perseasontoSponsoranyofthefollowingleagues:

    GirlsVolleyball AdultSoftball(MensandCoedseparate) BoysLacrosse SeniorSoftball SeniorAdultBasketball

    Sponsorshipofleagueincludes: Logoonscheduleandrule/infopacket Signs/banneroutsi