100 THINGS TO WATCH IN 2014 - · PDF file100 THINGS TO WATCH IN 2014 • ... Real Estate Development. 15. ... Apple’s iBeacon, allow retailers to precisely track shoppers’

100 THINGS TO WATCH IN 2014DECEMBER 2013

100 THINGS TO WATCH IN 2014

100 THINGS TO WATCH IN 2014

In addition to our 10 Trends for 2014 forecast, JWT presents 100 Things to Watch in 2014. Some items on ourlistreflectthebroadertrendswerespotlighting:

The End of Anonymity:Itsbecomingnearlyimpossibletoremainunobservedanduntrackedbygovernmentsandcorporations(thankstoBeaconsandanarrayofothertechnologies).Asanonymity

becomesmoreelusive,expectagrowingTechno-ParanoiaandaflourishingPrivacyMarketplace. Brands

willneedtoadoptpracticeslikePrivacybyDesign.

Mindful Living:Consumersaredevelopingaquasi-Zendesiretoexperienceeverythinginamorepresent,consciousway.MindfulLivingisfilteringintothemainstreamasmorepeoplefeeldrawnto

theideaofshuttingoutdistractionsandseeitasacompetitiveadvantage(SurvivaloftheFocused).

WellseeMindfulness in Classrooms and more people practicing ContemplativeComputing,keeping

technologyatarmslengthandembracingtheHeads-UpMovement.

Remixing Tradition:Withsocialnormsquicklychangingandanewanything-goesattitude,peoplearemashingupcherishedtraditionswithdecidedlynewideas,creatingtheirownrecipesforwhatfeels

right.ThiswillmeaneverythingfromDigitalGrieving to DivorceParties.Consumerswillreviveold

traditions(TraditionalFolkClothing)orputanewspinonthem(Godless Congregations).

Amongotherthings,thislistalsoincludestechtoolsanddevices,foodandbeveragetrends,newtypesofbusinesses,newbehaviorstowatchandideaswiththepotentialtoladderuptobiggertrends.

ForalookathighlightsfrompastThingstoWatchandupdatesonafewthingswespotlightedayearago,jumpto OurTrackRecord.

BACKGROUND

100 THINGS TO WATCH IN 2014

100 THINGS TO WATCH IN 2014

OUR THINGS TO WATCH IN 2014

1. 3D Printer RetailHubs

2. 3D Printing Accessories

3. Aerial Yoga

4. African ContemporaryArt

5. Algae

6. AmbientCommerce

7. ArmchairTravel

8. ArrestedIRLDevelopment

9. ArtIncubators

10.AwesomenessTV

11. Beacons

12.BitcoinRivals

13. Bitcoins Bust Out

14. Branded Real Estate Development

15. Brands Blur GenderLines

16. Brands in Space

17. Brazil As Debutante

18. Brazilian Art

19.BreathAnalysis

20. Catering to Chemical Sensitivities

21. Chinese Wines

22. The Circular Economy

23.CocktailsonTap

24.Community-Supported Everything

25.ContemplativeComputing

26. Couriers on Call

27.CraftMocktails

28. Deconstructed Dinners

29.DeliveryWars

30. Demonizing FoodDyes

31. Digital Art

32.DigitalGrieving

33.DivorceParties

34. Drone Regulation

35. E-Cigarette Regulation

36.EdiblePackaging

37.EqualRights for Men

38.FashionfortheSpace Age

39.FastFoodTofu

40.Feel-GoodFashion

41.GlanceableUI

42.Glassware

43. Godless Congregations

44. Google Glass Etiquette

45.Hackings NewFrontier

46.HapticTechnology

47.HashtagFatigue

48. Heads-Up Movement

49.HomemadeBabyFoodDelivery

50. Human Touches

51.InfusedIceCubes

52.InternetSafetyNets

53. Jumia

54. Kid-Bots

55.LiveBroadcasts

56.MakeupSalons

57.TheMarijuanaMarket

58.mEmployment

59. Messaging Apps As Retail Channel

60. Metadata

61. Mindfulness in Classrooms

62. Minimoons

63. Minute to Read It

64.Needle-FreeVaccines

65. Oculus Rift

66.OTTTV

67. Photoshop for All

68. Podcast One

69.PrivacybyDesign

70.PrivacyMarketplace

71. Regional Ethnic Cuisine

72.RoboticSecurityGuards

73.Role-PlayingAdventures

74.SavoryYogurt

75.SeamlessPayments

76. Semiautonomous Cars

77.SensoryLiteracyAsCore Curriculum

78. Sight-Running

79.SmartVendingMachines

80. Snail Slime

81.SochisThirdComing

82.TheSocialDivide

83.Soju

84.SpeakingVisually

85. Sports Mashups

86. Stealth Health

87.SurvivaloftheFocused

88.Tablet-FirstTV

89. Techno-Paranoia

90. Telediagnostics

91. Telepresence Robots

92. Traditional FolkClothing

93.UglyProduce

94.UnconventionalModels

95.VapingLounges

96.VegetableCo-Stars

97.VerifiedReviewers

98.VirtualStickersCometoLife

99.XboxProgramming

100.Xiaomi

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Imagecredits:UPS Store

3D PRINTER RETAIL HUBS

Retailersaregettingintothe3Dprintinggamebyprovidingaccesstothetechnologyforconsumersnotreadytoinvestintheirownprinters.IntheU.S.,earlyadoptersincludeUPS,whichistargetingsmallbusinessesandstartupsbyintroducing3Dprinterstosomelocations.BritishsupermarketAsdahasbeentestingin-store3Dscanningandprinting,enablingcustomerstoreplicateobjectsinceramic.Tescoisexploringtheideaofaddingin-store3Dprintersthatcouldprovidereplacementpartsandnicheitems.

http://www.youtube.com/watch?v=aI1UKfO2eiUhttp://www.youtube.com/watch?v=aI1UKfO2eiU

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Imagecredit:Occipital

3D PRINTING ACCESSORIES

As3Dprintingcomestotheconsumermarket,wellseeacorrespondingriseinaccessoriesthathelppeoplebringtheir3D ideas to life. 3D scanners, common industrial tools that arenowavailabletoconsumers,allowobjectstobescannedandthenreplicatedwitha3Dprinter.OccipitalsupcomingStructureSensor,aniPadadd-onthatturnsthetabletintoa3Dscanner,canalsomapindoorenvironmentsandenableinnovativevirtualrealitygames.Theupcoming3Doodlerisa3Dpenthatletsuserscreateobjectsbysimplyscribbling,tracingorwavingafingerintheair.

http://structure.io/http://structure.io/

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Imagecredit:AntiGravityFitness

AERIAL YOGA

Thislow-impact,high-energyyogavariation,inwhichparticipantsaresuspendedfromstretchyfabric,istakingofffromFloridatoJohannesburg.CreatedbyformerBroadwaychoreographerandCirqueduSoleilco-founderChristopherHarrison,whorunsAntiGravityFitness,aerialyogaissaidtoenableadeeperstretch.Itsalsoreferredtoassuspensionyogaoranti-gravityyoga.

http://antigravityfitness.com/template_photos?n_id=14http://antigravityfitness.com/template_photos?n_id=14

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Imagecredit:BrooklynMuseum

AFRICAN CONTEMPORARY ART

GalleriesandmuseumsinmajorartmarketsaredisplayinganewopennesstoAfricanartists.InLondon,fourgalleriesfocusingexclusivelyoncontemporaryAfricanartistshaveopened;thecityhostedtheinaugural1:54ContemporaryAfricanArtFairin2013;andtheTateModerncreatedanAfricancollectionscommitteein2012.TheBrooklynMuseumfeaturedtwoshowsfromcontemporaryAfricanartistsin2013,GhanaiansculptorElAnatsuiandNairobi-bornWangechiMutu(nowbasedinBrooklyn).AsAfricanartgetsmoreseriousattention,wellseepricesheatingup.

http://www.brooklynmuseum.org/exhibitions/el_anatsui/#http://www.brooklynmuseum.org/exhibitions/el_anatsui/#

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Imagecredit:Algenist

ALGAE

Alreadybeingharnessedasapetroleumalternative,theorganismisfindingitswayintoeverythingfromcosmeticstofertilizer.SephoraissellingAlgenist,frombiotechcompanySolazyme,whichincorporatestheanti-agingalguronicacidandmicroalgaeoil.TritonAlgaeInnovationshasraised$5millioninseedfundingtocreatealgae-basednutraceuticals,andtheUniversityofTexasisexperimentingwithalgae-basedfertilizer.Theresalsoafunelement:DinoPet,analgae-poweredbioluminescentpet,blewbyitsKickstartergoal.

https://www.facebook.com/photo.php?fbid=653556541334255&set=pb.191178914238689.-2207520000.1387246788.&type=3&theaterhttps://www.facebook.com/photo.php?fbid=653556541334255&set=pb.191178914238689.-2207520000.1387246788.&type=3&theater

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Imagecredit:Google

AMBIENT COMMERCE

Asmoresmart,sensor-connectedobjectshitthemarketplace,brandswillseektoofferinstantgratificationbywayofambientcommerce:anticipatingconsumerneedsandwants,andprovidinggoodsandservicesautomatically.Consumerswouldsetupguidelinesinadvance,thenlettechnologytakecareoftherest.AhypotheticalexamplefromJohnSheldon,eBayEnterpriseMarketingSolutionsheadofstrategy:usingtheNike+apptoensurethatanewpairofrunningshoesarriveswheneverthecustomerreaches300milesofusage.Ambientcommerceisaboutconsumersturningovertheirtrusttothemachine,hesays.

http://googlecommerce.blogspot.com/2013/09/google-shopping-express-now-available.htmlhttp://googlecommerce.blogspot.com/2013/09/google-shopping-express-now-available.html

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Imagecredit:San Pellegrino

ARMCHAIR TRAVEL

Newtechnologieswillenablevicarioustravelinnovelways.GoProisalreadyenablingadventureseekerstoeasilyrecordandsharetheirexperiences,fromsurfingtoscubadiving.LivestreamingviaGoogleGlasswillletpeopleremotelyaccompanyGlasswearersontheirtravels.Robotswillalsocomeintoplay:A2013SanPellegrinopromotion,forexample,letpeopletakevirtualtoursofTaorminainSicilyusingfiveremotelycontrolledrobots,partofitsThreeMinutesinItalypromotion.Meanwhile,theOculusRiftvirtualrealityheadsetwillprovidetheultimateinarmchairtravel.

https://www.facebook.com/photo.php?fbid=675530619142249&set=a.648883795140265.1073741830.643862228975755&type=1&theaterhttps://www.facebook.com/photo.php?fbid=675530619142249&set=a.648883795140265.1073741830.643862228975755&type=1&permPage=1

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Imagecredit:byronv2

ARRESTED IRL DEVELOPMENT

Immersioninthedigitalworldisleavingmanyp