101 COMPANIES ROCKING IT ON SOCIAL MEDIA. A COLLECTION OF A publication of INTRODUCTORY
Oct 17, 2014
101 COMPANIES ROCKING IT ONSOCIAL MEDIA
A COLLECTION OF
A publication of
INTRODUCTORY
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Introductory content is for marketers who are new to the subject This content
typically includes step-by-step instructions on how to get started with this
aspect of inbound marketing and learn its fundamentals After reading it you will
be able to execute basic marketing tactics related to the topic
INTRODUCTORY
IS THIS BOOK RIGHT FOR ME
Not quite sure if this ebook is right for you See the below description to
determine if your level matches the content you are about to read
Intermediate content is for marketers who are familiar with the subject but have
only basic experience in executing strategies and tactics on the topic This
content typically covers the fundamentals and moves on to reveal more complex
functions and examples After reading it you will feel comfortable leading projects
with this aspect of inbound marketing
INTERMEDIATE
Advanced content is for marketers who are or want to be experts on the
subject In it we walk you through advanced features of this aspect of inbound
marketing and help you develop complete mastery of the subject After reading
it you will feel ready not only to execute strategies and tactics but also to teach
others how to be successful
ADVANCED
THIS OFFER
brings your whole marketing world together in one powerful integrated system
HUBSPOTrsquoS ALL-IN-ONE MARKETING SOFTwARE
MARKETING ANALYTICS
Y
Request A Demo
Video Overview
Analyze your web traffic and see which sources are generating the most leads
NBLOGGING
Create blog content quickly while getting SEO tips and best practice pointers as you type
MEMAIL
Send personalizedsegmented emails based on any information in your contact database
SEARCH OPTIMIzATION
s Improve your rank in search engines by finding and tracking your most effective keywords
ULEAD MANAGEMENT
Track leads with acomplete timeline-view of their interactions with your company
qSOCIAL MEDIA
Publish content to your social accounts thennurture leads based on their social engagement
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA4 5
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101 COMPANIES ROCKING IT ON SOCIAL MEDIA
Written and Designed By Desmond Wong
Desmond is currently a creative designer
and inbound marketer at HubSpot He has
worked with a variety of startups medium
and large sized companies over the years
with a focus in branding and business
development
FOLLOw ME ON TwITTERDETECTIVEDDUBS
CONTENTS
INTRODUCTION06
ROCKING IT ON FACEBOOK07
ROCKING IT ON TwITTER60
ROCKING IT ON PINTEREST112
ROCKING IT ON LINKEDIN168
ROCKING IT ON GOOGLE +196
CONCLUSION216
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA6 7
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It seems like social media is everywhere and every marketer is clamoring
to get in the game And itrsquos no surprise why the time most global consumers
spend on social media has grown over 250 in just the past two years
Therefore it is becoming more and more evident that companies must
engage with individuals on these multiple channels The difficulty now is that
one company may have to maintain and engage its audience on three four
five or even more social networks at once This can be a daunting task if you
arenrsquot a so-called social media expert
But that doesnrsquot mean you simply ignore social media According to Gartner
the forecast for global social media revenue will be 29 billion by 2015 Clearly
therersquos value to being present and effectively using these platforms
At HubSpot we are huge fans of taking inspiration from companies we think
are killing it online To help inspire your creative juices here is our collection
of 101 companies rocking it on social media We hope you can pick up a
lesson or two from each company to help build your own social strategy
wwwHubspotcom
INTRODUCTION
ROCKING IT ON FACEBOOK
CHAPTER
01
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA8 9
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1
SQUARE
Aside from having great engagement with itrsquos businesses Square does a wonderful job featuring its new products and businesses using their readers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA10 11
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2
AMAZON
With a heft 17 million likes itrsquos no secret that Amazon has a popular Faceook page One nice thing about Amazon is that they love to engage their fans with interesting questions and visual content that link to relevant products on their website
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA12 13
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3
GODADDy
One thing yoursquoll notice about all of these examples is that they each have their customized profile images and cover photos GoDaddy has a nicely branded set of images that are directed connected with their company name
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA14 15
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4
TESlA
Who doesnrsquot love a great looking electric car Tesla has a fun and engaging routine that keeps its fans entertained The Friday Photo features a nice image of a Tesla vehicle with a variety of drivers last Friday was a baby called little Evie and the image asked for a caption from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA16 17
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5
DROPBOx
I personally love the cartoonish images that Dropbox uses to represent its brand Aside from posting informative videos Dropbox also posts links to its APIs and other helpful services that fans can utilize
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA18 19
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6
jAWBONE
jawbonersquos latest project has been its wearable fitness tracker known as the Up To keep its fans up-to-date and engaged jawbone has been posting images and videos of the Up in action Companies focused on selling a product should always remember to share that product out in the ldquowildrdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA20 21
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7
RED BUll
Another heavy hitter on Facebook with 36 million likes Red Bull uses its Facebook to truly sell the lifestyle Everything from the cover photo images videos and links all embody the Red Bull lifestyle
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA22 23
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8
CHIPOTlE
Chiptole starts off by calling for ldquolikesrdquo right in its cover photo Once you jump into the actual content it shares some pretty fun images and helpful links like a TED Talk on eating healthy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA24 25
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9
I really love how Google animates and presents its assortment of products and services They share a variety of links and create discussion topics that draw in fans Google also posts statuses and links in a variety of languages to engage fans from around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA26 27
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10
PAyPAl
The cover photo profile image and thumbnails in the timeline are all uniform They post images and links about holidays fun products and current events to keep fans engaged with an assortment of different content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA28 29
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11
VISA
First thing yoursquoll notice is the awesome cover photo and matching logo Visa posts everything from great discounts to pictures of cats No company is above posting images of cats Trust us
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA30 31
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12
CURE INTERNATIONAl
Including your website in the cover photo is an effective way to draw some attention to your site and bring in some traffic CURE International also describes exactly what the organization does in the first part of the screen
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA32 33
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13
MCDONAlDrsquoS
Nothing like a tasty frozen beverage to draw my attention Good olrsquo Mccy Drsquos has a tendency to post appetizing images of their menu items along with some pretty funny commercials
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA34 35
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14
DISNEy
Itrsquos hard not to ldquolikerdquo anything with Micky Mouse or Bambi stamped on it Disney is smart in capitalizing on our childhood memories and creating some new ones by sharing its latest animated shorts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA2 3
wwwHubspotcom wwwHubspotcom
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Introductory content is for marketers who are new to the subject This content
typically includes step-by-step instructions on how to get started with this
aspect of inbound marketing and learn its fundamentals After reading it you will
be able to execute basic marketing tactics related to the topic
INTRODUCTORY
IS THIS BOOK RIGHT FOR ME
Not quite sure if this ebook is right for you See the below description to
determine if your level matches the content you are about to read
Intermediate content is for marketers who are familiar with the subject but have
only basic experience in executing strategies and tactics on the topic This
content typically covers the fundamentals and moves on to reveal more complex
functions and examples After reading it you will feel comfortable leading projects
with this aspect of inbound marketing
INTERMEDIATE
Advanced content is for marketers who are or want to be experts on the
subject In it we walk you through advanced features of this aspect of inbound
marketing and help you develop complete mastery of the subject After reading
it you will feel ready not only to execute strategies and tactics but also to teach
others how to be successful
ADVANCED
THIS OFFER
brings your whole marketing world together in one powerful integrated system
HUBSPOTrsquoS ALL-IN-ONE MARKETING SOFTwARE
MARKETING ANALYTICS
Y
Request A Demo
Video Overview
Analyze your web traffic and see which sources are generating the most leads
NBLOGGING
Create blog content quickly while getting SEO tips and best practice pointers as you type
MEMAIL
Send personalizedsegmented emails based on any information in your contact database
SEARCH OPTIMIzATION
s Improve your rank in search engines by finding and tracking your most effective keywords
ULEAD MANAGEMENT
Track leads with acomplete timeline-view of their interactions with your company
qSOCIAL MEDIA
Publish content to your social accounts thennurture leads based on their social engagement
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA4 5
wwwHubspotcom wwwHubspotcom
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101 COMPANIES ROCKING IT ON SOCIAL MEDIA
Written and Designed By Desmond Wong
Desmond is currently a creative designer
and inbound marketer at HubSpot He has
worked with a variety of startups medium
and large sized companies over the years
with a focus in branding and business
development
FOLLOw ME ON TwITTERDETECTIVEDDUBS
CONTENTS
INTRODUCTION06
ROCKING IT ON FACEBOOK07
ROCKING IT ON TwITTER60
ROCKING IT ON PINTEREST112
ROCKING IT ON LINKEDIN168
ROCKING IT ON GOOGLE +196
CONCLUSION216
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA6 7
wwwHubspotcom wwwHubspotcom
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It seems like social media is everywhere and every marketer is clamoring
to get in the game And itrsquos no surprise why the time most global consumers
spend on social media has grown over 250 in just the past two years
Therefore it is becoming more and more evident that companies must
engage with individuals on these multiple channels The difficulty now is that
one company may have to maintain and engage its audience on three four
five or even more social networks at once This can be a daunting task if you
arenrsquot a so-called social media expert
But that doesnrsquot mean you simply ignore social media According to Gartner
the forecast for global social media revenue will be 29 billion by 2015 Clearly
therersquos value to being present and effectively using these platforms
At HubSpot we are huge fans of taking inspiration from companies we think
are killing it online To help inspire your creative juices here is our collection
of 101 companies rocking it on social media We hope you can pick up a
lesson or two from each company to help build your own social strategy
wwwHubspotcom
INTRODUCTION
ROCKING IT ON FACEBOOK
CHAPTER
01
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA8 9
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1
SQUARE
Aside from having great engagement with itrsquos businesses Square does a wonderful job featuring its new products and businesses using their readers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA10 11
wwwHubspotcom wwwHubspotcom
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2
AMAZON
With a heft 17 million likes itrsquos no secret that Amazon has a popular Faceook page One nice thing about Amazon is that they love to engage their fans with interesting questions and visual content that link to relevant products on their website
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA12 13
wwwHubspotcom wwwHubspotcom
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3
GODADDy
One thing yoursquoll notice about all of these examples is that they each have their customized profile images and cover photos GoDaddy has a nicely branded set of images that are directed connected with their company name
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA14 15
wwwHubspotcom wwwHubspotcom
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4
TESlA
Who doesnrsquot love a great looking electric car Tesla has a fun and engaging routine that keeps its fans entertained The Friday Photo features a nice image of a Tesla vehicle with a variety of drivers last Friday was a baby called little Evie and the image asked for a caption from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA16 17
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5
DROPBOx
I personally love the cartoonish images that Dropbox uses to represent its brand Aside from posting informative videos Dropbox also posts links to its APIs and other helpful services that fans can utilize
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA18 19
wwwHubspotcom wwwHubspotcom
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6
jAWBONE
jawbonersquos latest project has been its wearable fitness tracker known as the Up To keep its fans up-to-date and engaged jawbone has been posting images and videos of the Up in action Companies focused on selling a product should always remember to share that product out in the ldquowildrdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA20 21
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7
RED BUll
Another heavy hitter on Facebook with 36 million likes Red Bull uses its Facebook to truly sell the lifestyle Everything from the cover photo images videos and links all embody the Red Bull lifestyle
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA22 23
wwwHubspotcom wwwHubspotcom
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8
CHIPOTlE
Chiptole starts off by calling for ldquolikesrdquo right in its cover photo Once you jump into the actual content it shares some pretty fun images and helpful links like a TED Talk on eating healthy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA24 25
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9
I really love how Google animates and presents its assortment of products and services They share a variety of links and create discussion topics that draw in fans Google also posts statuses and links in a variety of languages to engage fans from around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA26 27
wwwHubspotcom wwwHubspotcom
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10
PAyPAl
The cover photo profile image and thumbnails in the timeline are all uniform They post images and links about holidays fun products and current events to keep fans engaged with an assortment of different content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA28 29
wwwHubspotcom wwwHubspotcom
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11
VISA
First thing yoursquoll notice is the awesome cover photo and matching logo Visa posts everything from great discounts to pictures of cats No company is above posting images of cats Trust us
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA30 31
wwwHubspotcom wwwHubspotcom
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12
CURE INTERNATIONAl
Including your website in the cover photo is an effective way to draw some attention to your site and bring in some traffic CURE International also describes exactly what the organization does in the first part of the screen
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA32 33
wwwHubspotcom wwwHubspotcom
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13
MCDONAlDrsquoS
Nothing like a tasty frozen beverage to draw my attention Good olrsquo Mccy Drsquos has a tendency to post appetizing images of their menu items along with some pretty funny commercials
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA34 35
wwwHubspotcom wwwHubspotcom
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14
DISNEy
Itrsquos hard not to ldquolikerdquo anything with Micky Mouse or Bambi stamped on it Disney is smart in capitalizing on our childhood memories and creating some new ones by sharing its latest animated shorts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
wwwHubspotcom wwwHubspotcom
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
wwwHubspotcom wwwHubspotcom
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
wwwHubspotcom wwwHubspotcom
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
wwwHubspotcom wwwHubspotcom
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
wwwHubspotcom wwwHubspotcom
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
wwwHubspotcom wwwHubspotcom
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
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wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA4 5
wwwHubspotcom wwwHubspotcom
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101 COMPANIES ROCKING IT ON SOCIAL MEDIA
Written and Designed By Desmond Wong
Desmond is currently a creative designer
and inbound marketer at HubSpot He has
worked with a variety of startups medium
and large sized companies over the years
with a focus in branding and business
development
FOLLOw ME ON TwITTERDETECTIVEDDUBS
CONTENTS
INTRODUCTION06
ROCKING IT ON FACEBOOK07
ROCKING IT ON TwITTER60
ROCKING IT ON PINTEREST112
ROCKING IT ON LINKEDIN168
ROCKING IT ON GOOGLE +196
CONCLUSION216
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA6 7
wwwHubspotcom wwwHubspotcom
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It seems like social media is everywhere and every marketer is clamoring
to get in the game And itrsquos no surprise why the time most global consumers
spend on social media has grown over 250 in just the past two years
Therefore it is becoming more and more evident that companies must
engage with individuals on these multiple channels The difficulty now is that
one company may have to maintain and engage its audience on three four
five or even more social networks at once This can be a daunting task if you
arenrsquot a so-called social media expert
But that doesnrsquot mean you simply ignore social media According to Gartner
the forecast for global social media revenue will be 29 billion by 2015 Clearly
therersquos value to being present and effectively using these platforms
At HubSpot we are huge fans of taking inspiration from companies we think
are killing it online To help inspire your creative juices here is our collection
of 101 companies rocking it on social media We hope you can pick up a
lesson or two from each company to help build your own social strategy
wwwHubspotcom
INTRODUCTION
ROCKING IT ON FACEBOOK
CHAPTER
01
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA8 9
wwwHubspotcom wwwHubspotcom
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1
SQUARE
Aside from having great engagement with itrsquos businesses Square does a wonderful job featuring its new products and businesses using their readers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA10 11
wwwHubspotcom wwwHubspotcom
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2
AMAZON
With a heft 17 million likes itrsquos no secret that Amazon has a popular Faceook page One nice thing about Amazon is that they love to engage their fans with interesting questions and visual content that link to relevant products on their website
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA12 13
wwwHubspotcom wwwHubspotcom
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3
GODADDy
One thing yoursquoll notice about all of these examples is that they each have their customized profile images and cover photos GoDaddy has a nicely branded set of images that are directed connected with their company name
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA14 15
wwwHubspotcom wwwHubspotcom
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4
TESlA
Who doesnrsquot love a great looking electric car Tesla has a fun and engaging routine that keeps its fans entertained The Friday Photo features a nice image of a Tesla vehicle with a variety of drivers last Friday was a baby called little Evie and the image asked for a caption from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA16 17
wwwHubspotcom wwwHubspotcom
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5
DROPBOx
I personally love the cartoonish images that Dropbox uses to represent its brand Aside from posting informative videos Dropbox also posts links to its APIs and other helpful services that fans can utilize
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA18 19
wwwHubspotcom wwwHubspotcom
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6
jAWBONE
jawbonersquos latest project has been its wearable fitness tracker known as the Up To keep its fans up-to-date and engaged jawbone has been posting images and videos of the Up in action Companies focused on selling a product should always remember to share that product out in the ldquowildrdquo
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7
RED BUll
Another heavy hitter on Facebook with 36 million likes Red Bull uses its Facebook to truly sell the lifestyle Everything from the cover photo images videos and links all embody the Red Bull lifestyle
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wwwHubspotcom wwwHubspotcom
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8
CHIPOTlE
Chiptole starts off by calling for ldquolikesrdquo right in its cover photo Once you jump into the actual content it shares some pretty fun images and helpful links like a TED Talk on eating healthy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA24 25
wwwHubspotcom wwwHubspotcom
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9
I really love how Google animates and presents its assortment of products and services They share a variety of links and create discussion topics that draw in fans Google also posts statuses and links in a variety of languages to engage fans from around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA26 27
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10
PAyPAl
The cover photo profile image and thumbnails in the timeline are all uniform They post images and links about holidays fun products and current events to keep fans engaged with an assortment of different content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA28 29
wwwHubspotcom wwwHubspotcom
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11
VISA
First thing yoursquoll notice is the awesome cover photo and matching logo Visa posts everything from great discounts to pictures of cats No company is above posting images of cats Trust us
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wwwHubspotcom wwwHubspotcom
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12
CURE INTERNATIONAl
Including your website in the cover photo is an effective way to draw some attention to your site and bring in some traffic CURE International also describes exactly what the organization does in the first part of the screen
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA32 33
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13
MCDONAlDrsquoS
Nothing like a tasty frozen beverage to draw my attention Good olrsquo Mccy Drsquos has a tendency to post appetizing images of their menu items along with some pretty funny commercials
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA34 35
wwwHubspotcom wwwHubspotcom
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14
DISNEy
Itrsquos hard not to ldquolikerdquo anything with Micky Mouse or Bambi stamped on it Disney is smart in capitalizing on our childhood memories and creating some new ones by sharing its latest animated shorts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
wwwHubspotcom wwwHubspotcom
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
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wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA6 7
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It seems like social media is everywhere and every marketer is clamoring
to get in the game And itrsquos no surprise why the time most global consumers
spend on social media has grown over 250 in just the past two years
Therefore it is becoming more and more evident that companies must
engage with individuals on these multiple channels The difficulty now is that
one company may have to maintain and engage its audience on three four
five or even more social networks at once This can be a daunting task if you
arenrsquot a so-called social media expert
But that doesnrsquot mean you simply ignore social media According to Gartner
the forecast for global social media revenue will be 29 billion by 2015 Clearly
therersquos value to being present and effectively using these platforms
At HubSpot we are huge fans of taking inspiration from companies we think
are killing it online To help inspire your creative juices here is our collection
of 101 companies rocking it on social media We hope you can pick up a
lesson or two from each company to help build your own social strategy
wwwHubspotcom
INTRODUCTION
ROCKING IT ON FACEBOOK
CHAPTER
01
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA8 9
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1
SQUARE
Aside from having great engagement with itrsquos businesses Square does a wonderful job featuring its new products and businesses using their readers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA10 11
wwwHubspotcom wwwHubspotcom
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2
AMAZON
With a heft 17 million likes itrsquos no secret that Amazon has a popular Faceook page One nice thing about Amazon is that they love to engage their fans with interesting questions and visual content that link to relevant products on their website
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA12 13
wwwHubspotcom wwwHubspotcom
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3
GODADDy
One thing yoursquoll notice about all of these examples is that they each have their customized profile images and cover photos GoDaddy has a nicely branded set of images that are directed connected with their company name
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA14 15
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4
TESlA
Who doesnrsquot love a great looking electric car Tesla has a fun and engaging routine that keeps its fans entertained The Friday Photo features a nice image of a Tesla vehicle with a variety of drivers last Friday was a baby called little Evie and the image asked for a caption from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA16 17
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5
DROPBOx
I personally love the cartoonish images that Dropbox uses to represent its brand Aside from posting informative videos Dropbox also posts links to its APIs and other helpful services that fans can utilize
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA18 19
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6
jAWBONE
jawbonersquos latest project has been its wearable fitness tracker known as the Up To keep its fans up-to-date and engaged jawbone has been posting images and videos of the Up in action Companies focused on selling a product should always remember to share that product out in the ldquowildrdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA20 21
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7
RED BUll
Another heavy hitter on Facebook with 36 million likes Red Bull uses its Facebook to truly sell the lifestyle Everything from the cover photo images videos and links all embody the Red Bull lifestyle
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA22 23
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8
CHIPOTlE
Chiptole starts off by calling for ldquolikesrdquo right in its cover photo Once you jump into the actual content it shares some pretty fun images and helpful links like a TED Talk on eating healthy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA24 25
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9
I really love how Google animates and presents its assortment of products and services They share a variety of links and create discussion topics that draw in fans Google also posts statuses and links in a variety of languages to engage fans from around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA26 27
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10
PAyPAl
The cover photo profile image and thumbnails in the timeline are all uniform They post images and links about holidays fun products and current events to keep fans engaged with an assortment of different content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA28 29
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11
VISA
First thing yoursquoll notice is the awesome cover photo and matching logo Visa posts everything from great discounts to pictures of cats No company is above posting images of cats Trust us
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA30 31
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12
CURE INTERNATIONAl
Including your website in the cover photo is an effective way to draw some attention to your site and bring in some traffic CURE International also describes exactly what the organization does in the first part of the screen
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA32 33
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13
MCDONAlDrsquoS
Nothing like a tasty frozen beverage to draw my attention Good olrsquo Mccy Drsquos has a tendency to post appetizing images of their menu items along with some pretty funny commercials
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA34 35
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14
DISNEy
Itrsquos hard not to ldquolikerdquo anything with Micky Mouse or Bambi stamped on it Disney is smart in capitalizing on our childhood memories and creating some new ones by sharing its latest animated shorts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
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1
SQUARE
Aside from having great engagement with itrsquos businesses Square does a wonderful job featuring its new products and businesses using their readers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA10 11
wwwHubspotcom wwwHubspotcom
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2
AMAZON
With a heft 17 million likes itrsquos no secret that Amazon has a popular Faceook page One nice thing about Amazon is that they love to engage their fans with interesting questions and visual content that link to relevant products on their website
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA12 13
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3
GODADDy
One thing yoursquoll notice about all of these examples is that they each have their customized profile images and cover photos GoDaddy has a nicely branded set of images that are directed connected with their company name
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA14 15
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4
TESlA
Who doesnrsquot love a great looking electric car Tesla has a fun and engaging routine that keeps its fans entertained The Friday Photo features a nice image of a Tesla vehicle with a variety of drivers last Friday was a baby called little Evie and the image asked for a caption from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA16 17
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5
DROPBOx
I personally love the cartoonish images that Dropbox uses to represent its brand Aside from posting informative videos Dropbox also posts links to its APIs and other helpful services that fans can utilize
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA18 19
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6
jAWBONE
jawbonersquos latest project has been its wearable fitness tracker known as the Up To keep its fans up-to-date and engaged jawbone has been posting images and videos of the Up in action Companies focused on selling a product should always remember to share that product out in the ldquowildrdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA20 21
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7
RED BUll
Another heavy hitter on Facebook with 36 million likes Red Bull uses its Facebook to truly sell the lifestyle Everything from the cover photo images videos and links all embody the Red Bull lifestyle
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA22 23
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8
CHIPOTlE
Chiptole starts off by calling for ldquolikesrdquo right in its cover photo Once you jump into the actual content it shares some pretty fun images and helpful links like a TED Talk on eating healthy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA24 25
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9
I really love how Google animates and presents its assortment of products and services They share a variety of links and create discussion topics that draw in fans Google also posts statuses and links in a variety of languages to engage fans from around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA26 27
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10
PAyPAl
The cover photo profile image and thumbnails in the timeline are all uniform They post images and links about holidays fun products and current events to keep fans engaged with an assortment of different content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA28 29
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11
VISA
First thing yoursquoll notice is the awesome cover photo and matching logo Visa posts everything from great discounts to pictures of cats No company is above posting images of cats Trust us
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA30 31
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12
CURE INTERNATIONAl
Including your website in the cover photo is an effective way to draw some attention to your site and bring in some traffic CURE International also describes exactly what the organization does in the first part of the screen
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA32 33
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13
MCDONAlDrsquoS
Nothing like a tasty frozen beverage to draw my attention Good olrsquo Mccy Drsquos has a tendency to post appetizing images of their menu items along with some pretty funny commercials
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA34 35
wwwHubspotcom wwwHubspotcom
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14
DISNEy
Itrsquos hard not to ldquolikerdquo anything with Micky Mouse or Bambi stamped on it Disney is smart in capitalizing on our childhood memories and creating some new ones by sharing its latest animated shorts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
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wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
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ROCKING IT ON PINTEREST
CHAPTER
03
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA10 11
wwwHubspotcom wwwHubspotcom
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2
AMAZON
With a heft 17 million likes itrsquos no secret that Amazon has a popular Faceook page One nice thing about Amazon is that they love to engage their fans with interesting questions and visual content that link to relevant products on their website
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA12 13
wwwHubspotcom wwwHubspotcom
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3
GODADDy
One thing yoursquoll notice about all of these examples is that they each have their customized profile images and cover photos GoDaddy has a nicely branded set of images that are directed connected with their company name
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA14 15
wwwHubspotcom wwwHubspotcom
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4
TESlA
Who doesnrsquot love a great looking electric car Tesla has a fun and engaging routine that keeps its fans entertained The Friday Photo features a nice image of a Tesla vehicle with a variety of drivers last Friday was a baby called little Evie and the image asked for a caption from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA16 17
wwwHubspotcom wwwHubspotcom
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5
DROPBOx
I personally love the cartoonish images that Dropbox uses to represent its brand Aside from posting informative videos Dropbox also posts links to its APIs and other helpful services that fans can utilize
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA18 19
wwwHubspotcom wwwHubspotcom
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6
jAWBONE
jawbonersquos latest project has been its wearable fitness tracker known as the Up To keep its fans up-to-date and engaged jawbone has been posting images and videos of the Up in action Companies focused on selling a product should always remember to share that product out in the ldquowildrdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA20 21
wwwHubspotcom wwwHubspotcom
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7
RED BUll
Another heavy hitter on Facebook with 36 million likes Red Bull uses its Facebook to truly sell the lifestyle Everything from the cover photo images videos and links all embody the Red Bull lifestyle
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA22 23
wwwHubspotcom wwwHubspotcom
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8
CHIPOTlE
Chiptole starts off by calling for ldquolikesrdquo right in its cover photo Once you jump into the actual content it shares some pretty fun images and helpful links like a TED Talk on eating healthy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA24 25
wwwHubspotcom wwwHubspotcom
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9
I really love how Google animates and presents its assortment of products and services They share a variety of links and create discussion topics that draw in fans Google also posts statuses and links in a variety of languages to engage fans from around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA26 27
wwwHubspotcom wwwHubspotcom
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10
PAyPAl
The cover photo profile image and thumbnails in the timeline are all uniform They post images and links about holidays fun products and current events to keep fans engaged with an assortment of different content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA28 29
wwwHubspotcom wwwHubspotcom
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11
VISA
First thing yoursquoll notice is the awesome cover photo and matching logo Visa posts everything from great discounts to pictures of cats No company is above posting images of cats Trust us
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA30 31
wwwHubspotcom wwwHubspotcom
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12
CURE INTERNATIONAl
Including your website in the cover photo is an effective way to draw some attention to your site and bring in some traffic CURE International also describes exactly what the organization does in the first part of the screen
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA32 33
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13
MCDONAlDrsquoS
Nothing like a tasty frozen beverage to draw my attention Good olrsquo Mccy Drsquos has a tendency to post appetizing images of their menu items along with some pretty funny commercials
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA34 35
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14
DISNEy
Itrsquos hard not to ldquolikerdquo anything with Micky Mouse or Bambi stamped on it Disney is smart in capitalizing on our childhood memories and creating some new ones by sharing its latest animated shorts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
wwwHubspotcom wwwHubspotcom
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
wwwHubspotcom wwwHubspotcom
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
wwwHubspotcom wwwHubspotcom
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
wwwHubspotcom wwwHubspotcom
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
wwwHubspotcom wwwHubspotcom
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA12 13
wwwHubspotcom wwwHubspotcom
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3
GODADDy
One thing yoursquoll notice about all of these examples is that they each have their customized profile images and cover photos GoDaddy has a nicely branded set of images that are directed connected with their company name
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA14 15
wwwHubspotcom wwwHubspotcom
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4
TESlA
Who doesnrsquot love a great looking electric car Tesla has a fun and engaging routine that keeps its fans entertained The Friday Photo features a nice image of a Tesla vehicle with a variety of drivers last Friday was a baby called little Evie and the image asked for a caption from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA16 17
wwwHubspotcom wwwHubspotcom
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5
DROPBOx
I personally love the cartoonish images that Dropbox uses to represent its brand Aside from posting informative videos Dropbox also posts links to its APIs and other helpful services that fans can utilize
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA18 19
wwwHubspotcom wwwHubspotcom
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6
jAWBONE
jawbonersquos latest project has been its wearable fitness tracker known as the Up To keep its fans up-to-date and engaged jawbone has been posting images and videos of the Up in action Companies focused on selling a product should always remember to share that product out in the ldquowildrdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA20 21
wwwHubspotcom wwwHubspotcom
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7
RED BUll
Another heavy hitter on Facebook with 36 million likes Red Bull uses its Facebook to truly sell the lifestyle Everything from the cover photo images videos and links all embody the Red Bull lifestyle
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA22 23
wwwHubspotcom wwwHubspotcom
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8
CHIPOTlE
Chiptole starts off by calling for ldquolikesrdquo right in its cover photo Once you jump into the actual content it shares some pretty fun images and helpful links like a TED Talk on eating healthy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA24 25
wwwHubspotcom wwwHubspotcom
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9
I really love how Google animates and presents its assortment of products and services They share a variety of links and create discussion topics that draw in fans Google also posts statuses and links in a variety of languages to engage fans from around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA26 27
wwwHubspotcom wwwHubspotcom
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10
PAyPAl
The cover photo profile image and thumbnails in the timeline are all uniform They post images and links about holidays fun products and current events to keep fans engaged with an assortment of different content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA28 29
wwwHubspotcom wwwHubspotcom
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11
VISA
First thing yoursquoll notice is the awesome cover photo and matching logo Visa posts everything from great discounts to pictures of cats No company is above posting images of cats Trust us
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA30 31
wwwHubspotcom wwwHubspotcom
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12
CURE INTERNATIONAl
Including your website in the cover photo is an effective way to draw some attention to your site and bring in some traffic CURE International also describes exactly what the organization does in the first part of the screen
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA32 33
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13
MCDONAlDrsquoS
Nothing like a tasty frozen beverage to draw my attention Good olrsquo Mccy Drsquos has a tendency to post appetizing images of their menu items along with some pretty funny commercials
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA34 35
wwwHubspotcom wwwHubspotcom
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14
DISNEy
Itrsquos hard not to ldquolikerdquo anything with Micky Mouse or Bambi stamped on it Disney is smart in capitalizing on our childhood memories and creating some new ones by sharing its latest animated shorts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
wwwHubspotcom wwwHubspotcom
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA14 15
wwwHubspotcom wwwHubspotcom
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4
TESlA
Who doesnrsquot love a great looking electric car Tesla has a fun and engaging routine that keeps its fans entertained The Friday Photo features a nice image of a Tesla vehicle with a variety of drivers last Friday was a baby called little Evie and the image asked for a caption from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA16 17
wwwHubspotcom wwwHubspotcom
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5
DROPBOx
I personally love the cartoonish images that Dropbox uses to represent its brand Aside from posting informative videos Dropbox also posts links to its APIs and other helpful services that fans can utilize
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA18 19
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6
jAWBONE
jawbonersquos latest project has been its wearable fitness tracker known as the Up To keep its fans up-to-date and engaged jawbone has been posting images and videos of the Up in action Companies focused on selling a product should always remember to share that product out in the ldquowildrdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA20 21
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7
RED BUll
Another heavy hitter on Facebook with 36 million likes Red Bull uses its Facebook to truly sell the lifestyle Everything from the cover photo images videos and links all embody the Red Bull lifestyle
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA22 23
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8
CHIPOTlE
Chiptole starts off by calling for ldquolikesrdquo right in its cover photo Once you jump into the actual content it shares some pretty fun images and helpful links like a TED Talk on eating healthy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA24 25
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9
I really love how Google animates and presents its assortment of products and services They share a variety of links and create discussion topics that draw in fans Google also posts statuses and links in a variety of languages to engage fans from around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA26 27
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10
PAyPAl
The cover photo profile image and thumbnails in the timeline are all uniform They post images and links about holidays fun products and current events to keep fans engaged with an assortment of different content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA28 29
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11
VISA
First thing yoursquoll notice is the awesome cover photo and matching logo Visa posts everything from great discounts to pictures of cats No company is above posting images of cats Trust us
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA30 31
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12
CURE INTERNATIONAl
Including your website in the cover photo is an effective way to draw some attention to your site and bring in some traffic CURE International also describes exactly what the organization does in the first part of the screen
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA32 33
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13
MCDONAlDrsquoS
Nothing like a tasty frozen beverage to draw my attention Good olrsquo Mccy Drsquos has a tendency to post appetizing images of their menu items along with some pretty funny commercials
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA34 35
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14
DISNEy
Itrsquos hard not to ldquolikerdquo anything with Micky Mouse or Bambi stamped on it Disney is smart in capitalizing on our childhood memories and creating some new ones by sharing its latest animated shorts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA16 17
wwwHubspotcom wwwHubspotcom
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5
DROPBOx
I personally love the cartoonish images that Dropbox uses to represent its brand Aside from posting informative videos Dropbox also posts links to its APIs and other helpful services that fans can utilize
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA18 19
wwwHubspotcom wwwHubspotcom
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6
jAWBONE
jawbonersquos latest project has been its wearable fitness tracker known as the Up To keep its fans up-to-date and engaged jawbone has been posting images and videos of the Up in action Companies focused on selling a product should always remember to share that product out in the ldquowildrdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA20 21
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7
RED BUll
Another heavy hitter on Facebook with 36 million likes Red Bull uses its Facebook to truly sell the lifestyle Everything from the cover photo images videos and links all embody the Red Bull lifestyle
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA22 23
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8
CHIPOTlE
Chiptole starts off by calling for ldquolikesrdquo right in its cover photo Once you jump into the actual content it shares some pretty fun images and helpful links like a TED Talk on eating healthy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA24 25
wwwHubspotcom wwwHubspotcom
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9
I really love how Google animates and presents its assortment of products and services They share a variety of links and create discussion topics that draw in fans Google also posts statuses and links in a variety of languages to engage fans from around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA26 27
wwwHubspotcom wwwHubspotcom
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10
PAyPAl
The cover photo profile image and thumbnails in the timeline are all uniform They post images and links about holidays fun products and current events to keep fans engaged with an assortment of different content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA28 29
wwwHubspotcom wwwHubspotcom
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11
VISA
First thing yoursquoll notice is the awesome cover photo and matching logo Visa posts everything from great discounts to pictures of cats No company is above posting images of cats Trust us
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA30 31
wwwHubspotcom wwwHubspotcom
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12
CURE INTERNATIONAl
Including your website in the cover photo is an effective way to draw some attention to your site and bring in some traffic CURE International also describes exactly what the organization does in the first part of the screen
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA32 33
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13
MCDONAlDrsquoS
Nothing like a tasty frozen beverage to draw my attention Good olrsquo Mccy Drsquos has a tendency to post appetizing images of their menu items along with some pretty funny commercials
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA34 35
wwwHubspotcom wwwHubspotcom
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14
DISNEy
Itrsquos hard not to ldquolikerdquo anything with Micky Mouse or Bambi stamped on it Disney is smart in capitalizing on our childhood memories and creating some new ones by sharing its latest animated shorts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
wwwHubspotcom wwwHubspotcom
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
wwwHubspotcom wwwHubspotcom
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA18 19
wwwHubspotcom wwwHubspotcom
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6
jAWBONE
jawbonersquos latest project has been its wearable fitness tracker known as the Up To keep its fans up-to-date and engaged jawbone has been posting images and videos of the Up in action Companies focused on selling a product should always remember to share that product out in the ldquowildrdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA20 21
wwwHubspotcom wwwHubspotcom
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7
RED BUll
Another heavy hitter on Facebook with 36 million likes Red Bull uses its Facebook to truly sell the lifestyle Everything from the cover photo images videos and links all embody the Red Bull lifestyle
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA22 23
wwwHubspotcom wwwHubspotcom
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8
CHIPOTlE
Chiptole starts off by calling for ldquolikesrdquo right in its cover photo Once you jump into the actual content it shares some pretty fun images and helpful links like a TED Talk on eating healthy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA24 25
wwwHubspotcom wwwHubspotcom
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9
I really love how Google animates and presents its assortment of products and services They share a variety of links and create discussion topics that draw in fans Google also posts statuses and links in a variety of languages to engage fans from around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA26 27
wwwHubspotcom wwwHubspotcom
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10
PAyPAl
The cover photo profile image and thumbnails in the timeline are all uniform They post images and links about holidays fun products and current events to keep fans engaged with an assortment of different content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA28 29
wwwHubspotcom wwwHubspotcom
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11
VISA
First thing yoursquoll notice is the awesome cover photo and matching logo Visa posts everything from great discounts to pictures of cats No company is above posting images of cats Trust us
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA30 31
wwwHubspotcom wwwHubspotcom
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12
CURE INTERNATIONAl
Including your website in the cover photo is an effective way to draw some attention to your site and bring in some traffic CURE International also describes exactly what the organization does in the first part of the screen
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA32 33
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13
MCDONAlDrsquoS
Nothing like a tasty frozen beverage to draw my attention Good olrsquo Mccy Drsquos has a tendency to post appetizing images of their menu items along with some pretty funny commercials
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA34 35
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14
DISNEy
Itrsquos hard not to ldquolikerdquo anything with Micky Mouse or Bambi stamped on it Disney is smart in capitalizing on our childhood memories and creating some new ones by sharing its latest animated shorts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
wwwHubspotcom wwwHubspotcom
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
wwwHubspotcom wwwHubspotcom
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
wwwHubspotcom wwwHubspotcom
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
wwwHubspotcom wwwHubspotcom
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
wwwHubspotcom wwwHubspotcom
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
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wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
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wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
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wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA20 21
wwwHubspotcom wwwHubspotcom
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7
RED BUll
Another heavy hitter on Facebook with 36 million likes Red Bull uses its Facebook to truly sell the lifestyle Everything from the cover photo images videos and links all embody the Red Bull lifestyle
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA22 23
wwwHubspotcom wwwHubspotcom
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8
CHIPOTlE
Chiptole starts off by calling for ldquolikesrdquo right in its cover photo Once you jump into the actual content it shares some pretty fun images and helpful links like a TED Talk on eating healthy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA24 25
wwwHubspotcom wwwHubspotcom
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9
I really love how Google animates and presents its assortment of products and services They share a variety of links and create discussion topics that draw in fans Google also posts statuses and links in a variety of languages to engage fans from around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA26 27
wwwHubspotcom wwwHubspotcom
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10
PAyPAl
The cover photo profile image and thumbnails in the timeline are all uniform They post images and links about holidays fun products and current events to keep fans engaged with an assortment of different content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA28 29
wwwHubspotcom wwwHubspotcom
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11
VISA
First thing yoursquoll notice is the awesome cover photo and matching logo Visa posts everything from great discounts to pictures of cats No company is above posting images of cats Trust us
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA30 31
wwwHubspotcom wwwHubspotcom
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12
CURE INTERNATIONAl
Including your website in the cover photo is an effective way to draw some attention to your site and bring in some traffic CURE International also describes exactly what the organization does in the first part of the screen
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA32 33
wwwHubspotcom wwwHubspotcom
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13
MCDONAlDrsquoS
Nothing like a tasty frozen beverage to draw my attention Good olrsquo Mccy Drsquos has a tendency to post appetizing images of their menu items along with some pretty funny commercials
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA34 35
wwwHubspotcom wwwHubspotcom
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14
DISNEy
Itrsquos hard not to ldquolikerdquo anything with Micky Mouse or Bambi stamped on it Disney is smart in capitalizing on our childhood memories and creating some new ones by sharing its latest animated shorts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
wwwHubspotcom wwwHubspotcom
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
wwwHubspotcom wwwHubspotcom
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
wwwHubspotcom wwwHubspotcom
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
wwwHubspotcom wwwHubspotcom
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
wwwHubspotcom wwwHubspotcom
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
wwwHubspotcom wwwHubspotcom
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA22 23
wwwHubspotcom wwwHubspotcom
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8
CHIPOTlE
Chiptole starts off by calling for ldquolikesrdquo right in its cover photo Once you jump into the actual content it shares some pretty fun images and helpful links like a TED Talk on eating healthy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA24 25
wwwHubspotcom wwwHubspotcom
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9
I really love how Google animates and presents its assortment of products and services They share a variety of links and create discussion topics that draw in fans Google also posts statuses and links in a variety of languages to engage fans from around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA26 27
wwwHubspotcom wwwHubspotcom
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10
PAyPAl
The cover photo profile image and thumbnails in the timeline are all uniform They post images and links about holidays fun products and current events to keep fans engaged with an assortment of different content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA28 29
wwwHubspotcom wwwHubspotcom
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11
VISA
First thing yoursquoll notice is the awesome cover photo and matching logo Visa posts everything from great discounts to pictures of cats No company is above posting images of cats Trust us
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA30 31
wwwHubspotcom wwwHubspotcom
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12
CURE INTERNATIONAl
Including your website in the cover photo is an effective way to draw some attention to your site and bring in some traffic CURE International also describes exactly what the organization does in the first part of the screen
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA32 33
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13
MCDONAlDrsquoS
Nothing like a tasty frozen beverage to draw my attention Good olrsquo Mccy Drsquos has a tendency to post appetizing images of their menu items along with some pretty funny commercials
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA34 35
wwwHubspotcom wwwHubspotcom
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14
DISNEy
Itrsquos hard not to ldquolikerdquo anything with Micky Mouse or Bambi stamped on it Disney is smart in capitalizing on our childhood memories and creating some new ones by sharing its latest animated shorts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
wwwHubspotcom wwwHubspotcom
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
wwwHubspotcom wwwHubspotcom
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA24 25
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9
I really love how Google animates and presents its assortment of products and services They share a variety of links and create discussion topics that draw in fans Google also posts statuses and links in a variety of languages to engage fans from around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA26 27
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10
PAyPAl
The cover photo profile image and thumbnails in the timeline are all uniform They post images and links about holidays fun products and current events to keep fans engaged with an assortment of different content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA28 29
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11
VISA
First thing yoursquoll notice is the awesome cover photo and matching logo Visa posts everything from great discounts to pictures of cats No company is above posting images of cats Trust us
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA30 31
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12
CURE INTERNATIONAl
Including your website in the cover photo is an effective way to draw some attention to your site and bring in some traffic CURE International also describes exactly what the organization does in the first part of the screen
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA32 33
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13
MCDONAlDrsquoS
Nothing like a tasty frozen beverage to draw my attention Good olrsquo Mccy Drsquos has a tendency to post appetizing images of their menu items along with some pretty funny commercials
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA34 35
wwwHubspotcom wwwHubspotcom
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14
DISNEy
Itrsquos hard not to ldquolikerdquo anything with Micky Mouse or Bambi stamped on it Disney is smart in capitalizing on our childhood memories and creating some new ones by sharing its latest animated shorts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA26 27
wwwHubspotcom wwwHubspotcom
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10
PAyPAl
The cover photo profile image and thumbnails in the timeline are all uniform They post images and links about holidays fun products and current events to keep fans engaged with an assortment of different content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA28 29
wwwHubspotcom wwwHubspotcom
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11
VISA
First thing yoursquoll notice is the awesome cover photo and matching logo Visa posts everything from great discounts to pictures of cats No company is above posting images of cats Trust us
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA30 31
wwwHubspotcom wwwHubspotcom
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12
CURE INTERNATIONAl
Including your website in the cover photo is an effective way to draw some attention to your site and bring in some traffic CURE International also describes exactly what the organization does in the first part of the screen
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA32 33
wwwHubspotcom wwwHubspotcom
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13
MCDONAlDrsquoS
Nothing like a tasty frozen beverage to draw my attention Good olrsquo Mccy Drsquos has a tendency to post appetizing images of their menu items along with some pretty funny commercials
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA34 35
wwwHubspotcom wwwHubspotcom
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14
DISNEy
Itrsquos hard not to ldquolikerdquo anything with Micky Mouse or Bambi stamped on it Disney is smart in capitalizing on our childhood memories and creating some new ones by sharing its latest animated shorts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
wwwHubspotcom wwwHubspotcom
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
wwwHubspotcom wwwHubspotcom
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
wwwHubspotcom wwwHubspotcom
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
wwwHubspotcom wwwHubspotcom
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
wwwHubspotcom wwwHubspotcom
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
wwwHubspotcom wwwHubspotcom
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
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wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA28 29
wwwHubspotcom wwwHubspotcom
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11
VISA
First thing yoursquoll notice is the awesome cover photo and matching logo Visa posts everything from great discounts to pictures of cats No company is above posting images of cats Trust us
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA30 31
wwwHubspotcom wwwHubspotcom
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12
CURE INTERNATIONAl
Including your website in the cover photo is an effective way to draw some attention to your site and bring in some traffic CURE International also describes exactly what the organization does in the first part of the screen
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA32 33
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13
MCDONAlDrsquoS
Nothing like a tasty frozen beverage to draw my attention Good olrsquo Mccy Drsquos has a tendency to post appetizing images of their menu items along with some pretty funny commercials
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA34 35
wwwHubspotcom wwwHubspotcom
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14
DISNEy
Itrsquos hard not to ldquolikerdquo anything with Micky Mouse or Bambi stamped on it Disney is smart in capitalizing on our childhood memories and creating some new ones by sharing its latest animated shorts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
wwwHubspotcom wwwHubspotcom
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
wwwHubspotcom wwwHubspotcom
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
wwwHubspotcom wwwHubspotcom
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
wwwHubspotcom wwwHubspotcom
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
wwwHubspotcom wwwHubspotcom
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA30 31
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12
CURE INTERNATIONAl
Including your website in the cover photo is an effective way to draw some attention to your site and bring in some traffic CURE International also describes exactly what the organization does in the first part of the screen
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA32 33
wwwHubspotcom wwwHubspotcom
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13
MCDONAlDrsquoS
Nothing like a tasty frozen beverage to draw my attention Good olrsquo Mccy Drsquos has a tendency to post appetizing images of their menu items along with some pretty funny commercials
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA34 35
wwwHubspotcom wwwHubspotcom
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14
DISNEy
Itrsquos hard not to ldquolikerdquo anything with Micky Mouse or Bambi stamped on it Disney is smart in capitalizing on our childhood memories and creating some new ones by sharing its latest animated shorts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
wwwHubspotcom wwwHubspotcom
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA32 33
wwwHubspotcom wwwHubspotcom
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13
MCDONAlDrsquoS
Nothing like a tasty frozen beverage to draw my attention Good olrsquo Mccy Drsquos has a tendency to post appetizing images of their menu items along with some pretty funny commercials
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA34 35
wwwHubspotcom wwwHubspotcom
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14
DISNEy
Itrsquos hard not to ldquolikerdquo anything with Micky Mouse or Bambi stamped on it Disney is smart in capitalizing on our childhood memories and creating some new ones by sharing its latest animated shorts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
wwwHubspotcom wwwHubspotcom
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
wwwHubspotcom wwwHubspotcom
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
wwwHubspotcom wwwHubspotcom
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
wwwHubspotcom wwwHubspotcom
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA34 35
wwwHubspotcom wwwHubspotcom
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14
DISNEy
Itrsquos hard not to ldquolikerdquo anything with Micky Mouse or Bambi stamped on it Disney is smart in capitalizing on our childhood memories and creating some new ones by sharing its latest animated shorts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
wwwHubspotcom wwwHubspotcom
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
wwwHubspotcom wwwHubspotcom
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
wwwHubspotcom wwwHubspotcom
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
wwwHubspotcom wwwHubspotcom
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
wwwHubspotcom wwwHubspotcom
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
wwwHubspotcom wwwHubspotcom
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
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share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA36 37
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15
COCA-COlA
Brand consistency is something that Coke tends to do quite well Great colors images and witty questions help them real in almost 60 million ldquolikesrdquo Coke also links its pages to products that you may or may not ldquolikerdquo
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
wwwHubspotcom wwwHubspotcom
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA38 39
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16
NUTEllA
love the stuff love the branding Nutella has some great links in its timeline that set it apart from some other brands They have the ldquoAround the worldrdquo and ldquoNutiquetterdquo boxes that draw some intrigue from its fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
wwwHubspotcom wwwHubspotcom
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
wwwHubspotcom wwwHubspotcom
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA40 41
wwwHubspotcom wwwHubspotcom
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17
TARGET
That is a seriously awesome cover image It really makes a difference when a company goes through the trouble to actually using a great cover photo you would be surprised with the amount of companies that use some stock image or an enlarged logo to fill that prime piece of visual real estate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
wwwHubspotcom wwwHubspotcom
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
wwwHubspotcom wwwHubspotcom
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
wwwHubspotcom wwwHubspotcom
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA42 43
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18
SKITTlES
A pool full of giant Skittles and a penguin are always going to get my attention Aside from the creative cover image Skittles includes fun games and photos featuring those bright colors that we have all come to love
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
wwwHubspotcom wwwHubspotcom
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
wwwHubspotcom wwwHubspotcom
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA44 45
wwwHubspotcom wwwHubspotcom
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19
CONVERSE
With over a quarter million people talking about Converse on Facebook yoursquove got to wonder what they are all talking about Converse has done a great job of creating some social campaigns that feature their products in everyday lives sent in by real fans The images show off nice styles and some interesting art work
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
wwwHubspotcom wwwHubspotcom
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA46 47
wwwHubspotcom wwwHubspotcom
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20
yOUTUBE
youTube might be a bit self explanitory People love videos especially videos that they can share on Facebook With the majority of viral videos shared on Facebook coming in from youTube you can figure out why their rocking out on this social network
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
wwwHubspotcom wwwHubspotcom
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
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wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA48 49
wwwHubspotcom wwwHubspotcom
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21
THE CHEESECAKE FACTORy
We here at HubSpot have some trouble turning away sweets This is particularly true about cheesecake With The Cheescake Factory they keep fans drawn in by offering gift cards free cheescake and all other cheescake related goodies that keep us coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
wwwHubspotcom wwwHubspotcom
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
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wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA50 51
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22
PUBlIx
Pictures and Polls Publix is doing a great job featuring attractive images of their stores and its products as well as keeping fans engaged with intersting poll questions
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA52 53
wwwHubspotcom wwwHubspotcom
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23
KICKSTARTER
Designed for a community of entrepreneurs and start up investors Kickstarter keeps its fans engaged with news about new projects and opportunities to invest in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA54 55
wwwHubspotcom wwwHubspotcom
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24
SOUNDClOUD
If therersquos one color we love itrsquos orange SoundCloud has creative and attractive cover photo They post information about new tracks along with some fun visual content its fans can share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA56 57
wwwHubspotcom wwwHubspotcom
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25
lEGAlZOOM
I canrsquot imagine its easy making a legal services company ldquofunrdquo on Facebook but legalZoom seems to do it pretty well They feature a nice photo set called ldquotoday in historyrdquo where they highlight an interesting fact about that particular day in history
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA58 59
wwwHubspotcom wwwHubspotcom
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26
BURBERRy
Models fancy clothes and fashion shows Burberry packs its Facebook page with great photos of its new collections and videos to keep their fans up-to-date with the latest in fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA60 61
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON TwITTER
CHAPTER
02
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA62 63
wwwHubspotcom wwwHubspotcom
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27
HTC
With almost half a million followers HTC does a great job at keeping up with replies retweets and hash-tagging The background features a nice set of images that focus on their latest product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA64 65
wwwHubspotcom wwwHubspotcom
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28
THE NEW yORKER
We really enjoy the background image for this Twitter account The New yorker shares a variety of quotes articles and media that its followers can easily consume and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
wwwHubspotcom wwwHubspotcom
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA66 67
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29
GO MEDIA
One format that Go Media shares well is videos They post often and interact well with their followers The collage of images for the background is a great addition to the overall look of the Twitter page
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA68 69
wwwHubspotcom wwwHubspotcom
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30
ROllING STONE
Rolling Stone has a very effective way of including links in almost every single tweet they send This will always give followers something to engage in
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
wwwHubspotcom wwwHubspotcom
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA70 71
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31
QUIyK
Not only does Quiyk deliver to a very particular audienc of Quiddich fans they do so in a very effective way The links shown off in their background image make it much easier for followers to check out their other networks
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
wwwHubspotcom wwwHubspotcom
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
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wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA72 73
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32
MAC COSMETICS
They focus well on including links tagging other users and relying on hashtags MAC Costmetics also features images and videos of their products On top of that they have a nice consistency with their logo and background image
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
wwwHubspotcom wwwHubspotcom
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
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wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
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93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA74 75
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33
BURGER KING
If they werenrsquot rocking it before they should be now After the recent hacking incedent BK nabbed itself over 10k new followers Aside from the epic password fail they do a good job of tweeting pretty frequently and actively engaging its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA76 77
wwwHubspotcom wwwHubspotcom
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34
VIRGIN AMERICA
Virgin is pushing a new lifestyle among travelers Theyrsquove been working pretty hard at making some great looking content and providing money saving promos to all of their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA78 79
wwwHubspotcom wwwHubspotcom
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35
lINDT CHOCOlATE
Chocolate tends to some magical powers when it comes to social media People love to talk about it share it and post pictures of it lindt definitely benefits from this internet love affair with chocolate
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
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36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
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37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA80 81
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
36
SPRITE
Sprite posts very frequently and has a great eye for branding The background image and profile images are all in tune with the overall look of Sprite
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
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70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
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72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
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73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
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74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
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75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
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78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
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79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
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86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
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87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA82 83
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
37
VOGUE MAGAZINE
Beyonce Enough said Background image aside Vogue has a nice consistent rythme for their tweets that give its followers a nice stream of content
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
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71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
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76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
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80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
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81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
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85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
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92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
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94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
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97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA84 85
wwwHubspotcom wwwHubspotcom
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38
MICHAEl KORS
The success of this page is due to the fact that it is tweeted by Michael Kors the individual and not the brand itself
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
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83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
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84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
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88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
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89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
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90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
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ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
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95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
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96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
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98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
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99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
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100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA86 87
wwwHubspotcom wwwHubspotcom
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39
SEOMOZ
The background image and profile images all embody the essence of SEOmoz The happy robot is so well connected to the brand and its followers know it SEOmoz does a great job of staying engaged and active with its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
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41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
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48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
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49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
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101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
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CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA88 89
wwwHubspotcom wwwHubspotcom
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40
THE NEW yORK TIMES
They post very frequently and always keep their followers up-to-date on new articles and news This could explain the staggering 76 million follower count
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
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42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
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43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
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44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
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45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
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46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
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50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
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51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
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ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
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52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
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53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
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54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
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55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
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56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
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57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
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58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
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59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
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60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
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61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
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62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
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63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
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64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
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65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
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66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
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67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
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68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
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69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
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77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA90 91
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
41
ADIDAS
The company has a great repor with its followers Notice the number of links mentions and retweets that populate their Twitter stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA92 93
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
42
DUNKIN DONUTS
Product placement is key when it comes to taking advantage of screen real estate Dunkin Donuts uses this great space to show off its k-cup selections Aside from that they are actively retweeting mentioning and sharing helpful links and tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA94 95
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
43
URBAN OUTFITTERS
The background image is something great to take note of When looking into their actual activity Urban Outfitters does an effective job at including loads of links in all of their tweets
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA96 97
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
44
lUlUlEMON
This brand actually focused on a very clean look and feel to their Twitter account They keep their feed full of images and videos to keep their followers engaged with the brand
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA98 99
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
45
PR 2020
The marketing agency uses their Twitter feed to provide its followers with an assortment of helpful articles ebooks links and quotes that are easily shared and consumed
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA100 101
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
46
HERSHEyrsquoS KISSES
The love of chocolate is no secret Hersheyrsquos Kisses fills their Twitter feed with images of their adorable chocolate treats and keeps their followers hungry with great recipes to share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
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91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA102 103
wwwHubspotcom wwwHubspotcom
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47
SAMSUNG MOBIlE US
With over four million followers Samsung Mobile US stays pretty consistent with its tweets It uses a variety of videos links and images to keep things fresh
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA104 105
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
48
THE HUFFINGTON POST
Almost 200000 tweets have come out of The Huffington Post This is definitely a strategy that works to keep your account floating around Twitter streams
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA106 107
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
49
TIyATIEN HEAlTH
With many nonprofits lacking the time and resources to maintain social networks this organization still has the branding and design aspects down pack
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA108 109
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
50
DININGIN
Keeping your followers interested is key to maintaining a strong social network Diningin does this by posting helpful articles and links related to food that followers can eat up
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA110 111
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
51
MAKE A WISH AMERICA
This is an example of a nonprofit that has put some time and resources into its social networks It features images and tweets about its cause to its almost 96000 followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA112 113
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON PINTEREST
CHAPTER
03
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA114 115
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
52
THE PERFECT PAlETTE
They have a variety of great boards in an assortment of colors and are visually appealing to its followers With Pinterest being very heavy on visual content it helps to have a set of pleasently colored images and products to feature
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA116 117
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
53
APARTMENT THERAPy
They feature a number of great pin boards that span from tutorials to pet themed pins With over 26 boards about apartment life theyrsquove got what their followers need
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA118 119
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
54
WHOlE FOODS
Food tends to do great on Pinterest People just love to repin tasty images Whole Foods offers just that
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA120 121
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
55
WEST ElM
Colors are always a great indicator of something visually appealing to follow on Pinterest Although that is not always the case with design companies it usually is West Elm has a nice set up of board categorized by colors and patterns
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA122 123
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
56
MASHABlE
Mashable has a pin board for almost everything you might want They provide their followers with a number of interesting categories to keep them pinning
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA124 125
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
57
IKEA
The Ikea accounts has a breakdown of pin boards categorized by rooms and purpose you can browse their pinned up catelog of furniture and other related items
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA126 127
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
58
DIESEl
Showing off their latest collections and some digital art galleries Diesel definitely has put some time into the 45 boards it created for its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA128 129
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
59
WAll STREET jOURNAl
Breaking its articles into easily viewable catergories is welcomed set up for the WSj Pinterest account Followers can browse their way through tech arts travel and more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA130 131
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
60
NORDSTROM
With over four million followers Nordstrom has created 61 boards with focuses on specific designers seasons and fashion trends The images are easy to repin and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA132 133
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
61
GE
The great thing about GErsquos Pinterest acount is the boards full of educational content They have interesting games facts and information knowledge hungry followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA134 135
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
62
lINDA MCDOUGlAD DESIGNAside from the different pin boards featuring everything from jewelry to architecture they have a board just for the team Itrsquos a great way to put some faces to the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA136 137
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
63
ETSy
Etsy has become a great place for consumers to find loads of different products for all of their needs Their Pinterest account lays out those products in a visually friendly style that followers can easily enjoy
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA138 139
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
64
TRAVEl CHANNEl
Aside from food sharing well on Pinterest travel destinations tend to do just as well The Travel Channel gives its followers an assortment of great images to locations all around the world
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA140 141
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
65
HUMANE SOCIETy OF NEW yORKThis nonprofit has found a way to share cute images of animals while promoting a great cause The Humane Society of New york has pin boards to help their lovely animals find good homes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA142 143
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
66
CHOBANI
you would normally expect images of their yogurt in those nicely packaged containers but Chobani takes it a step further They have categories of pin boards devoted to different recipes and ways to enjoy their yogurts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA144 145
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
67
ORECK
Humor always does well on Pinterest Oreck seems to have caught onto that and has sprung up a couple humor focused pin boards for everyone enjoyment
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA146 147
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
68
PEAPOD
you know that feeling when yoursquore watching the Food Network and it makes you want to order everything you see on tv Well that happens to us when wersquore on Pinterest luckily for us Peapod not only showers us with images of delicious delectibles but it can deliver them to us as well
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA148 149
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
69
DRAKE UNIVERSITy
Not all universities are hip to the idea of social networks Drake University has really taken a step in the right direction and visualized its campus life and community It doesnrsquot hurt to have pictures of cute puppies floating around either
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA150 151
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
70
MADEWEll
With the 18 boards they currently have created Madewell has been able to pin together a set of inspiring images patterns and colors taylored for their followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA152 153
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
71
CHRONIClE BOOKS
People love DIy pins and typography Chronicle Books has pin boards devoted to great books DIy projects and typography
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA154 155
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
72
SHARPIE
Ever wonder what to do with all those assorted colors of Sharpie markers you have Well Sharpiersquos Pinterest has all the ideas and inspiration you need Theyrsquove got everything from coloring sneakers to handbag design
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA156 157
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
73
BABBlE
Babble has worked on creating some great pin boards for the ldquonew generationrdquo of parents With categories focused on playrooms parties and fashion to provide some variety to its followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA158 159
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
74
MODClOTH
Herersquos a great example of a broad selection of pin boards can bring in a huge amount of followers ModCloth has four million followers with pin boards about design style food and even cuteness
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA160 161
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
75
lOWErsquoS
like we mentioned before DIy is a big thing when it comes to sharability on Pinterest This is particularly true with household projects lowersquos has pin boards on lighting crafts and organizing that followers can browse through and share
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA162 163
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
76
EPICURIOUS
Recipes move like wild fires across Pinterest Epicurious takes full advantage of this by having over 150 different pin boards for almost any meal you could possibly think of
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA164 165
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
77
GIlT
Sharing deals fashion and just pretty images can do great things for your Pinterest account Gilt pins everything from food to fashion while keeping its followers on the up and up with the latest sales from their site
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA166 167
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
78
HUBSPOT
Aside from sharing our wonderful ebooks and infographics HubSpot also features a variety of pinable images and videos that entertain and educate our followers
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA168 169
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKING IT ON LINKEDIN
CHAPTER
04
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA170 171
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
79
A big focus of companies using linkedIn is to use it as a recruiting tool Twitter does just that with its neatly placed career banner
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA172 173
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
80
ADOBE
Adobe always does a great job at showing off the power of their design tools This banner is no different The company keeps the public informed on new products events and updates about Adobe
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA174 175
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
81
STARBUCKS
Starbucks features a number of helpful articles about retail related companies and keeps its followers current on how the company is progressing
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA176 177
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
83
MICROSOFT
With all the latest developments happening at Microsoft the company has been doing a great job at keeping its profile up-to-date It features helpful articles and news about its current products
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA178 179
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
84
GE
GErsquos recent updates focus on the ever changing world of technology They company keeps relevant and interesting articles in their linkedIn company stream
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA180 181
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
85
CISCO SySTEM
Cisco has a very clean and attractive cover image Aside from that their recent updates include online education and other helpful articles
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA182 183
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
86
MIST
MIST is a nonproft competition for high school students across the nation And if therersquos one thing their linkedIn gets across itrsquos that they are present in many major locations MIST uses their linkedin cover photo to showcase just that immediately attracting folks who live in those areas
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA184 185
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
87
Of course we would have to cover linkedInrsquos company profile Theyrsquove also been keeping up with recent articles and engaging their followers on a number of professional levels
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA186 187
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
88
INTEl
The recent updates from Intel focus on sharing the latest news in technology It uses itrsquos profile to post new job opportunities and other helpful information about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA188 189
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
89
3M
The company has a clean looking banner They utilize employee spotlights ot hightlight career opportunities within the company They even feature a Friday Trivia question to keep its followers on their toes
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA190 191
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
90
BEll PERFORMANCE
Bell Performance shows us that no matter what industry yoursquore in you belong on social This fuel manufacturing company uses its linkedIn presence to share videos on topics such as ldquoEngine Parts for Better Gas Mileagerdquo Everything they post relates back to their cover photo -- because performance counts
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA192 193
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
91
AOl
One of the few companies to put in the effort of creating an interesting and visually compeling cover image for their company profile
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA194 195
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
92
DIGITAS
Another great looking cover image with a spotlight on awards that the company has recieved This is something that would bold well for them when looking to use linkedIn as a means of recruiting
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA196 197
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
ROCKINrsquo IT ON GOOGLE +
CHAPTER
05
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA198 199
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
93
MOTOROlA
They focus on posting an assortment of visual content targeted at building product awareness They have been consistently promoting their latest products and newest features
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA200 201
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
94
AUDI
Audi takes advantage of the large screen real estate by using a well branded cover image They also keep their circles entertained with images videos and interesting articles about the company
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA202 203
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
95
PENCIlS OF PROMISE
With almost 150000 followers Pencils of Promise has done an amazign job of engaging its fan base Although their cover image could use some much needed branding the quality of their posts keeps people happy and coming back for more
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA204 205
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
96
HampM
The company has a great way of showcasing the lastest fashion trends and deals from HampM They cover everything from fashion week to street fashion
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA206 207
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
97
STOP HUNGER NOW
As we mentioned before nonprofit usually lack the time or resources to maintain their social networks Stop Hunger Now has defintely taken the time to properly brand and share with its small but growing G+ fans
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA208 209
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
98
jETSETTER
A nice little campaign that jetsetter has started doing is their ldquoyour Daily Moment of Zenrdquo post They share amazing images of travel destinations around the world that give their circles something to look forward to each day
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA210 211
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
99
PEPSI
This is definitely a company that knows a bit about branding its social networks Pepsi is obviously plattered throughout their Google + account Although it might be a bit off putting at least you know who this page belongs to
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA212 213
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
100
UBERFlIP
Uberflip uses their Google+ presence to post images that show the value of their product rather than tell it The Uberflip tools allow users to convert traditional print magazines PDFs and the like and turn them into interactive pieces of content Their images show off the ease-of-use and mobile optimized capabilities of the product
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA214 215
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
101
SONy
Sony uses its Google + account to share with its ciricles the newest products coming off its production lines They share images videos and articles about anythng and everything Sony
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT
101 COMPANIES ROCKINg IT ON SOCIAL MEDIA101 COMPANIES ROCKINg IT ON SOCIAL MEDIA216 217
wwwHubspotcom wwwHubspotcom
share this Ebook share this Ebook
CONCLUSION
According to PWC 60 of consumers use social media to follow discover
and give feedback on brands and retailers Use these 101 examples of
companies rocking social media to find out what works best for your own
company and be the social business these consumers are following Good
luck
To start rocking social media today sign up for a free 30 day trial of our social
media tools With our tools you can create and schedule messages track
interactions with prospects and measure the business value of your social
media marketing efforts
HTTPBITLYCOMHUBSPOT-SOCIAL-MEDIA-TRIAL
SIGN UP TODAY
wwwHubspotcom
START ROCKING SOCIAL MEDIA wITH HUBSPOT