1 © NOKIA.
1 © NOKIA. 2 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected] Digital Rights Management in Mobile Media W3C Workshop 22-23.
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1 © NOKIA.
2 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
Digital Rights Management in Mobile Media
W3C Workshop 22-23 January, 2001
Julian [email protected] Manager, DRM
Nokia Ventures Organization
3 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
MobileInformation
Society
Contents
MobileInternet
TechnicalArchitecture
(MITA)
Nokia -overview
4 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
MobileInformation
Society
MobileInternet
TechnicalArchitecture
(MITA)
Nokia - overview
5 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
New mobile device categories enable new ways of consuming media
• Almost 20 years ago Nokia launched the Talkman, a wireless telephone roughly the size and weight of a car battery. Today, wireless phones are giving way to multi-function devices connected to the mobile Internet.
• The recently launched Nokia 9210 Communicator combines support for multiple content formats (html, wml, gif, jpeg…), high data speeds up to 43.2 kbit/sec, and supports http, WAP and Java.
• The next generation of wireless devices shall offer further media consumption capabilities adding web tablets and media phones to the consumer market.
6 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
Evolution of Devices at Nokia
NokiaCitymanNokia
Talkman
Mediaphone
Fashion
7100
2110121
6100
8800
8110
9000
3110
2010
101
32105100
1610
8850
8210
Basic
Classic
9110
Premium
Communicator
6150
7 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
The Nokia 9210 Communicator is a compelling platform for media
distributionAll-in-one integrated multimedia device
• brilliant color display, ergonomic design
• full industry standard interconnectivity
• high data speeds (43.2 kbit/s)
• Wide range of content formats (HTML, WML, JPEG, GIF…)
Strong and consistent Nokia support for open platforms and interfaces
• 35 000 Symbian, 250 000 WAP and 2.5 Million Java developers can now build applications for the Nokia 9210 Communicator
8 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
MITA provides technical foundation for
Mobile Information Society
MobileInformation
SocietyMobile
InternetTechnical
Architecture(MITA)
Nokia - overview
9 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
Personal Trusted Device
• My voice calls
• My messages and e-mail
• My pictures and images
• My music and video
• My news and service
• My location information
• My calendar and tasks
• My contacts and data
• My financials and purchases
• My transactions
10 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
'You say Mark McGuire's hit more home runs this year. I say it's Sammy Sosa. Solly, hit the net'
Coffee break, New York, USA
The Net - the repository for what we know and what we need to
know.
11 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
Non-voice communications becomes just as important as
voice communications.
"A millenium falcon!
The guys have got to see this right now!"
Bird watching, Ivalo, Lapland, FINLAND
12 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
Mobile Information Society
Any TimeAny Location
Any NetworkAny Device
Any ServiceAny Application
AnybodyAnywher
e
13 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
Mobile Informati
on Society
Wide Area Coverage Local Area Coverage
Mobile Internet Technical Architecture
Wireless, secure,
high speed access
Messaging internet
always on
Shared databases
&applications
Mobile telephony
Seamless services
IPFast
Internet & Intranet
Mobile multimedia
Mobile Internet Technical Architecture
14 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
MITA enables Mobile Information Society
MobileInformati
onSociety
MobileInternet
TechnicalArchitecture
(MITA)
Nokia - overview
15 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
Mobile Information Society brings Internet and wireless together...
The Internet and wireless are major drivers in converging digital industries
• The ‘net’ is the virtual information megastore
• We expect instant access to information
• Much of our work and personal lives are spent on the move
• The adoption of portable, wireless devices is steadily increasing
16 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
Future of Media Distribution is driven by consumer and industry
needsMedia purchases become smaller
and more frequent• Our time becomes more fragmented -
small segments of entertainment/info are purchased and consumed on the move
Media is distributed wirelessly to always-on devices
• Wireless distribution enables instant delivery and more ergonomic user experiences
Copyrights have to be protectedStephen King : "Respect my copyright […] it's all I've got"
17 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
A day in eBook-lover's life in Mobile Information Society...
18 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
How was intellectual property protected in the past?
Social & BusinessRequirements
Legal Tools
Legal Instruments
PatentsCopyright
Trademarks
PrivacyFair Use
Accessibility
DetectionEnforcement
Litigation | Prosecution
19 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
Digital Rights Management (DRM) System
Social & BusinessRequirements
How can we protect media today?
PublishingRights Policies
Legal Instruments
LegalTools
Legal InstrumentsSocial & Business Reqs
Security Principles & Tech
20 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
Do we protect it all in the same way?Increasing Value
Increasing Time
2. Industry CompetitionReports
(eg. Gartner group)
3.Music
ImagesVideo
Reference TextsPlaysFiction
4. Weather reportsHoroscopes
5. Operating Manuals, Self-PublishedSpeeches and View Points
6. Software
DRM Systems must play different roles depending on the time value of information
21 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
What is the best way to protect media?
Black MarketCheap & Available- Napster- Gnutella- Freenet- Aimster Legal Market
- consumer value - consumer protection- artist compensation
Watermarking& fingerprinting
Digital RightsManagement
22 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
What factors are we considering for DRM?
• Interoperability in DRM systems
• Efficient and scalable (screen, battery, processor)
• multiple delivery channels (broadcast, streaming, superdistribution)
• Support for a wide variety of devices
• Ease of use
• Cost effectiveness
• Privacy protection
23 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
More DRM needs…
• Support for relative existing and emerging standards.
• flexible expression of rights (time metered, pay per view, editing)
• peer to peer commerce such as ‘superdistribution’
• international context including: multiple currencies; time-zones; regional privacy, disclosure and information limitation requirements
24 © NOKIA 2001 W3C DRM Workshop, 22-23 January, 2001 | [email protected]
Why the W3C?
• We want to help the market for protected bits to grow successfully
• Interoperability: First step is the adoption of an open and standard rights expression language
• W3C seems logical because it is global and content agnostic
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