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100 THINGS TO WATCH IN 2014 - · PDF file100 THINGS TO WATCH IN 2014 • ... Real Estate Development. 15. ... Apple’s iBeacon, allow retailers to precisely track shoppers’

Jun 15, 2018

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  • 100 THINGS TO WATCH IN 2014DECEMBER 2013

  • 100 THINGS TO WATCH IN 2014

    100 THINGS TO WATCH IN 2014

    In addition to our 10 Trends for 2014 forecast, JWT presents 100 Things to Watch in 2014. Some items on ourlistreflectthebroadertrendswerespotlighting:

    The End of Anonymity:Itsbecomingnearlyimpossibletoremainunobservedanduntrackedbygovernmentsandcorporations(thankstoBeaconsandanarrayofothertechnologies).Asanonymity

    becomesmoreelusive,expectagrowingTechno-ParanoiaandaflourishingPrivacyMarketplace. Brands

    willneedtoadoptpracticeslikePrivacybyDesign.

    Mindful Living:Consumersaredevelopingaquasi-Zendesiretoexperienceeverythinginamorepresent,consciousway.MindfulLivingisfilteringintothemainstreamasmorepeoplefeeldrawnto

    theideaofshuttingoutdistractionsandseeitasacompetitiveadvantage(SurvivaloftheFocused).

    WellseeMindfulness in Classrooms and more people practicing ContemplativeComputing,keeping

    technologyatarmslengthandembracingtheHeads-UpMovement.

    Remixing Tradition:Withsocialnormsquicklychangingandanewanything-goesattitude,peoplearemashingupcherishedtraditionswithdecidedlynewideas,creatingtheirownrecipesforwhatfeels

    right.ThiswillmeaneverythingfromDigitalGrieving to DivorceParties.Consumerswillreviveold

    traditions(TraditionalFolkClothing)orputanewspinonthem(Godless Congregations).

    Amongotherthings,thislistalsoincludestechtoolsanddevices,foodandbeveragetrends,newtypesofbusinesses,newbehaviorstowatchandideaswiththepotentialtoladderuptobiggertrends.

    ForalookathighlightsfrompastThingstoWatchandupdatesonafewthingswespotlightedayearago,jumpto OurTrackRecord.

    BACKGROUND

  • 100 THINGS TO WATCH IN 2014

    100 THINGS TO WATCH IN 2014

    OUR THINGS TO WATCH IN 2014

    1. 3D Printer RetailHubs

    2. 3D Printing Accessories

    3. Aerial Yoga

    4. African ContemporaryArt

    5. Algae

    6. AmbientCommerce

    7. ArmchairTravel

    8. ArrestedIRLDevelopment

    9. ArtIncubators

    10.AwesomenessTV

    11. Beacons

    12.BitcoinRivals

    13. Bitcoins Bust Out

    14. Branded Real Estate Development

    15. Brands Blur GenderLines

    16. Brands in Space

    17. Brazil As Debutante

    18. Brazilian Art

    19.BreathAnalysis

    20. Catering to Chemical Sensitivities

    21. Chinese Wines

    22. The Circular Economy

    23.CocktailsonTap

    24.Community-Supported Everything

    25.ContemplativeComputing

    26. Couriers on Call

    27.CraftMocktails

    28. Deconstructed Dinners

    29.DeliveryWars

    30. Demonizing FoodDyes

    31. Digital Art

    32.DigitalGrieving

    33.DivorceParties

    34. Drone Regulation

    35. E-Cigarette Regulation

    36.EdiblePackaging

    37.EqualRights for Men

    38.FashionfortheSpace Age

    39.FastFoodTofu

    40.Feel-GoodFashion

    41.GlanceableUI

    42.Glassware

    43. Godless Congregations

    44. Google Glass Etiquette

    45.Hackings NewFrontier

    46.HapticTechnology

    47.HashtagFatigue

    48. Heads-Up Movement

    49.HomemadeBabyFoodDelivery

    50. Human Touches

    51.InfusedIceCubes

    52.InternetSafetyNets

    53. Jumia

    54. Kid-Bots

    55.LiveBroadcasts

    56.MakeupSalons

    57.TheMarijuanaMarket

    58.mEmployment

    59. Messaging Apps As Retail Channel

    60. Metadata

    61. Mindfulness in Classrooms

    62. Minimoons

    63. Minute to Read It

    64.Needle-FreeVaccines

    65. Oculus Rift

    66.OTTTV

    67. Photoshop for All

    68. Podcast One

    69.PrivacybyDesign

    70.PrivacyMarketplace

    71. Regional Ethnic Cuisine

    72.RoboticSecurityGuards

    73.Role-PlayingAdventures

    74.SavoryYogurt

    75.SeamlessPayments

    76. Semiautonomous Cars

    77.SensoryLiteracyAsCore Curriculum

    78. Sight-Running

    79.SmartVendingMachines

    80. Snail Slime

    81.SochisThirdComing

    82.TheSocialDivide

    83.Soju

    84.SpeakingVisually

    85. Sports Mashups

    86. Stealth Health

    87.SurvivaloftheFocused

    88.Tablet-FirstTV

    89. Techno-Paranoia

    90. Telediagnostics

    91. Telepresence Robots

    92. Traditional FolkClothing

    93.UglyProduce

    94.UnconventionalModels

    95.VapingLounges

    96.VegetableCo-Stars

    97.VerifiedReviewers

    98.VirtualStickersCometoLife

    99.XboxProgramming

    100.Xiaomi

  • 100 THINGS TO WATCH IN 2014

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    1

    Imagecredits:UPS Store

    3D PRINTER RETAIL HUBS

    Retailersaregettingintothe3Dprintinggamebyprovidingaccesstothetechnologyforconsumersnotreadytoinvestintheirownprinters.IntheU.S.,earlyadoptersincludeUPS,whichistargetingsmallbusinessesandstartupsbyintroducing3Dprinterstosomelocations.BritishsupermarketAsdahasbeentestingin-store3Dscanningandprinting,enablingcustomerstoreplicateobjectsinceramic.Tescoisexploringtheideaofaddingin-store3Dprintersthatcouldprovidereplacementpartsandnicheitems.

    http://www.youtube.com/watch?v=aI1UKfO2eiUhttp://www.youtube.com/watch?v=aI1UKfO2eiU

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    Imagecredit:Occipital

    3D PRINTING ACCESSORIES

    As3Dprintingcomestotheconsumermarket,wellseeacorrespondingriseinaccessoriesthathelppeoplebringtheir3D ideas to life. 3D scanners, common industrial tools that arenowavailabletoconsumers,allowobjectstobescannedandthenreplicatedwitha3Dprinter.OccipitalsupcomingStructureSensor,aniPadadd-onthatturnsthetabletintoa3Dscanner,canalsomapindoorenvironmentsandenableinnovativevirtualrealitygames.Theupcoming3Doodlerisa3Dpenthatletsuserscreateobjectsbysimplyscribbling,tracingorwavingafingerintheair.

    http://structure.io/http://structure.io/

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    Imagecredit:AntiGravityFitness

    AERIAL YOGA

    Thislow-impact,high-energyyogavariation,inwhichparticipantsaresuspendedfromstretchyfabric,istakingofffromFloridatoJohannesburg.CreatedbyformerBroadwaychoreographerandCirqueduSoleilco-founderChristopherHarrison,whorunsAntiGravityFitness,aerialyogaissaidtoenableadeeperstretch.Itsalsoreferredtoassuspensionyogaoranti-gravityyoga.

    http://antigravityfitness.com/template_photos?n_id=14http://antigravityfitness.com/template_photos?n_id=14

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    Imagecredit:BrooklynMuseum

    AFRICAN CONTEMPORARY ART

    GalleriesandmuseumsinmajorartmarketsaredisplayinganewopennesstoAfricanartists.InLondon,fourgalleriesfocusingexclusivelyoncontemporaryAfricanartistshaveopened;thecityhostedtheinaugural1:54ContemporaryAfricanArtFairin2013;andtheTateModerncreatedanAfricancollectionscommitteein2012.TheBrooklynMuseumfeaturedtwoshowsfromcontemporaryAfricanartistsin2013,GhanaiansculptorElAnatsuiandNairobi-bornWangechiMutu(nowbasedinBrooklyn).AsAfricanartgetsmoreseriousattention,wellseepricesheatingup.

    http://www.brooklynmuseum.org/exhibitions/el_anatsui/#http://www.brooklynmuseum.org/exhibitions/el_anatsui/#

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    Imagecredit:Algenist

    ALGAE

    Alreadybeingharnessedasapetroleumalternative,theorganismisfindingitswayintoeverythingfromcosmeticstofertilizer.SephoraissellingAlgenist,frombiotechcompanySolazyme,whichincorporatestheanti-agingalguronicacidandmicroalgaeoil.TritonAlgaeInnovationshasraised$5millioninseedfundingtocreatealgae-basednutraceuticals,andtheUniversityofTexasisexperimentingwithalgae-basedfertilizer.Theresalsoafunelement:DinoPet,analgae-poweredbioluminescentpet,blewbyitsKickstartergoal.

    https://www.facebook.com/photo.php?fbid=653556541334255&set=pb.191178914238689.-2207520000.1387246788.&type=3&theaterhttps://www.facebook.com/photo.php?fbid=653556541334255&set=pb.191178914238689.-2207520000.1387246788.&type=3&theater

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    Imagecredit:Google

    AMBIENT COMMERCE

    Asmoresmart,sensor-connectedobjectshitthemarketplace,brandswillseektoofferinstantgratificationbywayofambientcommerce:anticipatingconsumerneedsandwants,andprovidinggoodsandservicesautomatically.Consumerswouldsetupguidelinesinadvance,thenlettechnologytakecareoftherest.AhypotheticalexamplefromJohnSheldon,eBayEnterpriseMarketingSolutionsheadofstrategy:usingtheNike+apptoensurethatanewpairofrunningshoesarriveswheneverthecustomerreaches300milesofusage.Ambientcommerceisaboutconsumersturningovertheirtrusttothemachine,hesays.

    http://googlecommerce.blogspot.com/2013/09/google-shopping-express-now-available.htmlhttp://googlecommerce.blogspot.com/2013/09/google-shopping-express-now-available.html

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    Imagecredit:San Pellegrino

    ARMCHAIR TRAVEL

    Newtechnologieswillenablevicarioustravelinnovelways.GoProisalreadyenablingadventureseekerstoeasilyrecordandsharetheirexperiences,fromsurfingtoscubadiving.LivestreamingviaGoogleGlasswillletpeopleremotelyaccompanyGlasswearersontheirtravels.Robotswillalsocomeintoplay:A2013SanPellegrinopromotion,forexample,letpeopletakevirtualtoursofTaorminainSicilyusingfiveremotelycontrolledrobots,partofitsThreeMinutesinItalypromotion.Meanwhile,theOculusRiftvirtualrealityheadsetwillprovidetheultimateinarmchairtravel.

    https://www.facebook.com/photo.php?fbid=675530619142249&set=a.648883795140265.1073741830.643862228975755&type=1&theaterhttps://www.facebook.com/photo.php?fbid=675530619142249&set=a.648883795140265.1073741830.643862228975755&type=1&permPage=1

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    Imagecredit:byronv2

    ARRESTED IRL DEVELOPMENT

    Immersioninthedigitalworldisleavingmanyp

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