10 Essentials to a Great Mobile Experience Greg Raiz @graiz
Aug 11, 2014
10 Essentials to a Great Mobile Experience
Greg Raiz @graiz
}This talk is about great
#1 Visual Aesthetics
This talk is about great
Readable, Usable, Pretty.
Color, Image,
Alignment.
Pretty follows Usable(Put labels on icons)
Aesthetic-Usability Effect
#2 Animations & Transitions
Transition State with Style
Add Fun to Ordinary
Animations instead of tutorials
Data Animation
Data Animation
Setting the mood
#3 Application on-boarding
#4 Error Handling &
Offline
#5 App-Icon & Screenshot
This is what users see
Expedia
Clean I
con
Clean Icon Purpose
Hero Shot
Expe
dia
Uber
Groupon
#6 Thoughtful Notification Experience
#7 Android & iOS Details
Apple HIG
Android Design
Use the ______ you design
#8 Empty States
#8 E
mpt
y Stat
es
#9 Be Polite
Push Notification Location Calendar Contacts Camera
Microphone
#10 Surprise & Delight
Summary…
Keys to a great app
1. It’s not about the features
2. Get caught up in details
3. Don’t build crap
Thank You!…
Gregory Raiz, CEO @graiz
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