2009 11 24 Tuesday 9 Am 1145 Am Planning For Change Reyty

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Planning for

Change

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Watch a 7-Minute Movie for All Ages:

“Planting Hope: Wangari Maathai

& The Green Belt Movement.”

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Mungari Maathai•“Planting trees promote democracy & peace.” Explain.

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Reflection1. What is the movie about?

2. What are important things to do?

3. How can we apply what we have learned in the movie in our own communities back home?

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Ground Rules1. We will be in a plenary “Study Circle.”2. Respect each speaker by actively listening. 3. Respect everyone’s views. If necessary, correct

factual errors only, not opinions.4. Take turns clockwise in speaking up.5. Right to pass. 6. We can get back to you, if you wish, by raising

your hand.7. 10-minute break every hour.8. We will use the Peace Sign to tell everyone to

keep quiet & to pay attention to the speaker.9. Don’t repeat an answer.10. Present reports by geographic groupings.

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Think…•What do you think will we concretely do in this session?

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Animals Nature

Humans

Focus

Social Entrepreneurship & the Environment

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Flowchart of Your Leadership Work

The Big Picture

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1.Before coming to the U.S., Dr. Kate asked you to do two community needs assessment in your country already. 2.We will do a 3rd needs assessment here.

Needs Assessment

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Community Needs1.What are “community

needs”?

2.Why do you have to have an “assessment of community needs”?

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Quote from the Project Proposal• “Develop Citizen Action Plans:

Although the ideas for the Citizen Action Plans will spring from the adult and youth participants, the SeAYLP staff and external consultants will encourage and assist them to focus specifically on engaging environmental issues through social entrepreneurship."

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Planning for Citizen Action1. Social Entrepreneurial:

willing to take risk to start something new that benefits society

2.Environmental3.Community or Citizen

Action4.etc.

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Plans1.What is a plan?

2.Why not just do things? Why do we have to prepare plans? A waste of time?

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Complete the Sentence

•A good leader is like a __.

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What are the qualities of a

Good Leaders?

Write key

words on a

flipchart.

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Management

PowerEmergent

Role

AssignedStatus

Process

Traits

Leadership

P.G. Northouse.

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Achieve

Participative

Support

Direct

LeadershipBehavior

P.G. Northouse.

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Women!

TransformationalPsycho-Dynamic

Team

Exchange

Types ofLeadership

P.G. Northouse.

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Buildcommunity

Honest Justice

Serve others

Respectothers

LeadershipEthics

P.G. Northouse.

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Leadership

1Motivation

2Dependence

3Repression

orindividualism

orindependence

orthe Shadow

Self

4Relations

with others

or not Important

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P.G. Northouse.

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Review

Report

Evaluate

Implement

Resources

DetailedWork Plan Action

Plan

Projects &Activities

Framework & Values

VMG

SWOT

Needs

ProblemsSituation

Planning

Big Picture

Focus

EfficiencyResources

Do

Reflect

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Funnel Approach to PlanningSituation

Problems

Needs Assessment

SWOT

VMG

Framework

Values

Plans

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What is the Situation?

World Situation National Eco, Pol & Cult Situation National Problems

Local Eco, Pol & Cult Situation Local Problems National Needs

Local Needs

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Southeast AsiaFall 2009 Spring 2010

Brunei *Let different

Cambodia people do

Malaysia the talking

Singapore at different

Vietnam times.

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Responsibilities1. Chair: In each group, agree on who

will facilitate the group discussion to make sure each person has an equal chance of speaking up.

2. Scribe: Agree on who will take notes, encode in the computer & give each one a copy, including me within 24 hours by email!

3. Rapporteur: Agree on who will take turns in presenting your findings.

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On one sheet of paper, write in very large print the name

of your group’s country. Post it on your corner on the

wall now.

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Global SituationerEcon Pol Cult Social

The world as a whole

Southeast Asia

Other parts of the world

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National SituationerEcon Environ Pol Cult Social

Situational

Analysis

Environmental

Scanning

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Local SituationerEcon Environ Pol Cult Social

Situational

Analysis

Environmental

Scanning

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Problem StatementEcon Environ Pol Cult Social

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Sample Problem Statements1. Muslims are discriminated in the

Philippines.

2. Everyone is complaining about dirty drinking water but the majority of the people are throwing all kinds of garbage into the river.

3. Almost all directors in all offices are male. There are almost no female directors, even if many women have MBAs or HRM degrees.

4. There is always soil erosion in the kampung when it rains, because there are very few trees left.

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Sample Problem Statements1. The air quality in the city is so bad you

can see black smoke always, causing many to have health problems.

2. Funding support for the arts & music in the schools is very limited.

3. There is trash everywhere in the streets. The waste management system is not working.

4. There are so many floating dead fish washed to the beach.

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Politicians

ShopKeepers

Teachers

Farmers

Elders

Poor & RichResidents

CommunityNeeds

Assessment

InterviewNeeds

Assessment

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Real Community Needs Assessment

Econ Environ Pol Cult Social

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SWOT Internal Strengths

Internal Weaknesses External Opportunities

External Threats

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Strategy StretchInternal

Strengths

Internal

Weaknesses

External

Opportunities

External

Threats

Strategic Intent

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SWOT AnalysisInternal

StrengthsInternal

WeaknessesExternal

OpportunitiesExternal Threats

Place A

Place N

Place Z

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Reflection: Everything considered, choose only one issue on which you will focus

your attention for concrete action.

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A Few Service Learning Ideas1. Planting fruit, flowering, & hardwood trees

benefiting a community

2. Composting for community income

3. Adopt a riverbank benefiting a community

4. Street theater about low-income farmers

5. Peace garden in a community

6. Food or clothes drives for the migrant workers, flood survivors, etc.

7. Consciousness-raising sessions: homelessness, AIDS

8. Energy conservation in the community hall

9. River clean up in a community

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Title: Give a Name to Your Plan

Now. Write it down on paper in large print.

Write on one colored paper.

Post it on the wall in “your

corner.”

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Contact Information• Organization• Name of Officers• Street Address• Phone• Fax• E-Mails

Write on a sheet

of paper of

another color.

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Vision•Broad

•All-inclusive

•Future

•Dramatically presented

•Dream

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VisionIn a perfect world…

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Vision

Dream Cloud

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Sample Vision•Western Illinois University

•“…will be the leading comprehensive university in the United States.”

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Sample Vision•“Northern Illinois University is among the nation’s premier regional public universities.”

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Sample Vision•NIU’s International Programs•An “International” NIU

•“NIU is responsible for producing graduates who have a global perspective and are culturally sensitive and internationally competent so that they can be effective workers and citizens of an increasingly global and diverse society, economy, and workplace.”

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Sample Vision•Earth Charter •“We envision individuals, organizations, businesses, governments, and multilateral institutions throughout the world, including the United Nations General Assembly and UN agencies, acknowledging the Earth Charter, embracing its values and principles, and working collaboratively to build just, sustainable, and peaceful societies.”

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Sample Vision• NIU Women’s Resource Center• “The Women’s Resource Center envisions

an environment of mutual respect and equality for women and men on campus and in the community where diversity of age, race, class, sexual orientation, ethnicity, physical and mental abilities, class, and gender are accepted and appreciated. The Women’s Resource Center strives to be recognized at the local, regional, and national level for its work in creating gender equity.”

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CocaCola 2020 VisionOur vision serves as the framework for our Roadmap and

guides every aspect of our business by describing what we need to accomplish in order to continue achieving sustainable, quality growth.

1. People: Be a great place to work where people are inspired to be the best they can be.

2. Portfolio: Bring to the world a portfolio of quality beverage brands that anticipate and satisfy people's desires and needs.

3. Partners: Nurture a winning network of customers and suppliers, together we create mutual, enduring value.

4. Planet: Be a responsible citizen that makes a difference by helping build and support sustainable communities.

5. Profit: Maximize long-term return to shareowners while being mindful of our overall responsibilities.

6. Productivity: Be a highly effective, lean and fast-moving organization.

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Sample Vision•Volunteer Organizations Consortium of BC

•“Volunteer BC's vision is of a sector working together to achieve excellence in volunteerism for the benefit of all British Columbians.”

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Sample Vision•Indiana University Southwest

•“To be recognized as a regional university of the highest quality.”

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Sample Vision•Philippine Alliance of Human Rights Advocates (PAHRA)•“PAHRA envisions a just, democratic, and peaceful Philippines founded on human rights culture.  It envisions a society where there is gender equity, recognition of multiculturalism, environmental protection, and sustainable development.  As such, all individuals and peoples are able to fully realize their potentials, participate and contribute in the economic, political, social and cultural life of society, and share equitably in the benefits of economic progress.”

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Sample Vision•Amnesty International•“Amnesty International’s vision is of a world in which every person enjoys all of the human rights enshrined in the Universal Declaration of Human Rights and other international human rights instruments.”

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Sample Vision•Women in Defense (WID)•“Women In Defense, a recognized leader within the national security community, progressively promotes the advancement of women in defense and national security communities.”

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Sample Vision•Pinay sa Holland•“We address the various issues and concerns of Filipino migrant women in the Netherlands.  We articulate their aspirations.  In this way, we hope to contribute to the genuine emancipation of migrant women, women in the Philippines and women worldwide.”

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Sample Vision•The Consortium of Bangsamoro Civil Society (CBCS)

•“The Consortium envisions a society governed by justice where all peoples exercise their inalienable Rights to Self-Determination, co-exist harmoniously and live in prosperity with dignity.”

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Sample Vision• Bayan Muna (People First) Party List1. “Bayan Muna, the people first. This is our battlecry. A society where true

freedom, democracy, justice and peace prevail. This is our vision.2. We, the members of BAYAN MUNA, pledge this commitment as we draw

inspiration and lessons from the historic struggle of our heroes and martyrs.3. We stand on a platform of change and social transformation that addresses the

basic problems that have plagued our country –foreign domination, feudal bondage and a graft-ridden government.

4. We embody the yearnings and aspirations of the most oppressed and the least heard, the "common tao" – workers, peasants, fisherfolk, indigenous peoples, urban poor and other downtrodden. We also give voice to the concerns of the middle social strata and the cause of women and youth as well as other various pressing issues.

5. We believe that the test of an authentic democracy lies in the empowerment of the people, particularly the toiling majority. We believe that this can be realized by harnessing their collective creativity and strength, guaranteeing the full exercise of their basic rights and ensuring their representation and participation at all levels of government decision-making.

6. Upon this stated purpose and vision, we stand one and indivisible.”

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Sample Vision•Florida Gulf Coast University

•“…will achieve national prominence in undergraduate education with expanding recognition for selected graduate programs.”

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Sample Vision•Society for Equity in Child Health

•“We envision a society in which there is full respect for the human rights of every child and just allocation of the resources required to ensure his or her optimal health and well-being.”

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Sample Vision•Indigenous Women's Fund•“The Indigenous Women's Fund envisions a global harmony in which there is full and effective participation of Indigenous women in all levels and spheres, and they are able to fully perform their role as leaders in the realization of the individual and collective human rights of Indigenous Peoples.”

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Sample Vision•Virginia Department of Behavioral Health & Developmental Services

•“Our vision is for children with behavioral health needs and their families in Virginia to be healthy productive citizens who have access to a comprehensive integrated system of care that is community-based, child-centered, family-driven, outcome-oriented, and culturally competent.”

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Sample Vision•Occupied Palestine & Syrian Golan Heights Advocacy Initiative •“Our vision is to have a plenary democratic social movement with the core values of justice, freedom, and equality among all; women and men, Jews and Arabs and all people in historic Palestine. We will work diligently and cooperatively to effectively identify and address the root causes of conflict, as well as work to achieve self-determination of the Palestinian people in the occupied Palestinian territories, Israel and the Diaspora. As a prerequisite for achieving this vision we seek to guarantee that the treatment of Palestinians is in accordance and compliance with international law and the inalienable rights granted to all human beings.”

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Sample Vision•The Colorado State University

“…will be the premier system of public higher education in the nation.”

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Sample Vision•Malaysian Ministry of Information

•“To be the Government’s premier information management and public relations agency, advocate of the nation’s agenda, generator and disseminator of information that is sound, accurate and up-to-date to Malaysian citizens as well as international.”

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Sample Vision•Task Force Detainees of the Philippines

•“TFDP envisions a society where there is equality of peoples throughout the world, social justice in the country, and where human rights (civil, political, economic, social, cultural and solidarity rights) are fully enjoyed and respected by all.”

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Sample Vision•MADRE•“MADRE is an international women’s human rights organization that works towards a world in which all people enjoy the fullest range of individual and collective human rights; in which resources are shared equitably and sustainably; in which women participate effectively in all aspects of society; and in which people have a meaningful say in decisions that affect their lives.•MADRE’s vision is enacted with an understanding of the inter-relationships between the various issues we address and by a commitment to working in partnership with women at the local, regional, and international levels who share our goals.”

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Sample Vision•NIU’s Recreation Services•“Recreation Services strives to be a national leader in the recreation industry and an integral component of the campus community by providing excellence in recreation, diverse opportunities, and student learning.”

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Sample Vision•Purdue University•“…will be a preeminent university, advancing quality in all areas while leading the world in the basic & applied sciences & engineering & improving society at home & abroad.”

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Sample Vision•Penn State University

•“…will be one of the nation’s finest universities & lead others in the integration of teaching, research, & outreach.”

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Sample Vision•Oregon State University

•“To best serve the people of Oregon, Oregon State University will be among the Top 10 land grant institutions in America.”

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Sample Vision•The University of Northern Iowa

•“…will be the nation’s finest public comprehensive university, known for high quality learning environments & a genuine sense of community.”

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Sample Vision•The University of Missouri

•“…will be recognized as one of the premier world-class public research universities in the country.”

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Sample Vision•Central Washington University “…will be respected nationally for outstanding academic programs, global sensitivity and engagement, and a stimulating intellectual community that prepares students for lifelong learning and a diverse and changing world.”

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Sample Vision•Carnegie Mellon

•“…will be a leader among educational institutions by building on its traditions of innovation, problem solving and interdisciplinary collaboration to meet the changing needs of society.”

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Sample Vision•Ball State University•“…will be a national model of excellence for challenging, learner-centered academic communities that advance knowledge and improve economic vitality and quality of life.”

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Sample Vision•Louisiana State University

•“To be a leading research university, challenging undergraduate and graduate students to achieve the highest levels of intellectual and personal development.”

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Vision

Dream Cloud

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MissionCentral role; what you actually do

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Mission

Concrete action

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Mission•Direction

•Priorities

•Short, concise “summary” of the goals & specific objectives

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KISS•Keep it sweet & simple.

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SMART• Specific & Simple

• Measurable

• Attainable

• Realistic

• Timely or Time-Bound

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Sample Mission•Northern Illinois University

•“The central mission of the university is the transmission, expansion, and application of knowledge through teaching, research and artistry, and public service.”

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Sample Mission•International Training Office, NIU•“…is committed to strengthening the capacities of international professionals and leaders from public, non-profit, or private sector organizations to become catalysts for change in their home countries. (ITO accomplishes this mission through innovative training programs and outreach activities that address institutional, professional, and societal needs.”)

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Sample Mission•NIU Women’s Resource Center

•“The Women's Resource Center staff is dedicated to gender equity and enhancement of the campus climate for women through advocacy, personal development, and social justice programming. We provide a central space on campus where faculty, staff, students, and community can come together around issues of inclusiveness and activism.”

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Older Sample Grandiose Mission Statements

1. Ford Motor Company (early 1900's) "Ford will democratize the automobile"

2. Boeing (1950) "Become the dominant player in commercial aircraft and bring the world into the jet age"

3. Sony (1950's) "Become the company most known for changing the worldwide poor-quality image of Japanese products"

4. Wal-Mart (1990) "Become a $125 billion company by the year 2000"

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One-Line Mission Statements1. 3M: "To solve unsolved

problems innovatively"

2. Mary Kay Cosmetics: "To give unlimited opportunity to women."

3. Wal-Mart: "To give ordinary folk the chance to buy the same thing as rich people."

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Sample Mission•Volunteer Organizations Consortium of BC•“To be a strong and relevant provincial voice in promoting the development and value of volunteerism in BC by working cooperatively with volunteer centres, voluntary organizations, governments, business, and volunteer-involving organizations.”

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Sample Mission•The Consortium of Bangsamoro Civil Society (CBCS)

•“To empower the Bangsamoro towards peace based on justice and development that promotes human dignity.”

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Sample Mission•Malaysian Ministry of Information•“Championing and upholding the Government’s and nation’s sovereignty through the Malaysian people’s understanding and commitment by way of information disseminated by official media.

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CocaCola 2020 Mission StatementOur Roadmap starts with our mission,

which is enduring. It declares our purpose as a company and serves as the standard against which we weigh our actions and decisions.

1. To refresh the world...

2. To inspire moments of optimism and happiness...

3. To create value and make a difference.

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One-Line Mission Statements Supported by Value Statements Showing How the Mission

Will be Accomplished & Measured Merck: "To preserve and improve human

life."

1. Corporate social responsibility

2. Unequivocal excellence in all aspects of the company

3. Science-based innovation

4. Honesty & integrity

5. Profit, but profit from work that benefits humanity

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One-Line Mission Statements Supported by Value Statements Showing How the Mission

Will be Accomplished & Measured Walt Disney: "To make people happy."

1. No cynicism

2. Nurturing and promulgation of "wholesome American values"

3. Creativity, dreams and imagination

4. Fanatical attention to consistency and detail

5. Preservation and control of the Disney "magic"

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Powerful Sample Mission Statements

1.Pepsi - "Beat Coke"

2.Honda - "We will crush, squash, and slaughter Yamaha"

3.Nike - "Crush Reebok"

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Sample Mission•Women in Defense (WID)

•“Our mission is to cultivate and support the advancement and recognition of women in all aspects of national security.”

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Sample Mission•Evangelicals for Human Rights

•“Evangelicals for Human Rights (EHR) seeks to reaffirm the centrality of human rights as an unshakable biblical obligation fundamental to an evangelical Christian social and moral vision.”

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Sample Mission•Amnesty International•“In pursuit of [its] vision, Amnesty International’s mission is to undertake research and action focused on preventing and ending grave abuses of these rights.”

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Sample Mission•Philippine Alliance of Human Rights Advocates (PAHRA)

•“To achieve its vision, PAHRA commits itself to the development of a strong, progressive, dynamic, and pluralist human rights movement that engages the state to comply with its HR obligations and non-state actors to fulfill their HR responsibilities.  To do this, PAHRA constitutes itself as a campaign and advocacy center and develops an education and information center in partnership with its member organizations and other NGOs, POs and individual members, and in the government at all levels.”

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Sample Mission•Society for Equity in Child Health

•“To ensure the optimal health and well-being children through the principles and practices of equity, social justice and children's rights.”

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Sample Mission• MADRE• “MADRE uses human rights to advance social

justice. We partner with women in communities worldwide to meet urgent, local needs and create long-term solutions to the problems that women face.

• Our programs areas are:1.Peace Building2.Women's Health & Combating Violence Against

Women3.Economic & Environmental Justice

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Sample Mission•Pinay sa Holland1. We organize Filipino migrant women to share their experiences, skills and

resources; to inspire, strengthen and encourage each other to find truly empowering solutions to their problems that celebrate their collective strength.

2. We involve Filipino migrant women in processes that bring about desired changes in their situations of personal or political oppression and equip them with the necessary knowledge, skills and attitudes to effect and support the desired changes they want to bring about in their lives.

3. We build bridges of sisterhood and solidarity founded on mutual respect, equality and a celebration of diversity between Filipino migrant women, Dutch women, and women of other nationalities in the Netherlands.

4. We encourage Filipino migrant women to contribute towards the genuine emancipation of women in the Philippines by supporting projects of partners in the country.

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Sample Mission•Occupied Palestine & Syrian Golan Heights Advocacy Initiative

•“To enable, lobby, and organize the main social actors, unions, women’s movements, student movements and Palestinian political groups, towards strengthening their role in the greater Palestinian social movement towards just political, social and economic conditions.”

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Sample Mission•Indigenous Women's Fund•“Through its pioneer philosophy of Intercultural Philanthropy, the Indigenous Women's Fund's mission is to invest in Indigenous women by making grants to support building the capacity of the Indigenous women's movement, developing the leadership of Indigenous women, and strengthening institutions that advance Indigenous women's rights.”

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Sample Mission• Virginia Department of Behavioral Health &

Developmental Services • Our mission is to ensure high quality behavioral

healthcare for children ages 0 through 21 and their families by: 1. leading and supporting statewide efforts to

establish and strengthen a comprehensive system of care for children and families; and

2. building and participating in collaborative partnerships among families and child service providers across agencies and disciplines

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Sample Mission•Earth Charter •“The mission of the Earth Charter Initiative is to promote the transition to sustainable ways of living and a global society founded on a shared ethical framework that includes respect and care for the community of life, ecological integrity, universal human rights, respect for diversity, economic justice, democracy, and a culture of peace.”

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Sample Mission•Task Force Detainees of the Philippines

•“In cooperation with the broad human rights movement, TFDP shall advocate and support social structures and actions that promote human rights nationally and globally. As a service organization, TFDP shall work to: protect the rights and promote the interests of political prisoners and other victims of human rights violations, and create awareness of their rights and of basic human rights concepts and principles.”

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Sample Mission•Oregon State University•“…, a land grant institution, promotes economic, social, cultural and environmental progress for people across Oregon, the nation and the world through our graduates, research, scholarship, outreach, and engagement.”

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Sample Mission•The University of Alabama

•“To advance the intellectual and social condition of the people of the State through quality programs of teaching, research, and service.”

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Sample Mission•Binghamton University

•“…is a premier public university dedicated to enriching the lives of people in the region, nation and world through discovery and education and to being enriched by its engagement in those communities.”

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Sample Mission•NIU Recreation Services•“In alliance with the educational mission of Northern Illinois University (NIU) and the Division of Student Affairs, Recreation Services engages students in achieving lifelong appreciation for pursuing healthy lifestyles by providing comprehensive programs, employment, and leadership development opportunities.”

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Sample Mission•Indiana University Southwest

•“To provide a high-quality and relevant academic growth experience for all our students.”

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Goals• Factual statements of what you do

• Long range aim• Specific • Time-bound• e.g. “to increase the value of

partners”

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Goals

Different specific

areas

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Sample Goals• Earth Charter 1. To raise awareness worldwide of the Earth Charter and to

promote understanding of its inclusive ethical vision. 2. To seek recognition and endorsement of the Earth Charter

by individuals, organizations, and the United Nations. 3. To promote the use of the Earth Charter as an ethical guide

and the implementation of its principles by civil society, business, and government.

4. To encourage and support the educational use of the Earth Charter in schools, universities, religious communities, local communities, and many other settings.

5. To promote recognition and use of the Earth Charter as a soft law document.

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Sample Goals•International Training Office, NIU•(“…is committed to strengthening the capacities of international professionals and leaders from public, non-profit, or private sector organizations to become catalysts for change in their home countries.) ITO accomplishes this mission through innovative training programs and outreach activities that address institutional, professional, and societal needs.”

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Sample Goals• Disabled Peoples’

International Asia-Pacific Region

• “Full participation & equal opportunity of persons with disabilities in society.”

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Sample Goals•The Consortium of Bangsamoro Civil Society (CBCS)

•“The primary goal of The Consortium is to unify and consolidate the Bangsamoro civil society organizations for collective actions toward social and human transformation.”

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Sample Goals•Women in Defense (WID)•“WID aspires to provide opportunities for professional development, exchange of ideas and experiences, serving the community through outreach programs, and networking with government and industry colleagues. The Horizons Foundation of WID encourages career development, provides scholarships and sponsors mentoring activities. The Board of Directors welcomes your comments concerning our mission, vision, and goals.”

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Sample Goals• Virginia Department of Behavioral Health & Developmental Services 1. To promote the use of evidence-based practices2. To develop a seamless system of care that integrate services

across disciplines 3. To partner with stakeholders working to improve services to

children  4. To develop policies that promote child and family services 5. To address gaps in existing services 6. To develop new services using evidence based practices and

expand existing evidence based models  7. To increase family involvement on committees, councils, task

forces, addressing children issues 8. Increase funding for children services 9. To show case services that are working in the Commonwealth

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Sample Goals• Philippine Alliance of Human Rights Advocates

(PAHRA)• To promote and defend human rights, and prevent

Human Rights violations and abuses by:1. Establishing structures, and processes for Human

Rights; 2. Working for gender equality; 3. Attaining justice through indemnification for human

rights victims and abuse; 4. Protecting environment and developing sustainable

development strategies; and 5. Working for peace based on justice and Human Rights

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Sample Goals• Indigenous Women's Fund1. To strengthen the institutional capacity of the Indigenous women's movement,

invest in the leadership development of Indigenous women, and facilitate alliances, partnerships, and dialogue aimed at advancing Indigenous women's individual and collective human rights.

2. To provide Indigenous women and Indigenous women's institutions with financial resources and technical assistance for capacity-building, strategic planning, collaboration, networking, and leadership development.

3. To engage Indigenous women and their communities in the process of cultivating and distributing financial resources for their own development and for defending the human rights of Indigenous Peoples.

4. To develop innovative approaches to grantmaking that promote social justice and are based in a commitment to interculturalism, equitable distribution of resources, and human rights.

126© 2009 Rey Ty

Sample Goals• Evangelicals for Human Rights1. To strengthen evangelical understanding of and commitment to a

biblical understanding of human rights; 2. To advocate the application of that commitment in the conduct of the

U.S. war on terror; 3. To articulate a compelling biblical case for a zero-tolerance stance on

torture by any government for any reason, including the United States in its war on terror;

4. To gain evangelical support for the concrete policy measures necessary to prevent the employment of torture.

5. To build and strengthen alliances with other religious and secular human rights organizations in order to advance the cause of human rights more effectively.

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Sample Goals• NIU’s Recreation Services Department Program Goals:

To…1. Provide a learning environment to engage individuals in educational and

healthy lifestyle pursuits.

2. Encourage individual improvement of health, wellness, and personal growth.

3. Provide a customer-centered environment that is welcoming, responsive, and inclusive.

4. Provide an aesthetically-pleasing, safe, and comfortable environment conducive to recreation.

5. Provide appropriate space, equipment, and supervision to support patron recreational needs.

6. Promote and support staff development (student, part-time, and full-time).

7. Be good stewards of resources by maximizing programs and services, streamlining operations, and seeking appropriate revenue generation and resource opportunities.

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Sample Goals• Society for Equity in Child Health (SECH) will engage in

collaborative work with interdisciplinary professionals, policymakers, and communities to facilitate its work.

• Organizational Goals1. To create new knowledge through enhanced Research capacities 2. To promote the Education and Training of a multidisciplinary group of

professionals interested in child health 3. To foster the integration of new knowledge into child health Practice and

Programs 4. To generate evidence-based action through Advocacy and Public Policy

reform 5. To further collaboration between interdisciplinary professionals and

communities through the sharing of information and the development of strategic efforts for reform

6. To integrate and link its efforts with other groups and individuals with intersecting interests, including professional societies, non-profit organizations, academic institutions, and government

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Sample Goals• Society for Equity in Child Health

(SECH)

• Societal Goals1. To establish environments conducive to the optimal health,

development and well-being of all children 2. To ensure that the best interests of children are considered

and promoted at all levels of society 3. To ensure that children have a voice and are listened to

within the context of their capacities 4. To ensure the full rights of children as outlined in the UN

Convention on the Rights of the Child are extended to all children

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Sample Goals• Society for Equity in Child Health

(SECH)

• Process Goals1.To ensure the development and

sustainability of this inter-disciplinary organization

2.To foster collaboration with other entities to achieve the vision and mission of the organization

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Sample Goals•Task Force Detainees of the Philippines•“TFDP shall: help in seeking justice and provide systematic services for political prisoners and other victims of human rights violations; inform the peoples in the country and the international community of the human rights situation in the Philippines, particularly the plight of political prisoners and other human rights violations; educate people of their rights and on basic human rights concepts and principles; help in strengthening the Philippine and the international human rights movements; foster stronger cooperation among non-governmental organizations, peoples' organizations, and other support groups locally and internationally, especially among countries in the South.”

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Chrysler’s Goal• "Chrysler's primary goal is to

achieve consumer satisfaction. We do it through engineering excellence, innovative products, high quality and superior service. And we do it as a a team.”

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VMG: Vision Mission

GoalsCreatively present your VMG on a sheet of paper of another color. Post on the wall.

A song, a mural or short theater act

would be great!

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Framework1.Constitution?

2.United Nations Charter?

3.Universal Declaration of Human Rights?

Go online, read

& select 1

appropriate

article.

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ValuesFor which you are known in society

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Sample Value Statement• NIU’s Recreation Services

1. Reputation for Excellence

2. Collaborative Partnerships Focused on Student Learning

3. Student/Patron-Centered Service

4. Establishing an Inclusive Community

5. Citizenship

6. Accountability

7. Developmental & Dynamic

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Sample Value Statement•Amnesty International•“Amnesty International forms a global community of human rights defenders based on the principles of international solidarity, effective action for the individual victim, global coverage, the universality and indivisibility of human rights, impartiality and independence, and democracy and mutual respect.”

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Sample Value Statement• The Office of Child and Family Services

holds that supports and services for children and families whose lives are affected by mental illness, intellectual disability, and substance abuse disorders should:

1. Empower families and children in developmentally appropriate ways to make choices in their lives

2. Provide prompt assistance to those seeking professional support 3. Promote integrated community-based services 4. Ensure supports and services are easy to access, family-driven, individualized, flexible

to changing needs and circumstances, culturally sensitive, and based on functional needs rather than categorical labels.

5. Make available to families the level of supports and services needed to keep children with disabilities in their own homes

6. Support understanding of family lifestyle limitations due to living with a family member with disabilities

7. Provide education and training to providers of family support that will prepare them to work with people with disabilities in inclusive settings

8. Maximize disability-specific and generic funding sources to the fullest and contain costs through reinvestment in supports which provide the strongest and most individualized outcomes for children and their families.

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Sample Value Statement• The Office of Child and Family Services

• Children and youth with disabilities and their families:1. have dignity and worth as human beings 2. deserve equal access to public support services 3. need families and friends who can serve as their strongest

advocates and social supports 4. are entitled to health, safety, and well-being, free from

abuse, neglect, exploitation, or social stigmas 5. need person-centered planning rather than professionally-

driven services 6. have the right to live in supportive communities 7. participate in successful transition to adult supports and

services

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Sample Value Statement• The Consortium of Bangsamoro

Civil Society (CBCS)1. Collective responsibility to build peace in Mindanao and

work for the development of Muslim communities through participatory governance and leadership by consultation.

2. Maximizing available opportunities for the cause of peace and social justice.

3. Freedom and Self-Determination of Bangsamoro through peaceful and civil engagement.

4. Critical collaboration and constructive approach 5. Mutual coordination with Moro groups

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Sample Value Statement• Volunteer Organizations Consortium of BC

• Guiding Principles1. We will work in a supportive and cooperative manner 2. We will strive to maintain open communications 3. Decisions will be made in a consultative manner 4. Sustainability will be balanced by integrity and guided by

our mission 5. Our organization and its work will be guided by appropriate

legislation and respect for basic human rights 6. We support and endorse the Canadian Code for Volunteer

Involvement

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Corporate Social ResponsibilityMcDonald’s 1. “Responsible food”

2. Deliver safe & ethically-sourced products

3. grants to children’s organizations & provides college scholarships

4. Sustainable future

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Corporate Social Responsibility

Reebok Human Rights

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Corporate Social Responsibility

Target -Give back to the community

-Ensuring the ongoing health and strength of the communities in which we operate through financial support of education, arts and social action organizations, volunteerism, and respect for our physical environment

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Corporate Social Responsibility

Wal-Mart 1.Sustainability

2.Caring about our communities: Donation to charities

3.Zero Waste

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CocaCola ValuesOur values serve as a compass for our

actions and describe how we behave in the world.

1. Leadership: The courage to shape a better future

2. Collaboration: Leverage collective genius 3. Integrity: Be real 4. Accountability: If it is to be, it's up to me 5. Passion: Committed in heart and mind 6. Diversity: As inclusive as our brands 7. Quality: What we do, we do well

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Framework & Values•Creatively write (& draw) your framework & values on a sheet of paper in another color. Post on the wall.

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HierarchyVision

Mission

GoalsObjectives

Specific ObjectivesStrategies

Plans

More Abstract More Concrete

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Strategy PyramidVision

Mission

GoalsStrategiesTactics

Action Plans

More Abstract More Concrete

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Think of One Concrete Project

1.Decide on working on one concrete project.

2.Give it a name. ___________

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Action Plan

Concrete steps

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Imagine How Your Project Will Actually

Look Like

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Types of Projects

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Examples of Projects

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KISS•Keep it sweet & simple.

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SMART• Specific & Simple

• Measurable

• Attainable

• Realistic

• Timely or Time-Bound

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Background• Assume your readers & funders know nothing about the target community, people & contexts of where you plan to implement your project.

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Problem•What are the problems in your target community?

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Needs•What needs are you addressing?

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Objectives•What results will you achieve by the end of your project implementation?

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Objectives1.Focused on results, not activities

2.Consistent3.Specific4.Measurable5.Time bound6.Doable

SMART!

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Outputs•By the end of the project, what concrete “things,” products, or materials will you have produced?

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KISS•Keep it sweet & simple.

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SMART• Specific & Simple

• Measurable

• Attainable

• Realistic

• Timely or Time-Bound

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Outcomes•By the end of the project, what qualitative changes will have occurred?

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Partners• The older term is “beneficiaries:” inactive recipients

• Partners = consulted; meet local needs; empowered

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Partners•Who specifically will benefit?

•Which community?

•Precisely how many?

•Demographics?

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Strategy

Partners Learning

Finance ProcessesMoney

People

Action

Focus

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StrategiesSome Examples:1. Finance2. Management3. Marketing4. Sales5. Operations6. R&D7. Evaluation, etc.

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4 Ps of Marketing

Product Place

Promotion Price

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People & Action PlanI. Planning Phase

A. Team organization phase

B. Prototype phaseC. Marketing PlanD. Venue, Food, Materials

&Technology Needs

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People & Action PlanII. Implementation Phase

A. Transportation?B. Registration?C. Ushers/Escorts?D. Supplies?E. Instructional A/V Equipment? F. Lights & Sound?G. Food & Drinks?H. Troubleshooting?I. ***Photo/Video Documentation?***J. Gophers?K. Honorarium?

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People & Action PlanIII. Post-Implementation Phase

A. Feedback phaseB. Prepare Feedback or

Evaluation QuestionsC. Administer the Evaluation or

Conduct a Post-Event/Exit Interview

D. Tabulate or Analyze the Results

E. Write & report

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Recruit Volunteers!

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Action PlanOverall Objective:

# Action Lead Person

Support Person/s

Start Date

Date Complete

Comments

Basic Template

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Action PlanOverall Objective: To hold a one-day conference on Nov. 30

# Action Lead Person

Support Person/s

Start Date

Date Complete

Comments

1 Pre-Program

Rey Wini

Juanita

09/09 11/30 Preparations

2 Program Charlie Winston

Ronnie

11/30 AM 11/30 PM Day of the Program Itself

3 Post-Program

Joy Nene

Ah Tong

12/03 12/23 Looking Back

Sample

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Action PlanObjective: To (action verb)…

Pre-Program Stage (1)# Action Lead

PersonSupport

Person/s Start Date

Date Complete

Comments

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179© 2009 Rey Ty

Sample Action PlanObjective: To prepare for a whole-day conference for Nov. 30

Pre-Program Stage (1)# Action Lead

PersonSupport

Person/s Start Date

Date Complete

Comments

1 Finance Rey Wini

Charlie

09/09 11/30 DuSable?

Plan B is Wirtz

2 Manage-ment

Joy Wesley

AAA

11/13 11/30 No alcohol, no pork

3 Market-ing

Fred Dong

Kaloy

10/11 11/30 Already checked; ok!

4 Operat-ions

Pilar Martin

Tony

09/09 11/30 Mass marketing

5 Evaluat-ion

Nitz Eng Po

Linlin

12/11 12/15 Report by 01/15

Sample

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180© 2009 Rey Ty

Sample Action PlanObjective: To prepare for a whole-day conference for Nov. 30

Pre-Program Stage (1)# Action Lead

PersonSupport

Person/s Start Date

Date Complete

Comments

1 Reserve Venue

Rey Wini

Charlie

09/09 11/30 DuSable?

Plan B is Wirtz

2 Order Food

Joy Wesley

AAA

11/13 11/30 No alcohol, no pork

3 Audio-Visuals

Fred Dong

Kaloy

10/11 11/30 Already checked; ok!

4 Publicity Plan

Pilar Martin

Tony

09/09 11/30 Mass marketing

Sample © 2009 Rey Ty

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Action PlanObjective:

Actual Program Stage (2)# Action Lead

PersonSupport

Person/s Start Date

Date Complete

Comments

Basic Template © 2009 Rey Ty

182© 2009 Rey Ty

Action PlanObjective: To ensure smooth operation of the Nov. 30 Conference

Actual Program Stage (2)# Action Lead

PersonSupport

Person/s Start Date

Date Complete

Comments

1 Regis-tration

Freddie Ricky 8:30 AM 1 PM

2 Usher Jojie Ed

Carol

8:30 AM 2:30 PM

3 Meals Girlie Dodong 7:30 AM 5:00 PM

4 A/V Nene Nini 8:45 PM 5:00 PM

5 Clean UP Angel BB Association

Sample

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Action PlanObjective:

Post-Program Stage (3)# Action Lead

PersonSupport

Person/s Start Date

Date Complete

Comments

© 2009 Rey TyBasic Template

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Action PlanObjective:

Post-Program Stage (3)# Action Lead

PersonSupport Person/s

Start Date

Date Complete

Comments

1 Clean Up Ah Hwa Shui shui 11/30 AM 11/30, 6:30 PM

2 Honor the Volunteers & Staff

Sabiha Ahmad

Antoine

Farouk

12/05 12/23 Party! December 23? 12 noon? Restaurant? TBA

3 Evaluation Nur Salman 12/01 12/11 Staff’s Viewpoint

4 Thank You Notes

Mary Jean-Charles 12/01 12/16

Sample

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Appreciation!1. Give credit where credit is due.2. e.g. Credits: Start & end of

movies: Thank everyone for everything.

3. Celebration. Don’t combine with other activities.

4. Tokens?5. Certificates?

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Project TimetableOverall Objective: To (action verb)…

Pre-Conduct Stage Strategies

# Action Sept Oct Nov Dec

1 Start Planning

2 Team Organizing

3 Prototype Plan

4 Fund Raising Plan

5 Marketing Plans

6 Operations Plan

7 Evaluation Plan © 2009 Rey Ty

187© 2009 Rey Ty

Timetable by WeeksOverall Objective: To (action verb)…

Conduct Stage Strategies

# Action Sept Oct Nov Dec

1 Start Planning 1 2 3 4

2 Team Organizing 1 2 3 4

3 Prototype Plan 1 2 3 4 1 2 3 4 1

4 Fund-Raising Plan 1 2 3 4 1 2 3 4 1 2 3 4

5 Marketing Plans 1 2 3 4 1 2 3 4 1 2

6 Operations Plan 1 2 3 4 1 2 3 4 1

7 Evaluation Plan 1 2 3 4 1 2 3 4 1 2 3

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188© 2009 Rey Ty

Project Timetable in WeeksOverall Objective:

# Action September October November December1 Pre-

Conduct Stage Strategies

2 Conduct Stage Itself Strategies

3 Post-Conduct Stage Strategies © 2009 Rey Ty

189© 2009 Rey Ty

Timetable by MonthsOverall Objective:

# Action September October November December

1 Pre-Conduct Stage

X X X

2 Conduct Stage Itself

X

3 Post-Conduct Stage

X X

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Budget for ResourcesItems Cost Per Item x Quantity Cost

Venue Rentals $50/day x 2 rooms x 2 days $200Accommodation $10/day x 100 persons $1,000Honorarium 5 Speakers x $100 $500Communications

Food & Drinks $20/person x 100 personsEquipment Rentals

Supplies

Transportation $400/day x 2 days $800Administration

Contingencies 5% of total

Total:

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How Can We Raise Funds?

•Graffiti Brainstorming: How can we raise funds? Share your ideas.

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How Can We Raise Funds?•Write solicitation letters to businesses & prominent families

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Source of FundingSource Itemized Cost

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Source of FundingSource Itemized Cost

School Administration $1/per person x 100 for Food $150

Kampung Club Monetized Free Room Use (100)

Registration $1/person x 100 expected 100

Local Government Honorarium $200 x 3 Speakers 600

Doctors R Us $2 x 100 First Aid Kit Giveaways 200

Thai Pop Company 25 Cases of Lime Juice 250

Pho Noodle Store Transportation Cost 300

Total: $2,600

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Sustainability•Brainstorming: How can the good work continue, even if you as an individual will no longer be around?

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Action Plan (Made Simple)Got the idea?

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Now Make Your

Action Plan

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For Your Presentation• 5-Minute Max Presentation

• Prepare a PowerPoint File

• Teach Each Other How to Use PowerPoint

• Key Words Only

• Make & Use Tables & Charts

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Be Creative!Seek funding from sponsors, such as:

1. School administration

2. Local government

3. Corporations

4. Local businesses

5. Philanthropists

6. Fund Raising Events

7. Embassies

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Ws1. Who 2. What 3. When4. When5. Which6. Why (& How)

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Evaluation & Feedback: Find out the impact of your project on your community.

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Note:1.Get permission from

parents or guardians.2.Get permission from

local government, local leaders, village chiefs or elders.

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Funnel Approach to PlanningSituation

Problems

Needs

SWOT

VMG

Framework

Values

Plans

204© 2009 Rey Ty

Thank You!

谢谢！ Sukran!

Terima kasih!

Daghang Salamat!

Cảm ơn!

ขอบคุ�ณ!

!شكرا

धन्यवा�द!

Thank You!

205© 2009 Rey Ty

Planning for

Change